Article Per Year (5 Year)
p-Index From 2021 - 2026
3.096
P-Index
This Author published in this journals
All Journal Jurnal Manajemen Bisnis Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) Surya Abdimas Studi Kasus Inovasi Ekonomi Jurnal Manajemen Bisnis Reswara: Jurnal Pengabdian Kepada Masyarakat ASIAN JOURNAL OF ISLAMIC MANAGEMENT (AJIM) Sinar Sang Surya: Jurnal Pusat Pengabdian kepada Masyarakat Jurnal Manajemen Bisnis dan Kewirausahaan Bulletin of Management and Business Asian Journal of Management Analytics Business Innovation Management and Entrepreneurship Journal BACA: Jurnal Dokumentasi dan Informasi
Yulist Rima Fiandari
Universitas Muhammadiyah Malang
Religion Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Physics Social Sciences Other

Published : 19 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 19 Documents
Search

 1   2 
Purchase Intention of Halal Toiletries: The Role of Mediating and Moderating Effects Fiandari, Yulist Rima; Andharini, Sri Nastiti
Jurnal Manajemen Bisnis Vol. 15 No. 2: September 2024
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v15i2.21073

Abstract

Research aims: This study analyzes consumers’ purchase intentions regarding halal toiletries by examining the independent variables of halal awareness, attitude, subjective norms and behavioral control. Design/Methodology/Approach: Data were collected from 260 consumers throughout questionnaires. The respondents had all purchased and used halal toiletries at least once. Hypothesis testing of the independent variable on the dependent variable was conducted using Partial Least Square (PLS) analysis, with the Smart PLS 3.0 software.Research findings: The findings indicate that halal awareness significantly influences the purchase intention of halal toiletries and has a strong impact on customer attitudes. The results also show that subjective norms influence the purchase intention of halal toiletries. Additionally, behavioral control contributes to shaping the purchase intentions. Theoretical Contribution/Originality: The study demonstrates that well-developed halal awareness significantly influences the intention to purchase halal toiletries and is a key factor in shaping consumer attitudes. The findings also highlight the role of subjective norms in forming purchase intentions, while behavioral control plays a crucial role in supporting these intentions. Practitioners/Policy Implications: The results of this study are expected to support the development of a sustainable halal industry, especially within the toiletry sector. Research Limitations/Implications: This study is limited by the indicators tested and offers opportunities for future research to explore additional variables. Future studies could incorporate a gender perspective to provide insights into differences in purchase intentions between men and women.
PENDAMPINGAN MUSLIMAH CHARACTER BUILDING DI PANTI ASUHAN PUTRI AISYIYAH DINOYO Shanty, Baroya Mila; Fiandari, Yulist Rima
Reswara: Jurnal Pengabdian Kepada Masyarakat Vol 5, No 1 (2024)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/rjpkm.v5i1.3840

Abstract

Pembangunan bangsa ditentukan oleh terbentuknya generasi yang memiliki kekuatan jasmani dan Rohani. Pembentukan generasi yang kuat dapat diawali dengan pembangunan karakter pada anak. Anak yang memiliki karakter yang baik mudah mengambil keputusan dengan tepat. Pengabdian ditujukan untuk membentuk generasi mandiri, tangguh, religious dan humanis. Kegiatan pengabdian dilakukan di Panti Asuhan Aisyiyah Putri Dinoyo di kota Malang, Jawa Timur. Metode pengabdian yang dilakukan pada pengabdian meliputi story telling, diskusi dan Paricipatory active research. Kegiatan yang dilakukan antara lain kegiatan penyampaian materi agama untuk mendukung program character building, diskusi dan kegiatan tanya jawab antara pemberi materi dan peserta pengabdian. Kegiatan selanjutnya yang dilakukan yakni kegiatan outbound serta kegiatan lomba kegiatan Islami. Hasil kegiatan pengabdian bagi peserta pengabdian yakni peserta lebih memahami tentang akhlakul karimah, contoh implementasi, makna penting akhlakul karimah serta termotivasi untuk menerapkan akhlakul karimah dalam kehidupan sehari–hari. Kegiatan pengabdian selanjutnya yakni outbound memberikan kemampuan untuk melakukan komunikasi dan kerjasama dengan peserta yang lain, meningkatkan keberanian serta konsentasi untuk melakukan kegiatan. Lomba kegiatan Islami bermanfaat meningkatkan pengetahuan kognitif di bidang agama dan empati terhadap sesama. Kegiatan pengabdian turut mendukung penguatan karakter untuk membentuk bangsa yang kuat
Uncovering The Importance Of Halal Toiletries: Determinant Factors Contributing Halal Toiletries’ Purchase Intention Fiandari, Yulist Rima; Andharini, Sri Nastiti
Asian Journal of Management Analytics Vol. 3 No. 2 (2024): April 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v3i2.8500

