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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Journal of Management and Business Review Journal of Natural Science and Integration Jurnal Pendidikan Kewarganegaraan Annals of Human Resource Management Research Pedagogika: Jurnal Ilmu-Ilmu Kependidikan Tematik: Jurnal Penelitian Pendidikan Dasar Muara: Jurnal Manajemen Pelayaran Nasional
Sukrisno, Sukrisno
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Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Social Sciences Other

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Journal : Journal of Management and Business Review

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The Impact of Social Concepts on Adventure Tourism Participation: A Mixed Method Study Pranoto, Pranoto; Sukrisno, Sukrisno; Supriyanto, Sapto; Listyorini, Haniek; Soehari, Hartoyo; Kundori, Kundori
Journal of Management and Business Review Vol 21, No 2 (2024)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v21i2.652

Abstract

Self-identity theory in social psychology highlights the importance of social groups, interactions, and context in shaping an individual's sense of self and how this self-identity influences thoughts, feelings, and behavior. This research seeks to review various literature on adventure tourism by providing a specific exploration of the role of self-identity in triggering participation in forms of adventure tourism using a mixed-method research design, 50 visitors were identified as informants for the qualitative research, and 329 respondents were surveyed as visitors to surfing tourist destinations at Menganti, Widarapayung, and Parangtritis beaches. All hypotheses proposed in this research were accepted. This shows that comparisons between regions show little difference among young consumers. The model presented and tested in this research provides a solid theoretical framework and can help understand self-identity as a driver of consumer participation. Managerial implications can provide understanding for surf destination managers so that they reflect the importance of creating a positive attitude towards the product before traveling.
Co-Authors Charlina, Charlina Dedi Futra Dewi, Hepta Pracipta Dewi, Idah Kusuma Endah Fauziningrum, Endah Hadi Rianto Haniek Listyorini Hidayat, Sarrah Jessica Juningsih, Adha Kundori Maria Erna Kustyawati Nurhikmah Nurhikmah Oktavia, Erna Paramastuti, Lujeng Piaratama, Chehtiar Denis Pranoto Pranoto Soehari, Hartoyo SUMIYATI SUMIYATI Supriyanto, Sapto