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All Journal Nivedana : Jurnal Komunikasi dan Bahasa Jurnal Public Relations (J-PR) Jurnal Pengabdian Masyarakat Dharma Andalas JPNM : Jurnal Pustaka Nusantara Multidisiplin JURNAL ILMIAH PENELITIAN MAHASISWA Konstitusi: Jurnal Hukum, Administrasi Publik, dan Ilmu Komunikasi Kajian Administrasi Publik dan ilmu Komunikasi Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Anggie Ayu Astria Latuperissa
Universitas Bina Sarana Informatika
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Social Sciences

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Pendekatan Public Relations Politik di Media Sosial dalam Pembentukan Citra Politik Anggie Ayu Astria Latuperissa
Jurnal Public Relations (J-PR) Vol. 3 No. 1 (2022): April 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v3i1.1015

Abstract

The study of political communication in the formation of political images using social media tools is still very limited, for this reason this research was conducted in order to see the phenomenon of the use of social media by politicians in shaping their political image. By examining the pattern of reciprocal relationships between netizens and politicians in this context, the 2017-2022 Governor of DKI Jakarta was elected, Anies Rasyid Baswedan, in the @aniesbaswedan Instagram account. The method used in this research is an intrinsic qualitative case study, with the support of content search in the form of relevant images and text, as well as interview techniques to produce descriptions to describe the relationships that are built between netizens and the government or politicians. The findings of this study include three major themes in shaping Anies' image, namely performance reputation, religion (Islam), and personal politics that form the pattern of communication relationships between Anies Baswedan and netizens (social media users) reciprocally through Instagram social media or communication patterns. secondary and can be classified into five typologies of netizens in responding to Anies' uploads, which each have their own characteristics. In addition, there is also a description of the Political Public Relations approaches used by Anies in uploads to the @aniesbaswedan account in forming a self-image. Keywords: Political public relations, political communication, social media, political image formation.
Workshop Teknik Presentasi Sebagai Komunikasi Persuasif Bagi Kelompok Masyarakat Peduli Iklim Bumiku Satu Rindana Intan Emeilia; Arina Muntazah; Novalia Novalia; Anggie Ayu Astria Latuperissa
Jurnal Pengabdian Masyarakat Dharma Andalas Vol 1 No 2 (2023): Jurnal Pengabdian Masyarakat Dharma Andalas
Publisher : LPPM Universitas Dharma Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (474.571 KB) | DOI: 10.47233/jpmda.v2i1.706

Abstract

Climate change is an environmental phenomenon that is recognized as a threat to human life. Various efforts have been made by the government to prevent the impacts of climate change, including by establishing the Climate Village Program (ProKlim). Community participation is one of the important indicators in supporting the successful implementation of ProKlim. Therefore, presentation skills in order to persuade the surrounding community to be involved in ProKlim activities are needed by the participants and board members. With presentations that are carefully prepared, mature, attractive and clear, it is hoped that the contents of the message will be more easily understood by the audience. In response to this, this community service activity is considered important and strategic for the sustainability of ProKlim in the future. This Community Service Partner is the Bumiku Satu Climate Care Community Group which is located at Jl. Mango Well 1. RT 001 RW 001, Gaga Village, Larangan District, Tangerang City, Banten 15154. By holding community service in the form of presentation technique workshops as persuasive communication, the participants and members of the management of the Bumiku Satu climate care community in the Gaga Larangan village gain knowledge and increase understanding, abilities and skills regarding good presentation techniques that can be applied to persuade the public to campaign for programs or activities.
Analisis Strategi Komunikasi Digital dalam Pengelolaan Konten Instagram @BNPP_RI Chindy Aurellia Putri; Mareta Puri Rahastine; Anggie Ayu Astria Latuperissa
JPNM Jurnal Pustaka Nusantara Multidisiplin Vol. 4 No. 3 (2026): July : Jurnal Pustaka Nusantara Multidisiplin (ACCEPTED)
Publisher : SM Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59945/jpnm.v4i3.1509

Abstract

Penelitian ini menganalisis strategi komunikasi digital dalam pengelolaan konten Instagram @BNPP_RI sebagai media informasi publik. Penelitian menggunakan pendekatan deskriptif kualitatif dengan wawancara semi terstruktur, observasi, dokumentasi, dan studi kepustakaan. Informan dipilih secara purposif, yaitu Kepala Bagian Humas, Arsip dan Tata Usaha Pimpinan serta staf Biro Keuangan, Umum dan Humas BNPP RI. Data dianalisis melalui reduksi, penyajian, dan penarikan kesimpulan berdasarkan empat tahap Cutlip, Center, dan Broom. Hasil menunjukkan bahwa tahap fact finding dilakukan melalui Instagram Insight, pemantauan isu perbatasan, dan pembacaan komentar, tetapi data analitik masih dominan digunakan setelah publikasi. Tahap planning menetapkan tujuan pemberitaan nasional dan menyesuaikan format dengan Generasi Z dan Alpha, namun belum memiliki sasaran terukur. Tahap communication menerapkan unsur 5W+1H, mengutamakan Reels, serta membangun interaksi melalui komentar dan pesan langsung. Tahap evaluation menggunakan engagement, reach, share, save, dan komentar sebagai dasar perbaikan konten. Strategi tersebut telah berjalan berkesinambungan, tetapi penguatan riset prapublikasi, kalender konten, koordinasi internal, dan indikator capaian diperlukan untuk meningkatkan efektivitas komunikasi publik secara konsisten dan akuntabel. Temuan menegaskan bahwa pengelolaan komunikasi memerlukan keseimbangan antara akurasi informasi, kecepatan respons, kreativitas format, dan kebutuhan audiens.
ANALISIS STRATEGI KOMUNIKASI DIGITAL DALAM PENGELOLAAN KONTEN INSTAGRAM @BNPP_RI Chindy Aurellia Putri; Mareta Puri Rahastine; Anggie Ayu Astria Latuperissa
JURNAL ILMIAH PENELITIAN MAHASISWA Vol 4 No 4 (2026): Agustus
Publisher : Kampus Akademik Publiser