Abstract

One of the products that needs to have halal label is toiletries. Toiletries are ranked as fourth halal product that receives attention so that they have huge potential to optimize. This research is needed to support the sustainability of halal industry especially toiletries product. This research is aimed at investigating the impact of halal awareness, attitude, subjective norms, perceived behavior control towards halal toiletries’ purchase intention. This study was conducted on 274 respondents through questionnaire as the research instrument. The research findings portrayed a significant impact of halal awareness, attitude, subjective norms, perceived behavior control towards halal toiletries’ purchase intention. Attitude played the role as the partial mediation between halal awareness and halal toiletries’ purchase intention.
The Role Of Halal Awareness And Attitudes Towards Purchasing Intentions At Halal Bakeries Fiandari, Yulist Rima; Baroya Mila Shanty
Bulletin of Management and Business Vol. 5 No. 2 (2024): October 2024
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Widya Gama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31328/bmb.v6i1.350

Abstract

The intention to purchase halal food is influenced by both internal and external factors, including consumer awareness and attitudes toward halal products. This study examines the role of halal awareness and attitudes in shaping purchase intentions for halal bakery products. Despite the growing demand for halal-certified food, research specifically addressing consumer behavior in halal bakeries remains limited. Understanding the determinants of purchase intention in this segment is essential for strengthening the halal bakery industry and providing strategic insights for businesses.This study was conducted in Indonesia, involving 110 respondents who had purchased from a halal bakery at least once and were aged 17 years or older. The research employs a quantitative approach using Smart PLS 3.0 for data analysis. The findings reveal that halal awareness significantly influences both consumer attitudes and purchase intentions toward halal bakery products. Furthermore, attitude serves as a crucial mediator, reinforcing the relationship between halal awareness and purchasing behavior. These findings contribute to the growing body of research on halal consumption behavior, emphasizing the need for greater consumer education and branding strategies in the halal bakery sector. Businesses can leverage these insights to enhance consumer trust, improve marketing strategies, and optimize their product positioning in the competitive halal food market..
The Influence of Ewom And Attitude on Purchase Intention on Halal Cosmetics Rima Fiandari, Yulist; Andarini, Sri Nastiti; Suryani, Wan
Bulletin of Management and Business Vol. 6 No. 1 (2025): March 2025
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Widya Gama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31328/bmb.v6i1.375

Abstract

The growing demand for halal cosmetics reflects increasing consumer awareness of religious compliance, health, and ethical concerns. This study aims to investigate the influence of Electronic Word of Mouth (EWOM) and consumer attitude on purchase intention toward halal cosmetic products in Indonesia. Using a quantitative approach, data were collected through an online survey from 160 female respondents aged 17 and above who are users of halal cosmetics. The study employed Partial Least Squares Structural Equation Modeling (PLS-SEM) to examine the relationships among the variables. The findings reveal that EWOM has a significant positive influence on both attitude and purchase intention. Furthermore, attitude is found to have a strong and positive effect on purchase intention. These results confirm that EWOM not only shapes consumer evaluations but also directly drives behavioral intention. The study contributes to the halal consumer behavior literature by highlighting the psychological pathways through which EWOM influences purchasing behavior. Practically, the findings suggest that halal cosmetic brands should prioritize managing online consumer reviews and enhancing brand communication strategies to foster positive attitudes and encourage purchasing decisions.
ANALISIS BIBLIOMETRIK PUBLIKASI PERKEMBANGAN PENELITIAN PEMASARAN DIGITAL KOSMETIK HALAL Rima Fiandari, Yulist
BACA: Jurnal Dokumentasi dan Informasi Vol. 43 No. 2 (2022): BACA: Jurnal Dokumentasi dan Informasi (Desember)
Publisher : Direktorat Repositori, Multimedia, dan Penerbitan Ilmiah - Badan Riset dan Inovasi Nasional (BRIN Publishing)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14203/j.baca.v43i2.843

Abstract

Digital marketing development becomes the achievement focus of one government program. The government declares the target as a digital economy country in Asia region. Industry advancement correlates to the research activity conducted by academics. There are two types of cosmetics distributed to the market, namely halal cosmetics and non-halal cosmetics. The objectives of this research were to find out (1) the growth of the numbers of research article and citation, (2) the development article and citation level’s progress, (3) the correlation among the authors (co-authors), (4) the co-occurrence of halal cosmetics-related research in digital marketing from 2016 to 2021. This study was conducted by employing bibliometric method. The data collection applied Publish or Perish method using the key words of “Halal Cosmetics” and “Digital Marketing”. The analysis was done to 60 relevant articles throughout 2016 to 2021. The collected data were analyzed using VOSviewer software. The analysis result showed that the growth of the numbers of article publication and citation level tended to increase per year. The publication achievement in 2016 showed that there were two articles with 7 citations. The articles number published in 2021 increased by 45% and there were 27 articles. Article development showed that the article entitled “Determinants of purchase intention of halal cosmetic products among Generation Y consumers” had 19 citations achievement. Co-author analysis suggested that there were 3 clusters formed. The limited number of formed co-author showed the gap of research development on halal cosmetics in digital marketing. Co-occurrence analysis indicated that there were 8 clusters with halal cosmetics’ purchase decision as the most dominant topic.
Peningkatan kualitas produk olahan susu dengan penyimpanan hasil produksi yang efektif Rumijati, Aniek; Asfiah, Nurul; Rima Fiandari, Yulist
Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) Vol 4 No 1 (2021)
Publisher : University of Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jipemas.v4i1.9049

