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All Journal Edukasi: Jurnal Pendidikan dan Pengajaran Jurnal Soshum Insentif PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
Munandar, Dadang
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Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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The Roles of Awareness, Interest, Evaluation, Trial on Adoption and its Impact on Purchase Decision: Study on New Product of ”Wuling” Electric Car Consumers in Bandung Cahyati, Tetet; Munandar, Dadang
Jurnal Soshum Insentif Vol 6 No 2 (2023): Jurnal Soshum Insentif
Publisher : Lembaga Layanan Pendidikan Tinggi Wilayah IV

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36787/jsi.v6i2.1216

Abstract

The objectives of this study is to know the influence of the new product adoption on purchase decision among the consumers of the Wuling Electrical Vehicle in Bandung. The research employs a quantitative approach and survey. By using the purposive method, 96 consumers in Bandung were selected as the respondents of the study. The writer uses path analysis to analyze the data. Findings of the research are as follows: 1) Awareness, Interest, Evaluation and Trial affect significantly Adoption simultaneously; 2) Awareness affects significantly Adoption partially; 3) Interest affects significantly Adoption partially; 4) Evaluation affects significantly Adoption partially; 5) Trial affects significantly Adoption partially; and 6) Adoption affects Purchase Decision significantly. Thus, the adoption process of the new electric car positively affect the consumers purchase decisions whether or not they will buy the electrical vehicle.
Looking at the Impacts of Transformational Leadership Skills and Organizational Climate on Job Satisfaction and Business Performance Hikmat, Hikmat; Munandar, Dadang; Izzatusholekha, Izzatusholekha
Edukasi Vol 10 No 2 (2023): Edukasi: Jurnal Pendidikan dan Pengajaran
Publisher : Universitas Islam Negeri Raden Fatah Palembang, South Sumatra, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/ejpp.v10i2.20423

Abstract

This research aims to determine the effect of transformational leadership skills and organizational climate on job satisfaction that affects the performance of the business at PT. Inti Jaya Purnama, Central Jakarta, DKI Jakarta. This research employed a quantitative research design with the survey method. The samples are 155 employees chosen using random sampling. Data are analyzed using the structural equation modeling based on Partial Least Squares (PLS-SEM) with the assistance of SmartPLS version 3.0. PLS is used in structural equation modeling based on a standardized coefficient of regression (β) that allows for the simultaneous examination of both the measurement and structural models. The research findings acquired via this approach are subsequently assessed 1) transformational leadership skills on job satisfaction with the value of t observation as much as 10.035 which is bigger than the tα as much as 1.975 with the value of significance as much as 0.000 which is less than 0.05; 2) Organizational climate affects positively and significantly on job satisfaction with the value of t observation as much 4.955 which is bigger than the tα as much as 1.975 with the value of significance as much as 0.000 which is less than 0.05; and 3) job satisfaction has a significant effect on business performance with the value of t observation as much as 22.687 which is bigger than the tα as much as 1.975 with the value of significance as much as 0.000 which is less than 0.05.
EFFECT OF ONLINE MARKETING COMMUNICATIONS, CONSUMER PREFERENCES, CONSUMER NEEDS ON PURCHASE BEHAVIOR AND THEIR IMPACT ON PURCHASE DECISIONS (Survey on the Tokopedia and Shopee Online Shop consumers in Bandung) Munandar, Dadang; Assaf, Rizka Aula; Putri, Sheila Kurnia
Jurnal Soshum Insentif Vol 7 No 1 (2024): Jurnal Soshum Insentif
Publisher : Lembaga Layanan Pendidikan Tinggi Wilayah IV

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36787/jsi.v7i1.1415

Abstract

The aim of this research is to study the effect of Online Marketing Communication, Consumer Preferences, and Consumer Need as mediated by Purchase Behavior on Purchase Decision. As many as 100 Tokopedia and Shoppe consumers in Bandung are chosen as the respondents using the purposive method. This research employs quantitative approach by using survey method. The data is analyzed using the mediation analysis technique from the Process Andrew Hayes Software. Research findings are: first, Direct and indirect effect of Online Marketing Communication, Consumer Preferences, and Consumer Need as mediated by Purchase Behavior on Purchase Decision falls into moderate category; second, The determinant factors of Purchase Decision as mediated by Purchase Behavior are affected by 1) Consumer Need; 2) Consumer Preferences and 3) Online Marketing Communication; third, Online Marketing Communication affects significantly on Purchase Decision as mediated by Purchase Behavior. Fourth, Consumer Preferences affect significantly on Purchase Decision as mediated by Purchase Behavior; and fifth, Consumer Need affects significantly on Purchase Decision as mediated by Purchase Behavior.
Pelatihan Knowledge Management System Penanganan Anak Down Syndrome Bagi Pengurus Persatuan Orang Tua Anak dengan Down Syndrome Jawa Barat: Training on the Knowledge Management System for Handling Children with Down Syndrome for the Management of the Association of Parents of Children with Down Syndrome West Java Mauluddin, Syahrul; Sidik, Rangga; Munandar, Dadang; Narimawati, Umi; Nursikuwagus, Agus
PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol. 10 No. 2 (2025): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
Publisher : Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/pengabdianmu.v10i2.8786

Abstract

Children with Down Syndrome face various physical challenges, such as muscle weakness, vulnerability to illnesses, and lower IQ levels compared to typical children. These conditions require special attention from parents, who must learn how to handle and care for children with Down Syndrome from an early stage. However, many parents struggle to access adequate information and knowledge about caring for their children. This community service program aims to implement a Knowledge Management System (KMS) as a solution for handling children with Down Syndrome within the Association of Parents of Children with Down Syndrome (POTADS) in West Java. The program involves training and mentoring for POTADS administrators. Based on the evaluation results, the administrators of POTADS West Java have successfully utilized the KMS.
Co-Authors Agus Nursikuwagus Assaf, Rizka Aula Cahyati, Tetet Hikmat Hikmat, Hikmat Izzatusholekha Mauluddin, Syahrul Putri, Sheila Kurnia Sidik, Rangga Umi Narimawati