Claim Missing Document
Check
Articles

Found 15 Documents
Search

Application of The Triple Layered Business Model Canvas in Corporate Social Responsibility: Systematic Literature Review Inggitana Widya Kumala Putri; Tiena Gustina Amran; Dadang Surjasa
OPSI Vol 16, No 1 (2023): ISSN 1693-2102
Publisher : Jurusan Teknik Industri Fakultas Teknologi Industri UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/opsi.v16i1.8379

Abstract

The coronavirus (COVID-19) pandemic is still a main concern for various levels of society. Changes in people's lifestyles have triggered companies to switch to the right new business strategies to control their businesses during the COVID-19 pandemic. The unemployment rate, which increased by 7.07 percent due to the pandemic, needs to be suppressed by opening new jobs. The Triple Layered Business Model Canvas (TLBMC) is a method that can be used by Corporate Social Responsibility (CSR) to collaborate with the surrounding community in improving their quality of life during the pandemic. This research was conducted to identify the development of the TLBMC method, which can be obtained from literature studies from 2016 to 2022. The method used in this study is the Systematic Literature Review (SLR). This study uses the Exponential Comparison Method (MPE) to minimize bias in assessing the quality of the selected literature. The results showed that from 27 pieces of literature, nine top-selected literature with total scores above 5019 points could support research on applying TLBMC in CSR. This study found the importance of CSR collaboration with the community in restoring the economic cycle in the midst of the COVID-19 pandemic with the support of the TLBMC method.
Pelatihan Pembuatan Sabun Ramah Lingkungan Berbasis Eco-Enzyme di Yayasan Amal Ikhlas Mandiri Tasikmalaya Astuti, Pudji; Maulidya, Rahmi; Surjasa, Dadang; Amran, Tiena Gustina; Saraswati, Docki; Moengin, Parwadi; Sasongko, Agung; Habyba, Anik Nur; Sari, Indah Permata
Abdimas Universal Vol. 7 No. 1 (2025): April
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Balikpapan (LPPM UNIBA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36277/abdimasuniversal.v7i1.2437

Abstract

Organic waste can decompose naturally, but organic waste also has the potential to damage the environment. Piles of organic waste that do not receive oxygen can produce dangerous methane gas. Piles of organic waste are a habitat for animals such as mice, flies, cockroaches, and mosquitoes. These animals carry infectious diseases through various bacteria and viruses. One way to reduce waste reaching final disposal sites is to process organic waste at the household level so that it has economic benefits and added value. The solution offered in this Community Service (PKM) is to process fresh organic waste, namely fresh vegetable waste and fresh fruit peels, and utilize the enzyme content of these organic materials through anaerobic fermentation, which produces coenzymes. The eco-enzyme produced is processed into a solid eco-enzyme soap derivative product. Apart from being used for household purposes, it can also be sold, increasing family income. Community service is carried out in collaboration with the Ikhlas Mandiri Charitable Foundation. The PKM was carried out in Pagerageung village, Tasikmalaya Regency. The results of the PkM showed that the participants felt capable of making eco-enzyme soap and were interested in making it in the future. Factors that support the sustainability of PKM activities are the availability of organic waste (fresh fruit and vegetable peels), coconut oil as a raw material for soap, and the support of the Yayasan Amal Ikhlas Mandiri.
Perancangan Strategi Pengembangan Bisnis Menggunakan Metode SWOT dan QSPM Pada UMKM Toko Roti dan Kue Sabrina, Fira; Amran, Tiena Gustina
JISI: Jurnal Integrasi Sistem Industri Vol. 12 No. 1 (2025): JISI UMJ
Publisher : Fakultas teknik Universitas Muhammadiyah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24853/jisi.12.1.79-90

