Article Per Year (5 Year)
p-Index From 2021 - 2026
1.959
P-Index
This Author published in this journals
All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Value: Jurnal Manajemen dan Akuntansi Community Engagement and Emergence Journal (CEEJ) JURNAL AKUNTANSI KEUANGAN DAN MANAJEMEN Jurnal Ecogen East Asian Journal of Multidisciplinary Research (EAJMR) Formosa Journal of Multidisciplinary Research (FJMR) Studi Akuntansi, Keuangan, dan Manajemen Asian Journal of Community Services (AJCS)
Setyaning, Alldila Nadhira Ayu
Unknown Affiliation
Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Industrial & Manufacturing Engineering Mathematics Social Sciences Other

Published : 13 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 13 Documents
Search

 1   2 
Empowering Local Tailors with E-Catalog Creation and Digital Marketing: a Case Study from SMEs at Demak Nahda, Katiya; Setyaning, Alldila Nadhira Ayu
Asian Journal of Community Services Vol. 3 No. 2 (2024): February 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajcs.v3i2.7672

Abstract

This program is designed to boost the digital prowess of tailors in the Semarang-Demak toll area, mentored by PT PPSD. Focused on e-catalog creation and digital marketing, it aims to sharpen their online marketing and cataloging skills. The goal is to widen their market presence, increase sales, and adapt to evolving digital trends. The initiative includes foundational training in e-catalog tools and digital marketing tactics, along with practical social media promotion strategies. Interactive workshops and mentorship sessions further reinforce this learning. By fostering collaboration between PT PPSD, the tailors, and our support team, we are not just driving immediate sales growth; we are equipping these artisans with enduring skills to thrive in today's competitive marketplace.
Participatory Strategies for Empowering Indonesian Migrant Worker Unions in Kuala Lumpur, Malaysia: Improving Welfare and Rights Setyaning, Alldila Nadhira Ayu; Nursyamsiah, Siti
Asian Journal of Community Services Vol. 3 No. 9 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajcs.v3i9.11465

Abstract

Indonesian migrant workers in Malaysia face various challenges, including legal uncertainty, discrimination, and unsafe working conditions. The presence of a union plays a crucial role in providing protection, advocacy, and support for these workers. This study aims to empower Indonesian migrant worker unions in Malaysia through a participatory approach that involves the workers themselves in the decision-making process and program development. The outcomes are the enhancement insight of the capacity and capability of Indonesian migrant worker unions in Malaysia in advocating for and protecting migrant workers' rights, encourage active participation of migrant workers in union activities and decision-making processes, development empowerment programs based on the real needs of migrant workers, and increasing migrant workers' awareness of their rights and available protection mechanisms.
Hot Wheels And Tiktok Live Strategy: When Interactions Drive Unplanned Purchases Permana, Treeas Khalis; Setyaning, Alldila Nadhira Ayu
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9295

Abstract

This study aims to analyze how social presence in e-commerce live streaming sessions affects consumers' impulse purchase behavior, specifically on Hot Wheels products. The approach used is Stimulus-Organism-Response (SOR), focusing on three social stimuli-broadcasters, other viewers, and platforms-and two emotional responses, namely arousal and pleasure. Data were collected through a survey of 202 respondents who have participated in TikTok live streaming and are active buyers of Hot Wheels products. The analysis technique used Partial Least Squares Structural Equation Modeling (PLS-SEM). The results showed that social presence significantly influenced consumers' emotional state, which then had a positive impact on impulse purchases. This study contributes to the digital marketing literature and offers practical insights for businesses in designing more effective live streaming strategies.
Co-Authors Darmawan, Rifky Budi Handayani, Rosa Hidayat, Rafli Putra Janah, Syahdia Roudhatul Katiya Nahda, Katiya Lestari, Resti Ayu Mulia, Mohammad Rafazthody Hafiz Permana, Treeas Khalis Siti Nursyamsiah Sultoni, Nofa Ardhan Susetya, Puspa Riningtyas