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All Journal Nusa: Jurnal Ilmu Bahasa dan Sastra Diponegoro Journal of Management Jurnal Ilmu Komunikasi Kanal : Jurnal Ilmu Komunikasi WIDYA LAKSANA Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Perspektif Komunikasi; Jurnal Ilmu Komunikasi dan Komunikasi Bisnis Warta Ikatan Sarjana Komunikasi Indonesia SABDAMAS Jurnal ABDINUS : Jurnal Pengabdian Nusantara COMMICAST COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat ASPIRATION Journal Jurnal Ilmu Komunikasi Dan Media BUANA GENDER : Jurnal Studi Gender dan Anak Aurelia: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia JURNAL PARADIGMA: Journal of Sociology Research and Education Jurnal Pendidikan Indonesia (Japendi) Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi Jurnal Komunikasi Indonesia Journal of Business and Information System
Hariyanti, Nunik
Unknown Affiliation
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : commicast

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Museum Smend marketing strategy in increasing tourist visits Lailatul, Fatimah Nurul; Nugraha, Julyan Tama; Nugraha, Julyan Tama; Hariyanti, Nunik
COMMICAST Vol 2, No 2 (2021): September
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/commicast.v2i2.3402

Abstract

Nusantara batik is a traditional work of art that has certain motifs originating from regions throughout Indonesia. Indonesian batik has unique motifs so that many foreigners love Indonesian batik. Germany is one country that really admires the work of Indonesian batik. One proof of this is the establishment of the Smend Batik Museum which is located in the center of Cologne City, to be precise in the Mainzerstra area. ”E. The Batik Smend Museum has a marketing strategy to attract readers and tourists to visit the Smend Batik Museum. This study aims to see the marketing strategy used by the Museum Batik Smend in increasing foreign tourist visits. The research method used is a literature study with a qualitative approach. The results showed that the website media can increase foreign tourist visits.
Museum Smend marketing strategy in increasing tourist visits Lailatul, Fatimah Nurul; Nugraha, Julyan Tama; Hariyanti, Nunik
COMMICAST Vol. 2 No. 2 (2021): September
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/commicast.v2i2.3402

Abstract

Nusantara batik is a traditional work of art that has certain motifs originating from regions throughout Indonesia. Indonesian batik has unique motifs so that many foreigners love Indonesian batik. Germany is one country that really admires the work of Indonesian batik. One proof of this is the establishment of the Smend Batik Museum which is located in the center of Cologne City, to be precise in the Mainzerstra area. ”E. The Batik Smend Museum has a marketing strategy to attract readers and tourists to visit the Smend Batik Museum. This study aims to see the marketing strategy used by the Museum Batik Smend in increasing foreign tourist visits. The research method used is a literature study with a qualitative approach. The results showed that the website media can increase foreign tourist visits.
Communication strategy of Tourism Departement Yogyakarta in promoting tourism during the COVID-19 pandemic Firdaus, Nalendra Putra; Anggraeni, Sinta; Hariyanti, Nunik
COMMICAST Vol. 4 No. 1 (2023): March
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/commicast.v4i1.6936

Abstract

Tourism is a sector that is a mainstay for the City of Yogyakarta. The existence of the COVID-19 pandemic has had a significant impact on the Yogyakarta City tourism sector. Department of Tourism of Yogyakarta, a government agency responsible for tourism conditions, should have a strategy to deal with these conditions. This research was conducted to find out how Department of Tourism of Yogyakarta carried out the communication strategy in promoting tourism during the COVID-19 pandemic. The research method used is qualitative with a case study approach, and data collection is carried out using interviews and observations. The results of this study indicate Department of Tourism of Yogyakarta has a strategy for dealing with a pandemic situation by creating a new tagline, "Kangen Jogja".  Department of Tourism of Yogyakarta also uses websites and social media to deliver practical information to the public.
Co-Authors AA Sudharmawan, AA Agus Salim Aini, Lana Qurrotul Al khafii, Refki An Nur, Fitrinanda Andri Pranolo Anggraeni, Sinta Chinmi, Michael Dani Fadillah Daniel Happy Putra Firdaus, Nalendra Firdaus, Nalendra Putra Hamdi, Muhammad Heni Pujiastuti Husnul Khotimah Indah Wenerda Irene Rini Demi Pangestuti Jihan Nur Salma, Marsyanda Kamilah, Pika Lailatul khusnul khotimah Kusumo, Bagus Lailatul, Fatimah Nurul Lumampauw, Andreas Mahanani, Wahidah Mardhatillah, Azzahra Mufid Salim, Mufid Nabilah, Rifdah Ghinah Nabilah, Rifdah Zulfah Ghina Nugraha, Julyan Tama Nur, Fitrinanda An Poppy Laksita Rini Prihatika, Yusrina Dinar Rusliansyah Rusliansyah Safitri, Hesti Ningrum Saputra, Kendy Julio Sinthuphan, Jirayudh Wilmanda, Gesilia