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ANALISIS STRATEGI PEMASARAN PT. AFRA INSAN AMANAH (STUDI KASUS PADA AGEN DI JABODETABEK) Arif , Muhammad; Rosa, Nageeta Tara; Domos, Erma
Jurnal Manajemen, Bisnis dan Kewirausahaan Vol. 2 No. 1 (2022): APRIL : Jurnal Manajemen, Bisnis dan Kewirausahaan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jumbiku.v2i1.230

Abstract

PT. Afra Insan Amanah merupakan salah satu bentuk badan usaha yang brand produk kebutuhan anak muslim, PT. Afra Insan Amanah memakai nama Afrakids dalam memasarkan produk. Afrakids dalam memberikan layanan terbaik kepada konsumen tak lepas dari bantuan agen yang berperan serta dalam merebut potensi pasar dan sekaligus sebagai mitra usaha. Tujuan penelitian ini adalah untuk mengetahui faktor eksternal dan faktor internal dalam strategi pemasaran PT. Afra Insan Amanah pada agen di jabodetabek, untuk mengetahui strategi pemasaran berdasarkan SWOT pada agen afrakids di jabodetabek.. Teknik pengambilan sampel dalam penelitian adalah non probability sampling dengan tipe purposive sampling. Sampel dalam penelitian ini adalah agen Afrakids yang berada di jabodetabek sebanyak 12 agen. Teknik pengumpulan data diperoleh dengan wawancara, obserservasi dan dokumentasi. Analisis data menggunakan analisis SWOT. Hasil dari penelitian ini adalah rumusan alternatif strategi pemasaran yang didapatkan berdasarkan faktor-faktor eksternal dan internal adalah memaksimalkan lokasi yang strategis, memperluas dan meningkatkan promosi, memperdalam jalinan dengan mitra, meningkatkan hubungan baik dengan pelanggan, mempertahankan kualitas produk. Strategi yang dapat digunakan Agen Afrakids di jabodetabek berdasarkan matriks SWOT yaitu mempertahankan dan meningkatkan kualitas produk, Memperbanyak serta memperdalam jalinan dengan reseller
Analysis of the Zakat Management of the National Amil Zakat Agency (BAZNAS) in Asahan Regency Sari, Novita; Arif , Muhammad
Journal of Indonesian Management Vol. 2 No. 2 (2022): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i2.531

Abstract

This article aims to describe the management of zakat in the National Amil Zakat Agency (BAZNAS) of Asahan Regency. This article is a type of empirical and descriptive research conducted at the National Amil Zakat (BAZNAS) of Asahan Regency. In collecting primary data sources, researchers used the interview method, while for secondary data collection researchers used the documentation method. Based on the results of the study, zakat in the BAZNAS of Asahan Regency has been managed properly and has complied with sharia provisions, so that zakat funds in Asahan Regency can be felt by the community in accordance with the goals of the prescribed zakat. The zakat collected comes from zakat maal on agricultural products, commercial products, salaries of State Civil Apparatus (ASN), and others. Until this research was conducted, BAZNAS of Asahan Regency distributed zakat funds only to four groups of mustahik:the poor, riqab, gharimin, and fi-sabilillah. The zakat collected at BAZNAS Asahan Regency has exceeded the specified target, and is distributed in four patterns of zakat distribution, namely traditional consumptive, creative consumptive, traditional productive, and creative productive. The obstacles faced are the lack of public awareness, lack of regulatory support from the government, and the lack of assistance and guidance to mustahik.
Literatur Review : Penerapan Sistem Informasi Penggajian Karyawan Berbasis Web: Studi Literatur Dari Sebuah Perusahaan Fawwazi Arsyad, Naufal; Arif , Muhammad; Prastya, Indra; Ramadhani Airmas Sahid, Rubby; Heidiani Ikasari, Ines
BINER : Jurnal Ilmu Komputer, Teknik dan Multimedia Vol. 2 No. 5 (2024): BINER : Jurnal Ilmu Komputer, Teknik dan Multimedia
Publisher : CV. Shofanah Media Berkah

