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All Journal Capture : Jurnal Seni Media Rekam Kalatanda : Jurnal Desain Grafis dan Media Kreatif Charity : Jurnal Pengabdian Masyarakat MAHADAYA Jurnal Bahasa, Sastra, dan Budaya eProceedings of Art & Design Cilpa : Jurnal Ilmiah Pendidikan Seni Rupa
Novian Denny Nugraha
Telkom University
Arts Humanities Computer Science & IT Education Electrical & Electronics Engineering Languange, Linguistic, Communication & Media Social Sciences

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PERANCANGAN BRANDING KEMASAN PADA KUE LONTAR ASAL PAPUA Ramadhani, Safira Atha; Nugraha, Novian Denny; Soedewi, Sri
eProceedings of Art & Design Vol. 12 No. 1 (2025): Februari 2025
Publisher : Telkom University

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Indonesia adalah sebuah negara berkepulauan, memiliki lebih dari 17.000 pulau, maka dari itu Indonesia juga memiliki keberagaman budaya yang sangat banyak dan unik. Salah satu ciri khas Indonesia adalah makanan khas-nya. Makanan khas daerah dapat merefleksikan identitas sosial seseorang, karena di dalamnya terdapat unsur-unsur budaya, seperti resep-resep tradisional.salah satu contohnya adalah Kue Lontar yang berasal dari Papua. Kue Lontar belum popular dikalangan masyarakat karena kurangnya dukungan media visual dalam memasarkan produknya. Masalah ini disebabkan oleh kurangnya identitas produk yang tertera pada kemasannya. Oleh karena itu, diperlukan perancangan media untuk mempromosikan produk kue Lontar Papua. Metode yang digunakan adalah pendekatan kualitatif melalui observasi, wawancara, dan studi pustaka. Sementara itu, analisis dilakukan menggunakan matriks dan SWOT untuk mengatasi permasalahan yang ada. Diharapkan, perancangan ini dapat meningkatkan kesadaran masyarakat luas terhadap budaya Papua, terutama terkait Kue Lontar. Kata kunci: Branding Kemasan, Kue Lontar, Papua
PERANCANGAN BUKU CERITA INTERAKTIF UNTUK MENGEMBANGKAN SENSORIK DAN MOTORIK HALUS ANAK BERUSIA 3-5 TAHUN DI KOTA BANDUNG Adella, Wina; Nugraha, Novian Denny; Soedewi, Sri
eProceedings of Art & Design Vol. 12 No. 1 (2025): Februari 2025
Publisher : Telkom University

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Kemampuan sensorik dan motorik halus anak sangat penting dalam masa Golden Age, terutama untuk perkembangan kecerdasan. Namun, tren penggunaan Gadget pada anak berusia dini mengurangi perhatian orang tua terhadap pelatihan sensorik dan motorik halus pada anak. Dampaknya, progres sensorik dan motorik halus pada anak dapat terhambat, mengakibatkan penurunan keterampilan motorik halus serta gangguan sensorik, sosial, emosional, dan perilaku. Oleh karena itu, dibutuhkan solusi inovatif seperti buku cerita interaktif untuk merangsang pengembangan sensorik dan motorik halus anak berusia 3-5 tahun. Penelitian bertujuan merancang buku interaktif yang menyenangkan dan edukatif agar meningkatkan keterampilan sensorik dan motorik halus pada anak. Menggunakan teori desain grafis, metode buku cerita anak, dan visual storytelling, Penelitian ini dilakukan dengan metode kualitatif, yang melibatkan analisis data dari kuisioner dan wawancara yang dilakukan dengan orang tua dari anak-anak berberusia 3 hingga 5 tahun di Kota Bandung. Harapannya, buku cerita ini efektif dalam memfasilitasi pengembangan sensorik dan motorik halus pada anak dalam masa Golden Age. Kata kunci: buku anak, ilustrasi, interaktif, motorik halus, sensorik
PERANCANGAN PROTOTIPE WEBSITE E-COMMERCE UNTUK PENJUAL KERAJINAN KULIT DI SENTRA KULIT SUKAREGANG DARI KABUPATEN GARUT Ibrahim, Rasyid Ridho; Soedewi, Sri; Nugraha, Novian Denny
eProceedings of Art & Design Vol. 12 No. 1 (2025): Februari 2025
Publisher : Telkom University