Abstract

The development of Café Sawah as Village Tourism in Pujon Kidul is very important because it has an impact on improving the community's economy. So far, various dairy products by MSEs that are fostered by ‘Aisyiyah are sticks and crackers as typical souvenirs from Pujon Kidul Tourism. The souvenirs are still not packaged attractively. Product packaging is an effective marketing strategy in managing the end of production, until it is accepted by the end consumers. As a tourist area that is crowded with visitors, good and effective processing of souvenirs is a solution that can be offered to visitors as souvenirs. The purpose of this community service is to improve good packaging, elegant design, easy to carry and able to maintain the quality of the product during the trip. This community service methods are observation, audience and active participation, in order to increase the value of souvenir products with more attractive packaging, safe and comfortable, with local wisdom. The result of this community service is packaging that has an attractive design, an elegant impression of the product, improving of the product values, and so, it becomes a promotional medium when it is brought to a new place as a souvenir, and then, it will subsequently have impact on increasing the welfare of the surrounding community, especially MSEs fostered by ‘Aisyiyah.
Pendampingan Branding Dan Packaging Pada UMKM Untuk Peningkatan Nilai Ekonomi Fiandari, Yulist Rima; Shafira, Ratya; Rumijati, Aniek
SINAR SANG SURYA Vol 10, No 1 (2026): Januari 2026
Publisher : UM Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/sss.v10i1.4061

Abstract

Entrepreneurial activities are a manifestation of alternative activities that can be carried out by the community in providing jobs, as well as increasing the main income. Marketing is one of the most important concepts that entrepreneurs need to do. MSME business actors need to do the right branding and package products properly to increase product competitiveness. One of the MSME actors, namely the Bumbu Pecel MSME, Bu Yuni, has not done branding and packaging on the products sold, so it is felt that it is necessary to carry out a branding and packaging assistance program for these MSMEs. The methods of activities carried out are knowledge sharing, discussion, assistance in making branding and packaging, and evaluation. The benefits obtained from service activities are that MSMEs as partners gain knowledge and attractive branding and packaging concepts that can be used to increase sales which will drive economic value for MSMEs.
Animosity and religiosity in brand switching via boycott intention among muslim consumers Fernanda, Redithya Ega; Handayanto, Eko; Fiandari, Yulist Rima
Asian Journal of Islamic Management (AJIM) VOLUME 7 ISSUE 2, 2025
Publisher : Faculty of Business & Economics, Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/AJIM.vol7.iss2.art4

Abstract

Purpose – This study analyzes the influence of animosity and religiosity on brand switching among Pizza Hut consumers in Indonesia, with boycott intention as a mediating variable. It seeks to understand how negative sentiments and religious values shape consumers’ decisions to switch brands in the context of geopolitical and social conflicts.Methodology – A quantitative approach was employed, utilizing a survey distributed to 190 Pizza Hut consumers in Indonesia. Data were analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS) via SmartPLS 4.0 to test the direct and indirect effects among variables.Findings – The results confirmed that both animosity (β = 0.174, p < 0.05) and religiosity (β = 0.240, p < 0.05) significantly influenced brand switching. Boycott intention also mediated these relationships, with animosity (β = 0.126, p < 0.05) and religiosity (β = 0.149, p < 0.05) exerting indirect effects. Additionally, boycott intention directly affects brand switching (β = 0.402, p < 0.05).Implications – Practically, Pizza Hut must address consumer animosity rooted in political conflict and align marketing strategies with religious values to retain customers. Theoretically, this study enriches the literature on ethical consumption by integrating social, political, and religious factors into emerging markets.Originality – This study is among the first to explore the combined effects of animosity and religiosity on brand switching in Indonesia, particularly within the fast-food industry. It highlights boycott intention as a critical mediator, offering novel insights into consumer behavior amid sociopolitical tensions.
Co-Authors Andarini, Sri Nastiti Andharani, Sri Nastiti Aniek Rumijati Baroya Mila Shanty Eko Handayanto Erna Retna Rahadjeng Fernanda, Redithya Ega Haristiyanti, Ratih Idris, Auliya Arasy'difah Nurul Asfiah Rahmad Wijaya Ratya Shafira Arifiani Rohmat Dwi Jatmiko Shafira, Ratya Shanty, Baroya Mila Sri Nastiti Andharini Titiek Ambarwati Wan Suryani Zuhron, Aziz Miftahuz