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In this study, we will look at five journals that deal with the development of web-based information systems. We focus on new trends, technology, and how this affects human capital. Web-based information retrieval systems have become an increasingly important solution for improving the efficiency and accuracy of retrieval in many businesses. According to research, many techniques, including as prototyping and extreme programming, as well as the use of PHP and MySQL databases, may be used to create systems that meet the needs of a business. This study found that using a web-based information management system not only improves accuracy and efficiency, but also makes data management easier. As a result, organizations may focus more on achieving better results and growing human capital. As a result, this training provides valuable knowledge for researchers and practitioners who want to implement a more effective and efficient system of measurement.
Learning Model Development Locomotor For Student Elementary School Ramadhani, Tivany; Arif , Muhammad; Suyono, Suyono; Nugraha, Mhd Nuryansah
Jurnal Media Informatika Vol. 5 No. 2 (2024): Jurnal Media Informatika
Publisher : Jurnal Media Informatika

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Abstract

This research aims to create a learning model for basic locomotor jumping movements using simple games. This model was developed as a means to achieve physical education learning objectives by developing basic locomotor jumping movement skills, so that it can be used by teachers in physical education at school. The method used in this research is development research based on the method proposed by Borg and Gall, with the following research stages: (1) information collection, (2) initial draft design, (3) expert validation and revision, (4) scale small scale testing and revision, (5) large scale testing and, (6) final product, (7) effectiveness testing. Small-scale testing was carried out at SD Negeri 060875 Medan Perjuangan, large-scale testing was carried out at SD Negeri 060904 Medan Maimun. Based on the results of testing the effectiveness of the product model, the reality proves that the results of product testing in the form of a basic motor movement learning model using simple games for grade 3 elementary school students have a very good receptive level. effective. The results of the _t test are based on the results of building a basic movement learning model when jumping presented in the form of a simple game showing that the calculated t is greater than the t table. The results of the research show that in the basic jumping movement learning model there are 4 games: (a) rope jumping game (b) carpet jumping game (c) hurdle game (d) hurdle jumping game. In other words, this model of learning basic jumping movements with simple games has an influence in supporting the learning process of physical education, sports and health in grade 3 elementary school students.
Faktor Faktor Produktivitas Kerja Karyawan Panen Kelapa Sawit di PTPN 4 Kebun Adolina Arif , Muhammad; Hutagalung, Nadya Melati; Arif, Muhammad
Jurnal Research Ilmu Pertanian Vol. 5 No. 2 (2025): Jurnal Research Ilmu Pertanian (Agustus 2025)
Publisher : Fakultas Pertanian, Universitas Ekasakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/29wpbh87

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh motivasi kerja, kompensasi, dan kemampuan kerja terhadap produktivitas kerja karyawan pemanen kelapa sawit di PTPN IV Kebun Adolina, baik secara parsial maupun simultan. Populasi penelitian terdiri dari 120 karyawan panen, dengan sampel sebanyak 40 orang yang dipilih secara purposive dari Afdeling 8, 9, dan 10. Penelitian ini menggunakan pendekatan deskriptif kuantitatif dengan analisis regresi linear berganda. Data dikumpulkan melalui kuesioner ber-skala Likert, dan diuji validitas serta reliabilitasnya. Seluruh item kuesioner dinyatakan valid dengan nilai rhitung > rtabel (0,264) dan reliabel dengan nilai Cronbach’s Alpha > 0,60. Hasil uji asumsi klasik menunjukkan bahwa data berdistribusi normal (Asymp. Sig. = 0,095 > 0,05), bebas dari multikolinearitas (VIF < 10; tolerance > 0,10), dan tidak mengalami heteroskedastisitas (nilai signifikansi > 0,05). Persamaan regresi yang diperoleh adalah Y = 1,780 + 0,167X₁ + 0,010X₂ + 0,726X₃. Hasil uji parsial (t) menunjukkan bahwa hanya kemampuan kerja (X₃) yang berpengaruh signifikan terhadap produktivitas kerja (Y) dengan nilai signifikansi 0,000 (< 0,05) dan thitung 6,126 (> t tabel 1,684), sementara motivasi kerja (X₁) dan kompensasi (X₂) tidak berpengaruh signifikan. Uji simultan (F) menunjukkan bahwa ketiga variabel secara bersama-sama berpengaruh signifikan terhadap produktivitas kerja dengan nilai signifikansi 0,000 (< 0,05) dan Fhitung 13,948 (> Ftabel 2,866). Koefisien determinasi (R²) sebesar 0,538 menunjukkan bahwa 53,80% variasi produktivitas kerja dapat dijelaskan oleh ketiga variabel, sedangkan sisanya 46,20% dipengaruhi oleh faktor lain di luar model penelitian.
The Urgency of Providing Health Infrastructure in Improving the Quality of Life and Creating a Golden Generation in 2045 in Villages Kalalo, Rieneke Ryke; Simatupang , Septian; Simatupang , Mumu Muzayyin Maq; Muktar , Muktar; Arif , Muhammad
Journal Of Human And Education (JAHE) Vol. 4 No. 3 (2024): Journal of Human And Education
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i3.911

