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Analisis Teknik Penerjemahan Mandarin – Indonesia di dalam E-Comerce pada Produk Mi Sitohang, Junita Laurentina; Julina, Julina; Adryani Nasution, Vivi
Mutiara: Multidiciplinary Scientifict Journal Vol. 3 No. 6 (2025): Mutiara: Multidiciplinary Scientifict Journal
Publisher : Al Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/mutiara.v3i6.402

This study aims to analyze the translation techniques used in naming nood le products from Mandarin to Indonesian on the Shopee e-commerce platform. This study uses a qualitative method with a phenomenological approach to explore the meaning behind the translation process as a phenomenon that occurs in the practice of online buying and selling. The main data in this study is in the form of the names of Chinese noodle products that have been translated and displayed in the Shopee application. Data collection techniques were carried out through observation and documentation, while data analysis used the Miles, Huberman, and Saldana (2014) model which included data reduction, data presentation, and conclusion drawn. The results of the study show that there are various translation techniques such as discursive creation, borrowing, linguistic compression, amplification, reduction and adaptation used to adapt the product name to the target cultural and linguistic context. The application of these techniques not only aims to convey meaning, but also to attract consumer interest and increase the marketability of products in the Indonesian market.

PERGESERAN STRUKTUR PENERJEMAHAN BAHASA MANDARIN-INDONESIA PADA TEKS BERITA DARING: KAJIAN SINTAKSIS Simson Joy Kawijaya, Ibra; Julina, Julina; Rullah Adha, T. Kasa
Jurnal Locus Penelitian dan Pengabdian Vol. 3 No. 1 (2024): jurnal locus penelitian dan pengabdian
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/locus.v3i1.2400

Judul penelitian ini adalah Pergeseran Struktur Penerjemahan Bahasa Mandarin-Indonesia pada Teks Berita Daring: Kajian Sintaksis. Tujuan penelitian ini adalah mendeskripsikan pergeseran struktur sintaksis dalam penerjemahan Bahasa Mandarin-Indonesia pada teks berita daring, metode yang digunakan adalah metode deskriptif kualitatif. Data utama dalam penelitian ini adalah kalimat-kalimat dalam berita yang berasal dari situs web terkait, Pemerintah Konsulat Tiongkok. Hasil penelitian ini menunjukkan bahwa ada pergeseran struktur sintaksis yaitu, pergeseran struktur sintaksis secara gramatikal sebanyak 27, pergeseran kata ke frasa 6, pergeseran sintaksis struktur kelas kata 2, pergeseran frasa ke kata 1, pergeseran kata ke verba 1. Pergeseran struktur ini dapat mempengaruhi makna dan pemahaman kalimat, sehingga penting untuk memperhatikan konteks dan tata Bahasa dalam penerjemahan. Penelitian ini juga menunjukkan pentingnya penggunaan Bahasa yang tepat dan akurat dalam teks berita daring, terutama dalam konteks hubungan bilateral antara Tiongkok dan Indonesia yang semakin meningkat.

Faktor-Faktor Yang Mempengaruhi Minat Masyarakat Dalam Menggunakan Produk Simpanan Pada BMT Indragiri Gisatriadi, Norman; Julina, Julina; Herlinda, Herlinda
Innovative: Journal Of Social Science Research Vol. 4 No. 4 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i4.12350

Penelitian ini bertujuan untuk mengidentifikasi faktor-faktor yang mempengaruhi minat masyarakat dalam menggunakan produk simpanan pada Baitul Maal wat Tamwil (BMT) Indragiri. Faktor-faktor yang dipelajari meliputi kepercayaan terhadap lembaga, kualitas pelayanan, karakteristik produk, keefektifan promosi, dan lokasi kantor BMT. Metode penelitian yang digunakan adalah kuantitatif dengan pendekatan survei menggunakan kuesioner berbasis skala Likert. Data dikumpulkan dari 200 responden yang merupakan nasabah atau calon nasabah BMT Indragiri. Analisis data mencakup uji validitas, reliabilitas, dan analisis regresi linier berganda untuk mengeksplorasi hubungan antara variabel-variabel tersebut dengan minat masyarakat. Hasil penelitian ini diharapkan dapat memberikan wawasan mendalam bagi BMT Indragiri dalam meningkatkan strategi pemasaran dan layanan untuk meningkatkan minat masyarakat terhadap produk simpanan syariah mereka.