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Website merupakan salah satu media yang dapat digunakan oleh pelaku usaha untuk memasarkan produk barang atau jasanya melalui internet. Sentra Kulit Sukaregang adalah salah satu pusat wisata belanja di Garut yang berfokus pada produk kerajinan kulit yang berpotensi besar apabila dapat memanfaatkan internet sebagai media promosinya, salah satunya website. Penelitian ini dilatar belakangi oleh data observasi yang menunjukkan bahwa pemanfaatan website oleh pelaku usaha kerajinan kulit di Garut masih sangat belum efektif. Peneliti melakukan perancangan website e-commerce dengan tujuan untuk mempermudah calon konsumen dan juga pengelola toko untuk mengakses informasi dan meningkatkan transaksi penjualan kerajinan kulit Garut. Metode penelitian yang digunakan adalah observasi, wawancara, studi pustaka dengan menggunakan kuesioner sebagai instrumen pengumpulan data. Sampel peneliti terdiri dari 40 responden yang merupakan pengguna aktif aplikasi atau website e-commerce. Data dianalisis menggunakan metode Design Thinking. Hasil dari penelitian ini adalah penerapan metode Design Thinking pada website Sentra Kulit Sukaregang yang memberikan kemudahan bagi calon konsumen dan penjual. Kata Kunci: desain website, e-commerce, design thinking, kerajinan kulit Garut
PERANCANGAN PROTOTYPE INVENTORY UNTUK PERUSAHAAN DI KOTA JAKARTA Arrahim, Muhammad Nhabil; Soedewi, Sri; Nugraha, Novian Denny
eProceedings of Art & Design Vol. 12 No. 1 (2025): Februari 2025
Publisher : Telkom University

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Pengelolaan inventaris di beberapa perusahaan di Jakarta sering kali dilakukansecara manual, yang menyebabkan kesalahan, duplikasi data, dan kurangnya efisiensi. Halini berdampak negatif pada produktivitas dan kualitas layanan perusahaan. Oleh karenaitu, penting untuk mengembangkan solusi yang lebih efektif dan efisien. Penelitian inibertujuan untuk merancang dan mengimplementasikan sistem informasi berbasisWebsite guna mengatasi masalah tersebut. Fokus utama penelitian ini adalahpengembangan User Interface (UI) dan User Experience (UX) yang optimal, sehinggapengguna dapat berinteraksi dengan sistem secara mudah. Dengan memahamikebutuhan pengguna dan menerapkan prinsip desain yang baik, solusi yang diusulkandiharapkan dapat meningkatkan efektivitas dan efisiensi dalam pengelolaan inventaris.Metode penelitian yang digunakan bersifat kualitatif, melibatkan observasi, wawancara,dan studi pustaka. Analisis data dilakukan dengan pendekatan analisis matriks danperbandingan dengan proyek sejenis. Berdasarkan teori UI/UX design, design thinking,dan desain komunikasi visual, diharapkan sistem informasi inventaris yang efektif, efisien,dan menyenangkan ini dapat meningkatkan produktivitas dan efisiensi pengelolaaninventaris perusahaan di Jakarta. Kata kunci: website, UI/UX design, design thinking, inventaris.
PERANCANGAN DESAIN KEMASAN POTENSI WISATA KULINER DESA NAGREG KENDAN KABUPATEN BANDUNG Nabila Azmi, Hanai; Denny Nugraha, Novian; Sri Soedew, Sri
eProceedings of Art & Design Vol. 11 No. 4 (2024): Agustus 2024
Publisher : Telkom University

