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All Journal Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and Event Management Warta Pariwisata Jurnal Mata Pariwisata International Journal of Magistravitae Management Abdi Wisata: Jurnal Pengabdian Kepada Masyarakat PESHUM
Lestari, Zakia Ayu
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Arts Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Transportation Other

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ANALISIS POTENSI DAN TANTANGAN HUTAN MANGROVE DI DESA WISATA TUKAK SADAI, KABUPATEN BANGKA SELATAN Rina, Sinta Desta; Pusparinni, Marissa; Lestari, Zakia Ayu; Mawarni, Iga Safa; Fauzi, Dani
JURNAL MATA PARIWISATA Vol. 3 No. 2 (2024): SEPTEMBER 2024
Publisher : PUSLITABMAS - BATAM TOURISM POLYTECNIC

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Mangrove forest tourism located in Tukak Village has great potential to be developed and positively impacts the socio-economy of the surrounding community. In addition, mangrove forest tourism also has challenges which, if not immediately overcome, can be an obstacle for this potential to be realized optimally. This research is about analyzing the potential and challenges that exist in mangrove forest tourism in Tukak Village, South Bangka Regency. This research uses descriptive qualitative methods, using primary data, and data collection techniques in the form of field observations, interviews with the South Bangka Tourism Office and Tukak Village Pokdarwis, and literature studies. The results showed that currently three potentials can be developed in mangrove forest tourism, including: water tourism, educational tourism, and conservation activities. Then, three challenges become obstacles and solutions provided, namely: lack of income, lack of awareness of human resources, and limited promotion. This research concludes that the development of mangrove forest tourism in Tukak Sadai Village requires an integrated approach involving increased investment, community empowerment, and improved promotional strategies
ANALISIS STRATEGI PROMOSI WISATA PULAU KELAPAN KABUPATEN BANGKA SELATAN Sulis; Fauzi, Dani; Lestari, Zakia Ayu; Pusparinni, Marissa; Marwani, Iga Safa
JURNAL MATA PARIWISATA Vol. 3 No. 2 (2024): SEPTEMBER 2024
Publisher : PUSLITABMAS - BATAM TOURISM POLYTECNIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jmp.v3i2.297

Abstract

This study examines the marine tourism potential of Kelapan Island, located in South Bangka Regency, and the promotional strategies needed to increase tourist arrivals. Based on data from Dinas Pariwisata, Kepemudaan, dan Olahraga, South Bangka (2019-2023), it can be seen that domestic tourist arrivals have continued to increase post-COVID-19 pandemic, while foreign tourist arrivals have dropped dramatically. The main obstacles faced are lack of promotion, limited infrastructure, and difficult accessibility. This research aims to formulate an effective promotional strategy to increase public awareness of Kelapan Island's tourism potential. The method used was descriptive qualitative, with data collection through observation and interviews with the Tourism Office, community leaders, and tourists. SWOT analysis was conducted to evaluate the strengths, weaknesses, opportunities, and threats in tourism development. The results showed that Kelapan Island has great tourism potential, especially in marine and culinary tourism. However, inadequate infrastructure and lack of promotion hinder tourism development. Promotion strategies through digital marketing, creative infrastructure development such as eco-glamping, and collaboration with travel agents are proposed as solutions. This study concludes that collaboration between the government, local communities and businesses is essential in the development of sustainable tourism on Kelapan Island. Future research can focus on the implementation of regenerative promotional strategies and their impact on increasing the number of visits, as well as the development of sustainable community-based ecotourism.
Management of the 4 A’s of Tourism: Addressing Shortcomings and Enhancing Services in Gebong Memarong Traditional Village Marwani, Iga Safa; Pusparini, Marissa; Lestari, Zakia Ayu; Sabri, Fadillah; Usman, Ali
International Journal of Magistravitae Management Vol. 1 No. 2 (2023): International Journal of Magistravitae Management (IJOMM)
Publisher : Master of Management Department, Faculty of Economics and Business, Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/ijomm.v1i2.21

Abstract

Air Abik hamlet, situated in Gunung Muda village, Belinyu Sub-District, Bangka Regency, Bangka Belitung Islands Province, Indonesia, is renowned for its rich cultural heritage embodied by the Lom tribe, holding immense potential for tourism development as a vibrant tourist village. However, the management of Gebong Memarong, a traditional accommodation facility in the area, faces challenges hindering its optimal operation. This research adopts a descriptive qualitative approach, utilizing observation, interviews, and documentation analysis to understand the management practices surrounding Gebong Memarong comprehensively. The findings reveal deficiencies in amenities and ancillary services, indicating a critical need for stakeholders’ attention to bolstering support facilities within the tourism village. Furthermore, this research advocates for enhanced managerial competencies to address operational gaps and ensure the sustainable management of homestay facilities. It offers valuable insights into improving accommodation management within culturally significant tourism destinations, with implications for sustainable tourism development strategies in similar contexts.
PENGEMBANGAN DESA WISATA BERKELANJUTAN DI DESA WISATA GUNUNG MUDA BERDASARKAN ANALISIS PESTEL Pusparini, Marissa; Lestari, Zakia Ayu; Marwani, Iga Safa; Prima, Anugrah Gusta
Warta Pariwisata Vol 22 No 2 (2024):
Publisher : Pusat Perencanaan dan Pengembangan Kepariwisataan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/wpar.2024.22.2.01

