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Persepsi Harga Dan Fasilitas Pada Kepuasaan Pengunjung Di Marawa Beach Club Di Kota Padang Maria Magdalena; Widya Permatasari
Jurnal Publikasi Ilmu Manajemen Vol. 2 No. 2 (2023): Juni: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v2i2.1645

Abstract

Based on the formulation of the problem in this study is how the influence of price perception on visitor satisfaction at Marawa Beach Club in Padang City and how the influence of facilities on visitor satisfaction of Marawa Beach Club in Padang City. This type of study uses quantitative methods, data collection through the distribution of questionnaires to 100 respondents with the sampling used in this study is non-probability sampling with accinndetal sampling techniques. By using instrument tests, validity tests and reality test, deskriprif tests, classical assumption tests normality tests, multicollinearity tests and heteroschidasticity tests then multiple linear regression and hypothesis tests with the help of SPSS applications. The results of the study show that price perception has a positive and significant effect on visitor satisfaction and facilities have a positive and significant effect on visitor satisfaction. So it can be concluded in this study found that the variables of price perception and facilities have a positive and significant effect on visitor satisfaction at Marawa Beach Club in Padang City. Where the calculated t value is greater than the table t.
Pengaruh Kompetensi Sumber Daya Manusia Dan Kompensasi Finansial Terhadap Efektivitas Kinerja Karyawan Pada PT. BPR Lengayang Kabupaten Pesisir Selatan Zul Fadli; Maria Magdalena
Jurnal Publikasi Ilmu Manajemen Vol. 2 No. 4 (2023): Desember: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v2i4.2736

Abstract

This research describes several problems, namely: 1. Does Human Resource Competency have an influence on the Effectiveness of Employee Performance at PT. BPR Lengayang Pesisir Selatan Regency; 2. Does Financial Compensation influence the Effectiveness of Employee Performance at PT. BPR Lengayang Pesisir Selatan Regency. The method used in this research is a quantitative method. The sample in this study was 35 respondents with the sampling technique used was total sampling. Data analysis techniques begin based on research instrument testing, classical assumption testing, multiple linear regression, and hypothesis testing. This research shows the results: 1. Human resource competency has a positive and significant effect on employee performance effectiveness; 2. Financial compensation has a positive and significant effect on the effectiveness of employee performance.
PENGELOLAAN KAS ATAU STRATEGI PENGELOLAAN UANG (SKILL BUDGETING) Diah Ayu Nofianti; Cindi Ulandari; Hidayah Fitriana; Maria Magdalena
Prosiding Dedikasi: Pengabdian Mahasiswa Kepada Masyarakat Vol. 5 No. 1 (2025): PROSIDING DEDIKASI OKTOBER
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kegiatan Pengabdian Kepada Masyarakat ini diselenggarakan dengan tujuan utama meningkatkan pemahaman serta keterampilan siswa dalam mengelola keuangan pribadi melalui pengenalan konsep dasar keterampilan budgeting. SMK Kartika X-2 Jakarta, sebagai mitra pelaksana, menghadapi tantangan berupa rendahnya kesadaran dan pemahaman siswa kelas X-1 Akuntansi dalam mengatur pemasukan dan pengeluaran secara efektif. Pengabdian ini dilakukan pada tanggal 15 Mei 2025 dengan menggunakan berbagai metode, seperti penyampaian materi, presentasi PowerPoint, analisis kasus sederhana, kuis interaktif, serta aktivitas ice breaking yang bertujuan menciptakan suasana belajar yang menyenangkan dan mendorong partisipasi aktif siswa. Hasil dari kegiatan ini menunjukkan bahwa siswa berhasil memahami konsep pengelolaan kas, meliputi perencanaan anggaran, pencatatan transaksi keuangan, serta kemampuan membedakan antara kebutuhan dan keinginan. Respon yang diberikan oleh siswa selama sesi berlangsung sangat positif dan menunjukkan keterlibatan aktif, yang menandakan keberhasilan metode pengajaran yang diterapkan. Diharapkan kegiatan ini dapat memperkuat literasi keuangan siswa sejak dini. Sebagai langkah lanjutan, siswa diberikan tugas praktik berupa simulasi penyusunan anggaran pribadi untuk satu bulan ke depan. Tujuan dari tugas ini adalah agar mereka dapat langsung mengaplikasikan materi yang telah dipelajari dalam kehidupan sehari-hari secara nyata. Selain itu, diharapkan pihak sekolah terus memberikan dukungan terhadap program-program serupa secara berkelanjutan agar dampak positifnya dapat dirasakan secara lebih luas dan bertahan lama. Kegiatan ini juga membuka peluang untuk kolaborasi lebih lanjut antara akademisi dan sekolah, yang bertujuan mencetak generasi muda yang cakap secara finansial serta mampu membuat keputusan ekonomi yang bijaksana dan tepat.
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL, KOMUNIKASI DAN MOTIVASI KERJA TERHADAP PRODUKTIVITAS KERJA KARYAWAN PADAPT. BPR CINCIN PERMATA ANDALAS KABUPATEN PADANG PARIAMAN Maria Magdalena; Andree Putra; Patria Nagara
Jurnal Point Equilibrium Manajemen dan Akuntansi Vol. 3 No. 1 (2021): Jurnal Point Equilibrium Manajemen dan Akuntansi
Publisher : Universitas Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59963/jpema.v3i1.15

