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All Journal Jurnal Manajemen Teknologi Journal of Business and Management JAM : Jurnal Aplikasi Manajemen EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis The Asian Journal of Technology Management (AJTM) Asia-Pacific Management and Business Application Hasanuddin Economics and Business Review Jurnal Manajemen Indonesia Syntax Literate: Jurnal Ilmiah Indonesia SEIKO : Journal of Management & Business Jurnal Darma Agung Jurnal Syntax Transformation Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Management - Small and Medium Enterprises (SME's) Journal of Economics and Business UBS Jurnal Media Ekonomi Jurnal Nasional Manajemen Pemasaran dan SDM Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Locus Penelitian dan Pengabdian BISMA (Bisnis dan Manajemen) Journal of International Conference Proceedings International Journal of Entrepreneurship, Business, and Creative Economy International Journal of Management, Entrepreneurship, Social Science and Humanities (IJMESH) Eduvest - Journal of Universal Studies Applied Quantitative Analysis (AQA) Jurnal Ekonomi Kreatif dan Manajemen Bisnis Digital (JEKOMBITAL) Journal Integration of Social Studies and Business Development IIJSE JER
Pri Hermawan
School Of Business And Management, Institut Teknology Bandung
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Neuroscience Social Sciences Other

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Pemilihan Strategi Terbaik untuk Meningkatkan Penjualan PT Orca Moto Indonesia dengan Menggunakan Proses Hirarki Analitik Utami, Edya Ariana; Hermawan, Pri
SEIKO : Journal of Management & Business Vol 7, No 2.1 (2024)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v7i2.7504

Abstract

Penelitian ini mengevaluasi strategi pemasaran PT Orca Moto Indonesia, perusahaan apparel motocross di Indonesia, yang menghadapi masalah seperti tingginya permintaan pada beberapa kategori produk dan penurunan penjualan produk kasual. Analisis internal dan eksternal menggunakan STP, bauran pemasaran 4P, dan Lima Kekuatan Porter untuk mengidentifikasi kekuatan, kelemahan, peluang, dan ancaman dalam pemasaran Orca. Strategi pemasaran Orca mencakup beragam produk, kualitas tinggi, dan sponsorship aktif, didukung oleh identitas merek lokal yang kuat. Tantangan yang dihadapi meliputi keterbatasan kehadiran fisik dan penetrasi pasar internasional yang kurang. Matriks TOWS digunakan untuk merumuskan empat alternatif strategi utama: SO, WO, ST, dan WT. Strategi diprioritaskan melalui Proses Hirarki Analitik dengan kriteria Ekspansi Pasar, Inovasi Produk, dan Kepuasan Pelanggan. Hasil analisis menunjukkan bahwa Inovasi Produk adalah faktor utama. Strategi terbaik yang diidentifikasi adalah meningkatkan inovasi pada produk kasual (WT3) untuk mengatasi perubahan preferensi konsumen. Penelitian ini menyimpulkan dengan rekomendasi bagi Orca untuk melakukan survei pelanggan, menginovasi produk kasual dan menjalankan peluncuran produk yang strategis.. Kata Kunci: PHA; Bauran Pemasaran; Lima Kekuatan Porter; STP; Strategi Pemasaran
MEASURE THE EFFECTIVENESS OF CSR PROGRAM GERAK BERSEMI AT PT KALTIM PRIMA COAL Ramadhan, Mohamad; Hermawan, Pri
JURNAL DARMA AGUNG Vol 32 No 6 (2024): DESEMBER
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Darma Agung (LPPM_UDA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46930/ojsuda.v32i6.4814

Abstract

Penelitian ini bertujuan untuk mengukur efektivitas program CSR "Gerak Bersemi" PT Kaltim Prima Coal (KPC) dalam mengatasi masalah pengelolaan sampah di Kabupaten Kutai Timur. Meskipun memiliki sumber daya alam yang melimpah, pengelolaan sampah yang tidak efektif terlihat jelas, dengan 48% sampah berasal dari rumah tangga dan sumber daya lokal yang terbatas untuk menanganinya. Melalui program "Gerak Bersemi," KPC berfokus pada pelestarian lingkungan dengan mendorong partisipasi masyarakat dalam pengelolaan sampah rumah tangga menggunakan prinsip 3R: Reduce, Reuse, dan Recycle.
Analisis Keputusan untuk Memperbaiki Praktik FIFO dengan Mengkombinasikan Metode PDCA-AHP Khanza, Alya Raisa; Hermawan, Pri
SEIKO : Journal of Management & Business Vol 6, No 2.1 (2023)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v7i2.7188

