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Company Value Moderates The Relationship Of Profitability, Liquidity, And Political Connections To Stock Returns Rahmawati Sugito, Alfina; Purnamasari, Puji Endah
Jurnal E-Bis Vol 8 No 2 (2024): Vol. 8 No.2 2024
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/e-bis.v8i2.1794

Abstract

TInvestors increasingly demand stock investments, as evidenced by the number of Indonesian capital market investors reaching 10 million in 2022. This surge shows the public's high interest in gaining profits from stock investments, necessitating in-depth research on factors influencing stock returns for optimal profits. This research examines the influence of profitability, liquidity, and political connections on stock returns, using firm value as a moderating variable. Employing a quantitative, descriptive methodology and purposive sampling, 29 firms listed in LQ45 from 2020-2022 were selected. The study uses primary and secondary data, analyzed with Eviews 12 software through a panel data regression model. Findings reveal that profitability positively affects stock returns, while liquidity and political connections do not. However, firm value affects stock returns and can moderate the impact of profitability but not liquidity or political connections.
Literasi Keuangan Memoderasi Hubungan FoMO, Love of Money, dan Self Control terhadap Pengelolaan Keuangan Pribadi Khoirunnisa, Risma Alifia; Purnamasari, Puji Endah
Jurnal E-Bis Vol 8 No 2 (2024): Vol. 8 No.2 2024
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/e-bis.v8i2.1801

Abstract

Sebagai individu yang rentan terhadap konsumerisme yang dipengaruhi oleh tren global, media sosial, dan budaya popular, sangat penting bagi K-Popers untuk mengelola keuangan, yang mungkin memiliki efek negatif yang beragam. Oleh karena itu, penelitian ini bertujuan untuk mengetahui pengaruh FoMO, love of money, self control, terhadap pengelolaan keuangan pribadi pada penggemar K-Pop (Army) di Kota Malang dengan literasi keuangan sebagai variabel moderasi. Metode yang digunakan penelitian ini adalah kuantitatif deskriptif. 367 penggemar K-Pop (Army) di Kota Malang adalah sampel, yang dipilih menggunakan purposive sampling. Setelah pengumpulan data melalui kuesioner, SmartPLS digunakan untuk menganalisis data. Hasil penelitian memperlihatkan bahwa diantara para penggemar K-Pop (Army), love of money dan self control tidak memiliki dampak signifikan terhadap pengelolaan keuangan, FoMO memiliki dampak negatif yang signifikan terhadap pengelolaan keuangan pribadi. Sedangkan literasi keuangan berpengaruh signifikan sebagai moderasi antara pengelolaan keuangan terhadap FoMO, love of money, self control.
Upaya Pencegahan Stunting Terhadap Masyarakat di Desa Tumpang Kecamatan Tumpang Kabupaten Malang Jawa Timur Uttahira, Annisa; Nabila, Marsha; Fadillah, Chintaku; Purnamasari, Puji Endah
Shihatuna : Jurnal Pengabdian Kesehatan Masyarakat Vol 4 No 2 (2024): Desember
Publisher : FKM UIN Sumatera Utara Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/shihatuna.v4i2.19307

Abstract

This journal discusses the serious problem of stunting in Tumpang Village, Malang Regency. The main focus is on prevention strategies, including health education, distribution of additional food for pregnant women and toddlers, and promotion of early marriage. This study used a descriptive qualitative method, namely by involving the local community, including educational programs aimed at parents of toddlers and pregnant women. The results obtained are increasing community insight regarding how to prevent stunting, one of which is by improving sanitation and avoiding early marriage.
THE IMPACT OF ONLINE SALES AND QRIS ON UMKM INCOME WITH FINANCIAL LITERACY AS A MEDIATING VARIABLE: A STUDY OF CULINARY UMKMS IN MALANG CITY Mubarok, Muhammad Aunul; Purnamasari, Puji Endah
Journal of Management Small and Medium Enterprises (SMEs) Vol 18 No 2 (2025): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v18i2.19999

