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All Journal Media Wisata Jurnal Abdimas BSI: Jurnal Pengabdian Kepada Masyarakat Jurnal Pariwisata Altasia : Jurnal Pariwisata Indonesia Jurnal Kajian Pariwisata Jurnal Sains Manajemen Jurnal Sosial dan Abdimas Service Management Triangle : Jurnal Manajemen Jasa International Journal of Travel, Hospitality and Events Innovative: Journal Of Social Science Research Jurnal Sains Terapan Pariwisata Gastronomy and Culinary Art (Gastronary) Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Yosef Abdul Ghani
Sekolah Tinggi Pariwisata ARS Internasional
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PERAN OPERATOR FRONT OFFICE DALAM MENINGKATKAN KEPUASAN TAMU DI HOTEL BINTANG EMPAT Dewi, Kartika; Madani, Nurul; Ghani, Yosef Abdul
Service Management Triangle: Jurnal Manajemen Jasa Vol 6 No 1 (2024): Service Management Triangle: Jurnal Manajemen Jasa
Publisher : Magister Manajemen Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jsj.v6i1.1864

Abstract

Pelayanan yang baik merupakan hal yang penting dalam industri perhotelan dimana pelayanan dapat memberikan dampak besar terhadap suatu bisnis akomodasi, kebanyakan masyarakat telah mengadaptasi kebiasaan baru yang baik dan mampu membawa kesan bagi banyak orang. Pentingnya telepon operator bisa dilihat dalam ungkapan yang menyatakan bahwa mereka adalah ujung tombak perusahaan, karena telepon operator sebagai penyambung antara hotel dengan pihak luar. Penelitian ini membahas peran operator front office dalam meningkatkan pengalaman pelanggan di hotel bintang empat, dengan studi kasus di hotel Aston Pasteur. Data dikumpulkan melalui wawancara mendalam dengan operator front office, observasi langsung dan analisis dokumen terkait. Operator bertanggung jawab atas penerimaan tamu, proses check in dan check out, memberikan informasi tentang layanan hotel, serta menangani keluhan dan permintaan pelanggan dengan cepat dan efisien. Pengembangan keterampilan bagi operator front office memastikan bahwa mereka mampu memberikan layanan yang berkualitas tinggi kepada pelanggan, sehingga dapat meningkatkan kepuasan dan layalitas pelanggan di hotel Aston Pasteur.
Implementasi Total Quality Management Untuk Meningkatkan Mutu Manufacturing Dan Jasa Di PT. Dahana (Persero) Subang Ayi Astuti; Yosef Abdul Ghani; Oda I.B Haryanto
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 12 No. 1 (2018): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/wanf0q79

Abstract

Production of PT. Dahana in 2011-2016 continues to increase, 3 main sectors such as services, Drilling & Blasting, Explosive Manufacturig continue to increase. In order to maintain its existence in the service industry and manufacturing explosives, PT. Dahana continues to make improvements on all lines of the company by applying Total Quality Management / integrated quality management. The implementation of quality management emphasizes the needs of service users both at home and abroad. The quality improvements applied to Total Quality Management focus on improving the quality of output, and reducing production costs but productivity and quality are increasing. Based on it is interesting to see the implementation of integrated management system that has been run by the management of PT. Dahana Subang in an effort to maintain its existence increase production in the range of 2011-2016. The method used in this research is qualitative. And the results obtained that the principles of integrated quality management are running well, in addition to the renewal of management system is done with the design of SIMADA (Quality Management System Dahana) for the quality of service and Manufacturing is maintained quality.
STRATEGI PENGEMBANGAN PEMASARAN MEDIA INSTAGRAM SEBAGAI UPAYA MENINGKATKAN KUNJUNGAN WISATAWAN (STUDI PADA WISATA EDUKASI KAMPUNG BAMBOO) Ghani, Yosef Abdul; Fadlillah, Denaldy Mughni
Jurnal Pariwisata Vol 11, No 2 (2024): Jurnal Pariwisata
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/par.v11i2.19983

