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All Journal SOCA: Jurnal Sosial Ekonomi Pertanian Agrifor : Jurnal Ilmu Pertanian dan Kehutanan Saliha : Jurnal Pendidikan dan Agama Islam JURNAL AGRIBISNIS DAN KOMUNIKASI PERTANIAN (Journal of Agribusiness and Agricultural Communication) Jurnal Ilmiah Ekonomi dan Manajemen Master Manajemen Jurnal Media Akademik (JMA) JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Ekopedia: Jurnal Ilmiah Ekonomi Indonesia Economic Journal
Achmad Zaini
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Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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STRATEGI PEMASARAN SALAK PONDOH (Sallacca zalacca) DI DESA PADANG PENGRAPAT KECAMATAN TANAH GROGOT KABUPATEN PASER KALIMANTAN TIMUR (Marketing Strategy of Salak Pondoh (Sallacca zalacca) in Padang Pengrapat Village Tanah Grogot Subdistrict Paser District East Kalimantan) MUHAMMAD ABDUL AZIS JAILANI; ACHMAD ZAINI
JURNAL AGRIBISNIS DAN KOMUNIKASI PERTANIAN (Journal of Agribusiness and Agricultural Communication) JAKP, Volume 1, Nomor 2, Oktober 2018
Publisher : Universitas Mulawarman (University of Mulawarman)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35941/jakp.1.2.2018.1710.89-97

Abstract

Marketing strategy is a comprehensive plan, integrated, and unified in the field of marketing, which is obtained from the identification of internal and external factors. The aims of this research were to identify the internal and external factors and to find the alternative of marketing strategy of salak pondoh in Padang Pengrapat Village Tanah Grogot Subdistrict Paser District. Research was held from August to October 2017. The sampling method was census with 30 respondents. Data was analyzed by using SWOT analysis. The main strength is the capital and the main opportunity is the ability to enter the market. The best alternative strategy is Strength Opportunities (SO). The strategies are maintain the quality of salak pondoh fruit to be able to retain customers and develop the market, products innovation by utilizing the existing technology, request the government assistance to increase productivity through intensification of salak pondoh field. Identification of internal factors are capital structure, land area, fruit quality, product innovation of planning type, production capacity, planning capability, human resource quality, transportation, and promotion facilities. External factors are market entry ability, technology utilization, customer, government policy, policy of environmental, economic and political, customer, competitor, product substitution, and influence of fuel price increase. 
IDENTIFIKASI MODITI KUNCI DARI SEKTOR PERTANIAN DI PROVINSI KALIMANTAN TIMUR: PENDEKATAN INPUT-OUTPUT Achmad Zaini
Agrifor : Jurnal Ilmu Pertanian dan Kehutanan Vol 2, No 3 (2004)
Publisher : Universitas 17 Agustus 1945 Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31293/af.v2i3.11

Abstract

IDENTIFIKASI MODITI KUNCI DARI SEKTOR PERTANIAN DI PROVINSI KALIMANTAN TIMUR: PENDEKATAN INPUT-OUTPUT 
Analisis Tingkat Pencapaian Swasembada Beras di Kalimantan Timur Achmad Zaini
SOCA: Jurnal Sosial Ekonomi Pertanian Vol. 10, No. 2 Juli 2010
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (8911.944 KB)

Abstract

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PENGARUH LOKASI DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN (STUDI KASUS PELANGGAN OPTIMAL FOTOCOPY MALANG) Rafilah Putri Adibah; Musthofa Hadi; Achmad Zaini
Jurnal Media Akademik (JMA) Vol. 2 No. 12 (2024): JURNAL MEDIA AKADEMIK Edisi Desember
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v2i12.1426

