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All Journal Jurnal Akuntansi dan Keuangan JURNAL EKONOMI AKUNTANSI DAN MANAJEMEN Community Development Journal Accounting Global Journal Jurnal Inovasi Penelitian Indonesia Berdaya International Journal of Economics, Management, Business, and Social Science Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat Accounting and Finance Studies Jurnal Pendidikan Dasar dan Sosial Humaniora Prosiding Seminar Nasional Pengabdian Kepada Masyarakat West Science Interdisciplinary Studies Journal of Managerial Sciences and Studies Journal of Innovative and Creativity Jurnal Ilmiah Akuntansi dan Keuangan Jurnal Pengabdian Masyarakat Ekonomi dan Bisnis Digital ADM : Jurnal Abdi Dosen dan Mahasiswa
Niken Savitri Primasari
Universitas Nahdlatul Ulama Surabaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

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The Impact of Digital Advancements and Their Influence on Marketing, Value Chains, and Business Models Purnamasari, Wulan; Candraningrat, C. Candraningrat; Savitri Primasari, Niken; Wasik, Zainul
Journal of Managerial Sciences and Studies Vol. 2 No. 2 (2024): Agustus: Journal of Managerial Sciences and Studies
Publisher : PT. Mawadaku Sukses Solusindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61160/jomss.v2i2.99

Abstract

Although good mastery of digital innovations can be highly advantageous in today's environment, as business models and industries are changing rapidly due to digital innovations, there are significant gaps in the literature on digital innovations. By defining terms and examining the particulars of this new field of study, we add to the body of literature. The impact of digital innovation on marketing, value chain, and business models is then covered, with particular attention paid to conflicts and marketing difficulties, value chain dynamics, and business model evolutions. We offer recommendations for more research in our conclusion.
The Assessment Of The Relationship Between Organizational Performance And Innovation Management Capacity Savitri Primasari, Niken; Wasik, Zainul; Saiful Ulum, Achmad; Wahyu Pradana, Dominicus
Journal of Managerial Sciences and Studies Vol. 2 No. 3 (2024): Desember: Journal of Managerial Sciences and Studies
Publisher : PT. Mawadaku Sukses Solusindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61160/jomss.v2i3.104

Abstract

This study aims to explore how capability to manage innovation affects the functioning of organizations. This study explores the question, How much do emotional and intellectual resources affect marketing management competence, which directly affects an organization's performance? using the resource-advantage theory as its foundation. Fifty managers and academics from different multinational organizations participated in in-depth interviews to gather data for the research objectives, and fresh empirical insights were provided. Digital technology, skill, and knowledge are among the constituents of intellectual and emotional assets were identified in this study along with their effects on business performance. The study's ability to be broadly applied is restricted by its emphasis on small and medium-sized businesses (SMEs). Future studies in different sectors and countries should be carried out to examine the relationships reported in this study. This work contributes to the body of knowledge on sustainability by creating a conceptual model that explains how innovation management evolved, its function in the market, and the results that sustainability management produces in tandem. The findings are significant to policymakers as well as SMEs. There is a definite need to look into how organizations might use these talents to their advantage in order to grow.
LITERASI KEUANGAN DIGITAL BERBASIS WEB UNTUK MENINGKATKAN KESADARAN TERHADAP PINJAMAN ONLINE Niken Savitri Primasari; Sinta Nuria Cholil; Nur Indah Sari
Jurnal Pengabdian Masyarakat Ekonomi dan Bisnis Digital Vol. 2 No. 3 (2025): September
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70248/jpmebd.v2i3.2788

Abstract

Program Kuliah Kerja Nyata (KKN) ini dilaksanakan di Dusun Patar Lor Desa Ngaresrejo, Kecamatan Sukodono, Kabupaten Sidoarjo. Program ini bertujuan untuk meningkatkan kesadaran dan pemahaman masyarakat terhadap risiko pinjaman online melalui edukasi berbasis web. Platform Website yang digunakan adalah web resmi Otoritas Jasa Keuangan (OJK). Target sasaran pada kegiatan ini adalah kelompok ibu-ibu PKK yang berperan dalam pengelolaan keuangan rumah tangga dan penyebaran informasi di lingkungan sekitarnya. Metode yang digunakan meliputi edukasi dan pendampingan, sesi tanya jawab dan diskusi serta pelatihan dan simulasi. Evaluasi dilakukan melalui pre-test dan post-test yang telah dijawab benar oleh peserta. Hasil menunjukkan adanya peningkatan signifikan pada pemahaman peserta dengan persentase kenaikan 80% hingga 100%. sebagian peserta pada rentang usia 26-45 tahun yang menunjukkan tingkat keberhasilan yang tinggi dalam pemahaman dan pengetahuan. Sementara, untuk kelompok usia lanjut diperlukan pendekatan yang relevan. Temuan ini menunjukkan bahwa pendekatan berbasis web, didukung dengan pendampingan langsung, efektif dalam membangun kesadaran dan keterampilan finansial masyarakat.
Menuju Keberlanjutan Lingkungan dan Potensi Ekonomi Desa Gumulan dengan Pengolahan Limbah Terpadu Intan Prasetyowati; Anggih Nur Hamidah; Niken Savitri Primasari
ADM : Jurnal Abdi Dosen dan Mahasiswa Vol. 1 No. 2 (2023): ADM : Jurnal Abdi Dosen dan Mahasiswa
Publisher : Penerbit dan Percetakan CV.Picmotiv

