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Abraham, Rendy Hermanto
Universitas Kristen Satya Wacana
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PEMBERITAAN DALAM MEDIA MASSA TELEVISI TERKAIT PEMILIHAN PRESIDEN 2014 Abraham, Rendy Hermanto
Interaksi: Jurnal Ilmu Komunikasi Vol 5, No 2 (2016): July 2016
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (419.613 KB) | DOI: 10.14710/interaksi.5.2.201-208

Abstract

Abstract            Television is the most influential mass media is important today to portray a person or public figure to the public. Television today is just a tool for personal gain, regardless of the actual roles and functions to the public. With the theory of the political economy of the media as well as to consider ethics in the mass media, through this article tries to analyze the Content Content Coverage in Mass Media Television Related to the Presidential Election of 2014. The mass media only as an instrument for the ruling class to control the contents of the news content for personal gain. The mass media are considered not to provide impartial news and in accordance with the facts, so that people who should get the news and understanding of the actual figure of the presidential candidates can not be obtained. The mass media should look at what is needed community real and must be concerned with the interests of society as a means of gain accurate information and have a good understanding and correct knowledge will be a political democracy in the country, so that the role and function of the media as an agent of a conduit of information and knowledge in educating people can run well. Keywords : the content, the mass media television, 2014 presidential election
Pola Komunikasi Keluarga Pernikahan Beda Etnis Rote dan Timor Di Kelurahan Naikoten Satu Rendy Hermanto Abraham
Cakrawala Jurnal Penelitian Sosial Vol 9 No 2 (2020)
Publisher : Universitas Kristen Satya Wacana

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Abstract

This research emphasizes on how the communication patterns that occur in inter-ethnic marriages between Rote people and Timorese in the village of Naikoten Satu. By using an interpretive approach, the respondents who are the object of research methodologically will understand and describe the communication patterns that occur in families of different ethnicities. In dealing with the problem of inter-ethnic communication, in the context of inter-ethnic marriage, stereotypes can influence the extended family's assessment of someone who will become a life partner. The difficulty of inter-ethnic marriages between ethnic groups itself is sometimes based on excessive stereotypes in each ethnic group. Where in the two tribes, namely Rote and Timor, there are stereotypes that affect the views of people from other tribes towards them. For example, in the Rote people, most people think that some of the words of the Rote people cannot be trusted or are labeled a fraud, while in the Timorese most people think that the Timorese are a tribe with a low educational background. So it is interesting to study how the communication patterns that occur in the inter-ethnic marriage family. In this study the researcher used four communication patterns according to Joseph DeVito, namely Separately Balanced communication patterns, Separately Balanced communication patterns, Separate Unbalanced communication patterns and Monopoly Communication patterns. The results of this study indicate that inter-ethnic marriages between Rote and Timorese tend to use a separate balanced communication pattern. This is in accordance with the assumptions of the theory, namely that in the family the equality of the relationship is maintained, but each person has the authority and control in their respective fields. This is also supported by the findings of field data, namely the distribution of control and authority between husband and wife. One example is in terms of matters concerning the needs of the wife's child who has greater authority, whereas in terms of work or matters relating to the husband's income, it is the wife who has the authority
Pendampingan dan Penguatan Masyarakat dalam Pencegahan Stunting Melalui Pembelajaran Lapangan Terpadu Daru Purnomo; Sampoerno Sampoerno; Suryo Sakti Hadiwijoyo; Alvianto Wahyudi Utomo; Rendy H. Abraham; Rizki Amalia Yanuartha
Magistrorum et Scholarium: Jurnal Pengabdian Masyarakat Vol 2 No 2 (2021)
Publisher : Universitas Kristen Satya Wacana Salatiga

