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All Journal JURNAL SAINS PEMASARAN INDONESIA Jurnal Manajemen Teknologi Journal of Business and Management The Indonesian Journal of Business Administration Kinerja Journal of Indonesian Tourism and Development Studies Indonesian Journal of Business and Entrepreneurship (IJBE) Competence : Journal of Management Studies (Kompetensi : Jurnal Studi Manajemen) JRB-Jurnal Riset Bisnis OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi JURNAL MANAJEMEN International Journal of Economics Development Research (IJEDR) Ilomata International Journal of Management BASKARA: Journal of Business and Entrepreneurship TheJournalish: Social and Government Journal of Economics and Business UBS Ilomata International Journal of Management International Journal of Social Service and Research Indonesian Journal of Multidisciplinary Science Journal of Social Research Journal Of World Science ASEAN Marketing Journal International Journal of Management, Entrepreneurship, Social Science and Humanities (IJMESH) Journal Research of Social Science, Economics, and Management International Journal of Entrepreneurship and Sustainability Studies Journal Integration of Management Studies
Santi Novani
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Navigating The Circular Economy in Sustainable Ecotourism: A Case of Margo Utomo Eco Resort Wibisono, Akbar; Novani, Santi
Journal Integration of Management Studies Vol. 3 No. 3 (2025)
Publisher : Integrasi Sains Media

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Abstract

As environmental pressures intensify, the tourism industry faces increasing demand to transition from linear, waste-intensive practices to sustainable models. This case study investigates how Margo Utomo Eco Resort, an established agro-tourism site in East Java, Indonesia, can operationalize circular economy (CE) principles. Although the resort currently employs eco-conscious practices such as composting, local sourcing, and biogas generation, these efforts remain fragmented and informal. A qualitative approach was adopted, including internal document review, staff interviews, site observations, and a focus group. Strategic analysis was conducted using SWOT and PESTLE frameworks to identify key barriers and opportunities. Circular business model archetypes were applied to develop intervention options, which were then prioritized through Multi-Criteria Decision Analysis (MCDA). The SMARTER method (Simple Multi-Attribute Rating Technique Exploiting Ranks) was used to rank strategies based on environmental impact, cost, feasibility, and guest alignment. The top-ranked strategies were: (1) upgrading the composting system, (2) adopting refillable and biodegradable toiletries, and (3) implementing a preventive maintenance plan using in-house resources. These were selected for their high impact and feasibility within existing operational constraints. The findings demonstrate that sustainability transitions in small-scale tourism enterprises need not rely on advanced technologies. Incremental improvements, grounded in local capacity and structured prioritization, can yield significant progress. This study offers a replicable roadmap for integrating circularity in similar hospitality contexts.
An Analysis of Strategies for Enhancing Market Share in the West Java Tissue Industry: A Case Study of PT XYZ: An Analysis of Strategies for Enhancing Market Share in the West Java Tissue Industry: A Case Study of PT XYZ Josse, Josse carnoven; Santi Novani
OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Vol 9 No 2 (2025): OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi
Publisher : Fakultas Keguruan Dan Ilmu Pendidikan Universitas Pasundan

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Abstract

PT XYZ, the market leader in West Java's dry tissue industry, faces market share growth stagnation due to intensifying competition and consumer price sensitivity. This study aims to analyze the internal and external factors causing this stagnation and to formulate effective business strategies to enhance PT XYZ's market share and penetration. This research employed a qualitative approach with a case study design focusing on PT XYZ. Data were collected through semi-structured interviews with key management personnel, supported by secondary data. Data were analyzed using VRIO, Porter’s Five Forces, STP, Perceptual Mapping, and Competitor Analysis frameworks, then synthesized through SWOT analysis and the TOWS Matrix. The findings identified the company's main internal strengths (such as production facilities and product quality), weaknesses (value growth stagnation and potential cannibalization), external opportunities (eco-friendly products and distribution gaps), and threats (price sensitivity and competitive pressure). Based on this analysis, key strategies were formulated, including developing innovative eco-friendly products, expanding and optimizing the distribution network, and repositioning brands for specific market segments. The implementation of these strategies is expected to sustainably enhance PT XYZ's competitiveness and market share.
Optimizing Economic Performance via MES: A Strategic Decision-Making Framework for Apparel Manufacturing Singh, Hariom Kumar; Novani, Santi
International Journal of Economics Development Research (IJEDR) Vol. 6 No. 5 (2025): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i5.8263

