Articles
<![CDATA[Predicting the Intention of Millennial Moslems to Visit Halal Tourism ]]>
<![CDATA[Saifudin, Saifudin]]>;
<![CDATA[Puspita, Rosana Eri]]>
<![CDATA[ EQUILIBRIUM Vol 8, No 1 (2020): EQUILIBRIUM ]]>
Publisher : <![CDATA[Prodi Ekonomi Syariah Pascasarjana IAIN Kudus ]]>
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DOI: 10.21043/equilibrium.v8i1.7322
<![CDATA[The purpose of this paper is to investigate the factors that influence the intention to choose halal tourism in Indonesia using the Theory of Reasoned Action (TRA) model. Data samples used in this study were 265 respondents and processed with Statistical Package for the Social Sciences to test the significance of the regression model. The independent variables are attitude, subjective norm, and halal certification and its impact on behavioral intention. The results show that attitude, subjective norm, and halal certification have a positive and significant effect on behavioral intention to visit halal tourism. Halal tourism practitioners can estimate the behavior of prospective millennial visitors through this paper. As for academics, this paper is used for further research by integrating halal certification in TRA as a predictor of behavioral intention in millennial Moslems. Empirically this research is useful to increase understanding of halal tourism and visitor behavior. Halal tourism is a relatively new phenomenon for practitioners and academics. This study is an initial study investigating the determinants of millennial Moslems' visits through the TRA model. Therefore, this paper will be useful as an academics contributions about millennial Moslems to visit halal tourism in Indonesia and the world.]]>
<![CDATA[Factors Influencing on Job Preference among Shariah Banking Student ]]>
<![CDATA[Puspita, Rosana Eri]]>
<![CDATA[ Muqtasid: Jurnal Ekonomi dan Perbankan Syariah Vol 10, No 1 (2019): MUQTASID: Jurnal Ekonomi dan Perbankan Syariah ]]>
Publisher : <![CDATA[IAIN Salatiga ]]>
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DOI: 10.18326/muqtasid.v10i1.69-79
<![CDATA[Abstract The aim of this study is to predict factors influencing in job preference among Shariah Banking Student at disruption era. There are two variables to predict the factors, knowledge about sharia banking career and attitude. This study used a quantitative approach and online survey as the data collection technique. The result showed that intention is influenced by attitude and knowledge. This research provided a suggestion for managers of Islamic banking programs to carry out two approaches to marketing it, namely the consumer approach and product approach. The consumer approach was carried out by transferring knowledge about broader job prospects in this era and conducting market sensing. While the product approach was done by compiling a curriculum that is always updated with the needs of markets that are moving rapidly in this era. This study is limited to only on sharia banking student. The limitation of this study is the absence of testing of factors other than knowledge and attitudes that contribute to predicting intentions.AbstrakTujuan dari penelitian ini adalah memprediksi faktor yang mempengaruhi preferensi pekerjaan pada mahasiswa Perbankan Syariah di era disrupsi. Ada dua variabel untuk memprediksi faktor-faktor tersebut, yaitu pengetahuan tentang karir kerja perbankan syariah di era dan sikap. Pendekatan kuantitatif diadopsi dalam penelitian ini. Pengumpulan data dilakukan dengan survei online. Penelitian ini menggunakan pendekatan kuantitatif dengan mengetahui pengaruh antar variabel. Hasil penelitian menunjukkan bahwa niat dipengaruhi oleh sikap dan pengetahuan. Penelitian ini memberikan saran bagi manajer program perbankan syariah untuk melakukan dua pendekatan untuk memasarkannya, yaitu pendekatan konsumen dan pendekatan produk. Pendekatan konsumen dilakukan dengan mentransfer pengetahuan tentang prospek pekerjaan yang lebih luas di era ini dan melakukan penginderaan pasar. Sedangkan pendekatan produk dilakukan dengan menyusun kurikulum yang selalu diperbarui sesuai dengan kebutuhan pasar yang bergerak cepat di era ini. Penelitian ini terbatas hanya pada siswa perbankan syariah. Keterbatasan penelitian ini adalah tidak adanya pengujian faktor selain pengetahuan dan sikap yang berkontribusi untuk memprediksi niat.]]>
<![CDATA[Responsibility and Accountability of University Social and Environmental Performances: A Sustainability Balanced Scorecard Model ]]>
<![CDATA[Pertiwi, Imanda Firmantyas Putri]]>;
<![CDATA[Puspita, Rosana Eri]]>;