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Abstract

The problem of stunting is a national issue that needs serious attention. In Salatiga City, stunting cases are still very ups and downs. This is because it is not only a matter of poverty, but also the low level of parenting and public understanding of stunting. The purpose of this community service is to aid and strengthen the community so that they have the ability to prevent stunting through Integrated Field Learning. So that it is expected to be able to raise public awareness of the causes of stunting problems that exist in each kelurahan, and to strengthen institutions at the base level which eventually becomes a synergistic movement. And aims to build an accurate database of the profile and potential of each kelurahan. The solution given is to aid and community strengthening through pentahelix collaboration with target communities in 7 Kelurahan namely Kauman Kidul Village, Pulutan Village, Kecandaran Village, Blotongan Village, Kotawinangun Lor Village, Tegalrejo Village and Randuacir Village where PLT has been carried out related to stunting cases found in Salatiga City, stunting prevention campaign. The method is carried out by making or looking for stunting prevention strategies, prevention action plans, socialization and workshops, making communication, information and education media in the context of stunting prevention campaigns, building data houses and reading gardens that can be accessed by the community as a source of family information, one of which is related to stunting prevention.
PENGARUH PRODUCT PLACEMENT REBORN RICH DAN KEMASAN TERHADAP BRAND IMAGE SCARLETT WHITENING Angelica Ordelia; Pratiwi Cristin Harnita; Rendy Hermanto Abraham
JISOS: JURNAL ILMU SOSIAL Vol. 2 No. 5: Juni 2023
Publisher : Bajang Institute

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Abstract

Watching a film by streaming has become a new digital habit for the Indonesian people. Just like films from Indonesia, films from South Korea are also never separated from the presence of advertisements. One kind of advertising strategy that is currently used by marketers is called product placement. The purpose of this study is to determine the effect of product placement and packaging on Scarlett Whitening’s brand image in the Korean Drama Reborn Rich. This research method is a quantitative approach explanatory study, data was collected by distributing questionnaires to 128 respondents. The results of this research show that the effect of product placement and packaging on Scarlett Whitening’s brand image in the Korean Drama Reborn Rich is 17,4% on each variable
Sedekah Bumi (Earth Charity) as a Means of Social Interaction Amongst Religious Communities in Kalimangli Subvillage, Karang Tengah Village, Tuntang District Suwartiningsih, Sri; Abraham, Rendy H.; Seba, Roberto Octavianus Cornelis
INFLUENCE: INTERNATIONAL JOURNAL OF SCIENCE REVIEW Vol. 5 No. 3 (2023): INFLUENCE: International Journal of Science Review
Publisher : Global Writing Academica Researching and Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/influencejournal.v5i3.192

Abstract

Dusun Kalimangli, Karangtengah Village, Tuntang District, Semarang Regency, possesses a local wisdom known as 'sedekah bumi' (earth charity). The implementation of sedekah bumi occurs annually through three main activities: cleaning the streets and rivers, a cultural parade followed by a communal meal, and a shadow puppet (wayang kulit) performance. This study aims to explore how sedekah bumi serves as a medium for social interaction among religious communities in Kalimangli Subvillage, Karang Tengah Village, Tuntang District. The research adopts a qualitative descriptive research method, employing social interaction theory and social action as analytical tools. The findings reveal that sedekah bumi acts as a medium for social interaction among people of different religions. It is evident that all residents of Kalimangli Subvillage, regardless of their religious background, come together to collectively clean the streets and rivers, prepare offerings, create ceremonial structures, and participate in a cultural parade. They wear traditional attire and celebrate the occasion with a wayang kulit performance that emphasizes universal values and human virtues rather than focusing on a particular religious narrative.
Pengaruh Konten "A Day in My Life" di Akun TikTok @hannysoegianto terhadap Perilaku Produktif Followers Mileniar, Ribka Pristia; Purnomo, Daru; Abraham, Rendy Hermanto
Prologia Vol. 8 No. 1 (2024): Prologia
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/pr.v8i1.28707

