Article Per Year (5 Year)
p-Index From 2021 - 2026
1.259
P-Index
This Author published in this journals
All Journal MAKNA: Jurnal Kajian Komunikasi, Bahasa dan Budaya Jurnal Sosioteknologi Professional : Jurnal Komunikasi dan Administrasi Publik Kanal : Jurnal Ilmu Komunikasi Jurnal Abdimas BSI: Jurnal Pengabdian Kepada Masyarakat Jurnal Pariwisata PRofesi Humas IJoLE: International Journal of Language Education Journal of Secretary and Business Administration TEKNOSASTIK JALL (Journal of Applied Linguistics and Literacy) JPB Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI) Jurnal Sosial dan Abdimas
Gartika Rahmasari, Gartika
Universitas Adhirajasa Reswara Sanjaya Bandung
Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Nursing Physics Public Health Social Sciences Other

Published : 18 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 18 Documents
Search

 1   2 
Strategies in Power Relations in a Fictional Work: A Foucauldian Analysis Gartika Rahmasari; Iis Kurnia Nurhayati
TEKNOSASTIK Vol 17, No 2 (2019): TEKNOSASTIK
Publisher : Universitas Teknokrat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33365/ts.v17i2.301

Abstract

In a family, power relations can be seen in a father-child relationship, where the father has the authority to control the life of the child and the child must approve the father's decision. Not only the father, however, the son might also have different objective that he wants to achieve. Here both parties will usually try to keep pursuing their own objectives. In other words, both parties will look for strategies of how to win their objective in the power relation by acting certain ways. Hence, strategy can be used as the means to obtain victory (Foucault, 2002). The purpose of this paper is to analyze power relations that occurred in a family in a fictional work, namely Family Matters novel by Rohinton Mistry, particularly between Nariman Vakeel and his father, Marzi Vakeel. Nariman’s objective is to acquire his father’s approval for his desire to marry his girlfriend, Lucy Braganza, who is a Catholic. This is the opposite of Marzi’s belief, that his family should marry a Parsi. Power relations and strategies used between Nariman and his father were examined using the theory of power relations from Michel Foucault. The findings show that each character implements different strategies in imposing power and confronting each other. As for Nariman, his strategies include persuading his father, and when this does not work, he started to show a clear insubordination every time. On the other hand, Marzi’s strategies include writing a letter to newspaper to let other people know his opposition to interfaith marriage, objecting Lucy’s presents in his house by rejecting Nariman’s suggestion to invite Lucy over for dinner, and being patience in confronting Nariman’s insubordination for eleven years. During these years, Marzi never utilized violence. In the end, Marzi succeeded in achieving his objective to make Nariman marry a Parsi woman when Nariman was finally tired of confronting his father, and let his father choose a Parsi woman. Nariman ended up having an arranged marriage.Keywords: Family, Foucault, power relation, strategies
VERBS AND PHENOMENON VARIATIONS IN MENTAL PROCESS Gartika Rahmasari
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol 3 No 2 (2018): MAKNA : Jurnal Kajian Komunikasi,Bahasa, dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/makna.v3i2.1420

Abstract

The objectives of this research are to describe what participants used to indicate which verbs included in mental processes, and to list and describe what verbs used and phenomenon variations found in mental processes. The analysis is performed mainly based on theory of functional grammar written by Haliday, Eggins, Gerot, Lock, and Martin. The data are taken from an English novel entitled Eclipse by Stephenie Meyer. Method used in this research is content analysis conducted in three steps: looking for certain symbols, making classification based on certain criteria, and making some prediction using analysis technique, that is functional grammar. The result of this research shows that there are three main classifications that show what phenomenon variants that can be found in mental process, (1) Phenomenon of thing, (2) Phenomenon of fact, and (3) phenomenon of thought. Based on mental process data containing phenomenon of thing, the verbs that can be found include appreciate, decide, suppose, suspect, believe, consider, guess, imagine, know, quail, realize, recognize, remember, remind, think, understand, wonder, occur to, contemplate, and ponder.
Attitude towards English Slogan Used by Culinary Products of SMES and How It Affects Purchase Decisions Gartika Rahmasari; Wawan Hendrawan
Jurnal Sekretaris dan Administrasi Bisnis Vol 2 No 1 (2018): Jurnal Sekretaris dan Administrasi Bisnis
Publisher : Akademi Sekretari Manajemen Taruna Bakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (594.82 KB) | DOI: 10.31104/jsab.v2i1.34