Abstract

ABSTRAK Penelitian ini bertujuan menganalisis media Instagram dan strategi pemasaran melalui media instagram di Kampung Bamboo. Pendekatan dalam penelitian ini adalah kualitatif dengan metode deskriptif observasional melalui studi kasus. Hasil penelitian menunjukan bahwa kendala yang dihadapi Kampung Bamboo dalam mengelola akun Instagram meliputi minimnya kreasi akun yang menyebabkan strategi pemasaran belum optimal dan kurangnya pemahaman tentang cara-cara yang efektif dalam mengelola media sosial instagram. Konten hanya diunggah ketika ada kegiatan atau kunjungan wisatawan, sehingga produksi konten terbatas pada saat ada kegiatan yang berlangsung dan kunjungan wisatawan yang terjadi. Dalam penelitian ini, hasil IFAS menunjukkan total skor matriks adalah 2,835 sedangkan EFAS menunjukkan total skor matriks adalah 2,5458. Hasil ini men menunjukkan posisi pemasaran digital Kampung Bamboo melalui Instagram berada pada sel V dengan Strategi yang dapat dilakukan adalah pertahankan dan pelihara (hold and maintain), upaya yang bisa dilakukan adalah mengoptimalkan konten jalin interaksi aktif dengan pengikut, manfaatkan hashtag dan geo-tag yang relevan, berkolaborasi dengan influencer lokal untuk memperluas jangkauan dan memperkuat citra merek, analisis rutin untuk memahami perilaku pengikut dan memperbaiki strategi pemasaran, perkuat keterlibatan offline, serta kembangkan jaringan dan kerjasama dengan mitra pariwisata lokal guna meningkatkan eksposur dan mencapai audiens yang lebih luas dan memelihara agar hal tersebut terus dilakukan. Kata Kunci : Pemasaran Digital, Instagram, Kunjungan, Wisata Edukasi. ABSTRACT This research aims to analyse Instagram media and marketing strategies through Instagram media in Kampung Bamboo. The approach in this research is qualitative with observational descriptive method through case study. The results showed that the obstacles faced by Kampung Bamboo in managing Instagram accounts include the lack of account creation which causes the marketing strategy to not be optimal and the lack of understanding of effective ways to manage Instagram social media. Content is only uploaded when there are activities or tourist visits, so content production is limited to when there are activities taking place and tourist visits that occur. In this study, the IFAS results show the total matrix score is 2.835 while EFAS shows the total matrix score is 2.5458. These results show that Kampung Bamboo's digital marketing position through Instagram is in cell V with the strategy that can be carried out is to hold and maintain, efforts that can be made are optimising content, establishing active interactions with followers, utilising relevant hashtags and geo-tags, collaborating with local influencers to expand reach and strengthen brand image, regular analysis to understand follower behaviour and improve marketing strategies, strengthening offline engagement, and developing networks and cooperation with local tourism partners to increase exposure and reach a wider audience and maintaining that it continues to be done. Keywords: Digital Marketing, Instagram, Visits, Educational Tourism.
Pengaruh Waktu Tunggu Antrian terhadap Kepuasan dan Niat Berkunjung Kembali di Kopi Klotok Hendrajaya, Agnestasya Monica Putri; Pratika, Diah Agih; Veronica, Audiea; Afif, Fuadi; Hermawan, Hary; Ghani, Yosef Abdul
Jurnal Kajian Pariwisata Vol 7 No 1 (2025): Jurnal Kajian Pariwisata
Publisher : LPPM STP ARS Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jiip.v7i2.2049

Abstract

This study aims to analyze the effect of waiting time duration on tourists' intention to revisit, with a particular emphasis on the mediating role of tourist satisfaction. Data were collected through a survey of tourists and analyzed using the Partial Least Squares-Structural Equation Modeling (PLS-SEM) method. The results show that waiting time duration has a significant effect on tourist satisfaction, which subsequently influences their intention to return (path coefficient = 0.451, p = 0.000). These findings confirm that tourist satisfaction acts as an important mediator in the relationship between waiting time and revisit intention. Therefore, effective waiting time management not only enhances satisfaction but also contributes to the development of tourist loyalty toward the destination. Optimizing waiting time becomes a key strategy in creating positive and sustainable tourism experiences.
Pengaruh Konten Instagram Wisata Budaya terhadap Minat Berkunjung Wisatawan Generasi Z di Kota Bandung Hanifah, Sofina Denisya; Ghani, Yosef Abdul
Innovative: Journal Of Social Science Research Vol. 5 No. 4 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i4.20360

