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All Journal Jurnal Keuangan dan Perbankan Syntax Literate: Jurnal Ilmiah Indonesia Jurnal Riset Akuntansi dan Keuangan Journal of Economic, Bussines and Accounting (COSTING) J-MAS (Jurnal Manajemen dan Sains) SEIKO : Journal of Management & Business Gorontalo Accounting Journal Gorontalo Management Research Business Innovation and Entrepreneurship Journal Jurnal Manajemen dan Bisnis Kreatif Value : Journal of Management and Business Coopetition : Jurnal Ilmiah Manajemen Jurnal Computer Science and Information Technology (CoSciTech) Golden Ratio of Mapping Idea and Literature Format The Es Economics and Entrepreneurship Jurnal Penelitian Pendidikan Indonesia
Didit Supriyadi
Universitas Singaperbangsa
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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The Influence of Service Quality and Product Quality on Customer Retention with Customer Satisfaction as a Mediating Variable Saputra, Gema Akbar Giri; Supriyadi, Didit; Setiawan, Rahyuniati
Golden Ratio of Mapping Idea and Literature Format Vol. 6 No. 1 (2026): July - January
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grmilf.v6i1.1626

Abstract

The objective of this study is to examine the impact of service quality and product quality on customer retention, with customer satisfaction serving as a mediating variable, in the context of Basreng (fried meatball) products in PD Mekarsari Garut. A quantitative approach was employed, entailing the distribution of questionnaires to 384 respondents selected through non-probability sampling with the Purposive sampling method. The data analysis was conducted using the Structural Equation Modeling (SEM) method based on Partial Least Squares (PLS). The findings of the study suggest a positive and significant relationship between service quality (X1) and product quality (X2) on customer satisfaction (Z). Furthermore, the study found that customer satisfaction (Z) significantly influences customer retention (Y). Furthermore, service quality (X1) and product quality (X2) exert a direct and indirect influence on customer retention (Y), with customer satisfaction (Z) functioning as a mediating factor. The R-square values of 0.625 for customer satisfaction (Z) and 0.425 for customer retention (Y) suggest that the model possesses adequate predictive capability. These findings underscore the significance of maintaining and enhancing service quality (X1) and product quality (X2) to foster customer satisfaction (Z) and cultivate long-term retention. The practical implications of this study suggest that businesses, particularly Basreng PD Mekarsari, should prioritize enhancing their service and product quality as a strategy to maintain customer retention in a competitive market.
Analisa Strategi Pemasaran Melalui Media Sosial Instagram Dalam Meningkatan Penjualan Pada Toko Nunavasha Widiarti, Widiarti; Hartelina, Hartelina; Supriyadi, Didit
Gorontalo Management Research Vol 7, No 1 (2024): Gorontalo Management Research
Publisher : Universitas Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32662/gomares.v7i1.2756

Abstract

The purpose of this study is to find out and analyze the marketing strategy through social media carried out by the NunaVasha online shop, thereby increasing sales. NunaVasha is a fashion or clothing store for women. Research methods through observation, interviews, questionnaires and documentation, analysis methods using the SWOT technique with the 4P marketing mix strategy including product, price, place, promotion in identifying strengths, weaknesses, opportunities, and threats. And after that IFE and EFE analysis was carried out. Based on the SWOT analysis diagram, NunaVasha is in Quadrant I where strengths and opportunities have greater value than existing weaknesses and threats, so that the strategy implemented is in a Growth position in carrying out a marketing strategy as an effort to increase sales.
Pengaruh Rasio Keuangan Terhadap Nilai Perusahaan Nugroho, Kukuh Wahyu; Supriyadi, Didit; Chaerudin, Chaerudin
Gorontalo Accounting Journal Volume 6 Nomor 1 April 2023
Publisher : Universitas Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32662/gaj.v6i1.3137

Abstract

This study aims to determine the influence of Financial Statement Ratios, which consist of Profitability Ratios (Return On Assets), Solvability Ratios (Debt to Equity Ratio) and Liquidity Ratios (Current Ratio) to Firm Value (Price to Book Value), both in partially or simultaneously terms, in consumer non-cyclicals sector companies listed on the Indonesia Stock Exchange for the period 2017 - 2020. The study was conducted on financial ratio data, with the independent variables are Return On Assets (ROA), Debt to Equity Ratio (DER) and Current Ratio (CR) and also the dependent variable is Price to Book Value (PBV), which is obtained from audited financial statements for the period 2017 - 2020. The analytical method that the researcher uses is multiple linear analysis by carrying out several tests, such as the classical assumption test, T test and F test. The result indicates that Profitability Ratios (ROA), Solvability Ratios (DER) and Liquidity Ratios (CR) have significant effect on Firm Value (PBV), either partially or simultaneously.
Strategic-Operational Synergy: A Systematic Review of POAC–PDCA Integration for Enhancing Organizational Agility Selvi, Evi; Supriyadi, Didit; Fadili, Dadan Ahmad; Rahma, Madjidainun; Chaerudin, Chaerudin
The Es Economics and Entrepreneurship Vol. 4 No. 02 (2025): The Es Economics And Entrepreneurship (ESEE)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esee.v4i02.752

