Claim Missing Document
Check
Articles

Found 31 Documents
Search

Pengaruh Desain Masker Kain Terhadap Minat Beli Mahasiswa Desain Komunikasi Visual Fakultas Bahasa Dan Seni Universitas Negeri Padang (Studi Pada Konsumen Brand Mari Ceria) Sri Suci Hariyati; Heldi Heldi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 13, No 2 (2023)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v13i2.122563

Abstract

Penelitian ini bertujuan mengidentifikasi pengaruh desain terhadap minat beli pada produk masker kain mari ceria. Menganalisis keragaman produk, harga, dan kuaIitas produk apakah berpengaruh terhadap minat beIi masker kain mari ceria. Permasalahan yang dihadapi, konsumen tidak memahami bahwa desain belum bisa dianggap sebagai pilihan utama yang mempengaruhi minat beli konsumen. Terdapat beberapa faktor lain seperti kualitas produk, harga, keragaman produk yang dapat mempengaruhi keputusan pembelian. Sampel penelitian berjumlah 50 responden, yaitu Mahasiswa Desain Komunikasi Visual (angkatan 2017 dan 2018), data kuesioner disebarkan menggunakan google form melalui link WhatsApp. Instrument penelitian menggunakan skala likert. Dalam penelitian ini, variabel desain, keragaman produk, dan harga secara parsial berpengaruh signifikan terhadap minat beli konsumen pada produk masker kain dari brand Mari Ceria, karena H0 ditolak dan Ha diterima. Hal ini menunjukkan bahwa ketiga faktor tersebut memiliki pengaruh yang signifikan terhadap minat beli konsumen. Namun, untuk variabel kualitas produk, H0 diterima dan Ha ditolak, yang berarti bahwa kualitas produk tidak berpengaruh signifikan terhadap minat beli konsumen pada produk masker kain dari brand Mari Ceria.
Digital Painting Wanita Minang Sang Pembawa Marwah Dan Nama Keluarga M. Rizky Alfajri; Heldi Heldi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 13, No 3 (2023)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v13i3.121689

Abstract

Masyarakat Minangkabau yang menganut sistem matrilinear, menempatkan wanita pada posisi yang dimuliakan sebagaimana yang diajarkan dalam agama islam. Namun pada era modern saat ini memudahkan masuknya budaya asing dan menggerus eksistensi budaya lokal salah satunya budaya Minangkabau. Salah satu contohnya dapat dilihat pada wanita Minangkabau pada saat ini. Wanita Minangkabau pada saat ini kurang atau sedikit sekali yang mencitrakan marwah dari wanita Minangkabau. Juga kurangnya media dalam bentuk visual yang menginformasikan tentang wanita Minangkabau yang bermarwah. Tujuan perancangan ini untuk memvisualisasikan 5 karakter kedudukan serta prilaku yang dimiliki oleh wanita Minangkabau yang bermarwah sesuai ajaran adat Minangkabau. Perancangan ini menggunakan metode glass box. Pengumpulan data melalui studi litelatur. Analisis pendekatan menggunakan metode 5W + 1H (what, when, who, where, why dan how). Hasil dari perancangan ini berbentuk digital painting dengan masing-masing judul 1)Pemalu, 2)Limpapeh Rumah Nan Gadang, 3)Kupu-kupu, 4)Pembimbing, 5)Pembawa Harapan. Disertai media pendukung berupa poster, x-banner, postcard, dan artstation.
The Potential of Young Coconut Fiber as an Organic Dye and Its Applications on Silk Thread Neliyarti Neliyarti; Eri Barlian; Abdul Razak; Nurhasan Syah; Heldi Heldi; Muhamad Sholichin
Jurnal Penelitian Pendidikan IPA Vol 11 No 11 (2025): November
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i11.12632