Abstract

Dalam menghadapi persaingan bisnis dan kondisi pasca pandemi, pelaku bisnis UMKM Toko Roti dan Kue berencana untuk merancang strategi bisnis guna bersaing di pasar serta membangun prospek untuk tumbuh pada masa menuju pasca pandemi. Tujuan penelitian ini untuk merancang dan mengevaluasi strategi pengembangan bisnis berdasarkan faktor-faktor internal dan eksternal bisnis Toko Roti dan Kue. Perancangan strategi pengembangan bisnis dilakukan dengan metode Strengths, Weaknesses, Opportunities, and Threats (SWOT) untuk mengidentifikasi faktor-faktor internal dan eksternal bisnis serta merancang strategi yang layak, dan Quantitative Strategic Planning Matrix (QSPM) sebagai penyempurna dalam penentuan pemilihan strategi bisnis. Hasil penelitian menggunakan analisis SWOT didapatkan 10 faktor internal dan 10 faktor eksternal bisnis serta didapatkan empat alternatif strategi pengembangan bisnis berdasarkan faktor-faktor internal dan eksternal bisnis. Hasil perhitungan QSPM didapatkan alternatif strategi terbaik yaitu strategi WO (memanfaatkan perkembangan teknologi untuk pemasaran dan menggunakan pekerja outsourcing untuk memenuhi permintaan konsumen) dengan nilai tertinggi sebesar 6.516.
Pendampingan Strategi Pemasaran dan Branding untuk Mewujudkan Keberlanjutan Usaha Sekolah Sepak Bola Akbari, Annisa Dewi; Habyba, Anik Nur; Amran, Tiena Gustina; Dewayana, Triwulandari Satitidjati; Sasongko, Agung; Sari, Emelia; Kurniawan, Wawan; Sari, Indah Permata; Mustaqim, Daffa Akiel
Abdimas Galuh Vol 7, No 2 (2025): September 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v7i2.21012

Abstract

Sekolah Sepak Bola (SSB) “K&R” di Jakarta mengalami permasalahan yaitu keterbatasan jumlah siswa, tingginya biaya operasional, serta lemahnya strategi pemasaran dan branding yang menghambat keberlanjutan usaha. Oleh karena itu tim dari Laboratorium Pengembangan Organisasi dan Bisnis (Pobis), Jurusan Teknik Industri, Universitas Trisakti mengadakan kegiatan Pengabdian kepada Masyarakat (PkM) yang dilaksanakan pada tanggal 27 Juli 2025. Kegiatan ini meliputi penyuluhan dan pendampingan tentang analisis pasar, pengembangan unique value proposition (UVP), perumusan bauran pemasaran (4P), serta strategi branding dan kemitraan. Hasil PkM menunjukkan peningkatan kapasitas mitra, ditandai dengan kemampuan merumuskan segmentasi pasar, mengidentifikasi UVP, menyusun strategi 4P secara lebih terarah, serta memahami konsep pemasaran berkelanjutan dengan capaian evaluasi post-test sebesar 100%. Selain itu, PkM ini juga menghasilkan beberapa luaran berupa HKI, artikel media sosial, dan konten publikasi turut memperkuat eksposur SSB “K&R” di ranah digital. Dengan demikian, PkM ini terbukti mampu meningkatkan pemahaman dan keterampilan mitra dalam mengelola pemasaran dan branding, sekaligus memperkuat posisinya sebagai entitas pendidikan olahraga yang berdaya saing. Selanjutnya, diperlukan pendampingan berkelanjutan, workshop lanjutan, serta penguatan jejaring antar SSB agar tercipta ekosistem pembinaan olahraga yang lebih berkelanjutan.
Analysis of Indonesia’s Automotive Component Export by Country of Destination Using Multivariate Analysis Sugiarto, Dedy; Dewayana, Triwulandari S.; Hetharia, Dorina; Amran, Tiena Gustina
Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2015: Proceeding ISETH (International Conference on Science, Technology, and Humanity)
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/iseth.2341

Abstract

The aim of this paper was to present an overview of Indonesia’s automotive component export by the country of destination. The data were taken from the Statistics Indonesia (Badan Pusat Statistik/BPS) of 2014, particularly the code of HS8708. Descriptive statistics, cluster analysis and principal component analysis were used in the analysis. The results showed that histogram of total export value indicated that the curve was skewed to the right which means there were some extreme values on the right. The largest export value, subsequently, came from Thailand, Japan, and Malaysia. Based on dendogram of the cluster analysis, there were five clusters of country of destination. Meanwhile the countries of destination include Thailand, Japan, Malaysia, Brazil, Mexico, and others. Biplot principal component analysis identified the diverse characteristics of export destination countries among clusters. Gear boxes, clutches, and chasis frames were mostly demanded by Thailand; most of road wheels and part of radiators were exported to Japan; numbers of fuel tanks were sent to Malaysia; drive axles were mostly exported to the cluster of China, United Kingdom, and Philippines; while high demand of radiator spare-parts were obtained from United States.