Abstract

Orientasi terhadap pelanggan adalah pendekatan dan strategi pelayanan bisnis yang berusaha penempatan kebutuhan pelanggan di atas kebutuhan bisnis. Pengusaha menginginkan pelanggan untuk kembali lagi untuk mendapatkan layanan yang sama atau lebih. Pelanggan puas dikarenakan kebutuhannya terpenuhi yaitu jasa atau produk yang diterima sepadan dengan kontribusi yang dilakukan. Kepuasan pelanggan adalah evaluasi dengan sadar atau penilaian kognitif menyangkut kinerja jasa relatif bagus atau buruk atau produk bersangkutan cocok atau tidaknya dengan tujuan dan atau pemakaiannya. Dampak kepuasan pelanggan ditengarai menjadikan fluktuasi omzet usaha Optima Fotocopy Malang pada trimester ketiga 2025. Penelitian ini bertujuan untuk mengetahui pengaruh Lokasi dan Layanan Kualitas terhadap Kepuasan Pelanggan pada Optima Fotocopy Malang dengan menggunakan metode penelitian kuantitatif. Teknik analisis data yang digunakan untuk menguji hipotesis adalah analisis deskriptif dan regresi linier berganda. Dalam pengambilan data dengan menyebarkan kuesioner pada sampel penelitian ini berjumlah 95 responden menggunakan teknik penentuan sampel dengan pertimbangan tertentu atau non-probability purposive sampling. Berdasarkan temuan penelitian disimpulkan secara parsial dan simultan variabel lokasi dan kualitas pelayanan berpengaruh sangat kuat terhadap variabel kepuasan pelanggan Optimal Fotocopy Malang. Rerata indikator pelanggan akan berkunjung kembali sebesar 4,34, kesesuaian harapan 4,28, dan bersedia untuk merekomendasikan sebesar 4,31 karena beberapa faktor seperti tempat tunggu, parkir, dan kelengkapan peralatan penunjang. Diharapkan perusahaan memperhatikan penampilan atau pakaian yang digunakan oleh pegawai, dalam hal ini pengelola dapat memberikan seragam khusus bagi para pegawai.
The Approach The Approach of Religious Psychology in Islamic Religious Education Learning: Theoretical and Practical Perspectives: Pendekatan Psikologi Agama dalam Pembelajaran Pendidikan Agama Islam: Perspektif Teoritis dan Praktis Nazila Mumtaza Zamhariroh; Achmad Zaini
SALIHA: Jurnal Pendidikan Islam Vol. 8 No. 1 (2025): SALIHA : Jurnal Pendidikan dan Agama Islam
Publisher : STAI Terpadu Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54396/saliha.v8i1.1671

Abstract

This study aims to examine the integration of religious psychology in the teaching of Islamic Religious Education, focusing on both theoretical and practical perspectives. The approach of religious psychology is used to enrich Islamic Religious Education by integrating the cognitive, emotional, and spiritual aspects of students, thus supporting the development of a deeper religious character. This research employs a literature review method, analyzing relevant literature such as books, journals, articles, and previous studies related to religious psychology, Islamic education, and the application of religious psychology in teaching. The results show that, from a theoretical perspective, the integration of religious psychology into Islamic Religious Education introduces psychological principles that can strengthen religious teaching. From a practical perspective, the application of religious psychology in Islamic Religious Education can enhance student motivation, strengthen religiosity, and shape religious attitudes and behaviors through methods such as spiritual reflection and moral discussions. However, this study also identifies challenges, such as the limited competence of teachers and the curriculum not fully supporting the optimal implementation of this approach. This research hopes to contribute to the development of a more holistic PAI curriculum and recommends teacher training to effectively implement the approach of religious psychology in teaching in madrasas and schools.
Pengaruh Kualitas Pelayanan dan Electronic Word Of Mouth Terhadap Keputusan Pembelian di Ijen View Hotel Resort & Restaurant Kabupaten Bondowoso Farihatun Nafisah; Achmad Zaini
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 1 No. 3 (2025): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/rkjsy635

Abstract

Perkembangan pesat dalam industri perhotelan mendorong banyaknya pelaku bisnis perhotelan untuk terus bersaing dengan kompetitor. Berdasarkan rekomendasi hotel di Bondowoso, Ijen View Hotel menjadi rekomendasi hotel paling diminati di kabupaten Bondowoso. Semua itu didapatkan karena Ijen View Hotel selalu memaksimalkan pelayanan untuk mendorong konsumen melakukan pembelian. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas pelayanan dan Electronic Word of mouth terhadap keputusan Pembelian di Ijen View Hotel Resort & Restaurant Kabupaten Bondowoso. Penelitian ini menggunakan pendekatan kuantitatif. Teknik pengumpulan data dalam penelitian ini menggunakan kuisioner (angket) yang dibagikan kepada 100 responden yang melakukan pembelian di Ijen View Hotel Resort & Restaurant. Responden yang digunakan dipilih menggunakan teknik purposive sampling. Analisa data yang digunakan yaitu uji kuisioner, analisis deskriptif, uji asumsi klasik, analisis regresi berganda, analisis koefisien determinasi, dan uji hipotesis. Hasil penelitian menunjukkan bahwa kualitas pelayanan dan Electronic Word of mouth berpengaruh positif terhadap keputusan Pembelian secara parsial maupun secara simultan. Dari hasil penelitian ini diharapkan Ijen View Hotel dapat mengoptimalkan kualitas pelayanan dan Electronic Word of mouth untuk meningkatkan keputusan pembelian konsumen, dengan begitu Ijen View Hotel bisa lebih dikenal oleh banyak orang.  
PENGARUH ELECTRONIC WORD OF MOUTH (E-WOM) DI SOSIAL MEDIA DAN DAYA TARIK IKLAN TERHADAP MINAT BELI PRODUK AVOSKIN (Studi Pada Mahasiwa D-III dan D-IV Politeknik Negeri Malang) Syafira Endy Adzhani; Achmad Zaini; Asminah Rachmi
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 5 (2025): September
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v2i5.1303