Abstract

Young coconut fibers, often found as waste, contain tannin and anthocyanin compounds that can produce various natural colors, so they can be used as organic dyes. The research method used was an experiment with a focus on testing silk thread dyeing using young coconut fiber extract dissolved in rice field water. This study aims to explore and develop the use of young coconut fibers as a source of environmentally friendly natural dyes. The results showed that young coconut fibers have the potential as organic dyes. Young coconut fiber extract with fermented rice field water solvents produced three color variations depending on the fixator used: brownish black (ferrous sulfate), gray (alum), and brown (lime). Structural tests using Scanning Electron Microscopy (SEM) proved that the dyeing process did not change the cross-sectional shape of the silk thread. In terms of tensile strength, yarn with alum fixation had the highest strength compared to native yarn, ferrous sulfate fixation, and lime fixation. Elongation tests showed the highest elasticity in yarn with alum fixation, followed by lime, ferrous sulfate, and native yarn. The color fastness test against washing at a temperature of 40°C showed a fairly good level of fastness for organic dyes from young coconut fiber
IMPLEMENTASI TEKNIK POUNDING ECOPRINT PADA PEMBELAJARAN SENI BUDAYA RAGAM HIAS DI KELAS VIII SMP N 3 PADANGSIDIMPUAN Yusni Arnita Lubis; Heldi Heldi
Serupa The Journal of Art Education Vol 14, No 4 (2025): (In Press)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/stjae.v14i4.137950

Abstract

Penelitian ini dilatarbelakangi oleh proses pembelajaran seni budaya yang belum optimal dan kurang kontekstual, khususnya dalam pemanfaatan sumber daya alam seperti flora di lingkungan sekolah maupun tempat tinggal siswa, serta belum adanya penyesuaian terhadap RPP seni budaya pada Kurikulum Merdeka di SMPN 3 Padangsidimpuan. Tujuan penelitian adalah: (1) mengidentifikasi kondisi eksisting pembelajaran seni budaya ragam hias, (2) mengamati proses pembelajaran seni budaya ragam hias menggunakan teknik pounding ecoprint di kelas VIII, dan (3) mendapatkan implementasi teknik pounding ecoprint serta hasil karyanya. Metode penelitian yang dipakai bersifat kualitatif deskriptif, dengan pengumpulan data melalui observasi, wawancara terhadap pakar ahli serta guru seni budaya, dan dokumentasi karya ecoprint dari 20 siswa. Hasil penelitian menunjukkan bahwa penilaian terhadap 20 karya siswa oleh pakar ahli sanggar ecoprint memperoleh nilai rata-rata 83,75, pakar batik canting asasi memberikan nilai 80, dan guru seni budaya memberikan nilai 81,25 dari 14 item pertanyaan. Simpulannya, pembelajaran seni budaya materi ragam hias selama ini belum pernah menerapkan teknik pounding ecoprint, namun setelah dilakukan penelitian hasil penerapan pembelajran teknik pounding ecoprint di kelas VIII, siswa mampu memahaminya dengan sangat baik, yang tercermin dari hasil karya yang menunjukkan pemahaman optimal terhadap teknik pounding ecoprint.
STUDI MENGGAMBAR PADA ANAK BERKEBUTUHAN KHUSUS JENJANG SDLB, SMPLB DAN SMALB DI SLB PERWARI PADANG Dwike Amanda; Heldi Heldi
Serupa The Journal of Art Education Vol 14, No 4 (2025): (In Press)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/stjae.v14i4.137910

Abstract

Penelitian ini bertujuan mendeskripsikan dan menganalisis bentuk, proses, serta karakteristik menggambar pada anak berkebutuhan khusus di jenjang SDLB, SMPLB, dan SMALB SLB Perwari Padang, dengan permasalahan utama ketidaksamaan kemampuan menggambar sebagai media ekspresi, komunikasi, dan terapi. Pendekatan kualitatif deskriptif digunakan, dengan populasi seluruh peserta didik SLB dan sampel purposive sebanyak 7 siswa SDLB, 6 SMPLB, serta 4 SMALB. Data dikumpul melalui observasi, wawancara, dokumentasi karya gambar, serta keterlibatan peneliti dalam pembelajaran dengan menyediakan alat seperti kertas, pensil, krayon, dan spidol. Hasil menunjukkan gambar SDLB sederhana, simbolik, dengan warna terbatas dan garis dasar; SMPLB lebih beragam warna dan detail sederhana; SMALB terstruktur, variatif warna, meski belum realistis. Kesimpulan dari penelitian ini adalah bahwa gambar anak berkebutuhan khusus tidak hanya merepresentasikan kemampuan visual, tetapi juga mencerminkan emosi, pengalaman, dan pemahaman dunia anak.
Economic, Socio-Cultural and Environmental Influences on Relapse of Drug Abuse at the Pelita Jiwa Insani Padang Foundation Netdrawati Netdrawati; Heldi Heldi; Nurhasan Syah; Erianjoni Erianjoni
Jurnal Penelitian Pendidikan IPA Vol 9 No SpecialIssue (2023): UNRAM journals and research based on science education, science applic
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v9iSpecialIssue.6377