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jipm.v4i4.2836

Abstract

Penelitian ini bertujuan untuk menganalisis strategi komunikasi digital dalam pengelolaan konten Instagram @BNPP_RI oleh Badan Nasional Pengelola Perbatasan Republik Indonesia (BNPP RI). Latar belakang penelitian ini didasari oleh temuan awal berupa kesenjangan tingkat keterlibatan audiens (engagement) antarjenis konten yang diunggah, sehingga menarik untuk dikaji lebih lanjut strategi komunikasi digital yang diterapkan lembaga tersebut. Penelitian ini menggunakan metode deskriptif kualitatif dengan teknik pengumpulan data berupa wawancara semi terstruktur, observasi, dokumentasi, dan studi kepustakaan. Informan dipilih menggunakan teknik purposive sampling, yaitu Kepala Bagian Hubungan Masyarakat, Arsip, dan Tata Usaha Pimpinan, serta Staf Biro Keuangan, Umum, dan Hubungan Masyarakat BNPP RI. Analisis data menggunakan model strategi komunikasi Cutlip, Center, dan Broom yang terdiri atas empat tahap, yaitu fact finding, planning, communication, dan evaluation. Hasil penelitian menunjukkan bahwa BNPP RI telah menerapkan keempat tahap tersebut secara berkesinambungan, dengan orientasi pada nilai pemberitaan nasional dibandingkan viralitas semata, serta menyesuaikan format konten dengan karakteristik Generasi Z dan Generasi Alpha sebagai pengikut dominan. Meskipun demikian, tahap fact finding dan planning masih perlu dioptimalkan agar lebih berbasis data yang terukur. Penelitian ini memberikan kontribusi pemahaman mengenai penerapan strategi komunikasi digital pada instansi pemerintah tingkat nasional melalui media sosial Instagram.
POLA KOMUNIKASI KONFLIK DALAM PERCERAIAN DI INDONESIA: ( Analisis Putusan Pengadilan dengan Kerangka Four Horsemen) Anggie Ayu Astria Latuperissa; Novalia; Rindana Intan Emeilia; Arina Muntazah
NIVEDANA : Jurnal Komunikasi dan Bahasa Vol. 7 No. 3 (2026): NIVEDANA : Jurnal Komunikasi dan Bahasa
Publisher : Sekolah Tinggi Agama Buddha Negeri Raden Wijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/nivedana.v7i3.2719

Abstract

Berbagai laporan statistik menunjukkan bahwa perselisihan dan pertengkaran yang terus-menerus menjadi salahsatu penyebab utama perceraian, yang pada dasarnya berkaitan dengan dinamika komunikasi antara pasangan.Meskipun demikian, kajian yang secara spesifik menjelaskan pola komunikasi konflik dalam perkara perceraiandi Indonesia masih terbatas. Penelitian ini bertujuan untuk mengidentifikasi dan menjelaskan pola komunikasikonflik dalam perkara perceraian di Indonesia dengan menggunakan kerangka The Four Horsemen of theApocalypse yang diperkenalkan oleh John Gottman. Penelitian ini menggunakan pendekatan kualitatif denganmetode analisis isi terhadap 25 dokumen putusan perceraian yang memuat narasi konflik rumah tangga. Hasilpenelitian menunjukkan bahwa konflik komunikasi dalam perkara perceraian ditandai oleh kemunculan empatpola komunikasi destruktif, yaitu criticism, defensiveness, contempt, dan stonewalling. Temuan inimenunjukkan bahwa perceraian sering kali merupakan hasil dari eskalasi konflik komunikasi yang berkembangsecara bertahap hingga menyebabkan disintegrasi relasi pasangan. Penelitian ini menegaskan pentingnyamemahami dinamika komunikasi interpersonal dalam menjelaskan fenomena perceraian di IndonesiaKata Kunci: perceraian, komunikasi konflik, komunikasi keluarga, Four Horsemen, Gottman
Representasi Konflik Ayah dan Anak melalui Komunikasi Interpersonal dalam Film Ngeri-Ngeri Sedap Hartini Agaluh; Mareta Puri Rahastine; Anggie Ayu Astria Latuperissa
Kajian Administrasi Publik dan ilmu Komunikasi Vol. 3 No. 3 (2026): September: Kajian Administrasi Publik dan ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/kajian.v3i3.1137

