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All Journal BALANCE Jurnal Akuntansi dan Bisnis Akuntoteknologi : Jurnal Ilmiah Akuntansi dan Teknologi Optima : Jurnal Ilmiah Agribisnis, Ekonomi dan Sosial Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi (JIMAT UMMI) JAMMI International Journal of Social Science, Education, Communication and Economics Husnayain Business Review JAKA (Jurnal Akuntansi, Keuangan dan Auditing) Expensive: Jurnal Akuntansi dan Keuangan Journal of Economics and Social Sciences The Es Economics and Entrepreneurship The Eastasouth Management and Business JURNAL ALAMIAH International Journal of Economics, Management and Accounting Surya : Jurnal Pengabdian Kepada Masyarakat JPM MOCCI : Jurnal Pengabdian Masyarakat Ekonomi, Sosial Sains dan Sosial Humaniora, Koperasi, dan Kewirausahaan JPM International Journal of Law, Policy and Governance Adpebi International Journal of Multidisciplinary Sciences
Sudarma, Ade
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Public Health Social Sciences Other

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Analysis of City Branding and Smart City on The Decision to Visit Geopark Ciletuh Sukabumi Sulistiana, Alivia; Sudarma, Ade; Siwiyanti, Leonita
International Journal of Social Science, Education, Communication and Economics Vol. 3 No. 4 (2024): October
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sj.v3i4.395

Abstract

This study aims to analyze city branding and smart city on the decision to visit Ciletuh Geopark, Sukabumi Regency. The method used in this study is a quantitative descriptive method. The results of this study indicate that City Branding has an effect on City Image, Smart City has a positive effect on City Image, City Image has an effect on the decision to visit, meaning that the better the City Branding that is implemented, the more it will increase the visitor's decision to visit Ciletuh Geopark, City Branding has no effect on the decision to visit, and Smart City has an effect on the decision to visit. This study contributes to the development of marketing management science, especially in the field of city branding and smart city in the tourism industry. The results of this study emphasize the importance of applying these concepts to improve visitor experience and satisfaction, and offer additional insights on how to optimize destination marketing strategies through technological innovation and more effective branding approaches.
Pembangkit Listrik Tenaga Mikro Hidro Di Lokasi Obyek Wisata Geopark Ciletuh Sukabumi Hartono, Hartono; Candra Pertala, Erik; Sudarma, Ade
Jurnal Surya Vol 4 No 2 (2022): Jurnal Pengabdian Kepada Masyarakat Surya Universitas Muhammadiyah Sukabumi (UMMI
Publisher : Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jsu.v4i2.1752

Abstract

The Technology community service activity program that will be disseminated to the community is entitled Micro Hydro Power Plant at the Location of Ciletuh Sukabumi Geopark Tourism Objects. The location of this activity is the border of Ciwaru, Ciemas and Girimukti Villages, Ciemas District, Sukabumi Regency. The problem faced by partners as managers of Ciletuh Geopark tourism objects, especially Puncak Darma and Curug Cimarinjung, is the lack of electrical energy supply both at the location of tourist objects and in supporting facilities around the object and also the surrounding community. The method of solving the problems faced by this partner is to make a micro hydro power plant (PLTMH) installation with a gravity system and provide counseling and training. The result of this activity is that it is hoped that most of the managing community and the environment around the tourist object can get a supply of electrical energy that meets the needs of the management of tourism objects and their supporters. From the results of this activity, an electrical installation with a maximum capacity of 3000 watts was created.
Teknologi Hydram Dan Pipanisasi Sistem Gravitasi Untuk Penyediaan Kebutuhan Air Kelompok Tani Bangkit Satu Kaliandra Dan Bangkit Satu Legok Tiis Di Kadudampit Sukabumi Pertala, Erik Candra; Hartono, Hartono; Sudarma, Ade
Jurnal Surya Vol 4 No 2 (2022): Jurnal Pengabdian Kepada Masyarakat Surya Universitas Muhammadiyah Sukabumi (UMMI
Publisher : Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jsu.v4i2.1789

