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Journal : Jurnal Manajemen dan Agribisnis

MULTI-SECTOR PARTNERSHIPS FOR SUSTAINABLE BUSINESS DEVELOPMENT: LESSONS LEARNED FROM ROUND TABLE INDONESIA Huub Mudde; R. Dikky Indrawan; Idqan Fahmi
Jurnal Manajemen & Agribisnis Vol. 9 No. 2 (2012): Vol. 9 No. Edisi Khusus Juni 2012
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (656.839 KB) | DOI: 10.17358/jma.9.2.7-18

Abstract

Over a period of three years, Bogor Agricultural University/Institut Pertanian Bogor (IPB) and Maastricht School of Management (MsM) have been executing the multi-annual project Round Table Indonesia, www.roundtableindonesia.net. This project aimed at contributing to the improvement of a sustainable business and investment climate in the Indonesian agricultural sector, by strengthening the knowledge capacity, formulating concrete investment opportunities, and facilitating partnerships. As a result, IPB and MsM have developed courses on sustainable business development and facilitated business projects in poultry, mangosteen, palm oil, shrimps, and tourism. All projects are based on in-depth value chain analyses and roundtable meetings with key stakeholders of government, private sector, academia, and civil society. Linking education and applied research with business development will lead to a stronger and more sustainable Indonesian agricultural sector, being of crucial importance for the Indonesian development as a whole.Keywords: Round Table Indonesia, Sustainable Business Development, Value Chain, Agricultural Sector, IPB, MSM
Indonesian Coffee in The Global Value Chain: The Comparison of Global Partnership Sustainability Standards Implementation Achmad Fadillah; Dikky Indrawan; Noer Azam Achsani
Jurnal Manajemen & Agribisnis Vol. 16 No. 2 (2019): JMA Vol. 16 No. 2, July 2019
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1551.308 KB) | DOI: 10.17358/jma.16.2.191

Abstract

Global partnerships based on sustainability standards compiled by international NGOs are needed to achieve social, economic and environmentally sustainable development, as well as to deal with global uncertainty in trade and business of agricultural commodities, including coffee in Indonesia. This paper aims to compare the implementation of global partnership standards in coffee between Indonesia and other producer countries. The Study focused on sustainable standard-compliant in coffee such as 4C and Organic certification standards. Trade and sustainability map tools were described. The findings demonstrate that there were only 8 percent and 9 percent of the Indonesian coffee area certified by 4C and Organic, respectively. Indonesia placed at number fourth of 4C implementation in the worldwide after Brazil, Colombia, and Viet Nam. Indonesia is also placed at number fourth of Organic implementation in the worldwide after Mexico, Ethiopia, and Peru. To compete in the potential market, Indonesia’s commitment to implement sustainable standard-compliant in coffee is needed. Therefore, Indonesia has to increase the coverage of sustainability standards certified area to meet the global market demand. The government also should implement the right policies and programs to enhance the sustainability compliance of national coffee stakeholders.Keywords: coffee, global trade partnership, sustainability standards, global value chain
HOW TO COMMUNICATE LIVESTOCK HAZARD? AN APPROACH TO IMPROVE FARMERS’ RISK PREPAREDNESS Roni Jayawinangun; Dikky Indrawan; Deddy Cahyadi Sutarman
Jurnal Manajemen & Agribisnis Vol. 16 No. 3 (2019): JMA Vol. 16 No. 3, November 2019
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (597.612 KB) | DOI: 10.17358/jma.16.3.165

Abstract

Poultry industry is faced with a relatively high risk especially for small scale poultry farmers. Therefore, preparedness is needed to deal with risks. Communication in poultry is s essential. Its shown by one of the strategies of national preparedness for facing influenza pandemic, namely communication, information, and education (risk communication). Communication can improve the level of knowledge of farmers. The perceived needs of farmers that emerged include knowledge for a broader implementation of essential biosecurity. This paper aims to find out the standard form of small scale farmers communication with stakeholder and the impact of communication to improve farmers' risk preparedness. The selection of respondents used convineince sampling techniques to 33 farmers. Data analysis used descriptive analysis to found preparedness and communication that is done to reduce hazards. This study found that access communication farmers are Technical Support and Nucleus with two communication approaches, such as technical guidance and personal explanation. The contents of the communication consist of poultry health management, productivity, medicine, biosecurity, cleanliness the cage, and good farming practice. In general, small-scale farmers' preparedness activities in the Bogor district are limited to cleaning the cage regularly and cleaning cage after harvesting. Farmer with more communication activities has a positive impact on preparedness to face risks, especially related to restricting cage access, awareness of cage hygiene, and vaccination. Keywords: preparedness, hazard, livestock, communication
A PUSH AND PULL INTERVENTION TO CONTROL AVIAN INFLUENZA: A LESSON LEARNED FROM THE WESTERN JAVA POULTRY SECTOR Dikky Indrawan; Arjan Stegeman; Arief Daryanto; Henk Hogeveen
Jurnal Manajemen & Agribisnis Vol. 16 No. 3 (2019): JMA Vol. 16 No. 3, November 2019
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1250.36 KB) | DOI: 10.17358/jma.16.3.179

