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All Journal JURNAL ILMIAH MANAJEMEN & BISNIS KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA Journal of Economic, Bussines and Accounting (COSTING) Maneggio: Jurnal Ilmiah Magister Manajemen International Journal of Business Economics (IJBE) Enrichment : Journal of Management ABDI SABHA (Jurnal Pengabdian kepada Masyarakat) Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Journal of International Conference Proceedings Medani : Jurnal Pengabdian Masyarakat
Arianty, S.E., M.M., Nel
Universitas Muhammadiyah Sumatera Utara
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Social Sciences Other

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Peranan Periklanan Dalam Meningkatkan Hasil Penjualan Esia Nel Arianty, S.E., M.M.
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA PEER REVIEW KARYA ILMIAH : JURNAL
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Porter Generic Model Strategy for Micro, Small and Medium Enterprises (MSMs) in Dealing with ASEAN Economic Community (AEC) – (Case Study Deli Serdang Regency, North Sumatra –Indonesia) Julita Julita, S.E., M.Si; Nel Arianty Nel Arianty, S.E., M.M
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA Vol 8, No 30 (2016): Porter Generic Model Strategy for Micro, Small and Medium Enterprises (MSMs) in
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Abstract

Indonesia has entered a new phase with partners in the neighboring countries, especially ASEAN members, namely ASEAN Economic Community (AEC) on December 31, 2015. One of the main pillars of AEC is free flow of goods, trade in goods in 2015 is conducted freely without barriers, both tariff and non-tariff. AEC implement schemes Common Effective Preferential Tariff (CEPT) that have previously been applied when the ASEAN Free Trade Area (AFTA), namely gradual tariff reductions made for certain types of goods carried in the timeframe that has been agreed. This study aims to find out the problems that often hinder the development of SMEs in Deli Serdang Regency in competitive advantage, especially in the face of the AEC, it is necessary for the existence of a strategy to create competitive advantage in the era of AEC. Many strategies to create competitive advantage and one generic strategy Porter. This strategy gives success in the company so that researchers want to adopt Porter generic strategies for MSMEs, especially in Deli Serdang. Objects in this study is micro, small and medium enterprises in the district of Deli Serdang. Data collection techniques using questionnaires and interviews / structured interviews and data analysis techniques using descriptive analysis techniques. The results showed that the strategy porter through indicators five forces porter that include competition among similar companies, the threat of new entrants, the threat of substitute products, bargaining power of buyers and bargaining power of suppliers is still included in the category enough or moderate, it indicates the presence of obstacles or problems faced by SMEs in Deli Serdang. Besides indicators porter five forces, the addition of the supporting indicators of the ability of innovation and technology as well as the government's attention is also included in the category enough or moderate, it indicates that the supporting indicators are still facing obstacles or problems.
Pengaruh Bauran Promosi Terhadap Volume Penjualan Sepeda Motor Yamaha Mio Pada PT. Alfa Scoopi Senteral Yamaha Nel Arianty, S.E., M.M.
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA PEER REVIEW KARYA ILMIAH : JURNAL
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Model of Household Industrial Business Development to Increase Family Income Nel Arianty
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA Model of Household Industrial Business Development to Increase Family Income
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Currently small industry entrepreneurs should be able to prepare themselves and have good strategis in producing quality products and have a wide marketing network, so that the market or consumers can accept the products produced, so that small business industries can increase family income. 
Pengaruh Promosi Terhadap Keputusan Pelanggan Menggunakan Kartu Mandiri Pada PT. Indosat Tbk Medan Nel Arianty
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA Hasil Penilaian Sejawat Sebidang Atau Peer Review
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Abstract

Hasil Penilaian Sejawat Sebidang Atau Peer Review Karya Ilmiah : Buku Pengaruh Promosi Terhadap Keputusan Pelanggan Menggunakan Kartu Mandiri Pada PT. Indosat Tbk Medan
PENGARUH KOMPENSASI TERHADAP PRESTASI KERJA KARYAWAN PADA PT. ASAM JAWA MEDAN Nel Arianty
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA PENGARUH KOMPENSASI TERHADAP PRESTASI KERJA KARYAWAN PADA PT. ASAM JAWA MEDAN
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Tujuan penelitian ini adalah untuk mengetahui pengaruh pemberian kompensasi terhadap prestasi kerja karyawan pada PT. Asam Jawa Medan. Jadi ad pengaruh yang signifikan pemberian kompensasi terhadap prestasi kerja pegawai pada PT. Asam Jawa Medan.
Pengaruh Kompensasi Terhadap Prestasi Kerja Karyawan Pada PT. Asam Jawa Medan Nel Arianty
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA Hasil Penilaian Sejawat Sebidang Atau Peer Review
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Hasil Penilaian Sejawat Sebidang Atau Peer Review Karya Ilmiah : Buku Pengaruh Kompensasi Terhadap Prestasi Kerja Karyawan Pada PT. Asam Jawa Medan
The Development Model of Store Atmosphere in Culinary Business to Increase the Purchasing Interest of Society in the Sub-District of Percut Sei Tuan Nel Arianty
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA The Development Model of Store Atmosphere in Culinary Business to Increase the Purchasing Interest o
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Culinary business has a lot of competition which is faced by business actors. So, in the culinary business, it demands every effort to be able to compete and to defend against competitors.
PENGARUH PROMOSI TERHADAP KEPUTUSAN PELANGGAN MENGGUNAKAN KARTU MENTARI PADA PT. INDOSAT Tbk. MEDAN Nel Arianty
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA PENGARUH PROMOSI TERHADAP KEPUTUSAN PELANGGAN MENGGUNAKAN KARTU MENTARI PADA PT. INDOSAT Tbk. MEDAN
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Tujuan penelitian ini adalah untuk mengetahui pengaruh faktor budaya terhadap keputusan konsumen dalam pembelian Kartu Mentari. Untuk mengatahui pengaruh faktor pribadi terhadap konsumen dalam pembelian Kartu Mentari, untuk mengetahui pengaruh faktor sosial terhadap keputusan konsumen dalam pembelian Kartu Mentari dan untuk mengetahui pengaruh faktor psikologis terhadap keputusan konsumen dalam pembelian Kartu Mentari.
Proceeding - Effect Of Ads And Quality Of Products On Decision Of Purchasing Frisian Flag Product In Medan City Nel Arianty
KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA 2018: Proceeding - Effect Of Ads And Quality Of Products On Decision Of Purchasing Frisian Flag Prod
Publisher : KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

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Proceeding - Effect Of Ads And Quality Of Products On Decision Of Purchasing Frisian Flag Product In Medan City
Co-Authors Abdullah, Ikhsan Ari Andira Bima Ghafara Edisah Putra Nainggolan Julita, Julita Masyhura MD Muhammad Affan Ghifari Siregar MUIS FAUZI RAMBE Nadia Ika Purnama Rahmad Bahagia Rini Astuti Astuti Seprida Hanum Harahap, Seprida Hanum Siti Mujiatun