<![CDATA[Saifudin, Saifudin]]>
<![CDATA[ Shirkah: Journal of Economics and Business Vol 6, No 1 (2021) ]]>
Publisher : <![CDATA[IAIN Surakarta ]]>
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DOI: 10.22515/shirkah.v6i1.343
<![CDATA[Since research on the use of sustainability balanced scorecard to assess university social and environmental performances still remains unexplored, this study aims to fill the gap by examining the acceptance of the idea of the State Islamic Religious Colleges (PTKIN) performances in terms of responsibility for social and environmental aspects based on the sustainability balanced scorecard model. Drawing on a qualitative research, eight respondents from the Board of National Accreditation for Higher Education (BAN-PT) and PTKIN policymakers were interviewed. The results indicated that PTKIN must pay more attention to social and environmental perspectives. It was further revealed that although BAN-PT regulation has explicitly included these two perspectives, there were several indicators that still need to be added according to the sustainability balanced scorecard model. Moreover, the results depicted several challenges such as budgeting, regulations, and paradigms that required some adjustment from the policymakers. These results contribute as fruitful insights for university policymakers in developing strategies to enhance university performances, particularly in social and environmental aspects.]]>
<![CDATA[Investigating Intention-To-Use Sharia Financial Technology In New Normal Era ]]>
<![CDATA[Puspita, Rosana Eri]]>;
<![CDATA[Senja, Puput Yanita]]>;
<![CDATA[Pertiwi, Imanda Firmantyas Putri]]>
<![CDATA[ International Journal of Islamic Business and Economics (IJIBEC) Vol 4 No 2 (2020): IJIBEC VOL. 4 NO. 2 DECEMBER 2020 ]]>
Publisher : <![CDATA[Faculty of Islamic Economics and Business of Institut Agama Islam Negeri (IAIN) Pekalongan ]]>
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DOI: 10.28918/ijibec.v4i2.2705
<![CDATA[The new normal era has made digital-based industries with good prospects, including the sharia fintech industry. The aims of this study investigated the influence of knowledge about products, attitudes, and intentions-to-use of Sharia Financial Technology. There are three variables discussed in this study is knowledge about products, attitudes, and intentions. The quantitative approach used with this research using a regression test. Data Collected by an online survey of 60 respondents. The results of this study indicate that knowledge of Sharia Fintech affects attitudes and the intention-to-use Sharia Fintech. This study is limited to only Muslim respondents. Knowledge Products provide significant influence to shape attitudes and intentions. There has not been much research on new normal, including the sharia fintech industry. For practitioners, this research is useful as a reference in mapping the Muslim market in the fintech industry. This study highlights the importance of fintech in the new normal era because it can reduce the spread of the covid-19 virus.]]>
<![CDATA[The adoption of technology in Islamic information literacy among young moslem ]]>
<![CDATA[Puspita, Rosana Eri]]>;
<![CDATA[Badi’ati, Alfi Qonita]]>
<![CDATA[ Islamic Communication Journal Vol 6, No 1 (2021): EDISI JANUARI-JUNI ]]>
Publisher : <![CDATA[Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang ]]>
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DOI: 10.21580/icj.2021.6.1.6742
<![CDATA[The young generation is a digital native, which information easier to get with an Information system. So, it is important to measure information literacy among young Muslims about Islamic information. This study investigates the factors that influence the use of technology in searching for literature relating to Islam among the younger generation. The approach taken in this research is quantitative. Data is collected with the help of research instruments in the form of online questionnaires. The population in this study is the younger generation, who tend to be digital natives. The sample size in this study was 100. The testing tool in this study used SPSS, and a regression method was conducted to determine the effect of this research variable. The result shows that perceived usefulness has a significant impact on behavioral intention in Islamic information literacy. Besides, perceived ease of use also positively and significantly affects Islamic information literacy's behavioral intention. The study suggests there need to be some actions so that the younger generation can be smarter in using technology in Islamic information literacy. This study was more focused on examining acceptance for the young Moslem generation in developing countries. This study has an important role in developing TAM's scientific repertoire theory from information technology in Islamic information literacy.]]>
