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Efforts to Improve Customer Satisfaction with Wood Pellets Using the CARTER Method Marnoto, Marnoto; Sopi, Sopi; Novandalina, Arini
Jurnal Teknologi dan Manajemen Vol 7, No 1 (2026): January (In Progress)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat ITATS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31284/j.jtm.2026.v7i1.8246

Abstract

This study aims to evaluate and improve customer satisfaction with wood pellets in Semarang by applying the CARTER method (Compliance, Assurance, Reliability, Tangibles, Empathy, and Responsiveness). A quantitative approach with an explanatory design was chosen to measure the impact of the CARTER intervention on customer perceptions. The sample consisted of 100 active wood pellet customers who were purposively selected (customers with ≥ 1 year of experience, had submitted complaints, and were willing to participate). Primary data was collected through a validated Likert scale 1–5 questionnaire (Cronbach's α gt; 0.6). The analysis included descriptive statistics, validity and reliability tests (SPSS 25). The results show that all CARTER dimensions scored an average of ≥ 4.0 on a 1–5 scale, indicating generally positive perceptions. Regression analysis revealed that Empathy and Responsiveness had the most significant impact on overall satisfaction. Based on the findings, the researcher recommends optimizing the logistics system through the use of digital platforms to improve delivery timeliness, enhancing service training focused on product expertise and quick solution capabilities, and strengthening transparency in communication regarding technical standards and environmental regulations to maintain customer trust. This study contributes theoretically by filling a research gap in the literature on customer satisfaction with wood pellets, which has primarily focused on technical production aspects. Practically, the findings offer a CARTER framework that can be adopted by wood pellet producers and distributors in Indonesia to enhance regional competitiveness and support the achievement of national renewable energy mix targets.
Pengaruh Kompetensi SDM, Penerapan Standar Akuntansi Dan Sistem Akuntansi Keuangan Terhadap Kualitas Laporan Keuangan Pada Koperasi Langgeng Jaya Abadi di Pati. Heru Pranoto, Sarastanto Aulia; Sopi, Sopi; Triasningrum, Frida Widyawati
JURNAL CAPITAL : Kebijakan Ekonomi, Manajemen dan Akuntansi Vol 7 No 2 (2025): jurnal capital
Publisher : Sekolah Tinggi Ilmu Ekonomi Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33747/capital.v7i2.327

Abstract

This study aims to determine the effect of human resource competence, the application of accounting standards, and the financial accounting system on the quality of financial statements at Koperasi Langgeng Jaya Abadi in Pati. The quality of financial statements is the final result of the accounting process that provides understandable financial information for users and can be used for future decision-making. The population in this study consisted of 32 respondents, including educators and education personnel who manage finances within Koperasi Langgeng Jaya Abadi Pati. The independent variables in this study are human resource competence (X1), application of accounting standards (X2), and financial accounting system (X3). The dependent variable is the quality of financial statements (Y). Data were collected using a questionnaire, and the analysis technique used was multiple regression. The results showed that the human resource competence variable had a regression coefficient value of 0.229 with a significance value of 0.012, indicating that human resource competence has a positive and significant effect on the quality of financial statements. The accounting standards application variable showed a regression coefficient of 1.035 with a significance value of 0.000, proving that the application of accounting standards has a positive and significant effect on the quality of financial statements. The financial accounting system variable showed a regression coefficient of 0.220 with a significance value of 0.020, indicating that the financial accounting system has a positive and significant effect on the quality of financial statements. It is recommended that Koperasi Langgeng Jaya Abadi Pati improve the competence of financial management employees in managing and presenting financial statements. This is because some employees still have low skills and knowledge in accounting. The cooperative should also evaluate the application of accounting standards to ensure that financial reports comply with the applicable accounting rules and present financial information fairly and fairly, as this is an obligation.