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All Journal Indonesian Community Service and Empowerment Journal (IComSE) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Impresi Indonesia Jurnal Ilmiah Teknik Informatika dan Komunikasi Jurnal Ilmiah Manajemen Dan Kewirausahaan
Eddy Soeryanto Soegoto
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Law, Crime, Criminology & Criminal Justice Social Sciences

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PERANCANGAN VIDEO PROMOSI PRODUK PUSAT PENELITIAN TEH DAN KINA (PPTK) GAMBUNG Adityo Baskoro Hardoyo; Deni Albar; Muthia Shafika Haq; Eddy Soeryanto Soegoto; Lia Warlina; Irwan Tarmawan; Mari Maryati
Indonesian Community Service and Empowerment Journal (IComSE) Vol 3 No 2 (2022): Indonesian Community Service and Empowerment Journal (IComSE)
Publisher : Divisi Pengabdian dan Pemberdayaan Masyarakat (DP2M) UNIKOM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/icomse.v3i2.7499

Abstract

Fakultas Desain Universitas Komputer Indonesia yang telah bekerjasama dengan Puat Penelitian Teh dan Kina (PPTK) melaksanakan pelayanan kepada masyarakat berupa perancangan/ pembuatan iklan video. Metode pelaksanaan kegiatan pengabdian pada masyarakat ini dilakukan dengan beberapa cara baik bertemu langsung dengan pihak PPTK, maupun diskusi secara online. Adapun metode yang digunakan dalam pembuatan video adalah dengan metode langsung berupa Design Thinking yaitu mitra diajak berperan serta sebagai klien. Video Iklan Produk PPTK Gambung ini telah di upload ke Youtube pada tanggal 9 Februari 2022 dengan dengan judul “Gamboeng White Tea Baik bagi Menjaga Kesehatan dan Kecantikan Wanita” dengan link https://youtu.be/vAcjEw9xeeo. Video yang telah dirancang ini sejalan dengan penelitian tentang white tea yang menyatakan bahwa produk ini perlu didorong untuk komersialisasi dengan melakukan promosi yang tepat sasaran.
DYNAMICS OF GROWTH AND INEQUALITY E-COMMERCE ADOPTION: A SECTORAL ANALYSIS OF DIGITAL ENTREPRENEURSHIP IN INDONESIA Cut Dinda Sara; Eddy Soeryanto Soegoto; Rahma Wahdiniwaty
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 12 (2025): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i12.1557

Abstract

This study aims to analyze the disparity in e-commerce adoption by entrepreneurs across Indonesia. Using quantitative descriptive methods, this study processed secondary data sourced from the E-Commerce Statistics report from the Central Statistics Agency (BPS). The results show significant differences in the use of digital technology across regions. Java Island recorded the highest digital adoption rate, supported by established infrastructure. Conversely, eastern Indonesia, such as Papua, showed the lowest adoption rate due to internet access and logistical constraints. These findings emphasize the importance of equitable digital ecosystems to support the sustainability of entrepreneurship across Indonesia.
Evaluasi Keberhasilan Sistem Informasi Manajemen Rumah Sakit (SIMRS) dengan Model DeLone & McLean Randy Hermawan; Aditya Rifandi Zaenudin; Eddy Soeryanto Soegoto; Irfan Dwiguna Sumitra; Adam Mukharil Bachtiar
Jurnal Impresi Indonesia Vol. 5 No. 2 (2026): Jurnal Impresi Indonesia
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v5i2.7485