PENGARUH LITERASI KEUANGAN SYARIAH PENDAPATAN PERSEPSI RISIKO DAN PERILAKU KEUANGAN TERHADAP KEPUTUSAN INVESTASI EMAS ANTAM LOGAM MULIA PADA GENERASI MILENIAL Jannah , Nisa Zahratul; Mahyarni, Mahyarni; Julina, Julina
Jurnal Ekonomi Bisnis Kompetif Vol 4 No 2 (2025): Strategi, Inovasi, dan Kinerja Bisnis di Era Digital dan Globalisasi
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/bisniskompetif.v4i2.2165

This study was motivated by the increasing interest of the millennial generation in gold investment, but the low level of Islamic financial literacy and the absence of in-depth empirical studies in Pekanbaru City. The purpose of this study was to analyze the influence of Islamic financial literacy, income, risk perception, and financial behavior on investment decisions for Antam precious metal gold in the millennial generation. This study uses the Theory of Planned Behavior, Decision Theory, and Prospect Theory as theoretical foundations. The method used is a quantitative approach with a survey technique by distributing questionnaires to 100 millennial generation respondents in Pekanbaru City. Data analysis was carried out using validity, reliability tests, classical assumption tests, and multiple linear regression with the help of SPSS version 30. The results of the study showed that partially, income and financial behavior had a positive and significant effect on gold investment decisions, while Islamic financial literacy and risk perception did not have a significant effect. Simultaneously, the four independent variables had a significant effect on investment decisions. These findings indicate that healthy financial behavior and sufficient income levels are dominant factors in driving gold investment decisions. This study provides recommendations for financial institutions and providers of sharia gold products to be more active in educating sharia financial literacy, as well as developing marketing strategies that are adaptive to the preferences of the millennial generation. For academics, this study is expected to be a reference in developing studies on sharia investment and the financial behavior of the younger generation.

GLOBAL TRENDS AND KNOWLEDGE STRUCTURES IN HALAL TOURISM RESEARCH: INSIGHTS FROM BIBLIOMETRIC ANALYSIS Julina, Julina; Harahap, Nazruddin Safaat; Zahirah, Qonitah Rifda; Masrizal, Masrizal; Moi, Mohammed Rizki
Jurnal Ekonomi dan Bisnis Islam (Journal of Islamic Economics and Business) Vol. 11 No. 2 (2025): JULY - DECEMBER 2025
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jebis.v11i2.80850

Halal tourism has grown into one of the fastest-growing sectors of the travel industry worldwide, driven by rising demand for Sharia-compliant services. However, practical challenges persist in the industry, such as inconsistent service implementation, uncertainties in operational costs, and ambiguous international standardization. Our research aims to examine halal tourism using published studies from 2020 to 2025 to provide a comprehensive basis for forming a coherent picture of its evolution. Our research examines halal tourism using published studies from 2020 to 2025 to provide a comprehensive overview of its development. In this quantitative study, we utilized a bibliometric analysis approach. We retrieved data from the Scopus database and analyzed them using the Biblioshiny R module to explore publication trends, citation patterns, influential authors, journals, institutions, and country contributions. We also applied a keyword co-occurrence analysis to map the main intellectual and thematic patterns in halal tourism research. The findings demonstrate that Indonesia and Malaysia dominate both publication output and institutional productivity. We found that the Journal of Islamic Marketing is the most frequently cited journal in halal tourism research. The thematic mapping analysis highlights four principal clusters: Muslim consumer behavior and intention; service quality and competitiveness; sustainability and innovation; and governance and certification issues. This study contributes to our integrative understanding of halal tourism scholarship by providing a comprehensive synthesis of performance indicators and thematic evolution. Our findings reveal emerging directions such as digital transformation, halal lifestyle, and international collaboration, each of which is expected to guide future research efforts among scholars, practitioners, and policymakers.