Abstract

In the dynamic landscape of the apparel manufacturing industry, timely and accurate decision-making is critical to operational success. However, the absence of a real-time monitoring system on the production floor has led to dependency on manual reporting, resulting in data delays, inconsistencies, and even manipulation. These challenges severely limit transparency, responsiveness, and overall efficiency. This thesis addresses this business-critical issue by proposing the implementation of a Manufacturing Execution System (MES) to digitally transform production monitoring and reporting processes. Utilizing the Soft Systems Methodology (SSM), this study explores multiple stakeholder perspectives including production teams, supervisors, and management to define root causes and identify feasible solutions. The research incorporates qualitative insights through interviews and surveys, coupled with best practice analysis to design a context-specific MES framework. The outcome aims to enhance real-time data visibility, streamline workflows, and support data-driven decision-making, ultimately contributing to increased productivity and trust across operational levels.
Implementing Service Science Perspective with Adapting SOP as a Growth Strategy to Expand Market B2B in F&B Sector in Bandung Winda Lestari, Karin; Novani, Santi
Journal of World Science Vol. 2 No. 5 (2023): Journal of World Science
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jws.v2i5.289

Abstract

Law of the Republic of Indonesia No. 18 of 2008 concerning Waste Management states that waste management needs to be carried out in a comprehensive and integrated manner from upstream to downstream in order to have a positive impact on the economy, public health, and the environment. Garbage has become a big issue on a national scale without good rules and guidelines. The purpose of this study is to provide SOPs in a circular economy with a service science perspective as a growth strategy for NYAMPIH, a waste logistics management start-up. The object of research is food and beverage businesses in Bandung, such as coffee shops, restaurants, and hotels. This study uses a qualitative approach by observing and interviewing a total of 8 respondents who have the position of manager and business cleaning division. The primary data used is NYAMPIH operations with company documents and literature reviews as well as summaries and thoughts from various sources to support this research. The results of this study are that the F&B sector is still experiencing difficulties in managing its waste because there are no regulations or guidelines that can be implemented properly by the industry due to the limited authority given and no responsibility given from superiors, the waste management and selection processes are not supported by infrastructure now. This research has implications for creating a circular economy scheme for organic and non-organic waste that results in more sustainable economic growth.
BUSINESS STRATEGY ANALYSIS FOR PRIVATE HOSPITALS AMID A DIGITAL TRANSFORMATION (CASE STUDY OF RUMAH SAKIT MKK) Qurratuaini, Hanifa; Novani, Santi
Kompetensi (Competence : Journal of Management Studies) Vol 17, No 2 (2023): Oktober
Publisher : Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/kompetensi.v17i2.23928

Abstract

The purpose of this research is to investigate and analyze the current status of digital medical records in Rumah Sakit MKK and the readiness of healthcare professionals toward a digital transformation, to identify the challenges and barriers the hospital faces in digitizing its medical records and implementing a digital transformation, to evaluate the benefits and potential impact of digitizing medical records on Rumah Sakit MKK, and to provide recommendations and guidelines for other hospitals in Indonesia to successfully implement a digital transformation and improve their healthcare services. This study primarily employs qualitative methods to examine diverse viewpoints, pinpoint systemic challenges, and develop actionable remedies concerning the digital transformation of Rumah Sakit MKK. The primary methodology employed will be SSM (Soft System Methodology). The results showed that the current digital ecosystem combines physical and digital medical records, with the hospital still storing many physical medical records. The benefits of fully digitizing medical records in Rumah Sakit MKK are as streamlined processes, reduced expenses, improved operational efficiency, and stablished connectivity with Satusehat, a central government platform for digital medical records, thus complying with government regulations. The challenges faced by Rumah Sakit MKK in digitizing medical records is procurement challenge related to additional servers and PCs needed to support the digitization process, staff skillsets challenge related to the inadequate IT skills, particularly among older medical staff, and communication challenge to ensure that every stakeholders are aware of the transformation. The strategies defined to ensure a smooth digital transformation at Rumah Sakit MKK is facilitate the storage, management, and controlled access to medical records, involve key stakeholders, operate while following government regulations, guaranteeing data security, maintaining confidentiality, and adhering to healthcare standards, establish connectivity with Satusehat, a central government platform for digital medical records, encompass both physical and digital medical record storage, and constrained by government regulations, industry standards, technological advancements, and the imperative for interoperability within the healthcare sector.
Co-Creation of Collective Values: Nurturing Thriving Rural Entrepreneurship Asmit, Brilliant; Simatupang, Togar Mangihut; Rudito, Bambang; Novani, Santi
Indonesian Journal of Business and Entrepreneurship Vol. 10 No. 3 (2024): IJBE, Vol. 10 No. 3, September 2024
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.10.3.652