Abstract

This study examines the influence of Instagram content featuring cultural tourism destinations on the interest in visiting Generation Z tourists in Bandung City. The method used is quantitative with a survey approach with a sample of 200 Generation Z respondents (born 1997–2012) who actively use Instagram in Bandung. The research instrument was a Likert scale questionnaire 1–4, analyzed with descriptive statistics and simple linear regression. The results show that the perception of Instagram content is generally positive: 55% of respondents agree that Studio Rosid videos are visually appealing and 32.5% strongly agree that cultural information is easy to understand. Regression tests reveal that the effectiveness of Instagram content has a significant positive effect on interest in visiting (β=0.221; t=3.067; p=0.002), although it can explain 4.5% of the variation in interest in visiting (R²=0.045). The most dominant indicator influencing interest in visiting is the visual aspect (images/videos), with 47% of respondents strongly agreeing that Instagram videos are very interesting. This finding confirms the importance of the quality of visual content in encouraging Generation Z's interest in cultural tourism.
Pengaruh Waktu Tunggu Antrian terhadap Kepuasan dan Niat Berkunjung Kembali di Kopi Klotok Kaliurang Hendrajaya, Agnestasya Monica Putri; Pratika, Diah Agih; Veronica, Audiea; Afif, Fuadi; Hermawan, Hary; Ghani, Yosef Abdul
Jurnal Ilmiah Ilmu Pariwisata Vol 7 No 1 (2025): Jurnal Kajian Pariwisata
Publisher : LPPM STP ARS Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jiip.v7i2.2049

Abstract

This study investigates the impact of waiting time on visitor satisfaction and revisit intention at Kopi Klotok, a renowned local culinary destination. Using a quantitative approach with structural equation modelling (SEM), data were collected from 150 respondents who had visited Kopi Klotok. The results show that waiting time significantly influences visitor satisfaction (? = 0.326, p < 0.001) and revisit intention (? = 0.451, p < 0.001), with satisfaction also strongly affecting revisit intention (? = 0.592, p < 0.001). These findings emphasise the importance of managing queues and providing comfort during waiting to enhance loyalty. Practical implications include implementing reservation systems, extending operating hours, and improving waiting area facilities to ensure a positive visitor experience.
The Influence of Tiktok Social Media on Generation Z's Preferences in Choosing Traditional Food in Garut Regency Windi Wulandari; Yosef Abdul Ghani
International Journal of Travel, Hospitality and Events Vol. 4 No. 3 (2025): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v4i3.651

Abstract

The impact of TikTok social media on Generation Z's preference for traditional food in Garut Regency is examined in this research. The study employed a quantitative technique with a survey methodology, and the data were gathered from 214 members of Generation Z using questionnaires. The reliability test confirms the validity of the instrument, while the validity test reveals that all indicators of TikTok Social Media (X) and Traditional Food Preference (Y) are valid. The data are suitable for regression analysis, according to classical assumption testing, which reveals that they are normally distributed and free of heteroscedasticity. Furthermore, Cronbach's Alpha is greater than 0.70. The regression results demonstrate that TikTok has a substantial and beneficial impact on Gen Z's preference for traditional cuisine, with a regression coefficient of 0.658 and a significance level of value of 0.000 p < 0.05. TikTok explains 44.5% of the variance in preferences, as shown by the coefficient of determination (R²), which is 0.445. According to the research, conventional culinary enterprises should use TikTok as a potent marketing platform to increase Generation Z's interest in traditional cuisine.
Product Innovation of Purple Sweet Potato Flour-Based Cookie Ingredients to Improve Product Quality Kartika Dewi; Hanifah Salma, Farah; Abdul Ghani, Yosef
Gastronomy and Culinary Art Vol. 4 No. 2 (2025): Gastronary: Gastronomy and Culinary Art
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Ampat Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Product innovation refers to the creation of products that have never existed before, with the aim of meeting customer needs and desires. The quality of a product is the level of compatibility between desires and needs and the specifications of the goods produced. Meanwhile, cookies are a type of food processed using flour as the main ingredient. To date, there have been many innovations in the addition of ingredients to cookies themselves. Alternative ingredients can be used as a substitute for wheat flour from local sources. The author chose purple sweet potatoes because they are known to have a short shelf life and spoil easily when left at room temperature. Therefore, the author decided to use purple sweet potatoes to make flour to extend their shelf life, given their high carbohydrate content and ease of processing. This study aims to explore and analyze innovations in the production process of purple sweet potato-based cookies to improve product quality. The object of this study is purple sweet potato flour as a substitute for wheat flour in cookie products. This study applies a descriptive method, with data collection techniques that include observation, interviews, and literature review. The research sample consisted of 20 respondents selected through sampling, which included a consumer panel and a children's panel to evaluate purple sweet potato-based cakes through sensory testing. Consumer responses were evaluated based on the taste, texture, and aroma of purple sweet potato-based cakes. The results of this study indicate that product innovation has an impact on product quality.
Pemanfaatan Daun Singkong Menjadi Bahan Makanan Modern Dan Stimulus UMKM Di Desa Bumiwangi Hamzah, Faizal; Ghani, Yosef Abdul; Martina, Sopa; Layla, Isni; Iffahmi, Annisa Dwi
Jurnal Sosial & Abdimas Vol. 6 No. 1 (2024): Jurnal Sosial & Abdimas
Publisher : LPPM Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jsa.v6i1.1420