Abstract

Pertumbuhan industri kecantikan di era globalisasi saat ini terlihat signifikan dari tahun ke tahun yang dipicu oleh kesadaran masyarakat akan pentingnya perawatan wajah. Avoskin adalah salah satu brand skincare lokal yang saat ini digemari oleh masyarakat. Penelitian ini bertujuan untuk menganalisis pengaruh electronic word of mouth (E-WOM) dan daya tarik iklan terhadap minat beli produk Avoskin pada mahasiswa D-III dan D-IV Politeknik Negeri Malang. Penelitian ini merupakan penelitian explanatory research dengan metode penelitian kuantitatif. Pengumpulan data dilakukan melalui kuesioner, kemudian dianalisis menggunakan regresi linier berganda, uji t, uji F, dan koefisien determinasi. Hasil analisis diketahui bahwa variabel independen yaitu Electronic Word of Mouth (E-WOM) dan daya tarik iklan secara parsial dan simultan memiliki pengaruh yang positif serta signifikan terhadap minat beli produk Avoskin pada mahasiswa D-III dan D-IV Politeknik Negeri Malang.
Pengaruh Persepsi Kualitas dan Kesadaran Merek terhadap Minat Beli Konsumen pada Merek Fashion Lokal Colorbox (Studi pada Mahasiswa di Kota Malang) Aurinisa, Nadiandisa Candara; Eko Boedhi Santoso; Achmad Zaini
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 5 (2025): September
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v2i5.1324

Abstract

The fashion industry in Indonesia has been growing rapidly and significantly. It is because clothing fashion has become a part of lifestyle that cannot be separated form daily use. The perceived quality and brand awareness are the things that companies need to focus on to see the intensity of the consumer purchase intention. The perceived quality influences consumers perception about the quality of product or brand that they first see. Meanwhile, the brand awareness sees how far consumers know the brand. This research aims to analyze the influence of perceived quality and brand awareness on purchase intention in local fashion brand, Colorbox (study on college students in Malang City). The research approach was quantitative with an explanatory research design through a survey. The research showed a positive and significant effect on purchase intention. Then the hypothesis testing result that perceived quality and brand awareness had a positive and significant effect on purchase intention.
PENGARUH KUALITAS PRODUK DAN DESAIN KEMASAN TERHADAP KEPUTUSAN PEMBELIAN DI CHATIME SOEKARNO HATTA KOTA MALANG Rahardi Adnan Ardiansyah; Achmad Zaini
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 10 (2025): Oktober
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i10.6676

Abstract

The purpose of this research wa to analyze the effect of product quality and packaging design on purchasing decisions in Chatime Soekarno Hatta Malang City. The reserch is quatitative research. .A data collection technique that distributed questionnaires to 98 respondents,. who were customer of Chatime Soekarno Hatta Malang City. Purposive sampling technique and uses multiple linier regression analysis and hypothesis testing. The result of this research showed that product quality and packaging design have a positive and significant effect partially or simultaneously on purchasing decisions in Chatime Soekarno Hataa Malang City.
Pengaruh Kualitas Layanan dan Diferensiasi Produk  Terhadap Keputusan Pembelian di Toko Alat Kesehatan  Sapta Medika Lumajang Aulia Musfirotur Rokhim; Tri Yulistyawati Evelina; Achmad Zaini
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/azzqf182

Abstract

The health industry is a growing sector because many people need the provision of medical devices. Lumajang Regency has great potential in developing medical device distributors, supported by infrastructure growth and the increasing need for quality medical services. The purpose of this study is to analyze the effect of service quality and product differentiation on purchasing decisions at the Sapta Medika Lumajang Health Equipment Store. This research was quantitative research with variables of service quality, product differentiation and purchasing decisions. The data collection was done through observation, interviews and questionnaires using Google Form. Using purposive sampling technique, 100 consumer respondents were obtained at the Sapta Medika Lumajang Health Equipment Store. The data analysis used validity test, reliability test, descriptive analysis, classical assumption test and hypothesis test. The results of the analysis showed that service quality partially had a positive and significant effect on purchase decisions, product differentiation partially had a positive and significant effect on purchase decisions, service quality and product differentiation simultaneously had a positive and significant effect on purchase decisions. It is concluded that the service quality and product differentiation variable have an influence on purchase decisions. Thus, the Sapta Medika Lumajang Health Equipment Store is expected to continue improving the quality of service and provide information on the advantages of product differentiation. Both of these are expected to influence consumers to make purchasing decisions and strengthen business continuity in the long term.
Co-Authors Asminah Rachmi Aulia Musfirotur Rokhim Aurinisa, Nadiandisa Candara Eko Boedhi Santoso Farihatun Nafisah Marda Mellinia Islami MUHAMMAD ABDUL AZIS JAILANI Musthofa Hadi Nazila Mumtaza Zamhariroh Rafilah Putri Adibah Rahardi Adnan Ardiansyah Syafira Endy Adzhani Tri Yulistyawati Evelina