Abstract

One way to recover from drug abuse is by facilitating free rehabilitation. However, even though they have undergone rehabilitation to get rid of drug addiction, quite a few of them have a tendency to use drugs again. This research was conducted at the Pelita Jiwa Insani Foundation, Padang. This research was conducted in November 2023. This research uses a quantitative and qualitative approach with a descriptive design in the form of a case study. Data were collected using questionnaires and research checklists as well as observation guides. The research results showed that 100% of all informants stated that they had been using drugs for a long time. Their habit of using drugs stems from a process of curiosity and continuing to try drugs. Furthermore, the economic influence shows that of the 10 respondents studied, 6 respondents had high economic status and were working and experienced a relapse and 4 respondents had low status and did not work and experienced a relapse. The socio-cultural influence on the curiosity aspect of using drugs has a percentage of 70%. In the prestige aspect, the percentage is 20%. In the aspect of drug use to increase stamina, the percentage is 80%. Meanwhile, the aspect of eliminating boredom received a percentage score of 70%. Family, community and peer environment factors can cause relapse
The Utilization of Burlap as a Creative Economy-Based Craft Art Learning Medium in Secondary Education: A Conceptual Study Martaleny Kurnia Zazilah Putri; Fuji Astuti; Ardipal Ardipal; Heldi Heldi
V-art: Journal of Fine Art Vol 5, No 2 (2026): June 2026
Publisher : Institut Seni Indonesia Padang Panjang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26887/vartjofa.v5i2.6255

Abstract

The use of local materials in art education has primarily been discussed in relation to creativity enhancement, yet limited scholarship systematically integrates such materials within a creative economy framework, particularly in secondary-level craft education. Existing studies tend to treat creativity as an isolated pedagogical outcome, overlooking its socio-economic and contextual dimensions. Addressing this gap, this study aims to develop a conceptual framework for goni (jute fabric) as a learning medium in craft education, grounded in creative economy principles at the secondary education level. This research employs a qualitative descriptive design, grounded in an integrative literature review of creativity theory, constructivist learning perspectives, and creative economy discourse. The analysis demonstrates that the material properties of goni—its texture, flexibility, accessibility, and economic value—enable the alignment of creative production with contextual economic literacy. This study contributes conceptually by articulating a pedagogical framework that links the utilization of local materials, the development of creativity, and awareness of the creative economy within craft learning. The formulation extends theoretical discussions on material-based art education and offers a structured basis for integrating creative economy orientation into secondary craft pedagogy.
Development of a QR code-based traditional music e-module to improve instrumental skills and cultural literacy Sylvia Oktari; Heldi Heldi; Indrayuda Indrayuda; Tulus Handra Tulus Handra
JRTI (Jurnal Riset Tindakan Indonesia) Vol. 11 No. 1 (2026): JRTI (Jurnal Riset Tindakan Indonesia)
Publisher : IICET (Indonesian Institute for Counseling, Education and Therapy)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/30036875000