Abstract

Success in a company or organization cannot be separated from the role of company leaders incommunicating, motivating employees to get better productivity at work to achieve the company'sdesires. The problems that often occur at PT. BPR Cincin Permata Andalas is still the existence ofemployee negligence in carrying out the duties assigned by the leader, so that the duties given by theleader are not conveyed properly so that it can harm the company or agency, there are employeeswho do not understand the directions given by the leader so that employees cannot achieve the targetsset by the leader of the company. The purpose of this study was to determine the Effect ofTransformational Leadership, Communication and Work Motivation on Employee Productivity at PT.BPR Cincin Permata Andalas, Padang Pariaman Regency. This type of research is quantitative. Thenumber of respondents that can be used in this study are 49 employees of PT. BPR Cincin PermataAndalas. The results showed that transformational leadership had an effect on work productivity, theT value was 2.124 with a p value of 0.039. Communication has no effect on employee workproductivity, the T value is -1.186 with a p value of 0.242. Work motivation has an effect on workproductivity, the T value is 3.385 with a p value of 0.001. It is expected that companies will hold moreor condition employees to be more interactive among themselves, such as adjusting room positionsand work unit positions on a regular basis so that fellow employees can have more. a closerrelationship between their peers, or also increase the number of family gathering events so as to buildmore intense communication between fellow employees and also to the leadership
Metaverse-Based Learning in the Digital Era Jusuf, Heni; Lucia Sri Istiyowati; Muh Fauzi; Maria Magdalena; R. Eko Indrajit
JTP - Jurnal Teknologi Pendidikan Vol. 25 No. 3 (2023): Jurnal Teknologi Pendidikan
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jtp.v25i3.35071

Abstract

Digital disruption in the world of education refers to the impact of technology on traditional education systems and models, where the current education system is felt to need to be adjusted to the progress of the times and the needs of students. The business model of education in this digital era requires the innovation and creativity of teachers. After the Covid 19 pandemic, in addition to providing challenges in the world of education, it also provides an opportunity where students and educators are accustomed to online learning applications, teleconference applications, or collaboration applications that were previously not or rarely used by the world of Education. Many apps have been created to make online learning easier. Metaverse has been around since 2010, but due to the pandemic, the use of metaverse in learning is again being used with the development of Virtual reality, extended reality, and augmented reality technology. These three technologies can display a virtual environment just like the original environment. The method used to design metaverse-based learning is to use the ADDIE research and development model while learning development follows the stages of the Dick and Carey model. The results of field trials using survey methods and experiments on 20 junior high school students for one semester using the metaverse, resulted in a score of 4.82 with the conclusion of excellent learning material, students felt very happy, motivated to complete tasks, and always followed the learning stages designed in the form of games. Implementing the metaverse in learning can increase student engagement, creativity, technology skills, collaboration, and interaction as well as improve learning experiences that are more fun and engaging.
Pengaruh Electronic Word Of Mouth (e-WOM) dan Celebrity Endorser terhadap Purchase Intention Smartphone Vivo : (Studi Kasus pada Mahasiswa Pengguna Vivo Jurusan Teknik Sipil di Institut Teknologi Padang) Marfandi Aliandres Nandra; Maria Magdalena
Jurnal Ilmu Manajemen, Bisnis dan Ekonomi Vol 3 No 6 (2026): April
Publisher : PT Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jimbe.v3i6.1039