Abstract

The Community Service Program of Technology that has been disseminated by the community has been implemented is entitled Hydram Technology and PipanizationGravity System for the Provision of Agricultural Production Water Needs of the Bangkit 1 Kaliandra Farmer Group and the Bangkit 1 Legok Tiis Farmer Group. The location of the activity is Sukamaju Village, Kadudampit District Sukabumi Regency. The problem faced by partners as farmers, especially farmers who are members of the bangkit 1 Kaliandra farmer group and the Bangkit 1Legok This farmer group is the lack of water supply for agricultural production during the growing season while the results of the farm are supported in meeting the needs of the community and agricultural supplies for the Sukabumi City, Bogor and Jakarta areas. The method of implementation in solving the problems faced by partners is to make a simple technological installation through hydram to raise the water level to a higher elevation and flow through pipes with a gravitational force that can lift as far as 5-7 heights from different water source elevasilcures to hydram devices and provide counseling and training in technology maintenance. As a result of this activity, the community can increase agricultural production which can at the same time improve the economy through the sustainable use of water supply.
Analysis of the Effect of Memberly Card and Customer Experience on Customer Loyalty in Mediation by Customer Satisfaction (Case Study on Tasik Pharmacy in Sukabumi City) Rengga Gunawan, Alif; Sudarma, Ade; Siwiyanti, Leonita
International Journal of Economics, Management and Accounting (IJEMA) Vol. 2 No. 9 (2025): February
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ijema.v2i9.237

Abstract

In the pharmaceutical industry, customer loyalty is a crucial factor for the sustainability of the pharmacy business. One strategy used to increase customer loyalty is to implement a Memberly Card membership program and provide a quality shopping experience (Customer Experience). However, there are still limitations in understanding how these two factors affect Customer Loyalty, especially considering the role of Customer Satisfaction as a mediating variable. This study aims to analyze the effect of Memberly Card and Customer Experience on Customer Loyalty, with Customer Satisfaction as a mediating variable. This study was conducted on customers of Apotek Tasik in Sukabumi City using a quantitative approach with a cross-sectional research design. The purposive sampling method was used to determine a sample consisting of 126 respondents, according to the Hair formula (2018). Data were collected through questionnaires and analyzed using Structural Equation Modeling (SEM). The results of the study indicate that Memberly Card has a positive and significant effect on Customer Satisfaction (β = 0.506; p = 0.012) and Customer Loyalty (β = 0.457; p = 0.016). Likewise, Customer Experience has a positive effect on Customer Satisfaction (β = 0.293; p = 0.036) and Customer Loyalty (β = 0.268; p = 0.033). In addition, Customer Satisfaction is proven to have a positive and significant effect on Customer Loyalty (β = 0.215; p = 0.027). These findings indicate that membership-based loyalty programs and positive customer experiences can increase customer satisfaction and loyalty to pharmacies. This study provides practical implications for pharmacy managers to improve loyalty programs and improve customer experience to strengthen customer loyalty. This study also enriches the literature on factors that influence Customer Loyalty in the pharmaceutical industry.
Pengaruh Persyaratan Kredit dan Metode Penagihan Terhadap Kemampuan Bayar Debitur di PT Clipan Finance Cabang Sukabumi Aulia Ananda, Cindy; Sudarma, Ade
Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi Vol. 6 No. 3 (2025): Jurnal Ilmu Manajemen Retail (JIMAT) Universitas Muhammadiyah Sukabumi
Publisher : Fakultas Ekonomi Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jimat.v6i3.3906

Abstract

This study aims to analyze the influence of credit requirements and collection methods on the repayment ability of debtors at PT Clipan Finance Sukabumi Branch. The search employed a quantitative method with a survey approach. Data were collected through questionnaires distributed a 92 respondents who are active debtors of the company. The data were analyzed using multiple linear regression. The result show that both credit requirements and collection methods have a positive and significant effect, both partially and simultaneously, on the repayment ability of debtors. This findings indicate that proper credit evaluation and effective collection strategies can improve debtor compliance in fulfilling financing obligations.
Leadership Agility, Entrepreneurial Experience, Organizational Culture, and Social Capital in Enhancing Sustainability of Agricultural SMEs: A Systematic Literature Review Sudarma, Ade; Nugroho, Arissetyanto; Derriawan, Derriawan
Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi Vol. 7 No. 1 (2026): Jurnal Ilmu Manajemen Retail (JIMAT) Universitas Muhammadiyah Sukabumi
Publisher : Fakultas Ekonomi Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jimat.v6i3.4300