Abstract

Desa Wisata Gunung Muda terdapat di Dusun Air Abik yang merupakan permukiman masyarakat Mapur atau sering juga disebut sebagai Orang Lom. Orang Mapur terdiri dua golongan, yakni masyarakat yang sudah beralih menjadi umat beragama (Orang Lah) dan masyarakat yang masih mempertahankan kepercayaan Mapur Dangkel (Orang Lom). Faktor keberlanjutan menjadi perhatian utama saat ini dalam arah kebijakan pembangunan nasional di semua sektor, termasuk pariwisata. Salah satu manifestasi arah kebijakan tersebut adalah pembangunan desa wisata yang mengutamakan pemberdayaan dan partisipasi aktif dari masyarakat. Penetapan Desa Gunung Muda menjadi desa wisata tentu saja memberikan dampak bagi masyarakat, baik dari faktor Politic, Economy, Social, Technologi, Environment, Law (PESTEL). Penelitian ini bertujuan untuk menganalisis sejauh mana faktor-faktor PESTEL mempengaruhi pengembangan desa wisata berkelanjutan di Desa Gunung Muda. Metode penelitian yang dilakukan dengan menggunakan pendekatan kualitatif, yang meliputi wawancara, literature review, dan obeservasi.
Tourist Safety Risk Management at Tourist Attraction in Upang River Pusparini, Marissa; Lestari, Zakia Ayu
International Journal of Magistravitae Management Vol. 2 No. 1 (2024): International Journal of Magistravitae Management (IJOMM)
Publisher : Master of Management Department, Faculty of Economics and Business, Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/ijomm.v2i1.28

Abstract

This study aims to investigate tourism development strategies in the Sungai Upang Conservation Area, located in Bangka Belitung Province, Indonesia. Sungai Upang is a tourist destination renowned for its rich biodiversity and natural landscapes, officially designated as a conservation area in 2017. The management of the Sungai Upang Conservation Area actively involves local community participation through organizations such as the Bangka Flora Society (a local environmental organization), Sahabat Alam Sungai Upang (Friends of Nature Sungai Upang), and Pokdarwis (Kelompok Sadar Wisata or Tourism Awareness Group), which promote sustainable tourism and environmental preservation. This study employed a qualitative research approach, utilizing in-depth interviews with key management personnel and direct site observations. The findings indicate that tourism development strategies in Sungai Upang focus primarily on promoting eco-tourism and conservation education. The local government and the State Electricity Company (Perusahaan Listrik Negara or PLN) have supported infrastructure and facility development in the area to increase tourist visits and enhance the economic welfare of the local community. However, the rising number of visitors has introduced potential risks and challenges that must be addressed. This study identified several risks, including environmental degradation, safety concerns, and management inefficiencies. To mitigate these risks, the study recommends implementing a comprehensive risk management system that includes the development of safety protocols, continuous environmental monitoring, and stronger community engagement in the management process. The findings of this study offer valuable insights for the sustainable development of tourism in the Sungai Upang Conservation Area and can serve as a reference for similar ecotourism contexts. Additionally, this study contributes to a deeper understanding of the complex relationship between tourism development, environmental conservation, and risk management in ecologically sensitive destinations.
Identification Of Tourist Area Life Cycle In Gebong Memarong Tourist Village, Bangka Regency Lestari, Zakia Ayu; Marmaiyatno, Marmaiyatno; Pusparini, Marissa; Marwani, Iga Safa; Prima, Anugrah Gusta
Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and Event Management Vol 7 No 1 (2024): Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and Ev
Publisher : Politeknik Internasional Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46837/journey.v7i1.180

