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All Journal International Journal of Nusantara Islam LINIMASA: JURNAL ILMU KOMUNIKASI Al-Tadabbur ; Jurnal Kajian sosial, Peradaban dan Agama Buana Komunikasi (Jurnal Penelitian dan Studi Ilmu Komunikasi) Jurnal Abdimas Sang Buana Multifinance Toplama
Adi Permana Sidik
Universitas Sangga Buana
Religion Arts Humanities Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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PROPHETIC COMMUNICATION IN DIGITAL DA’WAH: A CASE STUDY OF USTAZ HANDY BONNY’S INSTAGRAM CONTENT Kania Nur Hanifah Hasna; Adi Permana Sidik; Erwan Komara; Karla Safa Attallah
TOPLAMA Vol. 3 No. 2 (2026): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i2.511

Abstract

This study aims to analyze the prophetic communication approach applied in Ustaz Handy Bonny’s da’wah content on Instagram, which has attracted significant attention among young Muslim audiences. The research addresses three main questions: why prophetic communication is essential in the context of digital da’wah, how the six qaulan principles (qaulan sadiidan, qaulan balighan, qaulan maysuuran, qaulan layyinan, qaulan kariiman, and qaulan ma’ruufan) are implemented, and what forms and content of da’wah reflect these values. Using a qualitative method with a case study approach, the research employed in-depth interviews with Ustaz Handy Bonny, his media team, followers, and experts, along with observation of his Instagram content. Data analysis followed Miles and Huberman’s interactive model (reduction, display, conclusion) and triangulation for credibility. The findings show that Ustaz Handy Bonny’s da’wah reflects prophetic communication by combining clarity, emotional appeal, and ethical language, while addressing contemporary youth issues such as relationships, mental health, and spiritual awareness. However, critiques arise regarding the use of slang language, questions of credibility as a ‘hijrah ustaz’, and challenges in maintaining prophetic standards in a commercialized digital space. This study contributes to the development of Islamic communication by showing that prophetic communication provides an ethical and transformative framework for digital da’wah, balancing between popularity and spiritual depth.
MOBILE SECURITY PRACTICES AMONG MALAYSIAN CITIZENS: A SURVEY OF RISK AWARENESS AND PROTECTIVE BEHAVIORS QIN QIN; Nur Suhaili Mansor; Hapini Awang; Huda Ibrahim; Adi Permana Sidik
TOPLAMA Vol. 3 No. 2 (2026): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i2.512

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Mobile phones have become an important part of Malaysian youth's daily lives, and as easy as it is to get our hands on a mobile, the growing issues that follow raise alarms for cybersecurity. WordPress site. Although there has been a recent influx of online scam and privacy breach reports, little still exists on how ordinary users perceive mobile security, or if their behaviors are consistent with good risk mitigation practices. This study aims to examine the relationships that exist among mobile security confidence, user practices, and incident experiences with the gender of Malaysian youth. Using an eight-sectioned structured survey as an evaluation instrument, key findings are mainly gleaned from users who report medium levels of confidence in their mobile malware knowledge and overall adoption of protective behaviors such as keeping software updated, only using trusted sources to download apps, and using biometrics. A total of 38.1% of respondents, meanwhile, admitted to previous security incidents largely borne out of the presence of outdated systems and a lack of oversight elements in place for vetting third-party applications. in a rapidly digitizing society. Yet without habitual practice and supportive system design, awareness alone may not be enough.
AI IN PREDICTIVE BUSINESS ANALYTICS: EVIDENCE AND IMPLICATIONS FOR PRIVATE HIGHER EDUCATION IN THAILAND Chanidapha Nunualvuttiwong; Nurhaeni Sikki; Yuyun Yuniarsih; Adi Permana Sidik; Reza Saeful Rachman
Multifinance Vol. 4 No. 1 (2026): Multifinance
Publisher : PT. Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/mfc.v4i1.573

Abstract

Digital transformation has driven higher education institutions to adopt data-driven approaches to support strategic decision-making, performance measurement, and improvements in the quality of academic services. This study aims to synthesize developments in data-driven business analysis in higher education, focusing on the use of Key Performance Indicators (KPIs), the Balanced Scorecard (BSC), learning analytics, artificial intelligence (AI), internationalization, and data governance, particularly at private universities in Thailand and the ASEAN region. The study employed a narrative scoping review of relevant academic literature, drawing on sources from various databases and scholarly publications in the fields of management, education, and analytics. The synthesis results reveal five main themes: aligning KPIs with institutional strategies; utilizing learning analytics to enhance student success; the dynamics of internationalization and competition in the higher education market; the need to strengthen data governance and ethics; and the use of AI to support business analysis and decision-making. Integrating the BSC with learning analytics enables universities to link strategic objectives with operational indicators more systematically. However, the effectiveness of this approach depends on data quality, analytical capacity, data-driven leadership, digital infrastructure, and responsible AI governance. This study underscores the importance of an integrated, data-driven decision-making ecosystem to enhance the effectiveness, competitiveness, accountability, and sustainability of higher education institutions.
Co-Authors Abdurrahman Rahim Thaha Alawiyah Abd Wahab Barick Ahmad Setiawan Bayu Wulandari Chanidapha Nunualvuttiwong Deni Nurdyana Hadimin Elgamar Syam Erwan Komara Fauzan Aziz Hapini Awang Harianja Harianja Hayun Setiawan Hersusetiyati Hersusetiyati Huda Ibrahim Kania Nur Hanifah Hasna Karla Safa Attallah Muchsin al-Fikri Muhammad Dadi Priadi Nanda Nafiri Natanael Nova Susantie Nunung Sanusi Nur Suhaili Mansor Nurhaeni Sikki Pupi Indriarti Zaelani Pupi Indriati Zaelani QIN QIN Rachman, Reza Saeful Reza Saeful Rachman Riza Nur Azizah Roni Tabroni Roni Tabroni Rusdiana Rusdiana Sandra Irawaty Tatang Sudrajat Widyapuri Prasastiningtyas Witri Cahyati Yadiman Yadiman Yuyun Yuniarsih Yuyun Yuniarsih