Abstract

Tiktok has a significant impact on society, people are active in creating content or videos on their Tiktok, one of the contents is a day in my life. Hanny Soegianto himself is one of the content creators who displays a day in my life content on his Tiktok account called @hannysoegianto. The content of a day in my life itself displays the daily activities carried out by an individual and provides an overview of their life. The purpose of this study is to see the effect of this content on the Tiktok @hannysoegianto account on the productive behavior of followers. This study uses a quantitative approach with an explanatory type of research, which uses non-probability sampling techniques and data collection through distributing questionnaires to 100 respondents. This study sees that the theory of media exposure also applies to Tiktok. The impact of this theory can be seen from the results of data processing from the questionnaire which shows a correlation coefficient of 0.636 which shows that the content of a day in my life has a relationship with the nature of productive behavior, namely creativity and time management. While the results of the coefficient of determination show the value of R is 0.404 or 40.4%. It can be concluded that the magnitude of the influence of the content of a day in my life and productive behavior is 40.4% while 59.6% is influenced by variables not examined. This study shows that the "a day in my life" content posted by the Tiktok @hannysoegianto account can influence the productive behavior of followers. This study shows that there is an increase in followers' understanding of social media, especially Tiktok through the content of a day in my life so that it can influence the thoughts and actions of its users. Tiktok memberi dampak yang signifikan bagi masyarakat, masyarakat pun aktif dalam membuat konten atau video di Tiktok mereka, salah satu kontennya adalah a day in my life. Hanny Soegianto sendiri merupakan salah satu konten kreator yang menampilkan konten a day in my life di akun Tiktoknya yang bernama @hannysoegianto. Konten a day in my life sendiri menampilkan kegiatan sehari-hari yang dilakukan oleh seorang individu dan memberikan gambaran tentang kehidupan mereka. Tujuan dari penelitian ini adalah untuk melihat pengaruh dari konten tersebut di akun Tiktok @hannysoegianto terhadap perilaku produktif followers. Penelitian ini menggunakan pendekatan kuantitatif dengan jenis penelitian eksplanatif, yang menggunakan teknik non probability sampling dan pengumpulan data melalui penyebaran kuesioner sebanyak 100 responden. Penelitian ini melihat bahwa teori terpaan media berlaku juga diaplikasi Tiktok. Dampak dari teori tersebut dapat dilihat dari hasil olah data dari kuesioner yang menunjukan adanya koefisien korelasi sebesar 0,636 yang menunjukan bawah konten a day in my life memiliki hubungan terhadap sifat dari perilaku produktif yaitu kreativitas dan manajemen waktu. Sedangkan hasil nilai koefisien determinasi menunjukkan nilai R adalah 0,404 atau 40,4%. Dapat disimpulkan besarnya pengaruh konten a day in my life dan perilaku produktif adalah 40,4% sedangkan 59,6% dipengaruhi oleh variabel yang tidak di teliti. Penelitian ini menunjukkan bahwa konten “a day in my life” yang diposting akun Tiktok @hannysoegianto dapat memengaruhi perilaku produktif followers. Dengan adanya penelitian ini  menunjukkan bahwa adanya peningkatan pemahaman followers mengenai media sosial terutama Tiktok melalui konten a day in my life sehingga dapat memengaruhi pemikiran dan tindakan para penggunanya.
Cognitive Approaches to Disaster Communication: Mass Media’s Role in Tsunami Preparedness Harnita, Pratiwi Cristin; Krisnawati, Ester; Nur Imanah, Norif Didik; Rusana, Rusana; Abraham, Rendy Hermanto
Jurnal The Messenger Vol. 15 No. 1 (2023): January-April
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v15i1.4019

Abstract

Introduction: This study explored the role of mass media in enhancing tsunami preparedness among young adults on the southern coast of Central Java, a region highly vulnerability to tectonic events. Mass media, with its extensive reach and persuasive influence, played a significant role in disaster communication, shaping public awareness and preparedness. Methods: Guided by Elaboration Likelihood Model (ELM) and neuroscience perspectives, the research examined how cognitive and emotional responses to disaster information influenced preparedness behaviors. A survey was conducted with 175 respondents aged 18-24 from Calaca, a high-risk tsunami zone. Among these, 91 respondents had prior disaster experience, with 60.38% relying on mass media as their primary source of emergency information. Findings: The survey results showed that 74.9% of respondents indicated readiness for disaster preparedness. The study integrated the ELM framework with cognitive neuroscience, emphasizing modification to critical element such as ability to process information and the nature of cognitive processing. These adaptations supported more effective, persuasive disaster communication. Originality: The finding underscored the potential of mass media as powerful stimulus, shaping cognitive responses and preparedness behavior. This research contributed to understanding the interplay between disaster communication, cognitive processes, and behavioral outcomes, offering insights for designing targeted interventions to enhance preparedness.
PUSAT INFORMASI BENCANA MERAPI: KOMPETISI JURNALISME PEMERINTAH, MEDIA DAN WARGA DI TWITTER Harnita, Pratiwi Cristin; Krisnawati, Ester; Abraham, Rendy Hermanto
Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 2 (2024): December 2024
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.13.2.303-319