Abstract

This research created a traditional musical instrument skills and cultural literacy enhancement e-module through the use of a QR Code for music learning at vocational high schools. The research was carried out as the learning resources were scarce, causing fewer opportunities for self-practice and less understanding of the cultural values in traditional music. Repeated, self-paced, and QR-linked audiovisual exposure sessions were considered a great means to reinforce the technical work of the students and at the same time deepen their understanding of the context and the culture of each piece, thus establishing a theoretical connection between the technology and the two dependent variables. The research and development method with the ADDIE model was used for the study, using a one-group pretest-posttest design without a control group.  The participants were [insert exact number] purposively selected Grade X vocational high school students along with material and media experts, and a music teacher. Data collection instruments were expert validation sheets, practicality questionnaires, learning achievement tests, instrumental performance assessments, and cultural literacy questionnaires, with the questionnaire instruments' internal consistency measured by Cronbach's Alpha (α = [insert coefficient]). Results demonstrated that the e-module Material expert and media expert determined validity to be approximately 94.0% each and practicality levels teacher = 93.4%; students = 91.2% were very high, its implementation also enhanced students' learning achievements (pretest-posttest N-Gain = 0.65, medium-to-high category), instrumental skills 87.25%, and cultural literacy (90.75 %). The use of QR Code technology allowed students to easily access multimedia learning resources and encouraged independent learning. The final developed e-module was hence found to be a valid, practical, and effective digital learning resource for traditional music instruction.
Analisis Elemen Visual Budaya Malaysia Dalam Film Animasi Mechamato Movie Azmi Aziz; Heldi Heldi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 15, No 2 (2025): inpress
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v15i2.133912

Abstract

AbstrakFilm animasi merupakan media visual yang efektif dalam menyampaikan nilai budaya kepada masyarakat luas, terutama generasi muda. Mechamato Movie, film animasi asal Malaysia, menjadi contoh menarik karena memadukan elemen budaya lokal dengan alur cerita futuristik yang menghibur. Meski demikian, pemahaman terhadap representasi budaya dalam film animasi masih jarang dikaji secara mendalam. Berdasarkan pengamatan terhadap seluruh scene dalam film ini, kemudian dianalisis scene-scene yang mengandung unsur budaya. Penelitian ini bertujuan untuk mengidentifikasi dan menganalisis representasi elemen budaya dalam adegan tersebut menggunakan pendekatan semiotika Charles Sanders Peirce, yang membagi tanda menjadi tiga kategori (ikon, indeks, dan simbol). Metode yang digunakan adalah kualitatif deskriptif, dengan teknik observasi visual terhadap elemen budaya seperti pakaian tradisional (baju kurung, batik), arsitektur Banda Hilir Melaka, makanan khas (karipap), beca hias, serta suasana perayaan. Hasil analisis menunjukkan bahwa Mechamato Movie tidak hanya berfungsi sebagai hiburan, tetapi juga sebagai media edukatif yang memperkenalkan dan melestarikan budaya Malaysia melalui penyampaian visual yang menarik dan bermakna.Kata kunci: Film animasi, Mechamato Movie, elemen budaya, semiotika, budaya                                                 Malaysia
Transformasi Digital UMKM Nagari Tanjung Bonai Aur melalui Pendekatan Participatory Action Research dalam Pelatihan dan Pendampingan E-Commerce Arif Budiman; Heldi Heldi; Ary Ramadhan; Syerlie Annisa; Fauzan Aulia; Ariusmedi Ariusmedi; Jupriani Jupriani
Mejuajua: Jurnal Pengabdian pada Masyarakat Vol. 6 No. 1 (2026): Agustus 2026
Publisher : Yayasan Penelitian dan Inovasi Sumatera (YPIS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52622/mejuajuaj.abdimas.v6i1.406

Abstract

MSMEs in Nagari Tanjung Bonai Aur, Sijunjung Regency, possess high-potential local flagship products, including eucalyptus oil, kalamai, and kembang loyang cakes. However, limited digital literacy and insufficient utilization of e-commerce platforms constrain their market expansion. This community service program aimed to enhance MSME digital capacity through e-commerce training and continuous assistance using a Participatory Action Research (PAR) approach, structured into a two-day intensive workshop and two months of post-training mentoring. Program evaluation employed a mixed-methods approach, combining qualitative action research with quantitative pretest-posttest measurements across 25 participating MSMEs. The findings demonstrated a statistically significant improvement in participants' digital literacy score from  to  ( , Paired Sample t-test). All 25 MSMEs successfully established and independently managed online storefronts on Tokopedia and Shopee, achieving an initial 45 verified online transactions during the mentoring period. The PAR approach proved highly effective in fostering community engagement, digital store management skills, and self-reliance among rural MSMEs. This intervention model provides an adaptable framework for digital transformation in similar rural contexts, provided local product characteristics and digital readiness are adequately addressed.