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh electronic word of mouth (X1) dan celebrity endorser (X2) terhadap purchase intention (Y) pada smartphone Vivo pada mahasiswa Jurusan Teknik Sipil di Institut Teknologi Padang. Jenis penelitian yang digunakan adalah metode kuantitatif dengan pengumpulan data melalui penyebaran kuesioner kepada 90 responden menggunakan teknik accidental sampling. Teknik analisis data meliputi uji instrumen (validitas dan reliabilitas), uji asumsi klasik (normalitas, multikolinearitas, dan heteroskedastisitas), analisis regresi linear berganda, serta uji hipotesis dengan bantuan SPSS. Hasil penelitian menunjukkan bahwa electronic word of mouth (X1) tidak berpengaruh signifikan terhadap purchase intention (Y), sedangkan celebrity endorser (X2) berpengaruh positif dan signifikan terhadap purchase intention (Y). Temuan ini menunjukkan bahwa peran celebrity endorser lebih dominan dalam mempengaruhi minat beli konsumen dibandingkan electronic word of mouth.
Self-Efficacy dan Locus of Control terhadap Kinerja Karyawan pada PT BRI Corporate University Campus Padang Maria Magdalena; Rahmatul Hijri
ARZUSIN Vol 5 No 5 (2025): OKTOBER
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/arzusin.v5i5.7678

Abstract

Psychological factors such as self-efficacy and locus of control play a crucial role in enhancing employee performance; however, there remains a research gap regarding the significant influence of these variables within the context of educational and training organizations. This study aims to analyze the influence of self-efficacy and locus of control on employee performance at PT BRI Corporate University Campus Padang. A quantitative approach was employed using a saturated sampling technique (census), involving the entire population of 50 employees as respondents. Data were collected through questionnaires based on validated indicators for each variable and analyzed using validity and reliability tests, followed by multiple linear regression with SPSS version 23. The results show that self-efficacy has a positive and significant effect on employee performance (t-value = 3.120 > t-table = 1.677; sig. = 0.003 < 0.05), as does locus of control (t-value = 7.699 > t-table = 1.677; sig. = 0.000 < 0.05). The study concludes that higher levels of self-efficacy and internal locus of control are associated with better employee performance. These findings offer strategic implications for human resource development, particularly in strengthening psychological factors to support optimal performance within learning-oriented organizations.
HUBUNGAN LITERASI DIGITAL, SIKAP MAHASISWA DAN PEMANFAATAN ARTIFICIAL INTELLIGENCE (AI) Sulistiyanto, Figo Ferry; Maria Magdalena; Fikri Hasan
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 03 (2026): Volume 11 No. 03, September 2026 Release
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i03.60382

Abstract

This study examines the effects of digital literacy and students' attitudes on the utilization of Artificial Intelligence (AI) for academic communication among students of the Communication Science Study Program at Universitas Merdeka Madiun. A quantitative survey approach was employed, involving 100 respondents selected through purposive sampling. Data were collected using an online questionnaire and analyzed through multiple linear regression with the aid of SPSS software. The findings indicate that digital literacy has a positive and statistically significant effect on AI utilization (t = 3.421; p < 0.05). Students' attitudes also demonstrated a positive and statistically significant effect on AI utilization (t = 3.278, p < 0.05). Furthermore, the simultaneous test revealed that digital literacy and students' attitudes jointly had a significant effect on AI utilization (F = 28.022, p < 0.001). The coefficient of determination (R² = 0.366) further indicated that these two variables explained 36.6% of the variance in AI utilization, while the remaining 63.4% was attributable to factors not included in the regression model.
Pengaruh Profesionalisme, Employe Engagement, dan Integritas terhadap Kinerja Pegawai pada Dinas Koperasi dan Umkm Kota Padang Afmico Syafria; Maria Magdalena
Jurnal Manajemen Bisnis Era Digital Vol. 3 No. 3 (2026): Agustus: Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v3i3.1482

Abstract

This study aims to examine the effect of professionalism, employee engagement, and integrity on employee performance at the Department of Cooperatives and SMEs of Padang City. This study employed a quantitative research method with a population consisting of 118 employees. The sampling technique used was saturated sampling, resulting in a total sample of 118 respondents. Data were collected through questionnaires. The data were analyzed using validity and reliability tests, descriptive analysis (Total Respondent Achievement/TCR), classical assumption tests including normality, multicollinearity, and heteroscedasticity tests, as well as multiple linear regression analysis and hypothesis testing (t-test). The results indicate that professionalism (X1) has a significant effect on employee performance (Y), with a t-value of 2.217 > t-table of 1.658 and a significance value of 0.029 < 0.05. Employee engagement (X2) has no significant effect on employee performance (Y), with a t-value of 1.098 < t-table of 1.658 and a significance value of 0.274 > 0.05. Meanwhile, integrity (X3) has a significant effect on employee performance (Y), with a t-value of 4.448 > t-table of 1.658 and a significance value of 0.000 < 0.05.