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All Journal KOMUNIKE: Jurnal Komunikasi Penyiaran Islam Briliant: Jurnal Riset dan Konseptual Al-Idarah: Jurnal Manajemen dan Administrasi Islam Al-I´lam: Jurnal Komunikasi dan Penyiaran Islam JURNAL EDUCATION AND DEVELOPMENT AT-TURAS: Jurnal Studi Keislaman El-Furqania : Jurnal Ushuluddin dan Ilmu-Ilmu Keislaman Asy-Syariah Proceedings of International Conference on Da'wa and Communication Proceedings of Annual Conference for Muslim Scholars Bidayatuna: Jurnal Pendidikan Guru Mandrasah Ibtidaiyah Jurnal Askopis Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmu Komunikasi Jurnal Islam Nusantara Moderasi : Journal of Islamic Studies At-Tahdzib: Jurnal Studi Islam dan Muamalah Hidmah : Jurnal Penelitian dan Pengabdian Masyarakat Lingua Technica: Journal of Digital Literary Studies Jurnal Ilmiah Syi'ar Lingua Technica: Journal of Digital Literary Studies Kitabaca : Journal of Islamic Studies Al Qodiri: Jurnal Pendidikan, Sosial dan Keagamaan Indonesian Journal of Applied Community Research WASILATUNA: JURNAL KOMUNIKASI DAN PENYIARAN ISLAM Prosiding SENALA (Seminar Nasional Linguistik Indonesia)
Farhan Farhan
Nurul Jadid University Of Probolinggo
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Big Data and the Transformation of Media Literacy: Linguistic Insights into Digital Communication Practices Farhan; Mualim Wijaya
Prosiding SENALA (Seminar Nasional Linguistik Indonesia) Vol. 1 (2024): Linguistik Indonesia dalam Lanskap Teknologi Digital
Publisher : Prodi Linguistik Indonesia UPN "Veteran" Jawa Timur

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Abstract

 The digital revolution has reshaped how media is produced, consumed, and interpreted, presenting new challenges and opportunities for media literacy. In the era of Big Data, vast amounts of linguistic and multimodal data are generated through social media platforms, news portals, and online interactions.  This study investigates how Big Data transforms media literacy by analyzing digital communication practices from a linguistic perspective.  Drawing upon large-scale corpora of online discourse, the research employs computational and discourse-analytic methods to explore patterns of language use, misinformation, and participatory communication. Results reveal how Big Data enhances the capacity to detect narrative framing, identify misinformation, and understand audience engagement. At the same time, ethical concerns regarding privacy, data bias, and algorithmic influence raise critical questions about equitable access to digital knowledge. The findings suggest that media literacy, when supported by Big Data analytics, transcends traditional critical reading skills and evolves into a dynamic competence that integrates linguistic analysis, critical thinking, and digital ethics.  This transformation has significant implications for education, public discourse, and democratic participation in an increasingly datafied world.
Co-Authors Ach. Zahri N.A Ali Ba’aly Alif Rahman Ardiyansah Aziah Aziah Bashori Alwi Dian Hidayatullah Farchani Faidatul Jannah Faisul Islamiyah Faiz Faiz Faiz Faiz Firman Wahyuda Khazri bin Osman Mahfudz Mahfudz Mega Fatimah Rosana Moch Farid Nuruz Zaman Mochammad Farid Nuruz Zaman Mualim Wijaya Mualim Wijaya Mualim Wijaya Muhammad Fajar Danuarta Muhammad Yahya Najihah Abd Wahid Najihah Abd Wahid Novian Ramadhan Dwiharta romadlany, zakiyah Rustam Supriyanto Saifillah, Muhammad Solihin, Mochammad Alih Ulum, Mohammad Bahrul Zulfa Ihlas Mubaroq Zulfa Nouruz Zaman L Malik