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CITRA BARU VLADIMIR PUTIN DI MEDIA SOSIAL: UPAYA MEMENANGKAN PEMILU PRESIDEN RUSIA 2024 Nasution, Muhad Alfianda; Elfira, Mina
Multikultura Vol. 4, No. 4
Publisher : UI Scholars Hub

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Abstract

This research analyzes the new image of Vladimir Vladimirovich Putin displayed on social media Instagram @russian_kremlin during the election campaign for the President of the Russian Federation, from 17 February to 14 March, in an effort to win the 2024 Presidential election of the Russian Federation. The method used in this research is qualitative descriptive analysis. The theory used in this research is Roland Barthes (1972) semiotic denotation and connotation. The argument of this research reveals a new image of Vladimir Putin as a leader who is modern, social, understands technology and supports digitalization innovation in Russia.
TRANSWOMAN MOTHERHOOD: ANALYZING FILM <i>DIE BEAUTIFUL</i> WITHIN BUTLER’S GENDER PERFORMATIVITY THEORY Flores, June Louie A.; Elfira, Mina
International Review of Humanities Studies Vol. 11, No. 1
Publisher : UI Scholars Hub

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This study explores the representation and construction of gender identity and motherhood of transgender women within the Philippine society, focusing on Jun R. Lana’s 2016 film, Die Beautiful. Recognizing the increasing visibility of the queer community in media and social discourse, the research aims to analyze how the film reflects and challenges the binary construction of gender and societal gender norms using the theory of gender performativity by Judith Butler from her book Gender Trouble. Employing a qualitative content analysis approach, specifically the conventional method, selected scenes were examined to identify instances of gender performance and explore how social expectations influence gender identity and expression. The findings suggest that Die Beautiful strongly exemplifies gender as performative, highlighting that identity is constructed through repeated actions and social influences rather than innate traits. The film’s nuanced portrayal of transgender individuals’ struggles and self-expression contributes to a small theoretical framework that affirms gender performativity as a means to challenge binary notions and promote inclusivity within the Philippine culture.
BETWEEN STIGMA AND SURVIVAL: LIFE NARRATIVES OF VIETNAMESE BRIDES IN CHINA Pu, Weikang; Elfira, Mina
International Review of Humanities Studies Vol. 11, No. 1
Publisher : UI Scholars Hub

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The phenomenon of cross-border marriages between Vietnamese women and Chinese men is often reduced by mainstream media to simplified stereotypes—depicting them as victims of human trafficking, impoverished women seeking economic escape, or submissive "imported brides." Such depictions obscure the everyday realities through which these women confront and negotiate social stigma in a foreign socio-cultural environment. Drawing on narrative interviews with ten Vietnamese brides living in different regions of China, this study examines how stigma is experienced and negotiated through everyday survival strategies. Using a qualitative narrative approach, this research explores how participants respond to stigma through practices such as economic self-reliance, language acquisition, domestic labor, community-building, and selective identity performance. Rather than viewing identity as fixed, the findings suggest that hybrid or dual identities emerge through ongoing negotiations shaped by daily survival and social expectations. In this process, being “Chinese” in certain familial contexts while remaining “Vietnamese” within personal and community spaces becomes a practical way of maintaining dignity and stability.
VISUAL AND LINGUISTIC REPRESENTATIONS AND CULTURAL MEANINGS OF BALI IN <i>REDNOTE</i> VIDEOS BY BI LU SI BRUCE (2025) Yang, Yang; Elfira, Mina
International Review of Humanities Studies Vol. 11, No. 1
Publisher : UI Scholars Hub

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This study examines the media presentation of Bali on the Rednote platform, and explores how content creators can build Bali into an idealized tropical lifestyle space. The research selects four videos related to Bali produced by Rednote content creator Bi Lu Si Bruce (Hong Kong House Tour Original as the object of analysis, and uses qualitative research methods combined with semiotic analysis to investigate Cultural symbols conveyed in video visual images and language narratives. The research draws on Hall’s (1997) Cultural Representation theory, Urry’s (1990) Tourist Gaze theory, MacCannell’s (1976) Staged Authenticity theory, and Lefebvre’s (1991) theory of the production of space analyze how meaning is generated through images, discourse and emotional interaction, and also integrate the concept of emotional consistency of Peltari (2022) to explain how audience comments participate in the reproduction of Balinese images. The findings indicate that, through diverse cultural symbols, these videos represent Bali as an idealized Other, a tropical space closely connected to nature, and a site of comfortable residential living, which is further reinforced through affective identification in the comment sections, generating cultural meanings associated with naturalness, relaxation, and healing.