Article Per Year (5 Year)
p-Index From 2021 - 2026
3.252
P-Index
This Author published in this journals
All Journal Media Wisata Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Manajemen Pelayanan Hotel FORUM PAEDAGOGIK REMITTANCE: JURNAL AKUNTANSI KEUANGAN DAN PERBANKAN Jurnal Kepariwisataan Kompleksitas: Jurnal Ilmiah Manajemen, Organisasi, dan Bisnis Jurnal Pengabdian Masyarakat Aufa (JPMA) Jurnal Mata Pariwisata Jurnal Mekar Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Jurnal Keker Wisata: Kegiatan Pengabdian Kepada Masyarakat
Fatimah, Zahara
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Transportation Other

Published : 22 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 22 Documents
Search

 1   2   3 
Enhancing Hotel Frontliner Professionalism Through Industry-Standard Grooming Training at Planet Holiday Hotel Batam Supardi; Lubis, Arina Luthfini; Fatimah, Zahara; Wibowo, Andri
JURNAL KEKER WISATA Vol. 4 No. 1 (2026): JANUARI 2026
Publisher : PUSLITABMAS-Politeknik Pariwisata Batamc

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jkw.v4i1.477

Abstract

This community service program was carried out in response to the increasing demands of professionalism in the hospitality industry, where frontliner appearance significantly affects guest impressions. Grooming is not only about physical appearance but also represents work ethics and service standards. The program took place at Planet Holiday Hotel Batam and involved five front office staff and 20 first-semester students from Batam Tourism Polytechnic. This activity aimed to improve frontliner grooming based on hotel industry standards. The method used was a combination of material presentation, practical demonstration, direct application, and group reflection. Each academic contributed to different roles such as proposal preparation, coordination with the hotel, training delivery, and discussion facilitation. The outcomes indicated a significant increase in participants' understanding, as shown in pre-test and post-test results. Hotel staff reported better awareness of grooming practices, while students expressed increased motivation and comprehension through hands-on learning. The session also promoted meaningful dialogue between academia and industry. Participants were highly enthusiastic, and the training environment was supportive and interactive. This success demonstrates the effectiveness of community service programs in bridging education and industry needs. Moreover, it opens up opportunities for future collaborations, such as structured internships or continuous professional training. The result of this program underscores the importance of experiential learning and cross-sectoral partnerships in preparing competent and industry-ready human resources. In conclusion, practical and collaborative models of community service like this provide a sustainable approach to workforce development and quality service improvement in hospitality.
ANALYSIS OF BUSINESS FAILURE OF NNS BATAM EDUTAINMENT PARK FROM AN EDUPRENEURSHIP PERSPECTIVE Lubis, Arina Luthfini; Supardi, Supardi; Wibowo, Andri; Fatimah, Zahara
FORUM PAEDAGOGIK Vol 16, No 2 (2025)
Publisher : Universitas Islam Negeri Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/paedagogik.v16i2.18104

Abstract

The failure of edutainment ventures has become an important issue in the field of educational entrepreneurship (edupreneurship), particularly in Indonesia where empirical studies on local edutainment practices remain limited. This study aims to analyze the factors contributing to the failure of NNS Batam, a role-play-based edutainment park for children that operated from 2019 to 2024, using a qualitative case study approach. Data were collected from four categories of informants—former managers, former employees, visitors, and edupreneurship scholars—through semi-structured interviews, location observation, and digital documentation. Thematic analysis revealed that the failure was not solely caused by external disruptions such as the COVID-19 pandemic but also by internal weaknesses including poor business strategy, lack of meaningful integration of educational values, absence of continuous innovation, and inadequate evaluation mechanisms. A notable gap was found between the company’s educational vision and its operational practices. Expert informants emphasized that sustainable edupreneurship requires synergy between pedagogical value and financial strategy. This study contributes to a deeper understanding of edutainment business failures in emerging urban contexts and offers practical insights for edupreneurs seeking to design adaptive, value-driven, and resilient education-based ventures.
Co-Authors Andri Wibowo Andri Wibowo Andriyatno, Valensia Devinsa Asman Abnur, Asman Falky, M. Faredz Frangky Silitonga Lestari, Zakia Ayu Lubis, Arina Luthfini Luthfini Lubis, Arina Muhammad Haikal, Cahyo Novianti, Jenni Pristiwasa, I Wayan Thariqy Kawakibi Regina, Tannia Rita Rita, Rita Simamora , Bangun Paruntungan Sitorus, Sri Wahyuningsih Supardi Supardi Supardi Syafruddin Rais, Syafruddin Togatorop, Josua Reza Fernando Wulanda, Olivia Diva Yudha Wardani