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Pengaruh persepsi kemudahan, risiko dan manfaat terhadap keputusan nasabah menggunakan mobile banking BRI Adria Yudi Kurniaputra; Mochamad Nurhadi
Journal of Business & Banking Vol 8, No 1 (2018): Mei - Oktober 2018
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v8i1.1557

Abstract

The study purposes to examine the perceived convenience, risk and benefi ts toward decision to use BRI Mobile Banking in Surabaya. The study is using SPSS Program. The population used in this study is all customers of the Bank BRI in Surabaya, especially in Kaliasin, Kusuma Bangsa and Jemursari branches. The data were collected using questionnaire. To conduct this study, the data were fi nally taken with 80 respondents. This research method used is quantitative. Multiple linear regression analysis used in this study to analyze the data statistically. The results show that perceived convenience and benefi ts affects positive signifi cant the decision to use mobile banking BRI in Surabaya, while the perceived risk is affects not signifi cant the decision to use mobile banking BRI in Surabaya.
Pengaruh tanggung jawab sosial terhadap niat beli dengan mediasi citra merek pada produk telkom Mochammad Abdul Muid Al Choiri; Mochamad Nurhadi
Journal of Business & Banking Vol 8, No 2 (2018): November 2018 - April 2019
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v8i2.1652

Abstract

The aim of this research are to find more information and empirical evidence about the influence of corporate social responsibility and brand images to purchase intention and the influence of brand images in mediating the relationship between corporate social responsibility (CSR) to purchase intention. This research uses 110 Surabaya people who are at least 20 years old who have never used Telkom products and and intend to buy Telkom products, have knowledge about corporate social responsibility programs implemented by Telkom. This is a quantitative research, which data will be analyzed by using Partial Least Squares Structural Equation Modelling (PLS-SEM). The result of this research shows that corporate social responsibility (CSR) have no significant effect on purchase intention, corporate social responsibility (CSR) have significant effect on brand images, brand images have significant effect on purchase intention brand images can’t mediate the relationship between corporate social responsibility (CSR) on purchase intention.
Dampak Pelatihan dan Pendampingan Manajemen Usaha Terhadap Kinerja Pada Kelompok Usaha Camilan Khas Gresik Rr. Iramani; Tatik Suryani; Mochamad Nurhadi
JPM17: Jurnal Pengabdian Masyarakat Vol 4 No 2 (2019)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jpm17.v4i2.1841

Abstract

Tujuan dari pengabdian masyarakat ini adalah untuk meningkatkan pengetahuan serta ketrampilan pengelola camilan khas Gresik.Pelatihan yang diberikan meliputi penentuan harga pokok produk, SOP pembuatan dan pengemasan produk serta pemasaran. Metode yang digunakan adalah pelatihan dan pendampingan. Target peserta dari kegiatan ini adalah rumah tangga penghasil camilan khas Gresik pada sentra opak jepit berlokasi di desa Kedung Rukem. Hasilyang diperoleh dari kegiatan pengabdian masyarakat ini adalah meningkatnya pengetahuan dan ketrampilan pengelola opak jepit yang pada akhirnya berdampak pada peningkatan kinerja usaha opak jepit. 
ANALISIS PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN NASABAH MENGGUNAKAN ELECTRONIC BANKING Ronny Ronny; Aniek Maschudah Ilfitriah; Mochamad Nurhadi
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 5 No 3 (2021)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (282.022 KB) | DOI: 10.24034/j25485024.y2021.v5.i3.4485

