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Akankah Orientasi Pengawasan Supervisor Berefek pada Kinerja Tenaga Penjual? Mursid, Ali
JDM (Jurnal Dinamika Manajemen) Vol 2, No 2 (2011): September 2011
Publisher : Department of Management, Faculty of Economics and Business, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v2i2.2474

Abstract

Penelitian ini bertujuan untuk menganalisis sebuah model yang berorientasi mengontrol (mengontrol dari hasil, aktivitas, dan kemampuan), berorientasi pada pengaruh kinerja, menganalisis kinerja dan pengaruhnya untuk motivasinya dalam bekerja keras dan untuk menganalisis pengaruh motivasi dalam bekerja keras terhadap sales-people. Model dari penelitian ini dikembangkan dalam enam variabel: mengontrol dari hasil, aktivitas dan capibility, orientasi kinerja, motivasi bekerja keras dan kinerja sales-people. Data yang dikumpulkan, diambil dari 100 responden sales-people dari perusahaan pelayaran di Semarang yang dianalisis oleh alat persamaan struktural pemodelan pada program amos 4.01. Berdasarkan hasil penelitian ini menunjukkan bahwa semua hipotesis diterima. Hasil analisis data menunjukkan bahwa dari orientasi mengontrol (mengontrol dari hasil, aktivitas, dan kemampuan) memiliki pengaruh yang signifikan untuk orientasi kinerja. Hasil juga menunjukkan bahwa orientasi kinerja telah berpengaruh pada kinerja sales-people secara signifikan.The primary objective of this research is to analyze a model of controls orientation (controls of outcome, activity and capability) influence to performance orientation, to analyze performance orientation influences to working hard motivation and to analyze working hard motivation influences to salespeople performance. Moreover the model of this research developed in six variables are: controls of outcome, activity and capibility, performance orientation, working hard motivation and salespeople performance. The data were collected from 100 respondents of salespeople of shipping company in Semarang analyzed by tool of Structural Equation Modeling on AMOS 4.01 program. Based on the result of this research showed that all hypothesis are accepted. The result of the data analysis showed that controls orientation (controls of outcome, activity and capability) have a significant influence to performance orientation. The result also showed that performance orientation has a significant influence to working hard motivation and working hard motivation has a significant influence to salespeople performance.
PELATIHAN MANAJEMEN USAHA ANGKRINGAN GANG ZEPI DI KAMPUNG ECO GREEN PURWOSARI PERBALAN, SEMARANG Kusumastuti, Aprillia Elly; Yuliana, Rahmi; Wahyuni, Asri Nur; Mursid, Ali; Hidayat, Dwi Suryanto
Fokus ABDIMAS Vol 4, No 2: Oktober 2025
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.v4i2.1583

Abstract

Eco Green Village, which promotes an environmentally friendly concept, is being developed within the creative economy and eco-based tourism sectors. The community in this area has the potential for micro-enterprises, including the angkringan (traditional food stall) business, a key component of Indonesian culinary culture. However, the challenges of changing consumer trends require businesses to adapt to the demands of cleanliness, comfort, and environmentally friendly concepts. Professional management training is a solution to improve business actors' skills in business planning, finance, marketing, and environmentally friendly practices. The goal is for angkringan businesses to become more than just a means of livelihood but also contribute to sustainable economic and environmental development. The training is expected to encourage orderly financial management, broader marketing through digital marketing, innovative product and service development, and a strong entrepreneurial mindset to increase the income and well-being of the surrounding community.Keywords: Eco green, angkringan business, digital marketing