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All Journal Humanus: Jurnal ilmiah Ilmu-ilmu Humaniora Lakon : Jurnal Kajian Sastra dan Budaya Simulacra JURNAL PUSTAKA KOMUNIKASI Paradigma: Jurnal Kajian Budaya Wacana: Journal of the Humanities of Indonesia International Review of Humanities Studies Multikultura
Mina Elfira
Faculty Of Humanities, Universitas Indonesia
Arts Humanities Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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THE MANIFESTATION OF MISOGYNY IN THE PICK ME BOY TREND ON TIKTOK INDONESIA Wang, Ying; Elfira, Mina
International Review of Humanities Studies Vol. 9, No. 1
Publisher : UI Scholars Hub

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Abstract

Misogyny is hatred, contempt, or prejudice against women or girls. It is a form of sexism used to keep women in a lower social status than men, thereby maintaining patriarchal social roles. Hegemonic masculinity is the most exalted configuration of gender practices that legitimizes patriarchy. This article draws on the framework of Raewyn Connell's theory of masculinity and Kate Manne's concept of misogyny to discuss the phenomenon of Indonesian TikTok videos with the hashtag “Pick Me Boy” or #Pick Me Boy. Pick Me Boy challenge traditional masculinity to gain women's attention, and then demean women if rejected. This article uses a qualitative research method to explore how the language expressions and comments in Pick Me Boy videos reflect the phenomenon of mixed masculinity and misogyny by collecting and analyzing videos imitating Pick Me Boy on TikTok. The findings show that Pick Me Boy parody videos on TikTok illustrate male competition for female attention, reinforce stereotypes of masculinity while embodying male misogyny and reinforcing sexist behavior. This study highlights the various ways in which the Pick Me Boy trend perpetuates misogynistic beliefs and practices, revealing the complex interplay between gender dynamics and social media in the Indonesian context.
TRADISI PENCULIKAN PENGANTIN PEREMPUAN DALAM FILM ALAA KACHUU: REPRESENTASI KETIDAKSETARAAN GENDER DI KIRGIZSTAN Lubis, Aprina Luzti; Elfira, Mina
Paradigma: Jurnal Kajian Budaya Vol. 13, No. 2
Publisher : UI Scholars Hub

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This research investigates how two movies, both entitled Ala Kachuu (2018 and 2002), represent ala kachuu, i.e. a tradition of bride kidnapping in Kyrgyzstan. Even though the Kyrgyz government has formally banned this practice since 2016, which is considered as a form of forced marriage, it still exists and is practiced by some Kyrgyz. This research used the qualitative method coupled with the mise-en-scène cinematographic technique. By using Stuart Hall’s representation theory (1997) and Mansour Fakih’s gender inequality theory (2008) as analysis tools, this study concludes that both movies represent ala kachuu as a tradition which promotes gender inequality. Moreover, they also represent it as a tradition that leads to various forms of violence against women in Kyrgyzstan.
Negative Responses toward Москва - Moskva Song by Timati in 2019: Russian Citizens' Protest towards Their Government Elfira, Mina; Prinandatama, Dzulfiqar Patriot
Lakon : Jurnal Kajian Sastra dan Budaya Vol. 12 No. 2 (2023): JURNAL LAKON
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/lakon.v12i2.50997

Abstract

This study discusses the negative response of the people of Russia and Moscow to the song Moskva by Timati, the song with the most dislikes in Russia on the video provider site, Youtube. The writer analyzes the data by using Reception theory by Stuart Hall in analyzing people's response, and propaganda theory by Jowett and O'Donnell in finding the causes of protests over this song. The method used in this research is descriptive analysis, literature study, and interview techniques to obtain the required response data. The results of this study are that the many protests over this song are caused by propaganda elements contained in the song lyrics. The lyrics contains lines and verses, viewed from the lens of propaganda, that are heavily political and leans towards a biased belief of one political spectrum. Other than lyrical aspects, the visualization of the song through its music video also contains propagandistic trait. This is manifested through the abundance of skyscrapers in Moscow shown in the music video which signify the urbanized part of the city, leaving the undesired part enclosed. The combination of the song's internality and responses results in a comprehensive outlook for the song.
WORKING FROM HOME: WOMEN BETWEEN PUBLIC AND DOMESTIC SPHERES AFTER THE OUTBREAK OF COVID-19 Elfira, Mina; Wibawarta, Bambang; Esther, Rouli; Febriand, Fandra
International Review of Humanities Studies Vol. 6, No. 3
Publisher : UI Scholars Hub

