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All Journal Journal of Psychological Perspective Indo-MathEdu Intellectuals Journal Joong-Ki Jurnal Teknokes Folia Medica Indonesiana
Kurniawan, Rifqi
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Religion Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Mathematics Medicine & Pharmacology Neuroscience Social Sciences Other

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Journal : Indo-MathEdu Intellectuals Journal

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Sistem Pendukung Keputusan Pemilihan Laptop untuk Kebutuhan Kuliah Metode Simple Additive Weighting (SAW) Kurniawan, Rifqi; Majalista, Riya; Ramadhan, Agil; Mirando, Rahmad Dwiki
Indo-MathEdu Intellectuals Journal Vol. 6 No. 4 (2025): Indo-MathEdu Intellectuals Journal
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/imeij.v6i4.3561

Abstract

Laptops are essential devices that support various academic activities for university students, such as writing assignments, programming, graphic design, and attending online classes. However, the wide range of available laptops with varying specifications and prices often makes it difficult for students to choose one that fits their needs and budget. This study aims to develop a Decision Support System (DSS) using the Simple Additive Weighting (SAW) method to assist students in selecting the most suitable laptop based on several relevant criteria. This research is a quantitative descriptive study. Data was collected using questionnaires and literature studies. The test results show that the system can accurately and efficiently generate laptop recommendations that align with user preferences. The conclusion of this study indicates that the application of the SAW method in a DSS is effective in simplifying the decision-making process for selecting laptops for academic purposes.
Analisis Strategi Bersaing Pada UKM Laundry (Studi Kasus Pada Wijaya Laundry Kota Baturaja) Destiarini, Destiarini; Wijaya, . Habibullah; Pratama, Riyan Andika; Kurniawan, Rifqi; Chandraloka, David; Mirando, Rahmat Dwiki
Indo-MathEdu Intellectuals Journal Vol. 7 No. 1 (2026): Indo-MathEdu Intellectuals Journal (In-Press)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/imeij.v7i1.4863

Abstract

This study aims to formulate an appropriate competitive strategy for Wijaya Laundry in Baturaja City through an analysis of internal and external factors and service quality. The research method used is descriptive qualitative with data collection techniques in the form of interviews and direct observation. Sampling was carried out purposively by involving 15 respondents consisting of the owners and customers of Wijaya Laundry. Data analysis was conducted using SWOT analysis to identify strengths, weaknesses, opportunities, and threats, as well as service quality analysis covering the aspects of physical evidence, reliability, responsiveness, assurance, and empathy. The results showed that Wijaya Laundry had a number of internal weaknesses, including the absence of clear business planning, unorganised financial management, unstructured task distribution, and limited promotional activities. Externally, opportunities were not being optimally utilised, particularly the use of digital technology as a promotional medium. In addition, service quality still needed to be improved, especially in terms of the comfort of business facilities. Based on the SWOT analysis results, the recommended competitive strategy is an intensive strategy in the form of market penetration through increased promotional activities, expansion of digital-based promotional reach, and the provision of customer loyalty programmes to increase competitiveness and maintain business sustainability.
Co-Authors Amelda, Desta Chandraloka, David Destiarini, Destiarini Enda Kartika Sari, Enda Kartika Fauziah, Mufaridah Iswinarno Doso Saputro Lamidi, Lamidi Majalista, Riya Mepi Triwahyuni Mirando, Rahmad Dwiki Mirando, Rahmat Dwiki Misra, Shubhrojit Pratama, Riyan Andika Ramadhan, Agil Susanti , Intan Syaifudin Syaifudin, Syaifudin Vastya, Citami Virgita, Andara Wijaya, . Habibullah Wisda, Tri Zahro, Fatimah Az Zarasade, Lobredia Zulmi Ramdani