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Analisis Partial Least Squares: Model Dukungan Pemerintah Dalam Pengembangan UMKM Kerupuk Di Kota Payakumbuh Ahmad, Faisal Ali; Iryani, Nelvia; Alham, Fiddini
Innovative: Journal Of Social Science Research Vol. 3 No. 5 (2023): Innovative: Journal of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

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Abstract

Tujuan dari penelitian ini adalah mengembangkan model dukungan pemerintah dalam pengembangan usaha mikro kecil dan menengah (UMKM) kerupuk di kota Payakumbuh. Penelitian ini menggunakan pendekatan Structural Equation Modeling-Partial Least Squares (SEM-PLS) dengan software smartPLS v.3 sebagai alat analisis dan pengolahan data. Data yang digunakan adalah data primer yang merupakan hasil wawancara terhadap 30 responden dengan teknik purposive sampling. Hasil penelitian menunjukkan pengembangan UMKM sangat dipengaruhi secara tidak langsung oleh variabel dukungan pemerintah yang direfleksikan oleh indikator (DK2, DK4), melalui akses keuangan (AK2, AK3), teknologi (T2, T4, T5), dan pendidikan (P1, P2, P3) yang mempunyai pengaruh yang cukup kuat. Sedangkan variabel kemampuan manajerial (KM3) dan tantangan pemasaran (TP2, TP3) memberikan pengaruh langsung yang lemah dengan nilai R2 untuk variabel akses keuangan adalah (0.159), teknologi (0.101), pendidikan (0.065), dan variabel pengembangan UMKM (0.533). Pemerintah kota Payakumbuh harus benar-benar serius dalam mendukung pengembangan UMKM kerupuk, sebab campur tangan atau intervensi dari pemerintah sangat dibutuhkan oleh para pelaku UMKM kerupuk di kota Payakumbuh.
PENGEMBANGAN USAHA UMKM DODOL PULUT WIZZA MELALUI PENINGKATAN KAPASITAS PRODUKSI, INOVASI PRODUK DAN PENGEMASAN Komariyah, Siti; Alham, Fiddini; Marnita, Yenni; Gustiana, Cut
Jurnal Abdi Insani Vol 11 No 1 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i1.1224

Abstract

Dodol Wizza is an MSME (micro, small and medium enterprise) which is engaged in making original dodol pulut (sticky rice). This MSME has several problems, including limited production frequency, products that do not vary and packaging that is less effective. For this problem, the service team provided a solution as an effort to develop Dodol Pulut Wizza MSMEs. The solutions offered to partners include a program to increase production frequency through the procurement of small capacity dodol making pans, as well as product and packaging innovation. From the two programs offered as a solution to partner problems, partners are now producing dodol at least once a month, whereas previously it was only once or twice a year. Mitra also has two variants of dodol, namely original dodol and sesame dodol as well as two packaging variations, namely 500 g packaging priced at 35 thousand rupiah and ready-to-eat packaging priced at 15 thousand rupiah.
PEMBERDAYAAN PESISIR BERBASIS PRODUK: PENINGKATAN KAPASITAS PRODUKSI DAN AKSES PASAR KERUPUK TIRAM DI DESA KUALA LANGSA Zati, Muhammad Rizqi; Rosalina, Dhian; Alham, Fiddini
Jurnal Abdi Insani Vol 12 No 12 (2025): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v12i12.3137

Abstract

Kuala Langsa Village, located along the coast of Langsa City, Aceh, possesses abundant oyster resources; however, their utilization remains limited to the sale of fresh oysters with low added value. The local community lacks knowledge and awareness in developing innovative oyster-based products with higher economic value. The objective of this program is to enhance economic independence through innovation in oyster-based product processing. The activities were designed through a participatory approach in collaboration with the PKK Kuala Bersama women's group. The stages included socialization on the importance of product diversification, technical training on oyster cracker production in accordance with food safety standards, modern packaging training, digital marketing training, and continuous mentoring and evaluation. The results of this program indicate that 16 out of 20 partner members successfully practiced oyster cracker production, including processing and packaging products with improved quality and longer shelf life. Additionally, 10 of 20 members began marketing their products through social media and online marketplaces, reaching consumers beyond their local area. This community service initiative successfully addressed the challenge of low added value in oyster resources, enabling the Kuala Langsa community to transform oysters into innovative products and strengthen the local coastal economy by developing a competitive flagship product—oyster crackers.