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Nagreg Kendan Village is a village that is currently being developed to become a tourist destination. Besides its natural and cultural tourism potentials, Nagreg Kendan Village also has culinary tourism from several Micro, Small, and Medium Enterprises (MSME) actors that produce village flagship culinary products. However, the strategies to increase attractiveness and selling power of the culinary tourism potentials in the village are still minimal, so it is not widely known among the public, especially tourist. The packaging used mostly still uses simple packaging, does not yet display the visual identity of Nagreg Kendan Village and the characteristic of the product. The purpose of this research is to create packaging design to introduce it to public, especially tourist, increase attractiveness and selling power, as well as to become a characteristic of the culinary tourism potentials of Nagreg Kendan Village. The data collection methods used in compiling this final assignment report are: observation, interviews, and literature review. Keywords: Packaging design, Nagreg Kendan Village, Culinary tourism
PERANCANGAN DESAIN KEMASAN POTENSI WISATA KULINER DESA NAGREG KENDAN KABUPATEN BANDUNG Nabila Azmi, Hana; Denny Nugraha, Novian; Soedewi, Sri
eProceedings of Art & Design Vol. 11 No. 4 (2024): Agustus 2024
Publisher : Telkom University

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Abstract

Nagreg Kendan Village is a village that is currently being developed to becomea tourist destination. Besides its natural and cultural tourism potentials, Nagreg KendanVillage also has culinary tourism from several Micro, Small, and Medium Enterprises(MSME) actors that produce village flagship culinary products. However, the strategies toincrease attractiveness and selling power of the culinary tourism potentials in the villageare still minimal, so it is not widely known among the public, especially tourist. Thepackaging used mostly still uses simple packaging, does not yet display the visual identityof Nagreg Kendan Village and the characteristic of the product. The purpose of thisresearch is to create packaging design to introduce it to public, especially tourist, increaseattractiveness and selling power, as well as to become a characteristic of the culinarytourism potentials of Nagreg Kendan Village. The data collectionmethods used incompiling this final assignment report are: observation, interviews, and literature review. Keywords: Packaging design, Nagreg Kendan Village, Culinary tourism
PERANCANGAN ENVIRONMENTAL GRAPHIC DESIGN DESA WISATA NAGREG KENDAN KABUPATEN BANDUNG Waren, Aryna; Denny Nugraha, Novian; Soedewi, Sri
eProceedings of Art & Design Vol. 11 No. 4 (2024): Agustus 2024
Publisher : Telkom University

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With a wide range of potential destinations, Nagreg Kendan Village is includedin one of the tourist village programsHowever, due to the fact that Nagreg Kendan is anew community or the outcome of Nagreg community's land development, this NagregCounty Village still lacks the means and means of information, such as hints or directionsfor visitors, so that visitors can be lost and less comfortable when arriving at existingdestinations. For that, this research and design are useful to create a solution that isenvironmental graphic design, signage, and wayfinding for Nagreg Tourism Village ofKendan. The goal of this strategy is to effectively and efficiently save time forvisitors who are unfamiliar with the new environment they are visiting, as well asto assist and facilitate them in getting clear and comfortable information. This studyemployed design methodologies, EGD methods, which included descriptive and matrixanalysis, as well as qualitative methods such data collecting through observations,interviews, and library studies. Keywords: environmental graphic design, signage, wayfinding, Nagreg Kendan Village, Tourist Village
PERANCANGAN PROTOTYPE WEBSITE DESA NAGREG KENDAN KABUPATEN BANDUNG SEBAGAI DESA WISATA Aura Levyka, Gabrielle; Denny Nugraha, Novian; Soedewi, Sri
eProceedings of Art & Design Vol. 11 No. 4 (2024): Agustus 2024
Publisher : Telkom University

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Nagreg Kendan Village, in Bandung Regency, is a pioneering tourism village thatwas formed after the expansion of Nagreg Village. Now 12 years old, the village is part of the Bandung Regency Tourism Village Program. Famous for the Kendan Kingdom Site,Nagreg Kendan Village has a variety of natural and cultural potential, easily accessible via transportation from Bandung Regency. Despite its great tourism potential, a lack of publicexposure has resulted in limited visitation to the village. Suboptimal media management is a contributing factor to the lack of public knowledge about Nagreg Kendan Village.Therefore, further research was conducted on this village to increase public knowledgeand interest in visiting this village. The research method used is a qualitative researchmethod, with 2 stages used in conducting research. The first stage is data collectionthrough observation and interviews as primary data, and conducting literature studies assecondary data. The second stage is to analyze the data. Theresults showed that furtherefforts are needed in utilizing information media to provide comprehensive informationabout the tourism and industrial potential of Nagreg Kendan Village, Bandung Regency so that more people know and are interested to visit this village. Keywords: website, information media, user interface and user experience design, tourism village.
PERANCANGAN VISUAL BRANDING DESA WISATA NAGREG KENDAN DI KECAMATAN NAGREG KABUPATEN BANDUNG Ardiwinata, Fathan; Denny Nugraha, Novian; Soedewi, Sri
eProceedings of Art & Design Vol. 11 No. 4 (2024): Agustus 2024
Publisher : Telkom University