Abstract

Background: Collaboration plays a very important role in fostering a thriving entrepreneurial ecosystem, unlike rural areas, which have constraints compared to urban areas and require special efforts to accelerate their economies.Purpose: This paper aims to explore how actors collaborate to create a prosperous entrepreneurial ecosystem in rural areas.Design/methodology/approach: We conducted a case study of Koto Mesjid Village, Indonesia, which involved collaboration between academics, government, business, and the community. Our research method involved content analysis of recorded academic reports regarding the case, using a systematic coding technique based on fundamental categories identified through a proposed model. The aim is to elucidate the relational dynamics among the ecosystem's actors, values, co-creation, and objectives.Findings/result: Our findings highlight the exchange of resources between the actors produced value that reformed the condition of rural entrepreneurial ecosystem. Collaboration led to densification and diversification of the ecosystem's resources, which in turn allowed its actors to discover new opportunities and increase their success in exploiting them. Conclusion: Building networks has the critical role to exchange knowledge in nurturing rural entrepreneurship. Policy makers can facilitate such networks to develop villages and promote regional economic growth.Originality/value: This study contributes to the conversation of service-dominant logic in the regional economic context by demonstrating that the co-creation of collective values is achievable and crucial for developing a thriving rural entrepreneurial ecosystem. Keywords: entrepreneurial ecosystem, service-dominant logic, value co-creation, regional development, rural
Design Build Competition Strategy to Improve Project Execution in PT Kilang Pertamina International Mulyadi, Hendrikawan; Novani, Santi
Indonesian Journal of Multidisciplinary Science Vol. 2 No. 9 (2023): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v2i9.540

Abstract

PT KPI is the refining & petrochemical sub-holding company of PT Pertamina (Persero) that acts as a strategic holding company. PT KPI makes investments and runs Pertamina’s businesses in refining oil and gas and other materials to make high-value fuel, lubricant, petrochemical, and pharmaceutical products. Based on PT. KPI experiences, offently projects suffer delays and cost overruns which affect the quality of the project. This study aimed to evaluate the project execution strategy Design Build Competition (DBC) as strategy to improve project execution. This study starts with the identification of the issue, followed by data collection which covers primary and secondary data, after that the series of data were analyzed using Analytical Hierarchy Process (AHP).  The results showed that DBC strategy is the solution for PT. KPI to improve the execution of the project mainly in terms of duration and quality. The conclusion and recommendation of the study are that in order successfully executed DBC, PT. KPI should engage several strategic decisions which include organizational restructuring, resource allocation, and stakeholder management.
Decision Analysis of Abandonment and Site Retirement for Sand Plant Facilities Gathering Station Tinamtu, Ali Rekso; Novani, Santi
Indonesian Journal of Multidisciplinary Science Vol. 2 No. 9 (2023): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v2i9.556

Abstract

Aging infrastructure can pose risks to safety, environmental impact, and production efficiency. Therefore, PERTAMINA has implemented a comprehensive maintenance and inspection program for its oil and gas infrastructure in the Rokan Block. The company regularly inspects and tests its equipment to detect any potential issues and ensure that it is in a safe working condition. PERTAMINA also invests in the upgrade and replacement of aging infrastructure components to improve production efficiency and reduce environmental impact. The purpose of the study is to provide light on how sand plant facilities gathering station abandonment and site retirement decisions are made. A cross-sectional survey with a quantitative approach was employed as the research design for this study, and data were gathered from both primary and secondary sources. Based on the preliminary results of Simple Multiple Attribute Rating Technique (SMART) exercises, which were conducted to compare the benefits and drawbacks of each alternative, it was determined that alternative 2—disassembled and put in temporary storage as scrap—was the most appealing choice.
Analytical Hierarchy Process (AHP) Model Feedstock Selection on Producing the Sustainable Aviation Fuel Prayitno, Prayitno; Novani, Santi; Fikri, Dimas R. A.
Indonesian Journal of Multidisciplinary Science Vol. 2 No. 9 (2023): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v2i9.557