Abstract

This study aims to examine the impact of online sales and QRIS on the income of UMKMs in Malang City, with financial literacy as a mediating variable. The population of this study includes culinary UMKMs in Malang City, with a sample selected using random sampling from a total of 16,417 culinary UMKMs. The study used a quantitative approach and analyzed the data using PLS-SEM to evaluate the relationships between the variables. The findings indicate that both online sales and QRIS positively influence UMKM income, with financial literacy significantly mediating these relationships. The results suggest that integrating digital tools with financial literacy can enhance the financial performance of UMKMs. However, the study is limited to a specific sector in a single city, and future research could explore the long-term effects of digital tools on UMKM sustainability and evaluate additional factors influencing business performance in the digital economy. Keywords: Online Sales; QRIS; Financial Literacy
THE ROLE OF COMPANY PERFORMANCE MODERATING CAPITAL STRUCTURE AND COMPANY EXTERNAL FACTORS ON COMPANY VALUE IN THE CONSISTENCY OF THE ECONOMIC RECESSION in 2020 Purnamasari, Puji Endah; Sartika, Farahiyah
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7 No 1 (2023): IJEBAR, VOL. 07 ISSUE 01, MARCH 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i1.7056

Abstract

An increase in inflation can cause a slowdown or decrease in a country's economic growth, this situation can be called a recession in a country. The decline in the exchange rate of the domestic currency with foreign currencies and the increase in gross domestic product for two quarters, caused many companies to experience losses due to decreased sales and losses experienced by these companies resulted in a decrease in the value of the company which was marked by a decrease in the company's stock price. This study aims to measure the effect of capital structure, inflation, exchange rate, gross domestic product on firm value with firm performance as a moderating variable. The results of this study indicate that capital structure and inflation do not have a significant impact on firm value while the exchange rate and gross domestic product have a significant positive impact on firm value. While the company's performance is not able to modernize the relationship between the independent variable and the dependent variable.
The Russian-Ukrainian Invasion of Capital Markets in Southeast Asia Continues. Muhammad Yusron; Puji Endah Purnamasari
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 8 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i8.3052

Abstract

The purpose of this study is to investigate whether there are any abnormal changes in return, trading volume activity, and the variability of security returns prior to and during the time of the Russian-Ukrainian invasion. A total of eighty companies operating in the energy industry from Indonesia, Malaysia, Singapore, the Philippines, and Thailand make up the sample. The study utilizes secondary data from the financial statements of each individual financial institution. The purpose of this method is to determine whether there are changes in anomalous returns, trading volume activity, and security return variability between the time before the Russian-Ukrainian invasion and the time of the invasion. There are considerable disparities between the pre-event and post-event periods in Indonesia with regard to the level of trade activity that happened during both times. In addition, when it comes to testing the variability of security returns, there is a distinction between the pre-event and post-event periods in each of the five countries.
The Effect of Capital Structure ana Digital Transformation on the Financial Performance of MSMEs with Government Policy as a Moderating Variable Ardaniswara, Octaviana; Purnamasari, Puji Endah
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol. 13 No. 1 (2026): April
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jmm17.v13i1.132934