HOW ECONOMIC DYNAMICS INFLUENCE POVERTY: THE MODERATING POWER OF THE HUMAN DEVELOPMENT INDEX Zahirah, Qonitah Rifda; Wibowo, Muhammad Ghafur; Musthofa, Muhammad Wakhid; Julina, Julina
Jurnal Al-Iqtishad Vol 21, No 1 (2025): June 2025
Publisher : Economic and Science Faculty of Islamic State University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/jiq.v21i1.38035

This study explores how economic dynamics shape poverty levels in Indonesia, with a particular focus on the moderating influence of the Human Development Index (HDI). Utilizing a quantitative approach, data were gathered from 34 provinces across Indonesia over the period 2020–2024. Key variables examined include the open unemployment rate, Gross Regional Domestic Product (GRDP), population size, and regional minimum wage, while HDI functions as a moderating factor. The analysis employed multiple linear regression via the Generalized Least Square (GLS) method, followed by Moderated Regression Analysis (MRA) using EViews 12 software. By integrating panel data techniques and interaction effect assessments, the study reveals that both unemployment and population size significantly and negatively impact poverty reduction. In contrast, GRDP shows no statistically significant direct effect. The regional minimum wage demonstrates a significant influence, though its direction varies based on model specifications. Notably, HDI emerges as a powerful factor that not only significantly reduces poverty but also amplifies the negative impact of population size on poverty levels. However, its moderating role on other economic variables remains statistically insignificant. These insights underscore the intricate nature of poverty in Indonesia and emphasize the critical need for inclusive, human-centered development policies to drive meaningful and sustainable poverty alleviation.

Beyond The Algorithm: The Mediating Role of Perceived Value in Driving Customer Loyalty Julina, Julina; Nurlasera, Nurlasera; Miftah, Desrir; Zahirah, Qonitah Rifda
International Conference on Business Management and Accounting Vol 4 No 1 (2025): Proceeding of International Conference on Business Management and Accounting
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/icobima.v4i1.5300

In the era of rapid digital commerce, understanding the factors that drive customer loyalty in online shopping is crucial for retailers seeking to maintain a competitive advantage. This study examines the impact of Product Recommendation Relevance, Content and Promotion Personalization, and Adaptive Navigation Ease on Perceived Value and Customer Loyalty, considering both direct and indirect effects through perceived value. Data from 162 respondents were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that Product Recommendation Relevance significantly influences Perceived Value and has a significant indirect effect on loyalty, though its direct effect on loyalty is not significant. In contrast, Content and Promotion Personalization does not significantly affect either perceived value or loyalty, directly or indirectly. Adaptive Navigation Ease has a significant positive effect on both Perceived Value and Customer Loyalty, and also exhibits a significant indirect effect on loyalty through perceived value. Moreover, Perceived Value plays a strong mediating role, significantly influencing customer loyalty. These findings highlight that improving navigation ease and delivering relevant product recommendations are key strategies to enhance perceived value and foster customer loyalty. From a managerial perspective, online retailers should prioritize optimizing website or app navigation and curating product recommendations, while personalization efforts should be carefully aligned with consumer preferences to effectively impact loyalty.

HOW ECONOMIC DYNAMICS INFLUENCE POVERTY: THE MODERATING POWER OF THE HUMAN DEVELOPMENT INDEX Zahirah, Qonitah Rifda; Wibowo, Muhammad Ghafur; Musthofa, Muhammad Wakhid; Julina, Julina
Jurnal Al-Iqtishad Vol 21, No 1 (2025): June 2025
Publisher : Economic and Science Faculty of Islamic State University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/jiq.v21i1.37570

This study explores how economic dynamics shape poverty levels in Indonesia, with a particular focus on the moderating influence of the Human Development Index (HDI). Utilizing a quantitative approach, data were gathered from 34 provinces across Indonesia over the period 2020–2024. Key variables examined include the open unemployment rate, Gross Regional Domestic Product (GRDP), population size, and regional minimum wage, while HDI functions as a moderating factor. The analysis employed multiple linear regression via the Generalized Least Square (GLS) method, followed by Moderated Regression Analysis (MRA) using EViews 12 software. By integrating panel data techniques and interaction effect assessments, the study reveals that both unemployment and population size significantly and negatively impact poverty reduction. In contrast, GRDP shows no statistically significant direct effect. The regional minimum wage demonstrates a significant influence, though its direction varies based on model specifications. Notably, HDI emerges as a powerful factor that not only significantly reduces poverty but also amplifies the negative impact of population size on poverty levels. However, its moderating role on other economic variables remains statistically insignificant. These insights underscore the intricate nature of poverty in Indonesia and emphasize the critical need for inclusive, human-centered development policies to drive meaningful and sustainable poverty alleviation.

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