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Journal : Journal of Community Development

Pelatihan Microsoft Word Dasar Untuk Perangkat Desa Gelang Kecamatan Sumber Baru Kabupaten Jember Ginanjar Abdurrahman
Journal of Community Development Vol. 1 No. 2 (2021): April
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1025.497 KB) | DOI: 10.47134/comdev.v1i2.7

Abstract

In community service, especially village administration, ideally, village officials have essential Microsoft word competencies. However, from the report from the village apparatus of Gelang, only one person who mastered the basic Microsoft word was not comprehensive. Basic Microsoft word skills are considered necessary by the village apparatus of Gelang. This material chose because this material has not been mastered and deemed to be most often needed to handle the Gelang village office's administration, so it is necessary to hold basic Microsoft word training activities for the village apparatus of Gelang. This activity was born on September 7, 2016, introducing the presenter followed by a pre-test to determine the participants' initial abilities. After that, the presentation of material about basic Microsoft word accompanied by mentoring, practice, discussion and ended with a post-test continued with the material's production. The activity evaluation data shows that the participant's post-test scores' lowest score wa perfect compared to the participant's pre-test scores. The lowest score for the participant's post-test was 75, and the highest score for the participant was 90 compared to the pre-test score with the highest score only reaching 60/ Thus, it can say that there was a significant increase in the score.
Pelatihan Pemanfaatan ICT Untuk Industri Rumahan Kecamatan Kendit Kabupaten Situbondo Ginanjar Abdurrahman
Journal of Community Development Vol. 1 No. 2 (2021): April
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (991.828 KB) | DOI: 10.47134/comdev.v1i2.8

Abstract

Kendit is one of the districts in the Situbondo regency. Based on observation, technological literacy of the community need to be improved. ICT is currently very much needed, especially for the home industry. To increase technological literacy, it is necessary to provide ICT Utilization Training for the community, especially for the home industry, to facilitate production and promotion. To carry out ICT Training, of course, facilities needed. The survey determined that SMK Negeri 1 Panji was the place for training activities because this institute had adequate computer laboratory facilities, both from the number of computers and internet connections. This activity was held on 22-23 November 2017. On the first day, it started with introducing the presenters, followed by giving pretest questions to measure the participants' initial knowledge. After the pretest carried out, then the presentation of material on the introduction of ICT in general, the introduction of ICT for the Home Industry, searching for information using the internet, and calculating production costs and selling prices. On the second day, there was an explanation and discussion about marketing products using social media, correspondence, creating business profiles, making promotional slides with PowerPoint, and ending a posttest. From the activity evaluation data, the lowest posttest score of the participants, it is 71, and the highest score of participants is over 90, as many as two people. When compared with the value at the pretest with the highest score of only 76, it can say that there was a significant increase in the value
Branding Produk Sebagai Solusi UMKM di Masa Pandemi Abdurrahman, Ginanjar; Wahanggara, Victor
Journal of Community Development Vol. 2 No. 1 (2021): October
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (373.008 KB) | DOI: 10.47134/comdev.v2i1.26

Abstract

One of the major threats in today's economic world is Corona Virus Disease 2019 (Covid-19). With this virus, of course, has a big impact and becomes an obstacle to various sectors of the Indonesian economy, especially MSMEs. Product branding is a solution for MSMEs to have economic resilience during the Covid-19 Pandemic. Based on the problems faced by partners, the solution proposed in the PKM Stimulus this time is to provide additional insight to partners (MSMEs) about product branding, so that it is hoped that MSMEs are easy to market products, right in ordering, easy to recognize, and loyal customers. The solutions provided are activities that provide knowledge and insight for MSMEs in knowing and understanding product branding as a solution for MSMEs, especially during the Covid-19 pandemic, so that MSMEs can survive the Covid-19 Pandemic. Participants participated in this activity enthusiastically. The event began with registration, followed by reading the curriculum vitae. Then the speaker gave a presentation on Product Branding for 30 minutes, followed by a discussion with the participants. After 2 question sessions, there were still those who wanted to ask questions, so there was another question session opening by giving the opportunity to 2 questioners. So that it can be indicated that the socialization participants welcomed the training activities positively.
Sosialisasi Strategi Branding Produk Untuk IMK Binaan PDNA Kabupaten Sorong Abdurrahman, Ginanjar; Zakiyyah, Amalina Maryam; Umilasari, Reni; Sahiruddin, Sahiruddin
Journal of Community Development Vol. 3 No. 2 (2022): December
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/comdev.v3i2.79

Abstract

Corona Virus Disease (Covid-19) began to enter Indonesia in March 2020. The spread of this virus was massive in July with the highest case on July 15, 2021. So far, cases have started to decline because the discipline of health protocols has begun to be applied, and most Indonesians have received the Covid-19 vaccine. The growth of Covid-19 had a major impact and became an obstacle to Indonesia's economic growth, especially the Micro and Small Industry (MSI). According to the Asian Development Bank (ADB) there are 50% of Small and Medium Industries went bankrupt due to Covid-19 because turnover has decreased by 40% - 70%. In the Covid-19 pandemic situation, Product Branding can be offered to MSI as one of the solutions to problems to achieve economic resilience. The Community Partnership Program is expected to be able to contribute to solving the problems faced by IMK in Sorong, namely "competitor constraints" and "marketing constraints". In relation to competitor constraints and marketing constraints, MSI is expected to be able to market products easily and be able to compete. For this reason, product branding insight is needed. In this case, MSI actors need to be equipped with product branding insights, so that they can sell their products easily, precisely in booking, easy to recognize their products, and customer loyalty. For this reason, product branding skills need to be socialized to improve the quality of MSI Actors' Human Resources. Based on evaluation results, in general the initial knowledge related to product branding is good, with the lowest score for the pretest 54 and the highest score being 70. Meanwhile, in the posttest score there was a significant increase in the value, with the lowest score being 73 and the highest score reaching 95.