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This study examines how working mothers negotiate her gender role and strategize in facing the condition when domestic and public sphere exist in one space called home after the outbreak COVID-19 pandemic in Indonesia. The research questions are ” how far does working from home give an impact in changing patriarchal gender relation and distribution of work division at home?”, and “to what extends women modify their home functions in coping with COVID 19 pandemic condition and in minimizing patriarchal authority at their own home?” The research uses qualitative methods, including in-depth interviews and questioner filling, and focuses on samples of 30 middle class working women, living in Jabodetabek (Jakarta, Bogor, Depok, Tangerang, Bekasi) area. This study argues that as the impact of Covid pandemic condition, the middle class working mothers, who have been “forced to go back” to their homes, seemingly, use their homes as “struggling places” to renegotiate the old patriarchal role divisions and unequal gender/power relations. Moreover, it is argued that their homes, to some extends, are used as learning sites for gender equality values, and modified to fulfill their extended functions: as domestic, work, and social spheres.
RESPON WARGANET INDONESIA TERHADAP PELANGGARAN TURIS RUSIA DI BALI: INTERPRETASI SAKRAL DAN PROFAN Apriola, Arini; Elfira, Mina
Multikultura Vol. 3, No. 2
Publisher : UI Scholars Hub

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Penelitian ini membahas respon warganet Indonesia terhadap pelanggaran turis Rusia di Bali. Tujuan dari penelitian ini untuk mengetahui bagaimana warganet Indonesia memberikan respon dalam menanggapi pelanggaran Yuri Chilikin, yaitu unggahannya menurunkan celana di atas Gunung Agung, Bali. Penelitian ini menggunakan beberapa konsep, yaitu Sakral dan Profan, Pancasila sebagai ideologi. Metode penelitian yang digunakan yaitu Analisis Wacana Kritis model Norman Fairclough melalui tiga aspek, analisis teks, praktik wacana, dan praktik sosiokultural. Hasil penelitian menunjukkan bahwa respon-respon warganet Indonesia merupakan kekecewaan terhadap pelanggaran yang terjadi oleh Yuri Chilikin, namun tetap mencerminkan nilai-nilai kelima sila Pancasila. Berdasarkan hasil penelitian pula ditemukan bahwa adanya perbedaan interpretasi yang sakral dan yang profan pada Gunung Agung antara warganet Indonesia dengan turis Rusia, Yuri Chilikin.
DAMPAK PANDEMI COVID-19 TERHADAP TREN BELANJA ONLINE DI RUSIA: TETAP BELANJA DENGAN CASHLESS Aldini, Dera Fazrin; Elfira, Mina
Multikultura Vol. 3, No. 4
Publisher : UI Scholars Hub

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Penelitian ini membahas mengenai dampak pandemi Covid-19 terhadap tren belanja online di Rusia. Tujuan penelitian ini adalah untuk mengetahui faktor-faktor yang mempengaruhi masyarakat di Rusia untuk melakukan belanja online selama pandemi Covid-19 dengan teori perilaku konsumtif oleh Sumartono (2002). Metode penelitian yang digunakan adalah metode deskriptif analisis oleh Moh.Nazir (2003) dan penelitian kepustakaan oleh Mestika Zed (2008). Hasil penelitian ini adalah pandemi Covid-19 memberikan perubahan terhadap tren belanja online di Rusia. Pandemi Covid-19 tidak menurunkan minat masyarakat Rusia dalam berbelanja online. Masyarakat Rusia cenderung lebih memilih untuk tetap berbelanja online dengan berbagai alasan yang ditawarkan seperti kemudahan dan kepraktisan dalam bertransaksi, keamanan dan kenyamanan, serta penawaran diskon.
SUB-KULTUR PUNK DENGAN KRITIK SOSIAL POLITIKNYA DI MASA FEDERASI RUSIA Ramadan, Riski; Elfira, Mina
Multikultura Vol. 1, No. 1
Publisher : UI Scholars Hub

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Penelitian ini membahas tentang bentuk sub-kultur punk yang ada di Federasi Rusia dengan menganalisis karya-karya pelaku sub-kultur pun di situs berbagi video youtube.com. Metode penelitian yang digunakan adalah metode deskriptif analisis dan studi pustaka. Melengkapi penelitian terdahulu mengenai sub-kultur punk di Rusia serta perbedaanya dengan punk di barat (Gololobov, 2014. Hebdige, 1979.), penelitian ini bertujuan untuk menjabarkan fenomena sub-kultur punk yang ada di Rusia dan apa yang melatarbelakangi mereka untuk membentuk sub-kultur punk itu dengan teori youth subculture oleh John Clarke. Hasil penelitian ini menunjukkan bahwa dalam tanggapan pemerintah
PERKEMBANGAN MUSIK RAP DI RUSIA: DAMPAK KEBIJAKAN BUDAYA PEMERINTAH Chetiska, Annisa Dita; Elfira, Mina
Multikultura Vol. 1, No. 3
Publisher : UI Scholars Hub