Abstract

The purpose of this study is to analyze the effect of service quality dimensions on customer satisfaction in the use of e-banking which includes tangibles, reliability, responsibility, assurance, and empathy variables. E-banking products are limited to bank services with internet banking and mobile banking. Data was collected by distributing questionnaires to 132 respondents online to bank customers in Indonesia who have used internet banking or mobile banking. The data that has been collected is processed with the SPSS application and analyzed for validity, reliability, classical assumptions and hypothesis testing with multiple Linear Regression. The results showed that the Reliability variable and the Empathy variable had a significant effect on customer satisfaction, while the Responsiveness, Assurance, and Tangible variables had no significant effect on customer satisfaction using bank e-banking. The implication of this research is that banks need to improve reliability by maintaining the availability of internet banking and mobile banking applications so that they can be accessed by customers properly, and maintaining services that care about the problems and obstacles faced by customers in using e-banking.
Pembelajaran Digital Guna Mendukung Guru Ekonomi Menjadi Pembelajar Kreatif Di Era Pandemi Muazaroh Muazaroh; Supriyati Supriyati; Mochamad Nurhadi; Thomas Hanandry; Mochamad Al Hafidz
JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Vol 6 No 1 (2022): Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat)
Publisher : Dewan Pimpinan Daerah (DPD) Perkumpulan Dosen Indonesia Semesta (DIS) Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36339/je.v6i1.566

Abstract

Due to the COVID-19 pandemic, learning in schools cannot be carried out face-to-face and must be done daring. Many teachers are not ready when it comes to teaching daring. Some teachers do not yet have the ability to use learning applications such as game Kahoot, Google Form, Google Classroom, Power Point presentation, create learning animations and others. This community service program is designed to equip teachers in MGMP economy (economic teacher meeting) to be able to give learning better and more interesting learning. Teachers are given training on the use of game kahoot, Google Form, Google Class Rooms, making interesting PPT and interesting learning videos. After the training on the use of these learning applications, the competence of teachers in digital learning increases as indicated by the work of game kahoot, google forms, google class room, PPT and learning videos. The output of this activity is the work of teachers in the form of kahoot game material, google form, google classroom, PPT and learning videos. In addition, the output of the activity is also in the form of activity videos uploaded on YouTube, publications in various mass media and training modules.
PENGUATAN BUSINESS DIGITAL GUNA MENDUKUNG TERWUJUDNYA KAMPUNG WISATA KULINER DAN EDUKASI RUNGKUT SURABAYA Mochamad Nurhadi; supriyati Supriyati; Yudha Herlambang Cahya Pratama
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 5, No 8 (2022): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v5i8.2905-2911

Abstract

Business digital telah menjadi media operasi dan pemasaran usaha, tidak terkecuali usaha kecil dan menengah. Kampung kue rungkut yang sebagian besar penduduknya adalah produsen kue, sebelum pandemi COVID mampu memiliki omzet yang besar. Selama pandemi sampai pasca pandemi, omzet mereka mengalami penurunan dan belum mampu bersaing dengan marketplace besar yang sudah menggunakan media digital dalam operasionalnya. Keterbatasan kemampuan teknologi informasi, keterbatasan sumberdaya, menurunnya peran generasi muda dalam operasional dan belum tersedianya media online yang mereka miliki. Kegiatan pengabdian masyarakat yang telah dilakukan berupa pelatihan, pendampingan pengembangan business digital dan evaluasi kegiatan. Target peserta dalam kegiatan tersebut adalah pengurus paguyuban kampung kue dan admin online yang ditunjuk. Hasil kegiatan menunjukkan bahwa pengurus paguyuban merasa sangat terbantu dalam menangani transaksi online, walaupun business digital masih memerlukan penyempurnaan kembali. Penyempurnaan yang diharapkan agar sistem tersebut dapat menghasilkan informasi yang dibutuhkan produsen kue, sehingga keberlanjutan usaha dapat dipertahankan. Upaya pengurus paguyuban, produsen kue dan tim pelaksana pengabdian masyarakat digunakan untuk menjadikan kampung kue sebagai kampung wisata kuliner dan edukasi sekaligus ikonik kota Surabaya
PEMBUATAN MEDIA INFORMASI DIGITAL SEBAGAI SARANA INFORMASI DAN PROMOSI SEKOLAH Heri Supriyanto; Mochamad Nurhadi; Muhammad Septama Prasetya; Deny Hermansyah; Ari Cahaya Puspitaningrum
JMM (Jurnal Masyarakat Mandiri) Vol 6, No 5 (2022): Oktober
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jmm.v6i5.9929