Abstract

The sustainability of agricultural small and medium-sized enterprises (SMEs) has become a critical issue amid increasing economic uncertainty, climate change, and global market dynamics. Although prior studies have extensively examined the determinants of SME sustainability, limited attention has been given to the integrated role of internal organizational factors particularly leadership agility, entrepreneurial experience, and organizational culture along with the mediating function of social capital, especially in the agricultural context. This study aims to identify, map, and synthesize empirical findings on how internal organizational capabilities influence the sustainability of agricultural SMEs through a Systematic Literature Review (SLR). The review follows PRISMA guidelines and analyzes articles retrieved from Scopus, Web of Science, and Google Scholar published between 2014 and 2024. A total of 36 peer-reviewed articles were selected and examined using thematic and conceptual analysis. The findings reveal that leadership agility, entrepreneurial experience, and organizational culture consistently contribute to SME sustainability, both directly and indirectly through the strengthening of social capital. Social capital plays a crucial mediating role by enhancing access to resources, networks, and collective support, thereby reinforcing business resilience. This study proposes an integrative conceptual model that links internal organizational capabilities and social capital in explaining the sustainability of agricultural SMEs. The findings offer theoretical contributions by integrating the Resource-Based View and social capital theory, as well as practical implications for designing leadership development and networking-based policies to support sustainable agricultural SMEs.
ANALISIS CASHBACK PADA AKAD PEMBAYARAN FINTECH DAN KEMANFAATAN DALAM PERSPEKTIF EKONOMI SYARIAH Sudarma, Ade; Rahmat, Muhammad Imdadun; Casmita Pujiharto, Yaya Ruhenda
ALAMIAH : Jurnal Muamalah dan Ekonomi Syariah Vol 6 No 01 (2025): JANUARY 2025
Publisher : Institut Agama Islam Sahid Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/alamiahjurnalmuamalahdanekonomisyariah.v6i01.960

Abstract

The development of internet technology has driven changes in aspect of human transaction affairs, including buying and selling activities. Over time, the growth of online businesses has increased significantly, marked by the rise of e-commerce platforms or startups. Its implication is to encourage innovation in transaction methods. Financial technology (fintech) is one such innovation, with Go-Pay being a prominent example in Indonesia. Go-Pay is a cashless transaction application. Its ease of use and various promotions offered by Go-Pay have attracted consumers. One of the promotions that is often offered is cashback. Cashback refers to the return of funds from the purchase of products or payment for services using Go-Pay. This study aims to analyze the impact of cashback from Go-Pay transactions on the economy of society by employing a qualitative method supported by quantitative analysis, quantitative data was processed using a two-tailed T-test with SPSS version 26 assistance. Qualitative data analysis was done by using analytical descriptive case study approach and library research, incorporating a normative (Islamic law) perspective. Data validity was tested using source and technique triangulation, while the discussion applied the principles of ushul fiqh, specifically istidlal qiyasi (analogical reasoning). The results of this study show a significant value of 52.652, while the T-table at a significance level of 0.05 is 2.020. This indicates that the null hypothesis (H0) is rejected, and the alternative hypothesis (Ha) is accepted. The conclusion is that cashback in Go-Pay transactions has an impact on both the economy of society and its benefits. However, from an Islamic law perspective, cashback still contains elements of riba, which users should avoid. Furthermore, it is recommended that Go-Pay clarify the terms of its transaction in detail and partner with Islamic banks.
PENGARUH NPL, NIM DAN CAR TERHADAP RETURN ON ASET Effendi, Yudi Nugraha; Martaseli, Evi; Sudarma, Ade
OPTIMA: Jurnal Ilmiah Agribinis, Ekonomi, dan Sosial Vol 9, No 1 (2025)
Publisher : Universitas Tribhuwana Tunggadewi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/optima.v9i1.2602

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh NPL, NIM dan CAR terhadap Return on Asset. Variabel independen dalam penelitian ini adalah Non Performing Loan (NPL), Net Interest Margin (NIM) dan Capital Adequacy Ratio (CAR). Sedangkan untuk variabel dependen nya yaitu Return on Asset. Penelitian ini menggunakan metode kuantitatif dengan menggunakan data sekunder dan menggunakan analisis regresi linear berganda. Hasil penelitian ini menunjukkan bahwa nilai signifikasi NPL sebesar 0,000 dan nilai thitung -6,643 yang artinya NPL secara parsial berpengaruh negatif dan signifikan terhadap Return on Asset. Nilai signifikasi NIM sebesar 0,002 dan thitung sebesar 3,237 yang berarti secara parsial NIM berpengaruh positif dan signifikan terhadap Return on Asset dan nilai signifikasi CAR sebesar 0,134 dan thitung 1,515 yang menunjukkan bahwa secara pasial CAR tidak berpengaruh terhadap Return on Asset. Dari penelitian ini juga diperoleh nilai signifikasi NPL, NIM dan CAR sebesar 0,000 dan Fhitung 36,007 yang menandakan bahwa secara simultan NPL, NIM dan CAR berpengaruh signifikan terhadap Return on Asset dan juga diperoleh nilai R2 sebesar 0,553 atau 55,3%, yang artinya 55,3% Return on Asset dapat dipengaruhi oleh NPL, NIM dan CAR. Sedangkan untuk sisanya 44,7% dipengaruhi oleh faktor-faktor lain diluar model regresi.
PENGARUH METODE CAMEL TERHADAP TINGKAT KESEHATAN BANK DALAM PENGAMBILAN KEPUTUSAN MERGER (STUDY KASUS PADA PT. BANK MANDIRI 2016-2020) Aznita, Indah Fatimah; Sudarma, Ade; Wahyu Nugroho, Gatot
OPTIMA: Jurnal Ilmiah Agribinis, Ekonomi, dan Sosial Vol 8, No 2 (2024)
Publisher : Universitas Tribhuwana Tunggadewi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/optima.v8i2.2655

