Article Per Year (5 Year)
p-Index From 2021 - 2026
2.426
P-Index
This Author published in this journals
All Journal ANDHARUPA Aptisi Transactions on Management Aptisi Transactions on Technopreneurship (ATT) IAIC Transactions on Sustainable Digital Innovation (ITSDI) International Journal of Engineering, Science and Information Technology Startupreneur Business Digital (SABDA Journal) Jurnal MENTARI: Manajemen, Pendidikan dan Teknologi Informasi Prosiding Dedikasi: Pengabdian Mahasiswa Kepada Masyarakat Bohr: Jurnal Cendekia Kimia Journal of Computer Science and Technology Application
Septiani, Nanda
Unknown Affiliation
Arts Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Social Sciences Transportation Other

Published : 15 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search
Journal : Aptisi Transactions on Management

 1 
Advancing Management Strategies with AI and IoT for Operational Excellence and Competitive Edge Zulkarnain, Andy; Zainum Ikhsan, Ramzi; Septiani, Nanda; Victorianda
APTISI Transactions on Management (ATM) Vol 9 No 1 (2025): ATM (APTISI Transactions on Management: January)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/atm.v9i1.2396

Abstract

As organizations face increasing competition and technological advancements, optimizing operations and managing resources efficiently is crucial for maintaining a competitive edge. The integration of emerging technologies like Artificial Intelligence (AI) and the Internet of Things (IoT) enhances efficiency, improves resource allocation, and drives growth. This study explores how AI and IoT adoption optimizes business processes, improves decision-making, and fosters a competitive advantage Using a quantitative approach, data from 200 executives in AI and IoT-implemented industries were analyzed. The analysis, conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM), indicates that AI and IoT significantly enhance efficiency, resource utilization, and overall performance. Real-time monitoring and predictive analytics improve market alignment and operational trends The findings suggest that organizations adopting AI and IoT can better navigate dynamic business environments, enhance productivity, and sustain growth. Moreover, fostering innovation and continuous technological improvement is essential. This research underscores AI and IoT’s transformative potential in reshaping business operations and securing a competitive edge. Future research should explore these technologies' industry-specific impacts and broader innovation potential.
Digital Branding on Instagram and TikTok Driving Engagement for Cardboard Box Products Mochamad Heru Riza Chakim; Mulyati; Nasution, Erni Juliana Al Hasanah; Perez, Carlos; Septiani, Nanda
APTISI Transactions on Management (ATM) Vol 9 No 3 (2025): ATM (APTISI Transactions on Management: September)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/atm.v9i3.2511

Abstract

This study examines how digital branding on Instagram and TikTok, digital pro- motion, and product quality shape customer engagement and purchase intention in the packaging sector, using nuansa box indonesia Indonesia as the focal case. Gap research predominantly explores fashion, cosmetics, and F&B industries, leaving limited evidence on B2B/B2C packaging where products are often per- ceived as merely functional. We provide an in-depth case of a packaging brand and model the mediating role of customer engagement between digital strat- egy (branding, promotion) and purchase intention, estimated via PLS-SEM. The measurement model is robust (all loadings > 0.70; AVE > 0.50; Cronbach’s Alpha and Composite Reliability > 0.70). The structural model shows substan- tial explanatory power for purchase intention (R2 = 0.748). Product Quality is the strongest driver of Purchase Intention (β = 0.401), while Customer Engage- ment positively influences Purchase Intention (β = 0.288) and is significantly driven by Digital Branding (β = 0.489) and Digital Promotion (β = 0.375). The direct path from Digital Promotion to Purchase Intention is not significant (p = 0.060). Results indicate that compelling digital branding cultivates en- gagement that converts to purchase intention, but promotion alone is insufficient without strong product fundamentals. Managerially, firms should prioritize con- sistent, aesthetic branding to build engagement, leverage targeted promotions to activate trials, and sustain investment in product excellence as the ultimate lever of conversion and loyalty.
Factor Affecting Employee Motivation to Increase Performance of Sharia Bank in Indonesia on Islamic Perspective Mariyanti, Tatik; Septiani, Nanda; Dolan, Ellen; Afif, Muhammad
APTISI Transactions on Management (ATM) Vol 7 No 2 (2023): ATM (APTISI Transactions on Management: May)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/atm.v7i2.1860

Abstract

There is still a lack of market share for Islamic banking in Indonesia, so the purpose of this study is to analyze the effect of leadership style, job satisfaction, and work environment on employee motivation to improve the performance of Islamic banks in Indonesia. The methodology used is quantitative with the SEM Smart PLS analysis tool. The study was conducted on 200 employees of Islamic banks in Indonesia as representatives of 14 Sharia Commercial Banks (BUS) and 20 Sharia Business Units (UUS). The results of this study are the positive influence of leadership style, job satisfaction, and work environment on employee motivation and the influence of employee motivation on the performance of Islamic banks in Indonesia. Novelty in this study is leadership style, job satisfaction, and work environment in accordance with Islamic principles will be able to increase employee motivation at work, so that the performance of Islamic banks will be better and the market share of Islamic banking will also increase.
Co-Authors AA Sudharmawan, AA Agustian, Harry Bangun, Cicilia Sriliasta Daeli, Ora Plane Maria Desrianti, Dewi Immaniar Dina Novianti Dolan, Ellen Dwi Andayani, Dwi Ekawati, Anita Erwin Prasetya Toepak Fauziah, Zaleha Kareem, Yasir Mustafa Madani, Muchlishina Miftah, Mohammad Mirdad, Khaizure Mochamad Heru Riza Chakim Muhammad Afif Mulyati Nasution, Erni Juliana Al Hasanah Ninda Lutfiani Pérez, Carlos Qurotul Aini Ramzi Zainum Ikhsan Rusilowati, Umi Safiani A. Faaroek Sanali, Mutantri Saulina Panjaitan, Aropria Singh Bist , Ankur Spits Warnar, Harco Leslie Hendric SRI RAHAYU Sutedja, Indrajani Tatik Mariyanti, Tatik Tri Andini, Nindi Untung Rahardja Victorianda Wahyu Nugroho Wei Ming, LI Williams, Cole Yadi Fauzi, Ahmad Yusrawati Yusrawati Zainum Ikhsan, Ramzi Zarasky, Dwiki Zulkarnain, Andy