Abstract

In an era of business transformation marked by extreme volatility and the uncertainty of the strategic environment, modern organizations face ongoing pressure to achieve operational excellence while maintaining adaptive flexibility. The complexity of contemporary challenges demands the integration of managerial approaches that emphasize procedural efficiency and strategic responsiveness through the synergy of Planning, Organizing, Actuating, Controlling (POAC) and Plan-Do-Check-Act (PDCA). This study aims to systematically analyze POAC-PDCA integration to improve organizational agility, strategic effectiveness, and sustainable adaptability in a dynamic business environment. The research method used Systematic Literature Review (SLR) with the PRISMA protocol, analyzing 12 high-quality Scopus journals for the period 2019-2024 from five main academic databases. The results showed that the POAC-PDCA integration was able to increase time responsiveness by up to 70%, operational flexibility through a 53% reduction in setup time, and measurable strategic adaptability across the health, manufacturing, port, and waste management sectors. The conceptual model developed positions POAC as the structural foundation that strengthens the PDCA cycle as a sustainable diagnostic-corrective mechanism. The study's conclusions affirm that successful integration is achieved through vertical alignment, horizontal integration, systematic feedback loops, and a culture of continuous improvement, requiring technological support and organizational mindset transformation to achieve the optimal balance between operational stability and strategic flexibility.
Analysis of financial performance budget absorption in production forest areas in Karawang regency Didit Supriyadi; Yosep Yudianto; Mayadita Kapriyanti; Kukuh Wahyu Nugroho
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol. 10 No. 1 (2024): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020243681

Abstract

The aim of this research is to investigate and identify the relationship and influence between several key factors on budget absorption and financial performance in the production forest area of Karawang Regency. This research explores it comprehensivelyand analyze the causal relationship between budget planning, budget implementation, and the government's internal control system on budget absorption, as well as the impact of budget absorption on financial performance. The research method used was a quantitative description technique involving 200 respondents as samples. Path analysis is used as a quantitative data analysis tool in this research. The research results revealed several significant findings regarding the influence of certain factors on aspects of budget absorption and financial performance in production forest areas in Karawang Regency. First, budget planning is proven to have a significant impact on budget absorption in the forestry production area. Second, budget compliance is also closely related to budget absorption, especially in the Karawang production forest area. Third, the government's internal management system also influences budget absorption in the region. Furthermore, the fourth finding shows that budget absorption has contributed to financial performance in the Karawang production forest area. In addition, research highlights the mediating role of budget absorption, where budget absorption functions as a link between budget planning and financial performance, between household implementation and financial performance, as well as between the government's internal management system and financial performance. Thus, these findings provide in-depth insight into the complex relationship between these factors and highlight the central role of budget absorption in achieving optimal financial performance in the Karawang Regency production forest area.
Co-Authors Abdul Rauf Chaerudin Adhitia Erfina Agus Adi Wibowo Agus Rahayu Al Jauzi, Mohamad Refi Alamsyah Aulia Delvina Banuara Nadeak Dede Yusuf Hidayat Denny Rokhmanul Hakim Dipradja, Muhammad Irfan Disa Halsa Dudih, Mochamad Dwi Epty Hidayaty Dwi Sasongko Eddo Mochammad Kareem Eddo Mochammad Kareem Evi Selvi Fadili, Dadan Ahmad Fatmah, Nanan Fourinta, Ananda Hartelina Hawignyo Hawignyo Inayah, Wulan Nur Isnawati Isnawati Kapriyanti, Mayadita Kosasih Kukuh Wahyu Nugroho Lili Adi Wibowo Lismadonna Br. Pohan Madjidainun Rahma Mayadita Kapriyanti Mukti Dwi Prasetyo Nelly Martini Nugraha, Sukma Nugroho, Kukuh Wahyu Nunung Nurhasah Nunung Nurhasanah Nunung Nurhasanah Nurhanansyah, Moh Fachrizal Permana, Intan Putri Munggarani Rahayu Rama Deka Putra Renal Adi Prayoga Renal Adi Prayoga Rifa Nurjannah Robby Fauji Saadah, Imas Saputra, Gema Akbar Giri Setiawan , Rahyuniati Setiawan, Rahyuniati Solehudin Solehudin, Solehudin Solihat, Asri Sonny Harsona Sonny Hersona Sri Suartini Widiarti Widiarti Wisnu Lesmono Yasar Firdaus Yosep Yudianto Yudianto, Yosep Zenita Dwi Tiara