Abstract

This study aims to analyze the representation of father-child conflict through interpersonal communication in the film Ngeri-Ngeri Sedap using Stuart Hall's theory of representation. This research employed a descriptive qualitative method within a constructivist paradigm. The analysis was conducted using the constructionist approach. Data were collected through non-participant observation and documentation of scenes, dialogues, and interactions among the characters in the film. The findings reveal that the conflict is represented through differences in life choices, lack of openness in communication, and clashes between paternal authority and children's freedom to determine their own future. The conflicts are represented through dialogues, sarcasm, defensive attitudes, and power relations within the family influenced by Batak cultural values. The study also indicates that ineffective interpersonal communication reinforces family conflict and affects the relationship between fathers and their children. Through Stuart Hall's theory of representation, Ngeri-Ngeri Sedap highlights the importance of openness, empathy, mutual understanding, and respect for each family member's life choices in building harmonious family relationships. Therefore, this study concludes that the representation of conflict in the film not only portrays differences in perspectives between fathers and children but also demonstrates how cultural values shape interpersonal communication patterns and conflict resolution within the family.
Analisis Naratif Tzvetan Todorov pada Konten Kisah Horor Wawak “Oleh-Oleh Mbojo” di Akun YouTobe Nadia Omara Mutiara Ashari; Mareta Puri Rahastine; Anggie Ayu Astria Latuperissa
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara Vol. 3 No. 4 (2026): Oktober : Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/komunikasi.v3i4.1325

Abstract

YouTube has become a venue for narrative-based entertainment in Indonesia, including horror storytelling, yet few studies have examined how such stories are structured. This study analyzes the narrative structure of the Kisah Horor Wawak (KHW) Part 322 episode “Oleh-Oleh Mbojo” on Nadia Omara’s YouTube channel, which has over seven million views. Tzvetan Todorov’s narrative theory, as modified by Nick Lacey and Gillespie, was applied within a descriptive qualitative design. Data were collected through non-participant observation, documentation of timestamps, transcripts, and screenshots, and a literature review, and were analyzed through data reduction, data display, and conclusion drawing. Data validity was maintained through persistent observation across repeated viewing sessions. The findings show that all five narrative stages appear in sequence. The equilibrium (03:12–05:46) introduces two migrants travelling home to Bima by motorcycle. The disruption (05:49–06:54) is a joking remark that treats a following spirit as a “souvenir” for the Mbojo people. The recognition stage (06:58–21:41) takes about 63% of the analyzed duration and builds tension through six escalating points of awareness. The attempt to repair (21:57–25:19) consists of tracing the cause and performing ruqyah, and the new equilibrium (25:21–27:03) closes with an explanation of the entities involved and a moral message about guarding one’s words. The structure also corresponds with five storytelling elements: character, conflict, plot, setting, and resolution. The study suggests that the Todorov model remains useful for mapping long, orally delivered horror stories on digital platforms and offers creators a reference for arranging tension and moral messages.
Konstruksi Naratif Perilaku Bullying dalam Film Animasi Jumbo: Analisis Story dan Discourse Seymour Chatman Inneke Fatimah Mayangsari; Mareta Puri Rahastine; Anggie Ayu Astria Latuperissa
Konstitusi : Jurnal Hukum, Administrasi Publik, dan Ilmu Komunikasi Vol. 3 No. 4 (2026): Oktober: Konstitusi : Jurnal Hukum, Administrasi Publik, dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konstitusi.v3i4.2056

Abstract

Bullying remains a persistent social problem among children and adolescents, and it is increasingly represented in popular films. Jumbo (2025), an Indonesian animated film watched by more than ten million people, places the bullying experienced by its main character, Don, at the center of its plot. This study aims to describe how bullying behavior is constructed narratively in the film through the story and discourse dimensions of Seymour Chatman’s narrative theory. A descriptive qualitative approach was used. The primary data were scenes, dialogues, and character actions obtained through repeated non participant observation of the film, supported by scene documentation with timestamps, dialogue notes, and a literature review. The data were analyzed in nine steps, from selecting bullying scenes to interpreting events (kernels and satellites, actions and happenings), existents (characters and settings), and discourse (narrator, dialogue, camera, lighting, music, facial expression, and color). Validity was checked through theoretical triangulation using Olweus’s criteria of bullying. The analysis identified five bullying scenes that function as kernel events and escalate from verbal mockery to humiliation before a group and, finally, the destruction of Don’s storybook. Verbal bullying was the most dominant form, followed by social bullying and a limited amount of physical bullying, while cyberbullying did not appear. A covert narrator and cinematic devices lead viewers to infer the bullying from actions and expressions rather than from explanation. The film therefore works as an entertainment text and also as an educational medium that can raise awareness of bullying and its effects on children.
Co-Authors Arina Muntazah Chindy Aurellia Putri Hartini Agaluh Inneke Fatimah Mayangsari Mareta Puri Rahastine Mutiara Ashari Novalia Novalia Novalia Rindana Intan Emeilia