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Journal : JURNAL MANAJEMEN

THE EFFECT OF ORGANIZATIONAL CULTURE AND WORK DICIPLINE ON LECTURERS PERFORMANCE IN UNDHARI Alex Ferdinal; Kelik Purwanto; Fenisi Resty
JPIM (Jurnal Penelitian Ilmu Manajemen) Vol 8 No 1 (2023): JPIM (JURNAL PENELITIAN ILMU MANAJEMEN)
Publisher : Universitas Islam Lamongan

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Abstract

The purpose of this study is to analyze the effect of organizational culture and work dicipline on lecturers performace in University of Dharmas Indonesia (UNDHARI). Survey and questionaires was used to collect data study from 82 respondents as sample study. Simple linier regression test was used as data analysis, and coefficient determination test (R2) and partial test (t-test) conducted to test the hyphotesis, with SPSS.20 as a tool in data processing. The result showed there is a positive and significant effect of organizational culture (X1) on lecturers performace (Y), and also there is a positive and significant effect of work dicipline (X2) on lecturers performance (Y). The result also showed both organizational culture and work dicipline simultaneouly effect lecturers performance in University of Dharmas Indonesia (UNDHARI). This was proven by the significant value 0,000 ( under 0,05). Value of coefficien determination (R2) in linier regression was 72,6 percent. Value of coefficient determination indicates that changes in Y variable (performace) explained by organizational culture (X1) and work dicipline (X2), as the rest explained by other variables
THE INFLUENCE OF ONLINE CUSTOMER REVIEW AND ONLINE CUSTOMER RATING ON PURCHASING DECISIONS AT THE SHOPEE MARKETPLACE Usmiati, Emelia; Ferdinal, Alex; Purwanto, Kelik
JPIM (Jurnal Penelitian Ilmu Manajemen) Vol 8 No 3 (2023): JPIM (JURNAL PENELITIAN ILMU MANAJEMEN)
Publisher : Universitas Islam Lamongan

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Abstract

This study aims to analyze the effect of online customer reviews and online customer ratings on purchase decisions on the Shopee marketplace, case study of active students of management program year 2019-2022,University of Dharmas Indonesia. The research method used is quantitative research by collecting data through questionnaires distributed to respondents. Data analysis techniques in this study are validity test,reliability test,normality test ,multiple linear regression test,coefficient of determination test(R2),simultaneous significance tes (f-test),and partial hypothesis test (t-test). The results of this study shews that online customer reviews and online customer ratings have significant effect on purchase decisions. The result show that the online customer reviews and online customer ratings simultaneously have significant effect on purchase decisions by f-test > f- table (85.757>3,07). The result also show that the online customer reviews and online cutomer ratings partial have significant effect on purchase decisons at marketplace shopee.