Abstract

This study examines the perception and comprehension of consumers towards 6 English slogans used by SMEs’ culinary product, particularly fruit-based crackers. Slogans examined include Aruna ( “Original taste and crispy”), Jecko ( “So crunchy), Matoh ( “Good things come to those who share”), Miun Chips ( “Indonesian sweet cassava chips”), Paradis Crunch (“Premium Indonesian banana chips”), and Zanana ( “Try it; Love it; Miss it.”). As a result, the most easy to understand English slogan considered by respondent is Aruna (“Original taste and crispy”) as much as 96,2%, and the most difficult slogan to understand is Matoh (“Good things come to those who share”) as much as 34,6%. In addition, slogans considered to be the easiest translated are Aruna and Zanana, where 100% of respondents stated that they were able to translate both slogans. However, when they were asked to translate all 6 slogans, it is slogan of Jecko which could be translated correctly by most, as much as 86,4%, and the most difficult slogan to translate is the slogan of Miun Chips. Also, Jecko has the slogan whose meaning is well understood by most of respondents, as much as 88,5 % respondents, and the slogan whose meaning is the most difficult to understand is the slogan of Miun Chips (30,8%). This study concluded that the use of English slogans by SMEs’ culinary product, despite how easy or difficult they are to be understood, did not affect buying decision. It is the package (46,2 %) and the taste of product (34,6%) that become the main reason for consumers to make buying decision, besides the price (15,4%) and halal sertificate (3,8%). Keywords: English Slogan, Purchase Decision, SME
IMPLICIT PARTICIPANTS IN MENTAL PROCESS: A FUNCTIONAL GRAMMAR ANALYSIS Gartika Rahmasari; Iis Kurnia Nurhayati
JALL (Journal of Applied Linguistics and Literacy) Vol 3, No 2 (2019)
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (198.658 KB) | DOI: 10.25157/jall.v3i2.2421

Abstract

Mental processes are process of sensing and are realized by verbs of cognition, affection, perception, and volition. Those types of verbs are transitive verbs, which mean they need object. This means that there is someone who senses (Senser) and there is something that is sensed (Phenomenon). There are three types of phenomenon, Phenomenon of Thing, Phenomenon of Act and Phenomenon of Fact. These two participants—Senser and Phenomenon—always exist in the processes, whether explicitly or implicitly. However, some clauses that are mental processes do not include one of the participants, eitherSenser or Phenomenon. There is even some data that do not include both participants. Thus, the aim of this paper is to probe implicit participants that might exist in mental processes, using content analysis as a method. The result, Implicit Participants, namely Implicit Senser and Implicit Phenomenon, can be retrieved from sentence that comes before the mental processes. The mental processes were then paraphrased and deconstructed to form a complete mental processes that include both participants, Senser and Phenomenon.Keywords: Mental process, Senser, Phenomenon, implicit
Pelatihan Soft Skill Bagi Para Pelaku UMKM di Desa Lengkong Kabupaten Bandung Purwadhi, Purwadhi; A. Rohendi; Jujur, Utang; M Noor, Chairil; Rahmasari, Gartika; Iskandar, Iis; Handayani, Nining
Jurnal Sosial & Abdimas Vol 3 No 1 (2021): Jurnal Sosial dan Abdimas
Publisher : LPPM Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (315.943 KB)

Abstract

Kegiatan pengabdian kepada masyarakat ini berjudul Memupuk Sikap Mental Wirausaha Melalui Pelatihan Soft Skill Bagi Para Pelaku UMKM Di Desa Lengkong Kabupaten Bandung. Tujuan dari kegiatan ini adalah untuk mensosialisasikan tentang soft skill yang merupakan salah satu kemampuan dasar yang diperlukan untuk menjalankan usaha. Metode yang digunakan dalam pelatihan adalah metode ceramah, diskusi, dan tanya jawab. Hasil dari kegiatan abdimas ini adalah para pelaku UMKM di Desa Lengkong mendapat pengetahuan tentang soft skill yang dapat digunakan untuk memupuk sikap mental wirausaha. Simpulannya, melalui pelatihan ini para pelaku UMKM mengetahui tentang soft skill apa saja yang dibutuhkan oleh pelaku UMKM, yang mencakup etika bisnis, budaya kerja, sikap positif, kreatifitas dan integritas.
Analisis Kepercayaan Diri Remaja Melalui Pola Komunikasi Orang Tua Tunggal Yuningsih, Sri Endin; Rahmasari, Gartika
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 1 (2024): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i1.6152