Abstract

Sebagai desa yang menjadikan sektor pertanian sebagai kegiatan ekonomi utama, tentu banyak hal yang perlu dilakukan untuk meningkatkan sektor pertanian di Desa Bumiwangi. Pada observasi lapangan yang kami lakukan ditemukan bahwa petani singkong di Desa Bumiwangi belum memanfaatkan lebih lanjut Daun singkong untuk diolah dan menghasilkan pendapatan lebih bagi mereka, daun – daun banyak bergeletakan di kebun yang mereka garap. Selain hal tersebut pada saat observasi awal kami menemukan bahwa UMKM di Desa Bumiwangi mengalami berbagai kendala seperti Sistem pemasaran yang kurang maksimal karena keterbatasan SDM, Kurangnya ilmu dan keterampilan Manajerial, dan pengembangan inovasi produk. Kami menyadari bahwa dua masalah tersebut sangatlah berbeda namun atas dasar pengalaman dan diskusi dengan beberapa perangkat desa bahwasannya warga sekitar ingin dicontohkan terlebih dahulu, maka penambahan nilai pada daun singkong akan kami jadikan stimulus agar masyarakat dan UMKM desa dapat mengikuti apa yang kami lakukan untuk Desa Bumiwangi melalui kegiatan Pengabdian kepada masyarakat.
PENGARUH PROMOSI DIGITAL DAN FASILITAS WISATA TERHADAP KEPUTUSAN BERKUNJUNG DI DESA WISATA BUNIHAYU KABUPATEN SUBANG Ghani, Yosef Abdul; Fitriani, Anggi; Anissa, Regina Nurfitriyani; Dedy, Asep
Service Management Triangle: Jurnal Manajemen Jasa Vol 4 No 2 (2022): Service Management Triangle: Jurnal Manajemen Jasa
Publisher : Magister Manajemen Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jsj.v4i2.910

Abstract

Kehadiran desa wisata dalam pengembangan pariwisata di dunia sudah sedemikian sangat esensial dikarenakan desa wisata mampu menonjolkan beragam destinasi dalam suatu kawasan pariwisata. Maksud dari penelitian ini memiliki tujuan untuk mengetahui gambaran promosi digital, fasilitas wisata dan keputusan berkunjung wisatawan serta mengetahui seberapa berpengaruh promosi digital, fasilitas wisata dan keputusan berkunjung wisatawan di Desa Wisata Bunihayu Kabupaten Subang. Metode penelitian ini menggunakan metode kuantitatif. Populasi di dalam penelitian adalah wisatawan yang datang berkunjung ke desa wisata. Jumlah sampel dalam penelitian adalah berjumlah 100 responden dan menggunakan teknik probability sampling. Metode analisis penelitian menggunakan regresi linier berganda menganalisis hasil penelitian. Hasil penelitian menunjukkan bahwa promosi dan fasilitas wisata memberi pengaruh yang signifikan terhadap keputusan berkunjung wisatawan. Keputusan berkunjung wisatawan ke desa wisata dipengaruhi oleh promosi digital dan fasilitas wisata.
Co-Authors Ade Mubarok Anissa, Regina Nurfitriyani Aries Setyarto Astuti, Ayi Ayi Astuti Ayi Astuti David Jonathan Dedy, Asep Erlangga Brahmanto Fadlillah, Denaldy Mughni Faizal Hamzah Faizal Hamzah Faizal Hamzah, Faizal Fitriani, Anggi Fitriani, Arin Melina Fuadi Afif Hanifah Salma, Farah Hanifah, Sofina Denisya Hary Hermawan Haryanto, Oda I.B Hendrajaya, Agnestasya Monica Putri Iffahmi, Annisa Dwi Jakaria Jakaria Kartika Dewi Kartika Dewi Layla, Isni Madani, Nurul Maulisti, Desyca Bestari Nengsih, Ratna Oda I.B Haryanto Oda I.B Haryanto, Oda I.B Pemala, Ricky Pratika, Diah Agih Putri Riva Somantri Rahmat Priyanto, Rahmat Rizki Fariz Qinthara Salman Topiq Setiyariski, Ramdani Shalomitha, Sharon Rosie Sopa Martina, Sopa Topan Taufik Faturochman Tri Widyastuti Veronica, Audiea Windi Wulandari Yadiman Yogiyarti Zartian Ade Silfana