Abstract

This study aims to analyze the pattern of disaster communication related to the eruption of Mount Merapi through social media Twitter with the Social Network Analysis (SNA) approach. The data was obtained using tweet-harvest and analyzed using the Gephi 0.10 application with a focus on the main hashtags: #awan_panas_merapi, #gempa_vulkanik_merapi, #erupsi_gunung_merapi, #bencana_merapi, and #SiagaMerapi. The results of the study show that disaster communication on Twitter forms three main patterns: vertical, horizontal, and interactive. The government, through accounts such as @BPPTKG, acts as the main source of information that disseminates official data. Mass media serves as a bridge of information to a wider audience, while community accounts such as @merapi_uncover become significant actors in conveying real-time and visual information that is close to the community
Strategi Pemasaran Radio Solopos 103 FM dalam Meningkatkan Jumlah Pengiklan Hilmi, Naufal; Harnita, Pratiwi Cristin; Abraham, Rendy Hermanto
Jurnal Ilmiah Wahana Pendidikan Vol 11 No 3.A (2025): Jurnal Ilmiah Wahana Pendidikan 
Publisher : Peneliti.net

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Abstract

This research aims to find out how the marketing strategy of Radio Solopos 103 FM in increasing the number of advertisers. The approach used is qualitative with data collection techniques from interviews, observation, and documentation. The research informants are marketing staff from Radio Solopos 103 FM. Findings from the results of data collection will be further analyzed to gain an in-depth understanding of the marketing strategies carried out by Radio Solopos in increasing advertisers. The results obtained from this research are expected to be able to add and enrich the knowledge of readers, especially in the field of Communication Science and can be a reference for learning in the field of Communication Science in mass media marketing communication strategies. This research is also expected to be an evaluation, input, thought, and consideration for Radio Solopos 103 FM in implementing marketing strategies to increase the number of advertisers. In this research, the promotion mix is a unique blend of public relations, sales promotion, personal selling, and advertising that a business uses to achieve its advertising and marketing objectives. The promotion mix is used as a reference for Radio Solopos 103 FM's marketing strategy activities in increasing the number of advertisers.
PROGRAM LITERASI DIGITAL MELALUI SIARAN RADIO DI KOTA SALATIGA Krisnawati, Ester; Sari, Dewi Kartika; Herwandito, Seto; Sukmi, Sih Natalia; Sampoerno, Sampoerno; abraham, Rendy hermanto
Jurnal Pasopati Vol 7, No 2 (2025): Vol 7, No 2 (2025)
Publisher : Fakultas Teknik Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/pasopati.2025.28413

Abstract

Era digital menuntut masyarakat untuk memiliki kompetensi literasi digital yang kuat agar dapat berinteraksi secara efektif, kritis, dan bertanggung jawab di ruang digital. Literasi digital bukan hanya mencakup keterampilan teknis dalam mengoperasikan perangkat, tetapi juga meliputi kemampuan berpikir kritis, mengevaluasi keandalan informasi, berkomunikasi, dan menciptakan konten yang etis. Artikel ini mengkaji konsep dasar literasi digital, menguraikan dimensi dimensi kunci yang relevan, serta menelaah urgensinya dalam berbagai aspek kehidupan, meliputi bidang ekonomi, sosial budaya, dan pendidikan. Pembahasan juga menyoroti tantangan yang muncul, seperti penyebaran misinformasi, isu keamanan data, serta kesenjangan digital yang masih membatasi akses dan partisipasi sebagian masyarakat. Dalam rangka menjawab tantangan tersebut, artikel ini menghadirkan contoh kasus nyata penerapan literasi digital di masyarakat melalui siaran radio, yang berfungsi sebagai media edukasi sekaligus sarana pemberdayaan publik. Pendekatan ini menunjukkan bahwa literasi digital dapat dijadikan fondasi penting untuk membentuk kewargaan digital yang cerdas, inklusif, dan produktif. Dengan demikian, penelitian ini tidak hanya mempertegas urgensi literasi digital, tetapi juga menawarkan kerangka praktis bagi penguatan kompetensi masyarakat dalam menghadapi kompleksitas era informasi.Kata Kunci : Literasi Digital, New Media, Masyarakat,
Co-Authors Alvianto Wahyudi Utomo Andriyan, Yohana Angelica Ordelia Daru Purnomo Dewi Kartika Sari Ester Krisnawati Hilmi, Naufal Mileniar, Ribka Pristia Nur Imanah, Norif Didik Pratiwi Cristin Harnita Pratiwi Cristin Harnita, Pratiwi Cristin R. M. Suryo Sakti Hadiwijoyo Rizki Amalia Yanuartha Roberto Octavianus Cornelis Seba rusana, rusana Sampoerno, Sampoerno Sampoerno, Sampoerno Seto Herwandito Sih Natalia Sukmi Sri Suwartiningsih Wira Perdana, Wisnu Zefania Frederica Sihura