Abstract

PT Asahimas Flat Glass Tbk menghadapi tantangan dalam manajemen persediaan kaca di gudang Cikampek, di mana pada tahun 2023, catatan Not FIFO untuk produk kaca lembaran rata-rata 1,69%, terhadap target 0,7%. Masalah Not FIFO menyebabkan produk lebih lama berada di gudang, sehingga mengakibatkan Slow-Moving Stock (SMS), penurunan kualitas produk, dan kerugian finansial karena menjual dengan harga yang lebih rendah. Selain itu, hal ini menyebabkan kesulitan dalam mengambil produk dan keterlambatan pemuatan untuk pengiriman. Penelitian ini bertujuan untuk mengidentifikasi akar penyebab praktik FIFO yang tidak efektif, menentukan strategi untuk mencegah terjadinya Not FIFO, dan merekomendasikan perbaikan. Data dikumpulkan melalui wawancara, observasi, dan studi literatur. Data kualitatif dianalisis dengan menggunakan Analisis 5-Whys, sedangkan analisis kualitatif dan kuantitatif menggunakan metode Plan, Do, Check, Act (PDCA) dan Analytical Hierarchy Process (AHP). Penggabungan analisis PDCA-AHP menunjukkan bahwa memperbaiki Alur FIFO (43.7%) dan menerapkan Standar Operasional Prosedur (SOP) adalah alternatif terbaik. Kontrol dan evaluasi rutin terhadap SOP FIFO akan meningkatkan manajemen persediaan dan mengurangi stok yang bergerak lambat. Kata Kunci: Manajemen Persediaan; Analisis Keputusan; 5 Whys; PDCA; AHP.
Evaluation And Analysis Of Decision-Making on the Business Method of hhe Paseh's Strategic Business Unit (SBU) For The Stones And Non-Metallic Mine At Jasa Sarana (Bumd Of West Java) Topan Ardiansyah Putra; Pri Hermawan
Journal of Economics and Business UBS Vol. 12 No. 2 (2023): Regular Issue
Publisher : UniSadhuGuna Business School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52644/joeb.v12i2.186

Abstract

Jasa Sarana is a BUMD Holding of the West Java Provincial Government engaged in Infrastructure. In running its business, Jasa Sarana applies the Business Strategic Unit (SBU), a rock and non-metal mineral mining business. It was initiated in 2005-2006, with a mining area of 19.45 hectares, with rock mineral resource reserves of 3.3 million BCM. However, it could only do optimized by 24% over 16 years. If done correctly, the mining business plan must be implemented for only 15 years. With a target Payback Period of 3.35 Years, an NPV of Rp. 1,641,000,000, and IRR of 20.44%. The remaining rock mineral resources currently available are 2.5 million BCM, expected to be re-developed and generate profits for the company. Jasa Sarana has carried out preparatory steps, including conducting feasibility studies and exploratory research on this mining business unit. It did expect that the losses suffered by the company could recover in a fast time. Decision-making on the right ways and methods to reactivate this Business Unit becomes a concentration of research, consisting of situation assessment, decision analysis, and analysis of potential problems. An evaluation of the situation determines the conditions and causes of business operations underperforming externally and internally. Several problems were revealed, such as corruption, mis-partners, ineffective work methods, to improper handling of mining techniques, which became the root of the problem. Jasa Sarana has several options for handling this Business Unit with several alternatives. Including running this business unit owned by providing additional capital and recruiting competent experts, looking for the right partner with the qualifications of an experienced partner, or even selling this business unit so that it does not become a burden on the company.
Training Needs Analysis (TNA) Regulatory Development Strategy to Increase the Effectiveness of Training Programs at PT BIB Gemilaksono, Hari; Hermawan, Pri
Jurnal Syntax Transformation Vol 6 No 5 (2025): Jurnal Syntax Transformation
Publisher : CV. Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jst.v6i5.1071

Abstract

The increasing production target of PT Borneo Indobara (PT BIB) to 54 million tons by 2026 necessitates strategic improvements in workforce competency through effective training programs. However, the current implementation of Training Needs Analysis (TNA) at PT BIB reveals significant gaps, including poor regulatory structure, minimal supervisor involvement, and inadequate post-training evaluation, resulting in misaligned training delivery. This research aims to analyze the TNA process, evaluate training effectiveness, identify influencing factors, and develop a structured regulatory strategy using the RACI Matrix approach. Employing a mixed-methods design, the study integrates qualitative methods (interviews and observations) with quantitative analysis (descriptive statistics, mean ranking, and Pearson correlation) involving 150 respondents. The results demonstrate that the absence of formal TNA regulations and limited stakeholder engagement undermine the alignment between training programs and operational realities. The implementation of the RACI Matrix significantly clarifies roles and responsibilities across departments, particularly enhancing the involvement of supervisors, and is associated with a marked improvement in training effectiveness (p < 0.001). The study concludes that adopting RACI-based TNA regulations, coupled with performance-focused evaluation systems and periodic monitoring, can significantly enhance employee competence and contribute to the achievement of corporate goals. This research offers a novel, practical framework for improving training governance and invites further longitudinal exploration on the sustainability and broader applicability of the proposed model.
Strategic Decision Analysis for Electric Dump Truck Adoption in Hauling Projects: A Benefit-Cost and Return Evaluation at PT Borneo Indobara Wahyudi; Hermawan, Pri
Jurnal Syntax Transformation Vol 6 No 5 (2025): Jurnal Syntax Transformation
Publisher : CV. Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jst.v6i5.1076