Abstract

Abstrak: Pemanfaatan media teknologi informasi diperlukan di era transformasi digital yang semakin berkembang. Sektor yang perlu melakukan perubahan dan inovasi yaitu Bidang Pendidikan. Salah satu pemanfaatan media informasi teknologi yaitu Website. Mitra pada pengabdian masyarakat terdiri dari 8 orang guru dan 1 orang guru sekaligus menjadi admin sekolah yang difokuskan pada pengembangan sumber daya. Tujuan PkM untuk melakukan perancangan dan pembuatan website sekolah sebagai sarana promosi. Tahapan pembuatan website sekolah yaitu survei kebutuhan, perancangan menggunakan Content Management System (CMS) yaitu Wordpress, testing, sewa hosting dan domain. Tahapan terakhir adalah pelatihan dan pendampingan kepada guru dan admin sekolah terkait cara mengelola konten website. Hasil evaluasi penggunaan website dengan Technology Acceptance Model (TAM) menunjukkan rata-rata peserta pelatihan setuju bahwa website dapat dioperasikan dengan mudah, memiliki kemanfaatan bagi sekolah, dan stakholder sekolah dapat menerima media berbasis teknologi informasi dalam bentuk website sekolah. Sedangkan evaluasi pengembangan sumber daya manusia menunjukkan peningkatan kemampuan mitra dalam pengelolaan konten informasi dan promosi sekolah.Abstract: Utilization of information technology media is needed when digital transformation is growing. The sector that needs to use innovation is the Education Sector. One of the uses of information technology media is the Website. Community service partners consist of 8 teachers and 1 teacher as well as school admins as resource development. The purpose of PkM is to design and create a website as a means of promotion. The stages of making a website are a needs survey, designing using a Content Management System (CMS) such as WordPress, testing, hosting and domain rental. The last stage is the training and mentoring of teachers and admins on how to manage website content. The results of the evaluation of the use of the website with the Technology Acceptance Model (TAM) showed that the average participant agreed that the website could be operated easily, had benefits for schools, and school stakeholders could accept information technology-based media in the form of a website. Meanwhile, the evaluation of human resource development shows an increase in the ability of partners in managing information content and school promotion.
PERAN MEDIASI MOTIVASI KERJA PADA STRES KERJA DAN BEBAN KERJA TERHADAP KINERJA KARYAWAN DI KANTOR PEMANGKUAN HUTAN Riski Fitria Dewi; Mochamad Nurhadi; Emma Julianti; Tjahjani Prawitowati
Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Vol 10 No 1 (2023): Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik
Publisher : Universitas Bina Taruna Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37606/publik.v10i1.549

Abstract

This study aims to analyze the direct effect of work stress, workload, work motivation on employee performance. Also analyze the indirect effect of work stress, workload on employee performance mediated by work motivation. The sampling technique used purposive sampling with a total of 120 employees of the Forest Management Office in East Java. The analysis technique used in this research is PLS-SEM. The results showed that work stress did not affect employee performance, but work stress had a positive effect on workload. Workload does not affect employee performance, but workload has an influence on work motivation, and work motivation affects employee performance. Work motivation is also able to mediate the relationship between workload and employee performance, and workload and work motivation serially mediate the relationship between work stress and employee performance. Work stress and workload do not directly affect employee performance, but mediated by work motivation there is an influence between work stress and workload on employee performance.
PENGELOLAAN KONTEN WEBSITE DAN MEDIA SOSIAL SEBAGAI SARANA PROMOSI SEKOLAH MENGGUNAKAN CANVA Ari Cahaya Puspitaningrum; Mochamad Nurhadi; Heri Supriyanto; Muhammad Septama Prasetya; Deny Hermansyah; Noventy Ayuning Fitri; Arfi Indra Riskiawan
JMM (Jurnal Masyarakat Mandiri) Vol 7, No 2 (2023): April
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jmm.v7i2.13533

