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All Journal Journal of Industrial Engineering & Management Research (JIEMAR) International Journal of Social and Management Studies (IJOSMAS) International Journal of Advanced Multidisciplinary Indonesian Journal of Islamic Jurisprudence, Economic and Legal Theory
Sulaiman, Anwar
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Religion Humanities Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences

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Journal : journal of industrial engineering

 1 
Determinants of Competitive Advantage and its Implications for MSME Business Performance Sulaiman, Anwar
Journal of Industrial Engineering & Management Research Vol. 5 No. 5 (2024): October 2024
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.7777/jiemar.v5i5.554

Abstract

The purpose of this study was to analyze the effect of e-CRM, and customer involvement capability onbusiness performance with competitive advantage as an intervening variable. The method used isquantitative method, with a total of 200 respondents. Data analysis using SEM Lisrel 8.80 Based onthe research results, the following research findings were obtained e-CRM has a positive andsignificant effect on competitive advantage, customer involvement capability has a positive andsignificant effect on competitive advantage, e-CRM has a positive and significant effect on businessperformance, customer involvement capability has a positive and significant effect on businessperformance competitive advantage has a positive and significant effect on business performance. eCRM, customer involvement capability and competitive advantage simultaneously have a positive andsignificant effect on the business performance of MSMEs in Bogor Regency
Pengaruh Eco-Labeling Terhadap Persepsi Kualitas Konsumen Dalam Mendukung Konsumsi Berkelanjutan (SDG 12) Pada Produk The Body Shop Di Kota Bogor Zahra , Rizka Aulia; Sulaiman, Anwar; Suwandi , Siti Isella Oktavina; Cahya , Danar; Maulana, Zidan; Mutaqin, Eza Akmal; Ardiansyah, Riko
Journal of Industrial Engineering & Management Research Vol. 7 No. 1 (2026): February 2026
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.7777/jiemar.v7i1.680

Abstract

The increasing awareness of environmental issues among consumers highlights the importance of providing product information that represents sustainability values, one of which is through eco-labeling. This quantitative study aims to examine the significance of the effect of eco-labeling on consumers’ perceived quality in supporting sustainable consumption (SDG 12) of The Body Shop products in Bogor City. This study is grounded in the concept of sustainable marketing, which views eco-labels as informational signals that mediate consumers’ evaluations of product quality. The research employed a quantitative approach by collecting primary data through questionnaires distributed to consumers of The Body Shop in Bogor City. The research instrument was developed based on indicators of eco-labeling and perceived quality and was tested for validity and reliability. The collected data were analyzed using simple linear regression, along with the coefficient of determination and hypothesis testing. The results indicate that eco-labeling has a positive and significant effect on consumers’ perceived quality. These findings confirm that eco-labeling functions as an effective communication tool in conveying product sustainability values, thereby strengthening perceived quality and encouraging more responsible consumption patterns in line with the objectives of SDG 12.
Co-Authors AGUS PURWANTO Ahidin, Udin Apriliyanti, Putri Melati Ardiansyah, Riko Cahya , Danar Chaerudin, Mochamad Chaidar Fathoningtyas, Tabitha Rahma Firmansyah, Muhamad Faturhman Gustiono, Azis Khairil Ilvanny, Balqis Khalisafathinah Khaerul Fahmi Lenggogeni, Lenggogeni Maulana, Zidan Mutaqin, Eza Akmal Nandan Limakrisna Pramesti, Anindya Indah Ajeng Rufial, Rufial Ruwaida, Ruwaida Suwandi , Siti Isella Oktavina Tondo, Anthon Wardana, Wikrama Zahra , Rizka Aulia