Abstract

PT Borneo Indobara (BIB), a coal mining company in Indonesia, faces escalating operational costs due to diesel fuel dependency and volatile prices, exacerbated by impending subsidy reductions. Transitioning to electric dump trucks (DT EVs) presents a potential solution, but requires rigorous feasibility analysis. This study evaluates DT EV adoption against hybrid and internal combustion alternatives, aiming to identify the most cost-efficient option while mitigating risks associated with diesel reliance. The SMART method was employed to weight operational, technical, and financial attributes, validated by SWOT analysis and Kepner-Tregoe risk assessment. Data included primary inputs from focus group discussions (FGDs) and field observations, alongside secondary financial and technical metrics. DT EVs emerged as the optimal choice, offering annual savings of IDR 480 billion versus an infrastructure investment of IDR 183 billion. Sensitivity analysis confirmed robustness, with SWOT highlighting alignment with sustainability goals. Risks, such as charging downtime, were mitigated via phased PDCA implementation. The study provides a replicable framework for mining firms transitioning to electrification, emphasizing cost efficiency and strategic risk management. Future research should explore environmental impacts and co-investment models to enhance ROI.
DECISION MAKING ANALYSIS OF MAINTENANCE STRATEGY TO RESPOND CHF 6 AND CHF 7 OPERATIONS Wijaya, Gito; Hermawan, Pri
Journal of Management Small and Medium Enterprises (SMEs) Vol 18 No 2 (2025): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v18i2.21317

Abstract

PT Black Energy has infrastructure on both the mining side includes a total of 5 Coal Handling Facility (CHF) systems, and the unloading terminal side includes the Kertapati dock and the Tarahan port. To increase coal transport volume by 2026, adequate infrastructure development is needed by adding more CHF on the mining side and for the unloading terminal side, which will involve adding more unloading terminals. The maintenance department is tasked with maintaining the CHF system. Meanwhile, to carry out its maintenance activities on the existing CHF system, the maintenance department is currently facing an issue with a shortage of supervisors. The maintenance department must develop new strategy to optimize its performance in maintaining the existing 5 CHF systems while also preparing to accommodate the addition of CHF 6 & CHF 7 in 2026. This research was conducted using secondary data from maintenance department documentation studies and primary data through interviews with Subject Matter Expert. Value-Focused Thinking (VFT) method was used to identifying and describing values and objectives that are used as the foundation to generating alternatives and attributes for decision making process. Decision making to select the best alternative was conducted using Simple Multi Attribute Rating Technique (SMART) which will evaluate and compare alternatives with multiple attributes involved while each attribute represents a different aspect or criteria that matters in the decision. The research result show that CHF system focused maintenance model is the best alternative to respond additional CHF 6 & CHF 7 operations in 2026 where each Assistant Manager for mechanical and electrical maintenance division will be responsible for a specific CHF system. This research supports the maintenance department in solving the issue of manpower shortages that will inevitably occur in 2026. Keywords: Decison Making; Value-Focused Thinking (VFT); Simple Multi Attribute Rating; Technique (SMART)
Proposed Improvement to Contract Management in Supply Department Margusano, Ardi Andra; Hermawan, Pri
Jurnal Aplikasi Manajemen Vol. 13 No. 2 (2015)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Coal mining industries currently are in unfavorable condition, therefore the Companyshall reduce the cost and/or increase efficiency in order to equalize the decrease of coalprice. Reducing the cost can be done by 2 methods either reducing the usage i.e. quantity byefficiency or reducing price which is usually done by negotiation as the main strategy of thecompany. Beside negotiation, appropriate contract management will deliver a good contributioneither directly or indirectly towards cost reduction. Symptom indicates a requirement ofimprovement to contract management. The solutions are efficient management, increasingstaffs'ability, increasing staffs'motivation, improvement of policy and procedure, developmentof simple spreadsheet, implementation of optimum cost strategy, owner estimation review,and holding regular socialization. Value added delivered by these solutions includesstaffs productivity, higher saving, better contract quality, higher bargaining position, minimizingloss of production day, and avoidance of additional cost.
DECISION MAKING FOR PROJECT SELECTION IN PT. JKT WITH ANALYTIC HIERARCHY PROCESS (AHP) METHOD R. Daffa Andaru Fawwaz Naufal; Pri Hermawan
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 1 (2025): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i1.2451

