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All Journal International Journal of Social Science and Business Mimbar Ilmu Jurnal Kepariwisataan dan Hospitalitas Journal of a Sustainable Global South Udayana Journal of Social Sciences and Humanities (UJoSSH) Journal of Business on Hospitality and Tourism Asian Journal of Management, Entrepreneurship and Social Science
Anak Agung Putri Sri
Universitas Udayana
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FACTORS THAT DETERMINE BUYING INTERESTS OF FOREIGN TOURISTS IN CHOOSING ACCOMMODATIONS IN TEGALLALANG VILLAGE, GIANYAR , BALI Sari, Ni Putu Ratna; Sri, Anak Agung Putri
Journal of Business on Hospitality and Tourism Vol. 6 No. 1 (2020): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v6i1.190

Abstract

A number of accommodations are available in Tegallalang Village, because of its location that is close to central Ubud. Along with the increase in foreign tourist arrivals, then this study aims to analyze the factors that determine the interest of foreign tourists in the selection of accommodation in the village of Tegallalang, Gianyar Bali. This study used 50 respondents with accidental sampling technique. Data will be analyzed by factor analysis. The results showed characteristics of tourists who stay at accommodation in Tegallalang Village were dominant  Australian citizenship 18%, Length of their stay is 3-7 days (72%),  based on age in  26-30 years old  (36%). Characteristics based on occupation dominant as employed (48%) and purpose of visit for leisure (58%). Tourists choose villa for 68% as a place to stay, this is because the villa is more privacy than others. The factors that influence the buying interest of foreign tourists in choosing accommodation are the first is the factor of room quality, the second is the location factor, the third is the price factor and the fourth is accommodation security factor. The dominant factor that determines it is the room quality factorThe next research that will be conducted in the future is guest satisfaction toward accommodation in Tegallalang Village is highly expected.
Co-Authors AA Gde Raka Dalem Agung Sri Sulistyawati Anak Agung Gde Raka Dalem Anak Agung Gede Agung Basilius Redan Werang Fanny Maharani Suarka Gusti Putrayasa I Gede Jesika Labindao I Gusti Ngurah Widyatmaja I Komang Yudi Kharismayana I Putu Surya Partha Wijaya Ida Ayu Eka Trisna Putri Kadek Dian Warini Komang Agus Pranata Mahanani Yoganindya Muriawan Putra, Agus Ni Made Dwi Parwati Ni Putu Krisnadevi Ni Putu Ratna Sari Ni Putu Ratna Sari Ratna Sari NP. Ratna Sari Nyoman Ani Trisna Dewi Pratiwi, Ni Made Citra Putu Ratih Pertiwi Silvia Sevtiani Tessa Marta Andari