Abstract

Penelitian ini bertujuan untuk mengetahui perbedaan perbankan sebelum dan setelah di merger dengan menggunakan metode CAMEL. Dengan menggambil Laporan Keuangan atau Rasio Likuiditas yang ada di Bursa Efek Indonesia (BEI) dan Otoritas Jasa Keuangan (OJK) pada periode 2016 sampai 202, untuk data setelah merger dan pada periode 1994 sampai dengan 1998 untuk data sebelum merger. Metode penelitian yang digunakan iyalah metode kuantitatif dengan mengambil data yang di ambil dari website resmi Bursa Efek Indonesia (BEI). Hasil Uji T untuk menguji rata-rata kesehatan bank sebelum dan sesudah merger bahwa nilai signifikasi T sebesar 0,003 atau lebih kecil dari 0,05 sehingga dapat dinyatakan bahwa antara tingkat kesehatan sebelum dan sesudah merger yang mana tingkat kesehatan bank sebelum merger lebih rendah dibandingkan dengen setelah merger. Sedangkan uji F nilai signifikansi F dihitung 0,05 = pengaruh antara variabel bebas secara keseluruhan terhadap variabel terkait singnifikan secara statistik, namun jika nilai F hitung 0,05 = pengaruh antara variabel bebas secara keseluruhan terhadap variabel terkait tidak signifikan secara statistik, untuk Uji F sebelum dan setelah merger nilai signifikansi Fdihitung adalah 0,0000. Karena nilai signifikansi Fterhitung lebih kecil dari 0,05 maka metode CAMEL berpengaruh signifikan terhadap tingkat kesehatan secara statistik. Dapat disimpulkan bahwa dari hasil olah data menggunakan SPSS perbedaan antara tingkat kesehatan bank sebelum dan sesudah merger dari uji sample independen Ttest diketahui bahwa tingkat kesehatan bank sebelum merger lebih rendah dibandingkan dengan tingkat kesehatan bank sesudah merger, yang artinya merger merupakan pengambilan keputusan yang tepat karna berpengaruh baik untuk perbankan, diharapkan peneliti selanjutnya bisa memperbaiki segala kekurangan yang ada.  
Co-Authors Acep Suherman Aeni, Silvia Akhmad, Jaenudin Alhidayatullah Andri Indrawan Anggraeni, Sherlyana Arissetyanto Nugroho Aulia Ananda, Cindy Aznita, Indah Fatimah Balqista, Nur Prasida Candra Pertala, Erik Casmita Pujiharto, Yaya Ruhenda Derriawan Derriawan, Derriawan Dine Meigawati Effendi, Yudi Nugraha Evi Martaseli Fauziah, Rossa Amalia Ferlina Sukma Syafitri Gatot Wahyu Nugroho Hamzah Hamzah Hartono Hartono Hendra Tanjung Himawan Pramulanto Idang Nurodin Irfan Sophan Himawan Ismet Ismatullah Lediyanti, Dila Leonita Siwiyanti Maulida, Sofia Mayulida, Seny Muhammad Khairul Amal Muhammad Ridwansyah Pertala, Erik Candra Putri, Julieta Amartya Rahmat, Muhammad Imdadun Rahmatullah, Irfan Rengga Gunawan, Alif Ria Estiana Santika, Fidea Sari, Rahayu Permata Sri Rahayu, Anisa Sulistiana, Alivia Tina Kartini Wahyu Nugroho, Gatot Zhafirah, Luthfiah