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All Journal J-SAKTI (Jurnal Sains Komputer dan Informatika) JURIKOM (Jurnal Riset Komputer) JOISIE (Journal Of Information Systems And Informatics Engineering) JSAI (Journal Scientific and Applied Informatics) Building of Informatics, Technology and Science JUKANTI (Jurnal Pendidikan Teknologi Informasi) JURSIMA (Jurnal Sistem Informasi dan Manajemen) Jurnal Ilmiah Perekam dan Informasi Kesehatan Imelda (JIPIKI) Jurnal E-Komtek JOURNAL OF INFORMATION SYSTEM RESEARCH (JOSH) JURNAL PENDIDIKAN, SAINS DAN TEKNOLOGI Ability : Journal of Education and Social Analysis J-SAKTI (Jurnal Sains Komputer dan Informatika) Jurnal Info Sains : Informatika dan Sains Jurnal Informatika, Komputer dan Bisnis (JIKOBIS) Jurnal Pendidikan Sains dan Komputer Indonesian Journal of Applied and Industrial Sciences (ESA) Zadama: Jurnal Pengabdian Masyarakat JURSIMA Jurnal Ilmiah Pengabdian Kepada Masyarakat Jurnal Sistem Informasi dan Manajemen Jurnal Pendidikan Teknologi Informasi (JUKANTI) Pengabdian Kepada Masyarakat Indonesia SEAN (ABDIMAS SEAN) Pascal: Journal of Computer Science and Informatics
Gusla Nengsih, Yeyi
Universitas Imelda Medan
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Journal : Pascal: Journal of Computer Science and Informatics

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Application for Promotion of Micro, Small and Medium Enterprise Activities in Increasing Student Business Creativity Using Digital Technology Daeli, Cosmas Samuel; Karo-Karo, Siddik; Nengsih, Yeyi Gusla
Pascal: Journal of Computer Science and Informatics Vol. 2 No. 01 (2024): Pascal: Journal of Computer Science and Informatics
Publisher : Devitara Innovations

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Abstract

This research aims to develop a digital technology-based promotion application aimed at improving students' ability to promote MSME products. This application is expected to provide innovative solutions in increasing the visibility and sales of MSMEs managed by students, by providing features that support promotional activities effectively. The data collection method is carried out through field research, interviews, and direct observation. The results of the study show that this application has great potential in supporting promotional efforts and improving students' digital skills, which in turn can have a positive impact on the local and national economy.
Co-Authors Ardi Ardi Budy Satria Christy, Johanna Cosmas Samuel Daeli Darmansah Darmansah, Darmansah Dasril Aldo Dedi Rahman Habibie Ellan Eltitah Riya Zebua Erlindai Erlindai, Erlindai Firmansyah, Muhammad Raafi'u Hermanto Hermanto Hermawaty Hermawaty Hutauruk, Puput Melati Johanna Christy Khairunnisa Samosir Lisa Anggriani Lisa Anggriani Tanjung Mahendra, Deni Yuza Marta Simanjuntak Mei Sryendang Sitorus Melati Hutauruk, Puput Naiborhu, Eugina Gok Asi Tri Nila Sari Nursaka Putra Pestaria Saragih Puput Melati Hutauruk Puput Melati Hutauruk Rosenni Angeliana Sinaga Sahara Sahara Samosir, Khairunnisa Sarah Astiti S.Kom., M.MT Siddik Karo-Karo Sihite, Geovani Arta Simanjuntak, Marta Sitorus, Mei Sryendang Tanjung, Hizraini Tasri, Yanti Desnita Theresia Hutasoit Widyasari, Savira Wijaya, Trisno Willi Novrian Willi Novrian Yohani Setiya Rafika Nur