Abstract

One of the most important components in realizing health development in realizing the 2045 golden generation in Indonesia is the availability of health infrastructure. Therefore, the Ministry of Health is disbursing a health welfare budget of 5% of the APBN and APBD to cities and districts, which is expected to play a role in helping improve health infrastructure and superstructure for the community, especially communities in villages where the development and provision of health facilities is not evenly distributed. As for appropriate and targeted health infrastructure, village communities can influence the implementation of health programs in the village. Uneven implementation of health infrastructure can cause difficulties for individuals to reach the necessary health facilities. Therefore, the aim of this community service is to determine the urgency of the influence of providing health infrastructure in improving the quality of life and health of people in villages so that they can create the 2045 Golden Generation in Indonesian. In obtaining the data used were observation and literature review. This service activity is an educational and outreach effort to the people of Garung Village, Sambeng District, Lamongan Regency, East Java. This effort was motivated by the lack of knowledge about the provision of health infrastructure in villages which is very useful for improving the quality of life and health of the community. As a form of the author's thinking, several efforts and breakthroughs are offered, namely; 1.) Accessibility of Health Service Infrastructure, availability of medical personnel, supporting facilities, quality of service, and regional disparities are factors that influence the provision of health infrastructure in villages. 2.) Knowledge, community views, education and health infrastructure are factors that can influence village communities in obtaining information to improve the quality of life and health of the community so that they can create the 2045 golden generation Indonesian generation.
Socialization of the Use of Chat GPT in Increasing Village Community Resources Ferine, Kiki Farida; Nadriati, Sri; Arif , Muhammad; Muharmi, Yulya; Kusuma, Chandra
Journal Of Human And Education (JAHE) Vol. 4 No. 3 (2024): Journal of Human And Education
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i3.939

Abstract

Recently, the topic of AI has been on the rise. The AI ​​hashtag was trending on Twitter. AI is an acronym for Artificial Intelligence or in Indonesian it is called artificial intelligence. AI is actually a field of computer science that focuses on solving cognitive problems or related to human intelligence, such as problem solving and pattern recognition. This ability, which seems like human intelligence, is controlled by a system controlled by a robot or computer. ChatGPT (Generative Pre-training Transformer) is an artificial intelligence system supported by AI that enables text-based conversational interactions. ChatGPT has various functions, including language translation, providing recommendations, increasing productivity, and assisting in improving village community resources. Therefore, the aim of this community service is to see the potential for using ChatGPT to help improve Village Community Resources in Aek Pancur Village, Tanjung Morawa District, Deli Serdang Regency, North Sumatra. In obtaining the data used were observation and literature review. This service activity is an educational effort to use ChatGPT to help increase community resources in Aek Pancur Village, Tanjung Morawa District, Deli Serdang Regency, North Sumatra. This effort was motivated by the lack of knowledge about the use of AI (Artificial Intelligence), especially ChatGPT in the community, which could increase the resources of the Aek Pancur village community itself. As a form of the author's thoughts, the efforts and breakthroughs made are offered, which can provide real benefits for the people of Aek Pancur Village, Tanjung Morawa District, Deli Serdang Regency, North Sumatra in obtaining the latest information and actively participating in village development.
ANTASEDEN OF INTEREST IN BUYING ANDROID IN STUDENTS Arif , Muhammad
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 1 No. 2 (2021): November
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (372.059 KB) | DOI: 10.54443/ijerlas.v1i2.35

Abstract

The purpose of this study was to determine and analyze the effect of price and brand image on interest in buying Iphone 12 in students of the Faculty of Economics and Business, University of Muhammadiyah North Sumatra. The approach used in this study is an associative approach. The population in this study were 4,175 students from the Faculty of Economics and Business, Muhammadiyah University of North Sumatra, while the sample in this study used the slovin formula as many as 98 people. Data collection techniques in this study used interview techniques, documentation studies, observation, and questionnaires. The data analysis technique in this study uses Multiple Linear Regression Test, Hypothesis Testing (T Test and F Test), and Coefficient of Determination. Data processing in this study used the IBM SPSS Statistic 23 software program.