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Journal : MDP Student Conference

The Pengaruh Kualitas Produk, Kualitas Pelayanan, dan Harga terhadap Kepuasan Pelanggan Chatime PIM Teresa Fiolina; Sri Megawati Elizabeth
MDP Student Conference Vol 2 No 2 (2023): The 2nd MDP Student Conference 2023
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (145.503 KB) | DOI: 10.35957/mdp-sc.v2i2.4159

Abstract

Tujuan dari penelitian ini adalah untuk meneliti secara parsial dan simultan bagaimana pengaruh kualitas produk, kualitas pelayanan, dan harga terhadap kepuasan pelanggan Chatime PIM (Palembang Indah Mall). Sampel yang digunakan sebesar 340 sampel. Metode pengumpulan data dengan kuesioner menggunakan skala pengukuran likert. Pendekatan penelitian menggunakan pendekatan kuantitatif. Non probability sampling merupakan teknik untuk pengampilan sampel dengan metode purposive sampling. Hasil penelitian menunjukkan bahwa secara parsial variabel independent berpengaruh terhadap variabel dependen. Secara simultan, variabel independen berpengaruh terhadap variabel dependen.
Pengaruh Debt To Assets Ratio dan Return On Asset terhadap Harga Saham Wandy Wijaya; Sri Megawati Elizabeth
MDP Student Conference Vol 2 No 2 (2023): The 2nd MDP Student Conference 2023
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (125.663 KB) | DOI: 10.35957/mdp-sc.v2i2.4175

Abstract

Penelitian ini bertujuan mengetahui DAR dan ROA terhadap harga saham perusahaan perbankang di Bursa Efek Indonesia tahun 2017-2021. Metode purposive sampling digunakan pada penelitian ini. Populasi terdiri dari 46 sektor perbankan dengan 39 sampel dan 195 data yang dianalisis menggunakan statistik deskriptif. Hasil penelitian diperoleh bahwa ROA berpengaruh positif pada harga saham tetapi tidak signifikan, ROA berpengaruh negatif pada harga saham dan signifikan, serta DAR dan ROA secara simultan berpengaruh pada harga saham.
Analisis Pengaruh Earning per Share dan Return On Assets terhadap Return Saham abdullah krisna; Sri Megawati Elizabeth
MDP Student Conference Vol 2 No 2 (2023): The 2nd MDP Student Conference 2023
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (177.582 KB) | DOI: 10.35957/mdp-sc.v2i2.4217

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh earning per share (EPS) dan return on investment (ROA) terhadap return saham perusahaan batubara di pasar saham Indonesia. Contohnya adalah perusahaan batu bara yang terdaftar di bursa efek Indonesia. Metode penelitian yang digunakan dalam penelitian ini adalah metode kuantitatif. Sampel ditentukan dengan menggunakan metode sampling yang sesuai. Data sekunder yang digunakan sebagai data dan metode analisis menggunakan uji hipotesis klasik, persamaan regresi berganda, uji T, uji F dan koefisien determinasi. Dengan demikian, kajian laba per saham (EPS) menunjukkan bahwa laba per saham (EPS) secara parsial berpengaruh terhadap return saham, sedangkan return on equity (ROA) tidak berpengaruh terhadap return saham. Earning per share (EPS) dan return on equity (ROA) secara simultan mempengaruhi return pemegang saham untuk perusahaan batubara.
Pengaruh Lokasi, Produk dan Promosi Terhadap Kepuasan Pelanggan Wendy’s Palembang Ronaldo Christian Theja; Sri Megawati Elizabeth
MDP Student Conference Vol 2 No 2 (2023): The 2nd MDP Student Conference 2023
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (146.366 KB) | DOI: 10.35957/mdp-sc.v2i2.4256

Abstract

Penelitian ini bertujuan untuk meneliti pengaruh lokasi, Produk dan promosi terhadap kepuasan pelangan Wendy’s Palembang secara parsial maupun simultan. Teknik yang dipakai untuk mengumpulan data yaitu dengan melakukan penyebaran kuesioner dengan skala likert, dengan jumlah 100 responden. Jenis penelitian yang dipakai dalam penelitian ini adalah pendekatan kuantitatif. Teknik pengambilan sampel menggunakan non probability sampling dengan menggunakan teknik Accidental Sampling. Pengolahan data penelitian ini menggunakan software SPSS 26. Hasil yang di peroleh dari penelitian ini menunjukan secara parsial, Bahwa variabel lokasi dan promosi memiliki pengaruh positif dan signifikan terhadap kepuasan pelanggan. Penelitian ini dapat disumpulkan secara simultan menunjukan semua seluruh variabel independen yang di gunakan yaitu lokasi, produk dan promosi berpengaruh terhadap kepuasan pelanggan.
Faktor Yang Mempengaruhi Keputusan Pembelian Pada Toko Sepatu Bata Palembang Nicholas, Nicholas; Elizabeth, Sri Megawati
MDP Student Conference Vol 3 No 2 (2024): The 3rd MDP Student Conference 2024
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v3i2.7386