Abstract

A family exists because of a marriage consisting of a father, mother and other members. Every individual has a dream of a harmonious family. But in reality, not every family has a harmonious family. The cause of family disharmony occurs due to separation, whether due to divorce or the death of one of the parents. Separation due to divorce or death can have an impact on family communication patterns, especially with children in their teens. The family plays an important role in forming self-confidence in adolescents. Self-confidence in teenagers who come from disharmonious families tend to have low self-confidence (selfesteem). This research aims to find out how much influence parents' communication patterns have on teenagers' self-confidence. The method in this research uses a quantitative descriptive method by collecting data obtained from distributing questionnaires to teenagers aged 18-21 years who have single parents in Cipadung Village, Cibiru District with a sample size of 240. Using the Slovin formula with Likert scale measurements. The results of this research show that the communication pattern developed by single parents is an authoritative (democratic) communication pattern. The relationship between communication patterns and adolescent self-confidence has a significant and positive relationship so that single parent communication patterns influence adolescent self-confidence.
Strategi Pemasaran Digital Untuk Kelompok Peternak Ikan Jaring Terapung KP Leuwi Nutug Kecamatan Cililin Mulyani, Kahar; Rahmasari, Gartika; Noor, Chairil M; Wahyuni, Hera; Faizal, Faizal
Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI) Vol. 3 No. 2 (2023): Agustus: Jurnal Pengabdian Kepada Masyarakat Indonesia (JPKMI)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpkmi.v3i2.1870

Abstract

Kampung Leuwi Nutug Kecamatan Cililin merupakan bagian dari daerah Kabupaten Bandung Barat, yang sebagian penduduknya berpenghasilan melalui peternak ikan jaring terapung. Perkembangan ilmu pengetahuan dan teknologi menuntut hampir semua bidang untuk menyesuaikan dengan teknologi tersebut. Tingkat penguasaan ilmu dan teknologi merupakan bukti nyata dari keberhasilan pembangunan peternak ikan. Teknologi pemasan secara digital yang terus menerus berkembang pesat saat ini, membantu penggunanya dalam menyampaikan informs/pesan iklan kepada masyarakat terutama konsumen ikan nila. Digital marketing dengan memanfaatkan media elektronik dapat berupa iklan pada stasiun televisi maupun radio, sedangkan media online dapat berupa pemasaran memanfaatkan media sosial seperti WhatsApp, Instagram, Facebook, Twitter, serta e-commerce lainnya yaitu Tokopedia, Shopee, Lazada dan yang lainnya. Pelaksanaan pengabdian masyarakat ini dilaksanakan pada sentra budidaya ikan terapung yang berada di Kampung Leuwi Nutug Kecamatan Cililin. Sasaran dalam kegiatan pengabdian masyarakat ini adalah pembudidaya ikan terapung. Adapun dalam memperoleh data melalui wawancara langsung kepada pemilik ikan jaring terapung. Dalam kegiatan pengabdian ini terhadap aktivitas usahanya. Kegiatan pengabdian kepada masyarakat ini dilakukan dalam bentuk wawancara dan observasi. Adapun hasil yang didapatkan berdasarkan survei dan wawancara, bahwa peternak ikan terapung di Kampung Leuwi Nutug Kecamatan Cililin masih belum menggunakan pemasaran secara online. Kata Kunci: Pemasaran digital, peternak ikan, strategi pemasaran
Pelatihan Soft Skill Bagi Para Pelaku UMKM di Desa Lengkong Kabupaten Bandung Purwadhi, Purwadhi; A. Rohendi; Jujur, Utang; M Noor, Chairil; Rahmasari, Gartika; Iskandar, Iis; Handayani, Nining
Jurnal Sosial & Abdimas Vol. 3 No. 1 (2021): Jurnal Sosial dan Abdimas
Publisher : LPPM Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kegiatan pengabdian kepada masyarakat ini berjudul Memupuk Sikap Mental Wirausaha Melalui Pelatihan Soft Skill Bagi Para Pelaku UMKM Di Desa Lengkong Kabupaten Bandung. Tujuan dari kegiatan ini adalah untuk mensosialisasikan tentang soft skill yang merupakan salah satu kemampuan dasar yang diperlukan untuk menjalankan usaha. Metode yang digunakan dalam pelatihan adalah metode ceramah, diskusi, dan tanya jawab. Hasil dari kegiatan abdimas ini adalah para pelaku UMKM di Desa Lengkong mendapat pengetahuan tentang soft skill yang dapat digunakan untuk memupuk sikap mental wirausaha. Simpulannya, melalui pelatihan ini para pelaku UMKM mengetahui tentang soft skill apa saja yang dibutuhkan oleh pelaku UMKM, yang mencakup etika bisnis, budaya kerja, sikap positif, kreatifitas dan integritas.
Co-Authors A. Rohendi Ade Mubarok Chairil M Noor Chairil M Noor, Chairil M Cindy Sovhie Aprilia Darajat Wibawa Dasrun Hidayat Faizal Faizal, Faizal Gugun Somantri Gugun Hendrawan, Wawan Hera Wahyuni Iis Iskandar Iis Iskandar, Iis Iis Kurnia Nurhayati Jujur, Utang M Noor, Chairil Muhamad Fachmi Hidayat Mulyani, Kahar Nining Handayani Novia Dianita Andiny Oda I. B Hariyanto Purwadhi Purwadhi Sukajie, Bambang Yuningsih, Sri Endin