Abstract

The focus of this study is how PT. Jawara Kanistha Tibra (JKT) makes decisions about three projects: "Reggae Festival", "A Night at the Orchestra: Dewa 19," and "Suara Akal Summit". PT. JKT faces challenges in choosing between three projects. Each project has different risks and benefits, and many different stakeholders participate in it. The Analytical Hierarchy Process (AHP) method is used to provide a systematic framework for evaluating and selecting the project that best aligns with the organization's strategic objectives. The results show that "A Night at the Orchestra: Dewa 19" received the highest score, indicating that this project meets all assessment criteria. This decision helps the company achieve its long-term goals in addition to short-term financial benefits. PT JKT can provide better direction for future project evaluation and selection by using a more objective and methodical approach.
DECISION MAKING FOR MARKETING STRATEGIES PT ZXC FOR PT QWE’S PRODUCT IN INCREASING SALES WITH AHP Adam Riztama Amora; Pri Hermawan
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 1 (2025): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i1.2455

Abstract

Using the Analytic Hierarchy Process (AHP) method, this study attempts to find and evaluate efficient marketing methods to boost sales of Dosing Pump products from PT QWE through PT ZXC. Particularly for PT QWE items that contribute significantly to the company's revenue, PT ZXC's sales have stalled over the last five years. The nationwide demand for products with HS code 8413.50.90 has increased despite a decline in purchases from PT ZXC, suggesting fierce rivalry at the supplier level. The primary target markets were determined by historical data analysis and AHP to be businesses with high purchase frequency and value, such as oil and gas, power plants, water/wastewater, and petrochemicals. The Technical Workshop Masterclass was the most successful marketing technique, according to the AHP statistics, because it was relevant to the target market and improved product comprehension. It is therefore recommended that PT ZXC concentrate on setting up technical workshops, expanding its target market, and enhancing its after-sales support. To guarantee long-term efficacy, marketing techniques should also be periodically reviewed and modified in response to consumer input. It is anticipated that PT ZXC will boost sales of PT QWE products and solidify its place in the cutthroat industry with this approach.
Co-Authors Adam Riztama Amora Agung Wibowo Allya Ghina Syafira Wini Amar Ma’ruf Anna Riana Putriya Ardi Andra Margusano Ardiansyah Putra, Topan Astri Ghina Avianto, Teten W Bangun Nuswantoro, Bangun Chandra Kurniawan Darmawan Tri Nugroho Devilia Sari Dewi Riani Dhanan Sarwo Utomo Dini Turipanam Alamanda Dwi Hariana Pane Eka Yuliana Eko Agus Prasetio Farah Nadira Iriawan Febri Rio Cahyono Febriany Martiana Nasel Felicia Alvina Gemilaksono, Hari Gerra Maulana Hakim , Arif Rahman Hari Gemilaksono Hariz , Luthfi Harry Kurniawan Hendrawan Hermawan Hermawan Istanto, Dimas Ivana Jahja Jelsi Ratu Berlianne Kamal , Jamaluddin Kartika Tjendana Khanza, Alya Raisa Khrisna Ariyanto Kusuma, Lisa Putri Kyoichi Kijima Lisa Putri Kusuma Manahan Siallagan Margusano, Ardi Andra Melinda, Sisca Muhammad Habibullah Iskandar Narendra Radi Muhammad Narendra Radi Muhammad, Narendra Radi Natalia Natalia Nengah Rama Gautama Nuraeni, Shimaditya Pradana, Mega Dita Prasetya, Ivan Putro, Utomo Sarjono Putro, Utomo Sarjono Putro, Utomo Sarjono R. Daffa Andaru Fawwaz Naufal Ramadhan, Mohamad Ramadhani Meifariza Sari, Fiana Amanda Suryanto, Crista Fialdila Susanto, James Daniel Syujana, Alvin Topan Ardiansyah Putra Utami, Edya Ariana Utomo Sarjono Putro Utomo Sarjono Putro Utomo Sarjono Putro Utomo Sarjono Putro Utomo Sarjono Putro Utomo, Dhanan Sarwo Utomo, Dhanan Sarwo Vania Stella Elena Vincent Saragossa Handa Prasetyo Wahyudi WAHYUDI Wijaya, Gito William Sukyono Willy Pradhana Wulan Asti Rahayu Yos Sunitiyoso Yos Sunitiyoso