Abstract

Global energy business is shifting towards more sustainable alternatives fuels due to climate change issue. Countries, companies, and associations start to adopt energy sources with less emission and carbon footprints in their business portfolio, including the introduction of Sustainable Aviation Fuel (SAF) in the aviation industry. Indonesia had created regulation in SAF utilization as blend component in Jet Fuel by the Energy & Mineral Resources Ministry Regulation No.12/2015: 2% (2016), 3% (2020) and 5% (2025). Considering the projected domestic demand of Jet Fuel 6.730.000 KL in 2030, requirement of SAF in Indonesia will reach 337.000 KL. In the contrary, there is no current SAF production in Indonesia despite of its potential feedstock for SAF such as Crude Palm Oil (CPO) Refined Bleached Deodorized Palm Kernel Oil (RBDPKO), or Used Coking Oil (UCO). The research analyzed the business aspect of SAF product development, especially bio-feedstock selection. This paper selected the most optimum feedstock for SAF by Analytical Hierarchy Process (AHP) method with 5 selection criterias: feedstock availability, feedstock price, required capital expenditure (CAPEX), profitability and SAF marketability. A base scenario of “highly regulated and fastly adopted SAF” is selected as the reference of developing the strategy. This scenario is indicated by early warning signs such as establishment of GHG emission reduction framework, establishment of incentives framework and high SAF demand from airlines.
Decision Analysis of Offshore Channel Maintenance Dredging in PT. PQR Gangga, Rahadhian Adhitya; Novani, Santi
Indonesian Journal of Multidisciplinary Science Vol. 2 No. 10 (2023): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v2i10.587

Abstract

The offshore channel maintenance dredging completion date, which was performed by PT. ABC (PT. PQR’s contractor) using crane barge XYZ, was delayed to 19 May 2023 (43.4 days delayed). Two main problem were identified using Kepner Tregoe Situation Analysis (KT-SA) based on the company data processing and one most main contributing problem (lack of daily sediment production; the initial plan was 1500 m3/day) then be analyzed using Kepner Tregoe Problem Analysis (KT-PA) and the root cause was constructed using cause-map with brainstorming method included in the process between author and some of PT. ABC dredging crew in crane barge XYZ. Substitute, Combine, Adapt, Modify, Put on another use, Eliminate, Rearrange (SCAMPER) technique then be brought in the brainstorming session with PT. ABC dredging crew on crane barge ABC to bring alternative solutions for the root cause of the problem. Furthermore, the SCAMPER result be brought to brainstorming with PT. PQR dredging operation assistant manager, as the problem holder and matter expert, and filtered to three most possible alternative solutions. These three most possible solutions then examined using Simple Multiple Attribute Rating Technique (SMART) method with eight stages were performed. The criteria used in this method are offshore channel dredging project cost, offshore channel dredging project schedule, coordination with other entity, and permit to work (PTW) & derogation. The objectives of this research are knowing what factors affecting the dredging project in PT. PQR offshore channel case and the alternative solution to be brought in the next offshore channel maintenance dredging.
Co-Authors Aprilian, Adho Kurnia Lefitra Arafat, Yaumal Aziziah, Syarifah Rena Iftitan Bambang Rudito Brilliane, Citra Septi Brilliant Asmit Budi, Adi Asmariadi Budiaji, Lukman Christina Wirawan Darusulistyo, Sidik Dermawan Wibisono Dhanan Sarwo Utomo Fakhruddin, Muhammad Rifqi Farhana, Adinda Fikri, Dimas R. A. Gangga, Rahadhian Adhitya Grisna Anggadwita H Putri, Afisindika Fadhilah Harimukti Wandebori Harmen, Feri Hidetsugu Morimoto, Hidetsugu I Gusti Agung Ayu Dianintha Andari Josse, Josse carnoven Leo Aldianto Mairudi, Mairudi Manahan Siallagan Mulyadi, Hendrikawan Nurdayat, Ilham Fadhil Prayitno Prayitno Qurratuaini, Hanifa Rabbani, Ghazali Akmal Rahmawati, Fauziyah Sandhika, Aris Santi Agustina Manalu Sapoetra, Tri Djaka Shofiyyah, Yasmin Singh, Hariom Kumar Susan Oktiwidya Ananda Takeshi Arai Tinamtu, Ali Rekso Togar M Simatupang Triani , Rini Tutik Inayati Utomo Sarjono Putro Wibisono, Akbar Winda Lestari, Karin Yuki Tsuruya, Yuki Zahra, Nadia Alifya