Abstract

HPAI H5N1 is considered endemic in Indonesian poultry and poses a major challenge to animal and human health authorities. The complex structure of the Indonesian poultry meat value chain is an important reason for the limited efficacy of HPAI control in Indonesia so far. The paper objective is to describe how to implement a push-and-pull strategy in the poultry supply chain to control HPAI infection in Western Java. More specifically, this study investigates the poultry value chain in Western Java in relation to consumers’ behavior and governance of the value chain. Implementation of biosecurity and HPAI control measures was strongly related to the governance structure of the chain, with interactions that accentuating the risk of HPAI. In conclusion, a push strategy, as an incentive mechanism, should be designed in such a way that it pays attention to the interactions between actors in a value chain and their impact on introduction and transmission of disease. Moreover, a pull strategy as an incentive mechanism for consumers forcing producers to improve their production environment into higher levels of biosecurity is expected to be less effective than a push strategy targeting producers. Keywords: avian influenza, biosecurity, consumer preferences, willingness to pay, a push and pull strategy
DYNAMICS OF CATTLE FATTENING INDUSTRY IN INDONESIA Giyono; Arief Daryanto; Dikky Indrawan
Jurnal Manajemen & Agribisnis Vol. 17 No. 3 (2020): JMA Vol. 17 No. 3, November 2020
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.17.3.274

Abstract

The cattle fattening industry faces challenges from external factors, especially macroeconomic conditions and industry challenges with the increasing beef substitution imports to replace fresh beef. This research aimed to analyze the dynamics of cattle fattening industry in Indonesia. Porter's Five Forces analysis was conducted to see the mapping of competitions in the cattle fattening industry. PESTEL analysis was conducted to see external factors that affected live cattle imports in Indonesia. Cointegration and Error Correction Model analysis was conducted to see important and influencing factors of live cattle imports in Indonesia as the dependent variables and exchange rates, Gross Domestic Product, beef imports, beef offal imports and buffalo meat imports as the independent variables. This research used time series data based on the 2011-2019 data obtained from the Central Statistics Agency, the Ministry of Agriculture and Bank Indonesia. The results of Porter's Five Forces analysis showed high competition in the cattle fattening industry with the threat of substitute products, which was the factor that fully needed a response with the right strategy by the cattle fattening industry. The results of PESTEL analysis showed that external factors had a high effect on the cattle fattening industry, with the most important things that needed to be considered based on conditions, influences on the industry and level of importance including the factors of the development of animal feed technology, exchange rate fluctuation and national economic growth. The results of the Cointegration and Error Correction Model analysis showed that the factors that were important and affected live cattle imports in Indonesia included exchange rates, beef imports and buffalo meat imports. Keywords: beef, buffalo meat, error correction model, exchange rate, live cattle
Inclusive Business Models in Coffee Value Chain: Comparing Practical Evidence Between East Java and North Sumatera Heti Mulyati; Dikky Indrawan
Jurnal Manajemen & Agribisnis Vol. 18 No. 2 (2021): JMA Vol. 18 No. 2, July 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.2.122

Abstract

This paper explores inclusive business practices by focusing on the relationship between investments for-profit and social impact for small-scale farmers. Value chain mapping was used and combined with business model canvas to enable fact-finding and linkage between profit-taking action and social impact in the coffee value chain. The study was performed in two regions: East Java and North Sumatra. The study interviewed 72 farmers from Bondowoso District, East Java, and 30 farmers from Mandailing Natal District, North Sumatra. The qualitative analysis revealed the role of local organization networks in supporting the extension and improving performance in value chain governance. The organization networks supported social issues and provided access to diverse resources and environments for companies to build commitments. Furthermore, the business model canvas modeled value propositions that were practically tackling the dimensions of profit and social impact to the organization's context. The coffee value chains in both regions were differ based on key features and elements of small farmers' inclusion in the coffee value chain. The findings show that the coffee business model in Mandailing Natal encouraged smallholder farmer inclusion better than in Bondowoso. Therefore, the study implies that a shifting from profit into social initiatives in inclusive business is needed. This study provides practical evidence of business model canvas in the coffee value chain cases, showing how to develop a mission social innovation in a profit organization. Keywords: inclusive business models, business model canvas, value chain, coffee
Why Costumers Have The Intention to Repurchase at Coffee Shops in Bogor? Explaining The Role of Social Media Marketing, Dining Atmosphere, and Relationship Marketing Alim Setiawan; Caesavela Almas; Dikky Indrawan
Jurnal Manajemen & Agribisnis Vol. 18 No. 3 (2021): JMA Vol. 18 No. 3, November 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.3.252

Abstract

This study aims to determine the impact of relationship marketing, social media marketing, and dining atmosphere on customer trust and repurchase intention. This study was conducted by surveying 407 customers who frequently visited Ngopi Doeloe, Popolo Coffee, Ranin Coffee House, Starbucks Coffee, Jco Donuts & Coffee, and The Coffee Bean & Tea Leaf, and Structural Equation Model (SEM) was used to test the research hypotheses. The findings supported the hypotheses that relationship marketing and social media marketing positively affected repurchase intention and customer trust. Relationship marketing had the greatest influence on customer trust in local coffee shops. In contrast, the dining atmosphere did not affect repurchase intention. Keywords: customer trust, dining atmosphere, relationship marketing, repurchase intention,social media marketing