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Kajian fenomenologi pemasaran digital agen properti melalui medium instagram Ernayani, Rihfenti; Daengs GS, Achmad; Tarigan, Nuah P.; Lestari, Winda; Timotius, Elkana
Jurnal Komunikasi Profesional Vol 5 No 3 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (291.18 KB) | DOI: 10.25139/jkp.v5i3.3804

Abstract

Property has developed into a basic human need that everyone wants to have personally. Property is used for investment other than for basic human needs. The Covid-19 pandemic began in March 2020, resulting in the imposition of large-scale social restrictions (PSBB) to stop the spread of the virus. The Coronavirus Disease (Covid-19) pandemic has also paralyzed a number of industries, including the real estate sector, in an effort to support economic growth. The purpose of this study is to determine the digital marketing of property agents on Instagram. This study uses a qualitative approach with the phenomenological method of the actors in the property business agent. The results showed that digital marketing of property agents on Instagram is used with several efforts including the use of hashtags, collaborating with influencers and public figures, and giving giveaways to attract the interest of potential consumers.
Kajian fenomenologi pemasaran digital agen properti melalui medium instagram Ernayani, Rihfenti; Daengs GS, Achmad; Tarigan, Nuah P.; Lestari, Winda; Timotius, Elkana
Jurnal Komunikasi Profesional Vol. 5 No. 3 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (291.18 KB) | DOI: 10.25139/jkp.v5i3.3804

Abstract

Property has developed into a basic human need that everyone wants to have personally. Property is used for investment other than for basic human needs. The Covid-19 pandemic began in March 2020, resulting in the imposition of large-scale social restrictions (PSBB) to stop the spread of the virus. The Coronavirus Disease (Covid-19) pandemic has also paralyzed a number of industries, including the real estate sector, in an effort to support economic growth. The purpose of this study is to determine the digital marketing of property agents on Instagram. This study uses a qualitative approach with the phenomenological method of the actors in the property business agent. The results showed that digital marketing of property agents on Instagram is used with several efforts including the use of hashtags, collaborating with influencers and public figures, and giving giveaways to attract the interest of potential consumers.
The Role of Digital Platforms in Developing Entrepreneurship: A Bibliometric Analysis Judijanto, Loso; Putra, Johni Eka; Ode, Haruni; Timotius, Elkana; Supriandi, Supriandi
West Science Interdisciplinary Studies Vol. 2 No. 07 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i07.1098

Abstract

The rapid advancement of digital technology has significantly transformed the entrepreneurial landscape, offering unprecedented opportunities and posing new challenges. This study employs a bibliometric analysis to explore the role of digital platforms in developing entrepreneurship. The analysis identifies key thematic clusters such as entrepreneurial ecosystems, digital marketing, and social entrepreneurship, highlighting their interconnectedness and impact on entrepreneurial activities. Recent research trends emphasize the implications of the Covid-19 pandemic and the potential of emerging technologies like the metaverse. Identified research opportunities in less explored areas, such as digital artifacts, digital skills, and e-commerce, suggest directions for future investigation. Additionally, the author collaboration network reveals strong intra-group collaborations with scope for increased interdisciplinary research. This comprehensive overview provides valuable insights into the current state and future potential of digital entrepreneurship, guiding scholars and practitioners in navigating this dynamic field.
THE PSYCHOLOGICAL AND SOCIAL IMPACTS OF WORKER-MACHINE INTERACTIONS IN THE MANUFACTURING INDUSTRY: A SYSTEMATIC LITERATURE REVIEW Timotius, Elkana
J@ti Undip: Jurnal Teknik Industri Vol 18, No 3 (2023): September 2023
Publisher : Departemen Teknik Industri, Fakultas Teknik, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jati.18.3.140-151

Abstract

Accidents and occupational diseases occur frequently, especially in the manufacturing industry. Workers also have psychological burdens in the industrial era 4.0 as indicated by the increase in cases of stress experienced when interacting with machines. These concerns led this study to reduce the psychological and social negative impacts on workers interacting with machines. This was achieved through a systematic literature review using the PRISMA stages to comprehensively determine the burden experienced by workers and their impact. It was discovered from the 14 articles that meet the search criteria that the psychological and social conditions of workers are very bad mainly due to the application of technology in the Industry 4.0 era. This was caused by eight factors which include (1) workload exceeding capacity, (2) high concentration and cognitive activity demanded at work, (3) increased cognitive load, (4) anxiety about their ability to use technology, (5) work becoming increasingly complex, (6) worried that their position will be replaced by technology, (7) inability to operate technology, and (8) reduced social interaction. It was recommended that the impact be reduced by managing the causative burdens using two main approaches which include the company and the individual worker affected.
A Bibliometric Exploration of Facebook Marketing Research Trends Using Scopus Database Buamonabot, Irfandi; Susilo, Daniel; Thanos, Guellica Agnesia Claudia; Sam, Toong Hai; Timotius, Elkana; Tammubua, Milcha Handayani; Rudiansyah, R.
Journal of Applied Science, Engineering, Technology, and Education Vol. 6 No. 2 (2024)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.asci3807