Abstract

Air Abik Hamlet, Gunung Muda Village, Belinyu Subdistrict, Bangka Regency, is a settlement of the oldest tribe in the Bangka Belitung Islands, the Lom Tribe. Famous for its magical village, but also has the potential for very beautiful natural tourism and local wisdom that is still maintained to this day. It has successfully collaborated with one of the BUMNs in Bangka and in 2023 it will become one of the tourist villages. Aik Abik Hamlet has enormous and interesting potential, but until now it has not been well identified. The research used descriptive qualitative methods and the research data was conducted by direct interviews with the head of the mapur customary institution, literature review and combined with primary data searches. The results of the research concluded that Gunung Muda Tourism Village is at the stage of involvement. Afterward, several things that need to be considered by stakeholders are improving tourist facilities such as tourist trails offered, promoting tourism through various media, and increasing local community involvement. In planning the future development of tourist destinations, visitor capacity needs to be considered so that existing facilities can be maintained and do not have a negative impact on the environment. The community is expected to continue to improve their knowledge and insight so that they can support progress in Gunung Muda Tourism Village.
Sambal Asam Sebagai Kuliner Lokal Khas Bangka: Kajian Deskriptif Kualitatif Dalam Perspektif Gastronomi Marwani, Iga Safa; Lestari, Zakia Ayu; Pramudya, Wisnu; Yeldi, Yeldi
PESHUM : Jurnal Pendidikan, Sosial dan Humaniora Vol. 4 No. 3: April 2025
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/peshum.v4i3.9269

Abstract

Sambal asam adalah kuliner musiman khas Pulau Bangka yang hanya muncul pada perayaan besar seperti Lebaran, Idul Adha, dan Maulid Nabi. Makanan ini bukan hanya sekedar hidangan, melainkan juga simbol budaya yang mencerminkan nilai sosial dan tradisi masyarakat Bangka. Penelitian ini bertujuan untuk mengkaji sambal asam melalui perspektif gastronomi dengan fokus pada empat elemen utama: sejarah, budaya, lanskap geografis, dan metode memasak. Sambal asam dipengaruhi oleh kearifan lokal masyarakat Bangka, yang memanfaatkan bahan-bahan seperti ebi, santan, dan gula merah, yang dipengaruhi oleh kondisi geografis dan etnis setempat. Proses memasak sambal asam yang berbasis pada intuisi dan pengalaman keluarga menggambarkan metode empiris yang diteruskan secara turun-temurun. Dalam budaya konsumsi, sambal asam sangat erat kaitannya dengan tradisi nganggung, yaitu makan bersama dalam perayaan adat, yang memperkuat hubungan sosial dan kebersamaan antarwarga. Penelitian ini menegaskan bahwa sambal asam lebih dari sekedar makanan musiman, tetapi juga sebagai sarana untuk melestarikan dan mewariskan tradisi budaya kuliner Bangka kepada generasi mendatang.
Wisata Sepeda Terintegrasi Transportasi Massal Dalam Pengembangan Wisata Warisan Budaya Semarang Raya Kurniawan, Kunkun; Fauzi, Dani; Lestari, Zakia Ayu; Setiarini, Mersiana; Marwani, Iga Safa
Abdi Wisata: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 1 (2025): Abdi Wisata: Jurnal Pengabdian Kepada Masyarakat
Publisher : Politeknik Pariwisata Lombok

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55701/abdiwisata.v2i1.164

Abstract

Wisata sepeda sejalan dalam mendukung konsep pariwisata berkelanjutan. Sepeda sebagai bagian dari sistem transportasi merupakan komponen utama dalam mendorong kegiatan pariwisata berkelanjutan yang ramah terhadap lingkungan, berdampak positif untuk ekonomi, dan sosial budaya. Persoalan mendasar yang muncul adalah transportasi massal belum sepenuhnya terintegrasi dengan pariwisata. Penelitian ini bertujuan untuk mengetahui bagaimana kondisi moda transportasi  di sekitar Semarang Raya dan rute tematik wisata sepeda yang menarik untuk dikembangkan dalam wisata warisan budaya. Penelitian ini menggunakan metode kualitatif dengan teknik pengumpulan data melalui observasi, wawancara, dan studi literatur. Hasil penelitian menunjukkan bahwa moda transportasi massal belum terintegrasi dengan baik. Jalur kereta api sebagai moda transportasi massal di sekitar Semarang Raya perlu diaktifkan kembali untuk mendukung wisata warisan budaya. Pengaktifan kembali jalur lama di sekitar Semarang Raya akan mendorong penggunaan rute tematik wisata sepeda lebih optimal dalam pengembangan wisata warisan budaya yang berdampak pada pelestarian dan pengalaman wisatawan.
Co-Authors Ali Usman, Ali Fadillah Sabri Fauzi, Dani Kurniawan, Kunkun Marmaiyatno Marwani, Iga Safa Mawarni, Iga Safa Mersiana Setiarini Pramudya, Wisnu Prima, Anugrah Gusta Pusparini, Marissa Pusparinni, Marissa Rina, Sinta Desta Sulis Yeldi, Yeldi