Abstract

This study aims to examine how capital structure and digital transformation influence the financial performance of Micro, Small, and Medium Enterprises (MSMEs), with government policy positioned as a moderating variable. The research subjects were MSMEs in the culinary sector operating in Lowokwaru District, Malang City, with a population of 2,786 businesses. A sample of 350 MSME owners was obtained using the Slovin formula and selected using a purposive sampling technique. Data were collected through a structured questionnaire and analyzed using the Partial Least Squares – Structural Equation Modeling (PLS-SEM) approach. The results indicate that capital structure and digital transformation have a positive influence on MSME financial performance. Conversely, government policy was found to have neither a direct influence nor a moderating role in the relationship between the independent variables and financial performance. These findings confirm that MSME financial performance relies more on the internal capabilities of managers in optimizing capital use and utilizing digital echnology, rather than external government support. The novelty of this research lies in the integration of three theoretical foundations Modigliani Miller, Technology Acceptance Model (TAM), and Institutional Theory into a single analytical framework to assess both internal and external factors influencing the financial performance of MSMEs. This research contributes to the development of management science by providing empirical evidence that an effective capital structure and the adoption of digital technology play a strategic role in the financial sustainability of MSMEs. This research also emphasizes the need for more adaptive, accessible, and targeted government policies to improve digital readiness and support the growth of culinary MSMEs.
The Role of Artificial Intelligence in Enhancing MSME Performance: The Interplay Between Customer Orientation, Competitor Orientation, and Brand Commitment Dewi, Intan Rahma; Oktaviano, Muhammad Ikko; Firdaus, Wildan Arief; Purnamasari, Puji Endah; Permatasari, Ditya
Journal of Enterprise and Development (JED) Vol. 7 No. 3 (2025)
Publisher : Faculty of Islamic Economics and Business of Universitas Islam Negeri Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/jed.v7i3.14392

Abstract

Purpose: This study aims to examine the impact of customer orientation, competitor orientation, and brand commitment on the business performance of Micro, Small, and Medium Enterprises (MSMEs), focusing on the moderating role of artificial intelligence (AI) in enhancing strategic responsiveness and competitiveness in the digital transformation era.Method: A quantitative explanatory approach was used, involving structured questionnaires distributed to 373 MSME owners and managers in Lowokwaru District, Malang City. Data analysis was conducted using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with SmartPLS software to assess both direct and moderating effects. Reliability and validity tests were performed through composite reliability and average variance extracted (AVE) analysis.Result: We found that customer orientation, competitor orientation, and brand commitment significantly and positively influenced MSME performance. However, AI did not significantly moderate these relationships, indicating that AI adoption among MSMEs is still in the early stages and has not yet shown measurable effects. Despite this, AI adopters exhibited improved operational efficiency and decision-making accuracy.Practical Implications for Economic Growth and Development: The study highlights the need for MSMEs to strengthen customer focus, competitor awareness, and brand commitment to enhance business performance. Although AI did not show a moderating effect, gradual adoption of AI technologies could improve efficiency, innovation, and competitiveness, fostering regional economic growth.Originality/Value: This research contributes to the literature by integrating AI as a moderating variable in the relationship between marketing orientation and business performance, offering empirical evidence that extends AI-based strategic capability models within the MSME context.
PENGARUH PERCEIVED USEFULNESS, PERCEIVED EASE OF USE, DAN TRUST TERHADAP PENGGUNAAN E-PAYMENT DENGAN MEDIASI CUSTOMER ENGAGEMEN PADA UMKM DI KOTA MALANG Intan Rahma Dewi; Purnamasari, Puji Endah
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8497

Abstract

Kecamatan Lowokwaru di Kota Malang menjadi fokus penelitian ini karena merupakan pusat pendidikan dan pariwisata serta memiliki jumlah UMKM terbanyak kedua di Kota Malang. Oleh karena itu, penting untuk mengkaji sejumlah faktor yang mendorong penggunaan transaksi keuangan digital di pasar UMKM. Penelitian ini bersifat kuantitatif dengan pendekatan eksplanatif, dengan menggunakan purposive sampling untuk mengumpulkan 350 sampel. Teknik pengumpulan data melibatkan penyebaran kuesioner, yang kemudian dianalisis menggunakan Structural Equation Modeling berbasis Partial Least Square (SEM-PLS). Temuan penelitian mengungkapkan adanya pengaruh positif dan signifikan dari persepsi kegunaan, persepsi kemudahan penggunaan, kepercayaan, dan keterlibatan pelanggan terhadap penggunaan e-payment. Selain itu, variabel persepsi kegunaan, persepsi kemudahan penggunaan, dan kepercayaan juga memiliki pengaruh positif dan signifikan terhadap penggunaan e-payment melalui keterlibatan pelanggan sebagai variabel mediasi.