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61930/jurnaladm.v1i2.241

Abstract

Banyak sungai di desa/kelurahan yang tercemar di Indonesia yang berasal dari limbah rumah tangga dan kegiatan industri. Limbah industri yang tidak diolah kembali menjadi bumerang bagi makhluk hidup di sekitarnya. Pencemaran sungai menjadi salah satu faktor turunnya kualitas air di Indonesia. Gumulan adalah sebuah desa di wilayah Kecamatan Kesamben, Kabupaten Jombang, Provinsi Jawa Timur dengan salah satu komoditi Tahu sebagai salah satu produk unggulan masyarakat, namun limbah sisa olahan produksi Tahu masih belum menjadi perhatian. Kegiatan pengelolaan limbah tahu menjadi pupuk organik cair di Desa Gumulan bertujuan untuk menciptakan manajemen sampah terpadu yang berkelanjutan. Melalui serangkaian kegiatan, termasuk FGD (Forum Group Discussion), sosialisasi, pelatihan, dan sosialisasi pada Karang Taruna dan Aparatur Desa Gumulan, program ini berhasil meningkatkan kesadaran masyarakat tentang bahaya limbah tahu cair terhadap lingkungan. Kegiatan ini memberikan dampak positif dalam upaya menciptakan keberlanjutan lingkungan dan mengoptimalkan potensi ekonomi desa
The Influence of Environmental Knowledge, Perceived Green Value, and Perceived Behavioral Control on Green Consumer Behavior of Organic Food Products Seniorita; Niken Savitri Primasari; Apriani Riyanti; Rina Feriana; Sumarni; M. Rasda
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.5386

Abstract

The primary aim of this study is to analyze the impact of various treatments such as environmental awareness, perceived green value, and perceived behavioral control on the consumers of organic food. The research takes into consideration the scenario where consumers are increasingly accepting eco-friendly products due to their awareness of the environment and their demand for food products which are less harmful or safe for nature. To achieve this, the researchers used a quantitative explanatory approach involving 150 participants with prior experience of organic food products. While purposive sampling was employed to assure knowledgeable and experienced respondents with respect to the organic products. The questionnaire was subjected to item-total validity testing, Cronbach's Alpha reliability testing, and classical assumption testing before the application of multiple linear regression analysis. The findings showed that the three independent variables had a positive and significant effect on green consumption behavior. The determined values of the coefficient of determination indicated that environmental knowledge, perceived green value, and perceived behavioral control together characterized consumer behavior. This study, on the one hand, contributes theoretically by adding to the knowledge of the green consumer behavior and the psychological factors that influence it. On the other hand, the findings of the study offer ways for the industry players to improve their educational strategies by enhancing the green value of their products and making organic products more available as a manner of promoting sustainable consumption behavior.
Co-Authors Achmad In’am Munhamir Anggih Nur Hamidah Annisa Ayu Briliant Budiarti, Rizqi Putri Nourma Candraningrat, C. Candraningrat Candraningrat, Candraningrat Didik Setiawan Endah Tri Wahyuningtyas Fatkur Rokhim Ghofirin, Mohammad Helga Lia Irbah Heni Agustina Herlina Nadziliyah Intan Prasetyowati Khusnah, Hidayatul Loso Judijanto M. Rasda Marjuki Marjuki Mohamad Rijal Iskandar Zhulqurnain Mohhamd Ghofirin Mutiara Putri Nur Soefi'i Nur Indah Sari Puspandam Katias Rachma Rizqina Mardhotillah Reza Nindya Maharani Harsono Putri Rifqi Harimurti Rina Feriana Risa Listiana Riyanti, Apriani Rizki Amalia Elfita Saiful Ulum, Achmad Seniorita Sinta Nuria Cholil Sumarni Tri Deviasari Wulan Ubaidillah Zuhdi Ubaidillah Zuhdi Wahyu Pradana, Dominicus Wasik, Zainul WULAN PURNAMASARI, WULAN Zainul Wasik