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Penelitian ini membahas tentang kebijakan pemerintah terhadap perkembangan musik rap di Federasi Rusia dengan menganalisis dokumen-dokumen negara di situs daring Kantor Eksekutif Presiden yaitu kremlin.ru dan beberapa situs resmi pemerintahan Rusia. Metode penelitian yang digunakan adalah metode deskriptif analisis serta studi pustaka. Untuk membuktikan adanya kebijakan pemerintah yang diterapkan dalam bidang budaya serta perkembangan musik rap, peneliti menggunakan teori Kebijakan Budaya oleh Kevin V. Mulcahy dalam buku Cultural Policy: Definitions and Theoretical Approaches (2006) dan ditunjang dengan teori Akulturasi oleh Koentjaraningrat dalam buku Pengantar Ilmu Antropologi (1990). Tujuan dari penelitian ini adalah untuk membuktikan bahwa kebijakan yang diberlakukan pemerintah Rusia membantu perkembangan musik rap. Hasil penelitian ini membuktikan bahwa dengan kebijakan budaya yang berorientasi pada negara dan pasar di masa Federasi, menyebabkan masuknya musik rap ke Rusia dari Amerika pada tahun 1990-an dan dalam perkembangannya, musik rap mengalami akulturasi dengan kebudayaan Rusia.
Opposing The Construction of Femininity in Неделя Как и Любой Другой by Natalya Baranskaya Anggita, Kumara; Elfira, Mina
Humanus Vol 23, No 1 (2024)
Publisher : Pusat Kajian Humaniora FBS Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/humanus.v23i1.125675

Abstract

The media in Russia, particularly initiatives such as the Stakhanovite movement, has significantly contributed to promoting women's empowerment in Russia. Despite leaving a lasting influence, these efforts also resulted in unintentional outcomes, including the portrayal of women idealistically through propaganda that can be seen in one of Russian Literatures.  This article delves into the construction of femininity in Natalya Baranskaya's novel Неделя Как и Любой Другой (1969)  within the context of the Soviet state. The qualitative method is used for analysis with the aim to demonstrate that terms addressed to women in the Soviet Union were forms of propaganda rather than empowerment, aimed at shaping female characters according to the state's needs. The paper employs Gender and Nation theory by Nira Yuval-Davis (1997). The study reveals that slogans like “The Real Soviet Women” along with women-targeted questionnaires and state-imposed childbirth quotas, served as instruments employed by the government to manage women's reproductive choices, influence gender norms, and uphold patriarchal ideals. In conclusion, this critique serves as Baranskaya’s opposition against heavily enforced patriarchal systems within the Soviet government.
REPRESENTASI FEDERALISME RUSIA PADA UANG KERTAS RUBEL EMISI 1997-2017 Alfatih, Voja; Elfira, Mina
Multikultura Vol. 4, No. 2
Publisher : UI Scholars Hub

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This study discusses the representation of federalism in the Russian Federation ruble banknotes, issue 1997-2017. The aim of this study is to decipher the images contained in the Russian Federation ruble banknotes, issue 1997-2017, and to explain how far can these images represent federalism in the Russian Federation. The research material used in this study are pictures of ruble banknotes, issue 1997-2017, from the official website of the Central Bank of Russia. The theories used in this study are C.S. Peirce's theory of semiotics, J.D. Peters' theory of money representation, W.H. Riker's theory of federalism, and M. Russel's theory of Russian federalism. The methods used in this research are descriptive method and literary study. The results indicate that federalism can be seen through the use of images such as emblems and landmarks representing the federal government and the federal subject of the the Russian Federation.
Co-Authors Aldini, Dera Fazrin Alfatih, Voja Anggita, Kumara Apriola, Arini Chetiska, Annisa Dita Esther, Rouli Fandra Febriand Febriand, Fandra Lubis, Aprina Luzti Nasution, Muhad Alfianda Prinandatama, Dzulfiqar Patriot Ramadan, Riski Rania Ayu Shila Febriani Adari Rouli Esther Pasaribu Vennesa Naomi Wayoan Wang, Ying Wibawarta, Bambang