Abstract

Abstrak: Dunia digital telah mempengaruhi perkembangan media promosi pada suatu bisnis. Sekolah merupakan salah satu bisnis bidang pendidikan yang perlu mengikuti perkembangan penggunaan media promosi untuk memasarkan kualitas sekolahnya kepada masyarakat umum, sehingga memperoleh siswa baru dalam jumlah yang banyak. Dalam penerapannya, tidak semua sekolah menyadari akan pentingnya media promosi, seperti halnya SD Islam (SDI) Al-Khoiriyyah Surabaya yang belum memaksimalkan pemanfaatan media promosi. Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan pengetahuan dan keterampilan para guru SDI Al-Khoiriyyah dalam menyediakan informasi yang menarik dan informatif pada webite dan media sosial sekolah. Metode pelaksanaan menggunakan 5 tahap, yaitu: observasi & wawancara, analisis, pelaksanaan pelatihan, eksplorasi Canva, dan pendampingan.. Pelatihan dan pendampingan ini dilakukan secara offline dan diikuti oleh guru dan staf admin berjumlah 9 peserta. Metode evaluasi menggunakan pre-test dan post-test Technology Acceptance Model (TAM) dengan beberapa indikator, yaitu kemudahan, kebermanfaatan dan penerimaan teknologi informasi. Hasil evaluasi pelatihan menggunakan pre-test dan post-test menunjukkan adanya peningkatan pengetahuan sebesar 17,5%. Selain itu, evaluasi menggunakan TAM menunjukkan adanya peningkatan kemampuan dan keterampilan desain konten informasi untuk website dan media sosial yang dibuat oleh peserta sebesar 3,77 untuk indikator kemudahan, 4,27 untuk indikator kebermanfaatan, 4,64 untuk indikator penerimaan teknologi informasi. Abstract: The digital world has influenced the development of promotional media for a business. Schools are one of the businesses in the education sector that needs to keep up with developments in the use of promotional media to market the quality of their schools to the general public, so as to get a large number of new students. In its application, not all schools are aware of the importance of promotional media, such as the Al-Khoiriyyah Islamic Elementary School (SDI) Surabaya which has not maximized the use of promotional media. This community service activity aims to increase the knowledge and skills of SDI Al-Khoiriyyah teachers in providing interesting and informative information on the school's website and social media. The implementation method uses 5 stages, namely: observation & interviews, analysis, training implementation, Canva exploration, and mentoring. This training and mentoring is carried out offline and is attended by 9 teachers and admin staff. The evaluation method uses a pre-test and post-test Technology Acceptance Model (TAM) with several indicators, namely convenience, usefulness and acceptance of information technology. The results of the training evaluation using the pre-test and post-test showed an increase in knowledge of 17.5%. In addition, the evaluation using TAM showed an increase in the ability and skills of information content design for websites and social media created by participants of 3.77 for the convenience indicator, 4.27 for the usefulness indicator, 4.64 for the information technology acceptance indicator.  
EFEKTIVITAS SISTEM CASH ON DELIVERY PADA E-COMMERCE LAZADA SELAMA MASA PANDEMI COVID-19 Adryan Garda Yogatama; Mochamad Nurhadi; Larasati Ayu Sekarsari; Immanuel Candra Irawan
Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Vol 10 No 2 (2023): Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi, dan Pelayanan Publik
Publisher : Universitas Bina Taruna Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37606/publik.v10i2.608

Abstract

This study aims to measure how effective the cash on delivery system is based on several variables, namely consumer perceptions, service quality and customer satisfaction. The object under study is the cash on delivery payment system on one of the e-commerce applications, namely Lazada. This research uses quantitative research methods. Data collection was carried out by using the survey method. The method used in sampling is non-probability sampling with purposive sampling technique. The sample of this study were 159 Lazada users in Indonesia who had used the cash on delivery payment system in the last 3 months. The research uses quantitative methods with multiple linear regression analysis techniques assisted by SPSS software. The result of this study is that consumer perceptions and customer satisfaction have a positive and significant influence on purchase intentions, meaning that consumer perceptions are effective for presenting purchase intentions on the Lazada application through the cash on delivery system. However, service quality has a negative and insignificant effect, which means that the service quality of the cash on delivery system at Lazada is not yet effective in influencing consumer purchase intentions. However, consumer perceptions, customer satisfaction and service quality simultaneously influence purchase intentions with the cash on delivery system at Lazada.