Abstract

Sistem Informasi Manajemen Rumah Sakit (SIMRS) merupakan komponen penting dalam meningkatkan kualitas pelayanan kesehatan melalui efisiensi pengelolaan data, kecepatan layanan, dan akurasi informasi. Penelitian ini bertujuan mengevaluasi keberhasilan SIMRS menggunakan model DeLone & McLean yang mencakup enam dimensi utama: kualitas sistem, kualitas informasi, kualitas layanan, penggunaan sistem, kepuasan pengguna, dan manfaat bersih. Penelitian dilakukan menggunakan pendekatan kuantitatif dengan metode survei pada tenaga kesehatan dan staf administrasi di salah satu rumah sakit swasta yang telah mengimplementasikan SIMRS secara menyeluruh. Sebanyak 120 responden terlibat dalam penelitian ini yang dipilih melalui teknik purposive sampling. Data dianalisis menggunakan statistik deskriptif dan regresi linier berganda untuk melihat pengaruh antarvariabel. Hasil penelitian menunjukkan bahwa kualitas sistem, kualitas informasi, serta kualitas layanan berpengaruh signifikan terhadap penggunaan dan kepuasan pengguna dengan nilai koefisien regresi masing-masing ? = 0.312 (p=0.001), ? = 0.298 (p=0.004), dan ? = 0.275 (p=0.006). Penggunaan sistem dan kepuasan pengguna terbukti meningkatkan manfaat bersih berupa efisiensi kerja, pengurangan kesalahan pencatatan, dan percepatan proses pelayanan dengan kontribusi ? = 0.355 (p=0.002) dan ? = 0.332 (p=0.003). Temuan ini menegaskan bahwa keberhasilan SIMRS sangat bergantung pada kualitas teknologi serta penerimaan pengguna. Penelitian ini memberikan rekomendasi untuk peningkatan sistem melalui pelatihan berkala, optimalisasi infrastruktur, dan pengembangan fitur yang lebih responsif terhadap kebutuhan rumah sakit. Implikasi bagi manajemen rumah sakit mencakup perlunya alokasi anggaran yang memadai untuk maintenance sistem, pengembangan program pelatihan berkelanjutan, dan pembentukan tim IT yang responsif. Bagi pembuat kebijakan, temuan ini menyarankan perlunya standardisasi SIMRS nasional dan penyediaan insentif bagi rumah sakit yang berhasil mengimplementasikan SIMRS secara optimal.
Transformasi Digital UMKM melalui Pemanfaatan Artificial Intelligence dalam Meningkatkan Daya Saing Bisnis di Era Ekonomi Digital Erwin Maulana Abdul Kadir; Eddy Soeryanto Soegoto; Rahma Wahdiniwaty; Irfan Dwiguna Sumitra
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 6 No. 1 (2026): Maret : Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juitik.v6i1.2085

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in the national economy; however, they continue to face various challenges in enhancing their competitiveness in the digital economy era. Technological advancements, particularly Artificial Intelligence (AI), create new opportunities for MSMEs to undertake digital transformation in a more effective and sustainable manner. This study aims to analyze the role of Artificial Intelligence utilization in supporting the digital transformation of MSMEs and its impact on improving business competitiveness.This research employs an approach tailored to the characteristics of MSMEs, with data collected from MSME actors who have begun adopting digital technologies in their business activities. The results indicate that the utilization of Artificial Intelligence contributes to improved operational efficiency, higher-quality decision-making, and enhanced capability of MSMEs to respond to market needs more quickly and accurately. Furthermore, AI encourages business model innovation and strengthens the competitive position of MSMEs amid digital economic competition. The study concludes that Artificial Intelligence can serve as a key strategy in the digital transformation of MSMEs to sustainably enhance business competitiveness.
Transformasi Digital Native menjadi Wirausahawan Digital: Determinan Niat Berwirausaha Generasi Z Andressa Noviar Azhari; Eddy Soeryanto Soegoto; Rahma Wahdiniwaty
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 5 No. 2 (2026): Mei: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v5i2.6760

Abstract

This study aims to analyze the factors influencing entrepreneurial intention and capability among Generation Z in addressing the challenges of educated unemployment, technological disruption, and the dynamics of the digital economy. The research employs a systematic literature review approach by examining scholarly articles published between 2020 and 2025 retrieved from reputable academic databases. Literature selection was conducted based on inclusion and exclusion criteria emphasizing relevance to the determinants of Generation Z’s entrepreneurial intention and methodological rigor. The synthesis results indicate that entrepreneurship education, family support, self-efficacy, and digital literacy are key factors that significantly influence entrepreneurial intention and capacity. Entrepreneurship education emerges as the most dominant predictor, particularly when combined with practice-based learning. Family support strengthens self-confidence and entrepreneurial orientation. Self-efficacy acts as a mediator between entrepreneurial knowledge and entrepreneurial intention, while digital literacy enhances technical readiness to leverage technology for business development.Overall, fostering entrepreneurship among Generation Z requires a holistic approach that integrates educational, psychological, digital competency, and environmental support aspects to encourage consistent and sustainable entrepreneurial activities.
Co-Authors Adam Mukharil Bachtiar Aditya Rifandi Zaenudin Adityo Baskoro Hardoyo Andressa Noviar Azhari Cut Dinda Sara Deni Albar Erwin Maulana Abdul Kadir Irfan Dwiguna Sumitra Lia Warlina Mari Maryati Muthia Shafika Haq Rahma Wahdiniwaty Randy Hermawan Tarmawan, Irwan