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All Journal Pi: Mathematics Education Journal Jurnal Ternak Pi: Mathematics Education Journal Cakrawala: Jurnal Pengabdian Masyarakat Global
Bambang Kurnadi
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Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Veterinary

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Journal : Jurnal Ternak

 1 
A Local Culture Development Strategy for Sonok Cattle with Quantitative Characterization of Cattle and Digital Market Development in Pamekasan, Madura Bambang Kurnadi; selvia nurlaila; Badar Said; Dimas Bima widyabrata; Salman Alfarisi
Jurnal Ternak Vol. 16 No. 2 (2025): Desember, 2025
Publisher : UNIVERSITAS ISLAM LAMONGAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jt.v16i2.268

Abstract

The Sonok cattle culture also supports the development of culture-based tourism while maintaining local values and social harmony, and can boost the local economy. One of the obstacles to the development of the Sonok cattle culture is that Sonok cattle breeding is still limited to certain areas in Madura, due to the limited market for Sonok cattle, which is still conventional in nature. This study aims to obtain clear data on the quantitative characteristics of Madura Sonok cattle and to improve the marketing of Madura Sonok cattle. To support the development of the local Sonok cattle culture and increase the marketing of Sonok cattle through digital markets. This research was conducted from July 2025 in the Sonok cattle breeding area in Pamekasan Regency, Madura. Research methods The methods used in this research were direct surveys at the contest site or at the homes of cattle owners, as well as interviews with Sonok cattle owners, judges, and Sonok cattle experts. Research Results Sonok cattle were divided into two age groups, namely 12-18 months and above 24 months, with the following results for body length, height, and chest circumference (cm): 124.82 ±4.28; 124.64 ± 3.14; 148.73 ±10.39 and 137.71 ±5.06; 137.26 ±4.74; 174.13 ±9.97. Meanwhile, the biggest obstacles and threats to the development of the Madura Sonok cattle breed in Pamekasan Regency are related to the limited availability of specialised capital and conventional trading venues (markets). The conclusion of this study is that the average body size of Sonok cattle exceeds the 2023 SNI standard, and marketing breakthroughs are needed through digital markets.
Karapan Sapi Tangghe' cultural tourism attraction local wisdom in Madura Zali, Moh; A. Yudi Heryadi; Malikah Umar; Selvia Nurlaila; Bambang Kurnadi; Abu Amar; Ach Ahdafil Aman
Jurnal Ternak Vol. 16 No. 2 (2025): Desember, 2025
Publisher : UNIVERSITAS ISLAM LAMONGAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jt.v16i2.273

Abstract

This study aims to understand the meaning, role, and potential of tangghe cow racing tradition in Madura as a cultural tourist attraction as well as economic opportunities based on local wisdom. The research approach used is qualitative with case study design that focuses on Langsar Village, Saronggi District, Sumenep regency. Data were obtained through in-depth interviews, participatory observations, and documentation, and analyzed using Miles and Huberman interactive models through the stages of data reduction, data presentation, and verification. The results showed that the bull race tangghe ' is not only seen as a race, but also as a symbol of identity and pride of the Madurese community. This tradition has a considerable tourist attraction because it attracts audiences from various regions, so it has the potential to be developed as a leading cultural tourist attraction. In addition, tangghe’ bull race has a positive economic impact on the community through trading activities, services, and rental of cattle and race equipment. Local wisdom values such as mutual cooperation, solidarity, and village Honor are maintained in the practice of this tradition. However, there are challenges in the form of stigma of violence in traditional Bull Racing, which can be minimized by promoting the tangghe’ model as a revitalization of non-violent culture. This study concludes that karapan sapi tangghe’ can be developed as a sustainable cultural tourism that is aligned with ethical values, religious norms, and animal welfare, while contributing to the improvement of the local economy.
Co-Authors A. Yudi Heryadi Abu Amar Ach Ahdafil Aman Badar Said Chairul Fajar Tafrilyanto Dimas Bima widyabrata Faisal Estu Yulianto Hasan Basri Hasanah, Sri Indriati Malikah Umar Rofiva Rofiva Salman Alfarisi Selvia Nurlaila Septi Dariyatul Aini Ukthi Raudhatul Jannah ZALI, MOH Zayyadi, Moh