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Sinergi Pendidikan, Pemasaran Digital dan UMKM sebagai Upaya dalam Mengembangkan Potensi Desa Rajamandala Yugi Hilmi; Marni Marni; M Rifcky Adamsyah; Indri Lestari; Ace Abdul Kholik; Nurhalimah Nurhalimah
Jurnal Pengabdian Masyarakat Vol. 4 No. 2 (2025): Oktober : Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v4i2.5666

Abstract

Community Service Program (KKN) is a form of student community service conducted directly in the village. The students' presence has a positive impact because they bring knowledge, ideas, and new breakthroughs that can help the village develop further. The KKN was conducted in Rajamandala Village, Rajapolah District, Tasikmalaya Regency. The program covered education and economics. The program was realized through educational activities, namely waste processing activities into works of art for students of Rajapolah 3 Elementary School. This educational activity provides benefits to encourage elementary school students to process waste into simple works of art. In addition, the economic sector includes workshops on digital marketing and finance for MSMEs in the village as an important step in MSME empowerment, small business development, and the introduction of online marketing strategies. These activities can certainly contribute to the development of the village itself, both in education, economics, and community empowerment as a whole.
Ecotourism of Mangrove Beach Kampung Nipah Serdang Bedagai North Sumatra Indonesia Indri Lestari; Ernawati; Rosdianto
Sumatra Journal of Disaster, Geography and Geography Education Vol. 10 No. 1 (2026): Sumatra Journal of Disaster, Geography and Geography Education (June Edition)
Publisher : Sumatra Journal of Disaster, Geography and Geography Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/sjdgge.v10i1.743

Abstract

The development of mangrove ecotourism in coastal areas has become an approach to maintaining ecosystem sustainability while supporting the welfare of local communities. Mangrove Beach Kampung Nipah in Serdang Bedagai Regency is a mangrove rehabilitation area that has developed into a community-based ecotourism destination. This study aims to analyze management conditions, the availability of facilities and infrastructure, and to formulate development strategies for Mangrove Beach Kampung Nipah from a sustainable tourism perspective. The research method employs a descriptive qualitative approach, with data collected through field observations, interviews, and literature review, and analyzed using descriptive analysis and SWOT analysis. The results indicate that ecotourism management is community-based through local institutions, supported by relatively adequate tourism facilities and diverse natural and educational tourism attractions. The SWOT analysis identifies strengths in mangrove rehabilitation and community-based management, as well as challenges related to accessibility, promotion, and the control of environmental carrying capacity. The implications of this study highlight the need to strengthen stakeholder collaboration, enhance human resource capacity, and implement tourism management based on environmental carrying capacity to support the sustainability of coastal ecotourism.
Pengaruh Persepsi Risiko dan Kepercayaan (Trust) Terhadap Adopsi Layanan Fintech: Studi Kasus Pada Layanan Pembayaran Digital Dana Masyarakat di Desa Margajaya – Majalengka Fathi Rufaidah; Indri Lestari; Andry Trijumansyah
Techno Bahari Vol. 12 No. 1 (2025): Maret
Publisher : Politeknik Negeri Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52234/tb.v12i1.340

Abstract

Fintech, a term encompassing financial technology innovations, has introduced novel financial services, including digital payment platforms like the popular DANA e-wallet in Indonesia. However, the increasing number of risks associated with fintech has raised user concerns about its adoption. Despite these concerns, a significant number of users continue to adopt and utilize fintech services. To investigate the interplay between perceived risk, trust, and fintech adoption. Using a quantitative approach, the study employs descriptive-verificative analysis and multiple linear regression techniques to analyse the data. The findings reveal that perceived risk does not significantly impact fintech adoption in a negative direction. Conversely, trust exhibits a significant positive influence on fintech adoption. Additionally, the study establishes a significant joint influence of perceived risk and trust on fintech adoption.