Garuda - Garba Rujukan Digital

The Impact of E-CRM and Customer Experience on E-Commerce Consumer Loyalty Through Satisfaction in Indonesia Nurjannah Nurjannah; Erwina Erwina; Jafar Basalamah; Muh. Haerdiansyah Syahnur
MIX: JURNAL ILMIAH MANAJEMEN Vol 12, No 1 (2022): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jurnal_mix.2022.v12i1.005

Objectives: The objective of this research is to examine how the relationship between E-CRM and customer experience affects customer loyalty through customer satisfaction. Internet use grows year after year, especially in Indonesia. New terms emerge to describe the increase in internet use or utilization in our daily lives, such as IoT (internet of things), AI (artificial intelligence), startups, and Big Data, among others. As a result of technological advancements, most notably the use of the internet, the industrial world is also advancing at a fast pace.Methodology: The online questionnaire was randomly distributed to people who had used e-commerce at least once during the pandemic (march 2020 - now). The sample consisted of 85 people who were selected by purposive sampling technique and analyzed using the PLS 3 SEM application.Finding: Customer experience did not affect customer satisfaction, and also customer experience did not affect customer loyalty through customer satisfaction. Meanwhile, customer satisfaction assisted effect E-CRM on customer loyalty. Customer satisfaction affects customer loyalty.Conclusion: The study's findings should assist in the advancement of science, particularly in the fields of digital marketing and consumer behaviour. It is also expected to provide feedback to e-commerce industry participants in order to assist them in improving their customer experience in order to maintain customer satisfaction and consumer loyalty.

Consumer Behavior in Online Transportation Services: A Systematic review of Business Strategies Jafar Basalamah; Muh. Haerdiansyah Syahnur; Muhammad Ashoer; Andi Faisal Bahari
Ilomata International Journal of Management Vol 1 No 3 (2020): July 2020
Publisher : Yayasan Ilomata

Purpose: The reasons for the paper are: first, recognize the components of the online transportation Services with shopper conduct (utilizing, reusing, item returns); second, comprehend the connection between Services acknowledgment and purchaser conduct; third, for Research and improvement of client support system that considers this social reaction to arrange execution results. Design/methodology/approach: This paper depends on a precise survey of customer conduct and Services execution (particularly in the field of online transportation), which distributed in the International Journal from 2005 to 2017. Findings: The article shows that present writing on purchaser conduct centers around the utilizing of instruments for advertising to improve client support. There are not many examinations on the utilization of purchaser Services instruments to direct buyer conduct or to deal with the execution of corporate Services. The outcome is a system that incorporates the components of transportation Services and the relationship to shopper conduct. Originality/value: This article is a thorough audit of shopper conduct, thinking about all parts of Services execution from the point of view of business technique.

Consumer Behavior in Online Transportation Services: A Systematic review of Business Strategies Jafar Basalamah; Muh. Haerdiansyah Syahnur; Muhammad Ashoer; Andi Faisal Bahari
Ilomata International Journal of Management Vol 1 No 3 (2020): July 2020
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52728/ijjm.v1i3.135

Purpose: The reasons for the paper are: first, recognize the components of the online transportation Services with shopper conduct (utilizing, reusing, item returns); second, comprehend the connection between Services acknowledgment and purchaser conduct; third, for Research and improvement of client support system that considers this social reaction to arrange execution results. Design/methodology/approach: This paper depends on a precise survey of customer conduct and Services execution (particularly in the field of online transportation), which distributed in the International Journal from 2005 to 2017. Findings: The article shows that present writing on purchaser conduct centers around the utilizing of instruments for advertising to improve client support. There are not many examinations on the utilization of purchaser Services instruments to direct buyer conduct or to deal with the execution of corporate Services. The outcome is a system that incorporates the components of transportation Services and the relationship to shopper conduct. Originality/value: This article is a thorough audit of shopper conduct, thinking about all parts of Services execution from the point of view of business technique.

Company’s Performance as Measured by the Application of Big Data Analysis Capabilities for Customers Ramlawati Ramlawati; Andi Faisal Bahari; Muh. Haerdiansyah Syahnur
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 9 No 1 (2022): June
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v9i1.27637

Based on an earlier study related to quality and Big Data Analytics, this research seeks to discover the ideas of Technology Utilization, Quality Information, and Talent Quality in affecting Company Performance. The purposive sample consisted of 150 customers from around Indonesia who fulfilled the criteria. SEM-PLS techniques are used to examine preliminary data. Results, the Quality of Information, and talent substantially impact company performance. However, Big Data Analytics does not affect Technology Utilization. These studies may help the company develop its Consumer Big Data analytical skills. Practically, the findings are anticipated to improve the company's performance to satisfy the demands and desires of customers.

How capital structure, liquidity, and profitability affect on company value (intervening variables studies on food and beverage sub-sector manufacturing companies on idx) Budiandriani; Mahfudnurnajamuddin; Muh. Haerdiansyah Syahnur
Enrichment : Journal of Management Vol. 12 No. 6 (2023): February: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v12i6.1170

The purpose of this research is to investigate how capital structure and liquidity impact the value of food and beverage companies listed on the Indonesia Stock Exchange, by examining their profitability. The data for this study was obtained from the Stock Exchange Investment Gallery and the Faculty of Economics and Business at the Indonesian Muslim University. The study found that capital structure has a positive and significant impact on profitability in food and beverage companies, while liquidity also has a positive and significant effect on profitability. Additionally, capital structure has a significant and positive impact on firm value, while liquidity has a positive but not significant impact on firm value. Profitability also has a significant and positive impact on firm value in the food and beverage industry. Capital structure has a positive and significant impact on firm value through profitability, while liquidity affects firm value through profitability but does not have a significant impact. The results of this research are expected to be helpful for investors when making investment decisions in food and beverage companies.

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