Abstract

The aim of this research is To partially and simultaneously analyze the influence of promotion and price on consumer purchasing decisions at the Bata Shoes Store in Palembang. The method used for data collection was by distributing questionnaires with a Likert scale, with a total of 373 respondents. The type of research used is descriptive. The sampling technique uses nonprobability sampling using a purposive sampling method with the help of SPSS 23 software, for Windows. The results of this research show that the partial test (t-test) of the promotion variables and price have a positive and significant effect on purchasing decisions. Simultaneous Test proves that the independent variables are promotion and price have an effect on the dependent variable, namely purchasing decisions.
Pengaruh DER dan ROA Terhadap Harga Saham yang Terdaftar di Indeks IDX30 Geraldine, Frederica; Elizabeth, Sri Megawati
MDP Student Conference Vol 3 No 2 (2024): The 3rd MDP Student Conference 2024
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v3i2.7391

Abstract

This study aims to determine the effect of Debt to Equity Ratio and Return On Asset on stock prices listed on the IDX30 index. The scope of this study is to discuss how the Effect of Debt to Equity Ratio and Return On Asset on the price of shares listed on IDX30. The research method used in this study is quantitative method. The type of data used in this study is secondary data. The sample in this study amounted to 13 companies using purposive sampling. Data testing using the help of the SPSS 22 application. The results showed that Debt to Equity Ratio has an influence on stock prices and Return On Assets has an influence on Stock Prices.
Pengaruh ROE Dan CR Terhadap Return Saham Indeks LQ45 Sari, Andini Kartika; Elizabeth, Sri Megawati
MDP Student Conference Vol 3 No 2 (2024): The 3rd MDP Student Conference 2024
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v3i2.7392

Abstract

This study was conducted to determine the effect of ROE and CR on stock returns in LQ45 Index companies. The scope of this study is to discuss how the influence of ROE and CR on the return of shares of companies listed on the LQ45 Index. The research method used in this study is quantitative method. The type of data used is secondary data. The sample in this study amounted to 15 companies using the purposive sampling method. Data testing using the help of SPSS application version 21. The results show that ROE and CR have an influence on Stock Return
Pengaruh Kualitas Pelayanan dan Emosional Terhadap Kepuasan Konsumen Rujak Asinan Nyonya Kim Angelina, Theresia; Elizabeth, Sri Megawati
MDP Student Conference Vol 3 No 2 (2024): The 3rd MDP Student Conference 2024
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v3i2.7396

Abstract

The purpose of this study was to analyze the influence of service quality and emotional impact on consumer satisfaction with Rujak and Asinan Nyonya Kim partially and simultaneously. This study uses a questionnaire distribution method with a likert scale, with a total of 477 respondents. The sampling technique in this study uses the Slovin method and with the help of SPSS software. This study used quantitative descriptive method, the subjects in this study is the people of Palembang city who have purchases at Rujak and Asinan Nyonya Kim. The results of this study showed that partially and simultaneously the service quality and emotional variables have a positive and significant influence on consumer satisfaction.
Pengaruh DPR Dan CR Terhadap Harga Saham Perusahaan Yang Terdaftar Di JII70 Rahman, Raden Faqih; Elizabeth, Sri Megawati
MDP Student Conference Vol 3 No 2 (2024): The 3rd MDP Student Conference 2024
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v3i2.7397

Abstract

The purpose of this study is to analyze the variables of Dividend Payout Ratio and Current Ratio to Share Prices of companies listed on the Jakarta Islamic Index 70. Data collection in this study is by taking company financial statement data on the IDX and the website of each company. Data management in this study is by purposive sampling method using the help of SPSS 21. The partial test results show that the Dividend Payout Ratio variable has a positive and significant influence with a sig value of 0.000 < 0.05 while the Current Ratio variable has a negative and insignificant influence with a sig value of 0.610 > 0.05. The simultaneous test proves that the F value is 122,388 with 0.000 significance values which means that the variables Dividend Payout Ratio and Current Ratio can be tied to have an effect and significant on the Stock Price.
Pengaruh Firm Size, OPM dan DER terhadap PER Industri Produk Makanan Pertanian Angelina, Heppy; Elizabeth, Sri Megawati
MDP Student Conference Vol 4 No 2 (2025): The 4th MDP Student Conference 2025
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v4i2.10951

Abstract

This study aims to examine how various factors can affect the Price Earning Ratio in agricultural food product industry companies listed on the Indonesia Stock Exchange during the 2019-2023 period. The factors analyzed include Firm Size, Operating Profit Margin, and Debt to Equity Ratio. The sample of this study consisted of 28 listed companies, out of a total of 53 companies listed in the five-year period. The method used is an associative quantitative approach, which aims to identify relationships between variables and significant patterns. The results showed that Firm Size and OPM have a positive impact on PER, which means that the larger the company and the higher the OPM, the company's PER value tends to increase. Meanwhile, DER has no significant effect on PER. Overall, although some variables do not have a large effect, the three factors analyzed still affect the price-to-earnings ratio (PER) of the companies studied.