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Pengaruh Service Quality dan Product Quality terhadap Repurchase Intention pada Konsumen Dimsum Citra tarigan, nur fajrina; Hanun, Mutiah; Zalva, Salwa Adni; Agustia, Dinda; Shelia, Shelli Ela; Waruwu, Ahmad Aswan
Arus Jurnal Sosial dan Humaniora Vol 5 No 1: April (2025)
Publisher : Arden Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57250/ajsh.v5i1.982

Abstract

UMKM di Indonesia memainkan peran penting dalam perekonomian lokal, terutama dalam menciptakan lapangan kerja dan memberdayakan masyarakat. Dimsum Citra, sebuah usaha mikro di Medan, menjadi contoh yang sukses dalam memanfaatkan kualitas pelayanan (Service Quality) dan kualitas produk (Product Quality) untuk meningkatkan loyalitas pelanggan dan mendorong pembelian ulang. Penelitian ini bertujuan untuk menganalisis pengaruh Service Quality dan Product Quality terhadap Repurchase Intention pada konsumen Dimsum Citra. Menggunakan metode kuantitatif dengan pendekatan deskriptif, data dikumpulkan melalui kuesioner yang dibagikan kepada 99 pelanggan Dimsum Citra. Hasil analisis menunjukkan bahwa baik Service Quality maupun Product Quality memiliki pengaruh signifikan terhadap minat pembelian ulang. Secara keseluruhan, keduanya berkontribusi positif dalam meningkatkan loyalitas konsumen dan memperkuat hubungan jangka panjang antara pelanggan dan Dimsum Citra. Temuan ini memberikan implikasi penting bagi UMKM dalam menerapkan strategi pemasaran digital yang efektif dan menjaga standar kualitas produk serta layanan untuk mendukung pertumbuhan dan keberlanjutan bisnis di pasar yang kompetitif.
The Effect of Work Discipline on Employee Performance: A Study of Motivation Mediation as a Connecting Factor in The Medan City Revenue Office Waruwu, Ahmad Aswan
Journal of Management, Economic, and Accounting Vol. 4 No. 2 (2025): Juli-Desember
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmea.v4i2.1092

Abstract

This study aims to determine and analyze the effect of discipline on employee performance, the influence of motivation on employee performance, and whether motivation mediates the relationship between discipline and employee performance at the North Medan City Regional Revenue Office. Using a quantitative approach, this study involved 87 permanent employees selected using purposive sampling. Data were collected through questionnaires and analyzed using path analysis with data processing using SPSS software. The results indicate that discipline has a positive and significant effect on employee performance, motivation has a positive and significant effect on employee performance, and motivation is a mediating variable between discipline and employee performance at the North Medan City Regional Revenue Office. These findings confirm that improved discipline impacts employee performance if accompanied by improvements in employee motivation.
Socialization of the Effect of Work Discipline on Employee Performance: A Mediation Study of Motivation as an Intervening Factor at the Regional Revenue Office of Medan City Waruwu, Ahmad Aswan
Maslahah: Jurnal Pengabdian Masyarakat Vol 7, No 1 (2026)
Publisher : Yayasan Rahmat Islamiyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56114/maslahah.v7i1.13210

Abstract

Work discipline is one of the key factors in improving employee performance within government institutions. However, performance improvement is influenced not only by discipline but also by motivation as an intervening variable. This Community Service Program (PKM) aims to socialize the influence of work discipline on employee performance by positioning motivation as a mediating factor at the Kantor Dinas Pendapatan Kota Medan in Medan. The methods employed in this program include counseling sessions, interactive discussions, and the delivery of case-based materials relevant to the employees’ working conditions. The results of the activity indicate an increased understanding among employees regarding the importance of work discipline and motivation in supporting productivity and improving the quality of public services. Furthermore, participants were able to identify sustainable strategies for enhancing discipline and work motivation. This program is expected to make a tangible contribution to improving employee performance and supporting the realization of effective, efficient, and professional governance.