<![CDATA[Analysis Of Factors Influencing The Intention To Use Bank Syariah Indonesia Mobile Banking With Trust As Mediation ]]>
<![CDATA[Mustika, Nindya]]>;
<![CDATA[Puspita, Rosana Eri]]>
<![CDATA[ Dinar : Jurnal Ekonomi dan Keuangan Islam Vol 7, No 2: Agustus 2020 ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
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DOI: 10.21107/dinar.v7i2.9995
<![CDATA[This research is motivated by the problems that occur around students on Campus that they have a bank account in Bank Syariah Indonesia (BSI), but they have not mobile banking. This study has three independent variables, one dependent variable, and one mediating variable. This study investigates how perceived convenience, availability of Islamic features and risk perception are on intention-to-use BSI mobile banking with trust as the mediating variable. The grand theory of this study is the Technology Acceptance Model (TAM). The population is 3,650 students of the Islamic Business and Economics Faculty of IAIN Salatiga. The sample was taken by distributing questionnaires through purposive sampling technique. A criterion had been determined previously and was calculated using the Slovin formula so that the number of samples was 360 samples. The data was processed with IBM SPSS 23 and then analyzed using instrument tests, hypothesis testing, classical assumption tests, and path analysis. The first (partial) t-test shows that the perceived convenience variable and the availability of Islamic features have a significant positive effect on trustworthiness. In contrast, risk perception has a significant negative effect on trustworthiness. The second t-test results show the same results as the previous t-test for the intention-to-use BSI mobile banking. The path analysis results also show that the trust variable can mediate the perceived convenience, the availability of Islamic features, and the risk perception of the intention to use BSI mobile banking.]]>
<![CDATA[Modeling of the Policy Design to Build Public Confidence Facing Recession Issues ]]>
<![CDATA[Puspita, Rosana Eri]]>;
<![CDATA[Iskandar]]>;
<![CDATA[Afina, Khoirun Nisa]]>
<![CDATA[ East Java Economic Journal Vol. 8 No. 1 (2024) ]]>
Publisher : <![CDATA[Kantor Perwakilan Bank Indonesia Provinsi Jawa Timur ]]>
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DOI: 10.53572/ejavec.v8i1.121
<![CDATA[The condition of global economic uncertainty initiated the news that Indonesia is predicted to have the potential for recession. This study presents a model for designing policies to create public Confidence in East Java in the face of recession. The method used in this study begins with grounded theory and continues with modeling and policy simulation. Grounded theory is carried out with netnographic studies to find concepts and quantitative studies to test these concepts in the people of East Java. The netnography study was conducted by extracting sample data totaling 3,827 netizen comments using Nawala software and processed using NVIVO software. Quantitative studies are carried out by testing data collected with instruments in the form of questionnaires. The sample size amounted to 120, with respondents from East Java. Quantitative data were obtained using SPSS software to see how much influence factors affect public Confidence in East Java. Modeling is done using Powersim software, and policy simulation is done using Promethee software. The results show that low interest rates in optimistic simulations and Business as Usual (BAU) decisions can be made by Bank Indonesia (BI). The latest update in this research is that the modeling is carried out not only based on East Java's macroeconomic conditions but also on grounded theory studies in East Java community studies]]>
<![CDATA[BRAND LOYALTY AND HALAL AWARENESS FOR HALAL BEVERAGE PRODUCT AMONG GEN Z ]]>
<![CDATA[Damayanti, Luthfia Rayhan]]>;
<![CDATA[Puspita, Rosana Eri]]>
<![CDATA[ Ultima Management : Jurnal Ilmu Manajemen Vol 15 No 2 (2023): Ultima Management : Jurnal Ilmu Manajemen ]]>
Publisher : <![CDATA[Universitas Multimedia Nusantara ]]>
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DOI: 10.31937/manajemen.v15i2.3314