Abstract

Facebook has developed into much more than just a social media platform since its 2004 launch, changing the way businesses engage with their customers and emerging as a powerful player in the field of digital marketing. Due to the increased attention this evolution has received from academia, extensive research has been conducted on a number of Facebook marketing-related topics, such as customer engagement, brand building, and consumer data collection. Using Scopus as a data source, we conducted a bibliometric analysis in this study to thoroughly review the literature on Facebook marketing and identify important trends, hotspots, and areas in need of further research. 133 pertinent publications from 2009 to 2023 were found by our analysis, underscoring Facebook's significance in digital marketing. This study sheds light on several Facebook marketing research themes, including the efficacy of advertising, consumer behavior on social networks, ethics, and privacy. Furthermore, we found that research is scattered worldwide indicating differences in digital marketing connected to society, economy, and culture. Topics such artificial intelligence, cross-cultural marketing, and the consequences of Facebook algorithm modifications still have more to be discovered even with the wealth of studies. This study supports the relevance of Facebook in digital marketing, indicates areas that demand more research for a better knowledge of the successful use of Facebook in marketing strategies, and provides insight for academics and practitioners.
The Role of Digital Platforms in Developing Entrepreneurship: A Bibliometric Analysis Judijanto, Loso; Putra, Johni Eka; Ode, Haruni; Timotius, Elkana; Supriandi, Supriandi
West Science Interdisciplinary Studies Vol. 2 No. 07 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i07.1098

Abstract

The rapid advancement of digital technology has significantly transformed the entrepreneurial landscape, offering unprecedented opportunities and posing new challenges. This study employs a bibliometric analysis to explore the role of digital platforms in developing entrepreneurship. The analysis identifies key thematic clusters such as entrepreneurial ecosystems, digital marketing, and social entrepreneurship, highlighting their interconnectedness and impact on entrepreneurial activities. Recent research trends emphasize the implications of the Covid-19 pandemic and the potential of emerging technologies like the metaverse. Identified research opportunities in less explored areas, such as digital artifacts, digital skills, and e-commerce, suggest directions for future investigation. Additionally, the author collaboration network reveals strong intra-group collaborations with scope for increased interdisciplinary research. This comprehensive overview provides valuable insights into the current state and future potential of digital entrepreneurship, guiding scholars and practitioners in navigating this dynamic field.
Bibliometric Study on IoT Adoption in Smart Manufacturing: Trends, Challenges, and Opportunities Judijanto, Loso; Ali, Husain; Safii, M; Rasna, Rasna; Timotius, Elkana
West Science Social and Humanities Studies Vol. 3 No. 01 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i01.1640

Abstract

This bibliometric study investigates the adoption of the Internet of Things (IoT) in smart manufacturing, examining the trends, challenges, and opportunities that have shaped this evolving field from 2000 to 2022. Utilizing data sourced exclusively from Scopus and analyzed through VOSviewer, the research identifies core themes, tracks their progression over time, and highlights the key contributors and collaborations across countries. The analysis reveals a significant shift from basic IoT applications towards more sophisticated integrations like machine learning, digital twins, and enhanced security protocols. The study also underscores the crucial role of international collaboration in advancing IoT research and addresses the pressing challenges such as interoperability, security concerns, and the workforce skills gap. Furthermore, it suggests future research directions, including the need for standardized IoT frameworks and the exploration of sustainable IoT practices. This study provides a comprehensive overview of the IoT landscape in manufacturing, offering insights into its future trajectory and the potential for transformative industry advancements.
The Role of Digital Platforms in Developing Entrepreneurship: A Bibliometric Analysis Judijanto, Loso; Putra, Johni Eka; Ode, Haruni; Timotius, Elkana; Supriandi, Supriandi
West Science Interdisciplinary Studies Vol. 2 No. 07 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i07.1098

Abstract

The rapid advancement of digital technology has significantly transformed the entrepreneurial landscape, offering unprecedented opportunities and posing new challenges. This study employs a bibliometric analysis to explore the role of digital platforms in developing entrepreneurship. The analysis identifies key thematic clusters such as entrepreneurial ecosystems, digital marketing, and social entrepreneurship, highlighting their interconnectedness and impact on entrepreneurial activities. Recent research trends emphasize the implications of the Covid-19 pandemic and the potential of emerging technologies like the metaverse. Identified research opportunities in less explored areas, such as digital artifacts, digital skills, and e-commerce, suggest directions for future investigation. Additionally, the author collaboration network reveals strong intra-group collaborations with scope for increased interdisciplinary research. This comprehensive overview provides valuable insights into the current state and future potential of digital entrepreneurship, guiding scholars and practitioners in navigating this dynamic field.