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All Journal Jurnal Pendidikan dan Pengajaran Jurnal Pendidikan Indonesia JURNAL MANAJEMEN MOTIVASI IJoLE: International Journal of Language Education BULETIN AL-RIBAATH Journal of Educational Research and Evaluation International Journal of Community Service Learning Journal of Education Technology JURNAL PRODUKTIVITAS JTP - Jurnal Teknologi Pendidikan JEES: Journal of English Educational Study BALANCE: Economic, Business, Management and Accounting Journal Journal of English Language Teaching Innovations and Materials (Jeltim) Pena Kreatif : Jurnal Pendidikan Jurnal Abdi Insani Getsempena English Education Journal Journal of English Education Program (JEEP) Sinar Sang Surya: Jurnal Pusat Pengabdian kepada Masyarakat Unram Journal of Community Service (UJCS) Jurnal Pengabdian Masyarakat Bhinneka Studies in English Language and Education Jurnal Pengabdian Sosial
Ryani Yulian
Universitas Muhammadiyah Pontianak
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Journal : JURNAL PRODUKTIVITAS

 1 
Faktor-Faktor Yang Mempengaruhi Repurchase Intention Pada Konsumen Coffeehouse di Kota Pontianak Sumiyati Sumiyati; Ryani Yulian
Jurnal Produktivitas: Jurnal Fakultas Ekonomi Universitas Muhammadiyah Pontianak Vol 8, No 1 (2021): Jurnal Produktivitas: Jurnal Fakultas Ekonomi Universitas Muhammadiyah Pontianak
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jpr.v8i1.2565

Abstract

Tujuan penelitian ini adalah untuk mengetahui pengaruh culture, social class, dan store atmosphere terhadap customer value, customer experience, customer satisfaction, dan repurchase intention. Jenis penelitian yang digunakan adalah asosiatif. Populasi dalam penelitian ini adalah konsumen coffeehouse di Kota Pontianak, dengan sampel sebanyak 280 orang. Teknik penentuan sampel yang digunakan adalah snowball sampling. Analisis data menggunakan Pemodelan Persamaan Struktural (Structural Equation Model/SEM) dengan pendekatan WarpPLS.Hasil penelitian menunjukkan bahwa culture, social class, dan store atmosphere berpengaruh terhadap customer value, customer experience, customer satisfaction, dan repurchase intention.
Co-Authors AA Sudharmawan, AA Alfiyah, Khairunnisa Alkadri, Syarifah Putri Agustini Asyifa, Sayyiduna Nisa Bakar, Rofiza Aboo Febrianti, Sucy Fenni Supriadi Fitri Maryani Fitri, Nabila Nur Heni Dwi Jayanti Ikhsanudin Ikhsanudin Insyira, Maulidya Raissa Istiqamah Istiqamah Khairunnisa, Intan Lee, Noor Azli Affendy Lili Erviani Marlenywati Marlenywati Maulidha Eka Putri Maulidya Raissa Insyira Mohamad, Nur Husna Serip Neni Triana M. Noor Azli Bin Affendy Lee Nur Rahmiani Nurfitri Nurfitri Popi Dian Utami Putri Yuli Utami Regina Regina Rievaldy, Restu Ruhama, Ufi Ruhama’, Ufi Sayidun Nisa Asy-Syifa Sirat, Okta Miftahul Sucipto Sumiyati Sumiyati Syarifah Vira Cahya Ramadhanti Ufi Ruhama Utami, Putri Yuli Widyastutik, Otik Yeni Yeni Yuniarti Yuniarti Yuniarti Yuniarti Yuniarti Yuniarti Yuniarti