<![CDATA[Abstract- Nowadays, many mineral waters have sprung up with various brands, including Le Minerale. However, some consumers do not know the importance of sorting and choosing mineral water products regarding brand image and halal awareness in increasing brand loyalty through trust in a brand. So, this study aims to determine the influence of brand image and halal awareness on Le Minerale product brand loyalty with brand trust as a mediation variable. The Grand Theory in this study is the Theory of Planned Behavior (TPB). This study used quantitative methods with data collection techniques carried out through the distribution of questionnaires with Likert scale measurements. The sample used was 90 Generation Z Muslim consumers (aged 13-28 years) who had consumed Le Minerale products. Sampling technique using KMO. This study uses multiple analysis tests supported by validity and reliability tests statistical tests, namely the T-test, F-test, R2 test, classical assumption test, and Sobel test. The study results showed that the variables of brand image, halal awareness, and brand trust positively and significantly affected brand loyalty. Then, brand image and halal awareness positively and significantly affected brand trust. Furthermore, the Sobel test brand trust test can mediate brand image and halal awareness of brand loyalty. Keywords: Brand Image; Brand Loyalty; Brand Trust; Halal Awareness; Mineral Water]]>
<![CDATA[Netnography study on Chinese business success in Indonesia ]]>
<![CDATA[Puspita, Rosana Eri]]>;
<![CDATA[Muslih, Muhammad]]>
<![CDATA[ Journal of Management and Digital Business Vol. 3 No. 3 (2023): Journal of Management and Digital Business ]]>
Publisher : <![CDATA[Nur Science Institute ]]>
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DOI: 10.53088/jmdb.v3i3.626
<![CDATA[Chinese businesses can thrive in Muslim-majority countries like Indonesia. This study aims to analyze Chinese business people's success and netizen behavior on content about the success of Chinese business people in Muslim-majority countries. Qualitative methods with a netnographic approach were used in this study. The data extraction process uses Newsletter and NVIVO software. The sample was taken from 12,451 netizen comments from 5 selected video content on the YouTube application. This study's results are about words often discussed in the comment column, netizen sentiments, and NVIVO coding results regarding netizens' perspectives on the principles of Chinese business success in Indonesia. The novelty of this research is that it offers an assessment using netnography and analyzing netizen behavior toward the success of business Chinese. The researcher suggested that further research can discuss the key to business success in other countries because each nation has values influencing business running.]]>
<![CDATA[ON NETNOGRAPHY: DIGITAL PROMOTION TO BUILD RELIGION MODERATION IN INDONESIA ]]>
<![CDATA[Puspita, Rosana Eri]]>;
<![CDATA[Jayanthi, Ria]]>;
<![CDATA[Satria, Oga]]>
<![CDATA[ Harmoni Vol. 22 No. 2 (2023): Juli-Desember 2023 ]]>
Publisher : <![CDATA[Research and Development Center for Guidance for Religious Societies and Religious Services, the Research and Development and Education and Training Agency of the Ministry of Religious Affairs of the Republic of Indonesia (MORA) ]]>
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DOI: 10.32488/harmoni.v22i2.708
<![CDATA[The digital world is constantly evolving, and online promotion of religious moderation is a strategy that must be pursued. Habib Jafar is an influencer who actively promotes religious moderation in online media. This study analyzes netizens’ attitudes towards tolerance between Islam and other religions or belief groups in Indonesia. The research method used is qualitative with a netnographic approach. The content samples were selected by purposive sampling, and six videos were selected to observe netizens’ attitudes towards Buddhism, Hinduism, Coptic Christianity, Orthodoxy, Taoism, and Kebatinan sects, minorities in Indonesia. The sample size used was 4,376 netizen comments extracted with NAWALA software. Data is processed with NVIVO software. The data analysis results show that two things must be considered in making digital marketing concepts, namely content and influencers. Content must have helpful information and attract netizen attention. At the same time, influencers must have enabled enticing and enriching. The novelty offered in this study is a netnographic study on religion moderation research between religious people and believers in Indonesia.]]>