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Abstract

Nagreg Kendan Village is one of the 13 tourist villages in Bandung Regency. Asa tourist village, visual branding is essential to establish its identity and unique characteristics. The issue is the lack of visual branding in Nagreg Kendan Tourist Village.This research aims to describe the design of visual branding that serves as the identity of Nagreg Kendan Tourist Village. The research method used includes qualitative methods,participatory design, observation, interviews, and documentation. The research findings from observations and interviews indicate that Nagreg Kendan Village is still in its earlystages as a tourist village. Its current visual branding is limited to a simple tourist village logo, which does not adequately represent Nagreg Kendan Village as a tourist destination.This research is expected to provide the village with an identity that will increase its recognition among the public and establish a positive brand image in the minds of tourists. Keywords: visual branding, logo, tourism village
ZINE DESIGN AS A POTENTIAL INFORMATION MEDIA NAGREG KENDAN TOUR TO YOUNG ADULTS IN JAVA WEST Adiyasa, Vanessa; Denny Nugraha, Novian; Soedewi, Sri
eProceedings of Art & Design Vol. 11 No. 4 (2024): Agustus 2024
Publisher : Telkom University

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Nagreg Kendan Village or commonly known as Kendan Village is a villagelocated in Nagreg District. Nagreg Kendan Village has plans to create a tourist village with various potentials in it, starting from the potential of the Sanghyang Anjung site which isfamous for its myths by local residents and tourists to a workshop for making bricks made from the sand of the Kendan hill itself. It is hoped that the creation of a tourist village canintroduce other potentials of Nagreg Kendan village to the wider community, especially to young adults who are interested in visiting a tourist village. To achieve this goal, theresearch method used is by conducting observations in Nagreg Kendan Village, interviews with local residents, and using literature studies related to the media that will be used. Themedia that will be used as a medium of information regarding tourism potential in Nagreg Kendan Village is art photography so that young adults are more interested in getting to know Nagreg Kendan Village better. Keywords: zine, travel journals, tourism villages, information media, art photography
Co-Authors Adella, Wina Adiyasa, Vanessa Almira, Tiara Angelia Lionardi Anggar Erdhina Adi Ardiwinata, Fathan Aristia Ramadhanti, Byan Arrahim, Muhammad Nhabil Aura Levyka, Gabrielle Ayati, Arifiyah Ayati, Arifiyah Ayati Budi Haswati, Sri Maharani Christella, Josceline Dewi K. Soedarsono Diah Agung Esfandari Dimas Krisna Aditya Dwija, I Dewa Alit Dyah Ayu Wiwid Sintowoko Dzaaki, Muhammad Ilyas Adz Eridani Naufilina, Fariha Fakhrian Faza, Muhammad Fariha Eridani Naufalina Faturrachman, Miftah I Gusti Agung Rangga Lawe Ibrahim, Rasyid Ridho Jerry Dounald Rahajaan Juliansyah, Ady M. Yogi Riyantama Isjoni Miftahul Fahmi, Faisyal Nabila Azmi, Hana Nabila Azmi, Hanai Nindya, Nisrina Puspa Nisa Eka Nastiti Nuraisyah, Mutia Nursabila Asshanti, Salma Nurwulan Fitriyanti Olivine Alifaprilin Paku Kusuma Periyadi, Periyadi Prihandini, Asih Ramadhani, Safira Atha Reinanda, Muhammad Rengganis Wijayanti, Niken Riksa Belasunda Salim, Chintya Monica Siti Desintha Sonson Nursholih Sri Soedew, Sri Sri Soedewi Syarip Hidayat Syava Nuraisyah, Mutia Uke Kurniawan Waliyulhaq, Muhamad Milzan Waren, Aryna